You can promote your business as easy and simple as you want. It is a very reliable platform for the business promoters who want to show their ads to their target audience.

Overall it’s been amazing but the customer service reps and recommendations system leave a bit to be desired.

It's super intuitive, and you get the most important information in a few seconds.

Reallly opaque to use and really awful customer service; handholding nearly non existent.

AdWords is the undisputed king of SEM. It delivers great results, is fun to use, and makes us many happy customers.

How expensive it is and how difficult it is to use it. Firstly, bidding and paying for clicks is very costly, especially if you are operating in a competitive industry.

Over the years the platform has evolved a lot and in its current iteration it’s more user friendly than ever and I enjoy using it a lot.

Google Ads is basically a necessity for paid search marketing. I like how you can receive easy customer support as needed to setup your account and make modifications.

Appalling customer service treatment after their own mistake. There have been 23 emails since Dec 2020 relating to Google Ads teams’ error incorrectly disapproving our ad.

This is one of the most powerful marketing channels available for small business owners and can provide an amazing ROI for some industries.

What I liked most about this software is the ease of use and intuitive interface. Integration with existing business processes was simple and straightforward.

It's a simple and easy to use tool to advertise websites and apps effectively. The smart campaigns are wonderful once you have enough data in the account.

It's literally one of the best ways to send specific traffic to your website. You can adjust your budget to avoid overspending, as well.

It might be difficult to set up a campaign in the beginning, because it's very time consuming to find out who is your target audience and do a proper keyword research.

Also, without going to into detail, can be a hindrance to certain types of businesses.

The software is very easy to use, I loved the structuring of the software, very very easy to manage and love the fact you can make as many changes as you want.

The segmentation is a great tool, as you can optimize your budget to serve your ads only where and to whom it makes sense.

The main problem is it is difficult to earn any real money with Google Ads on our website.

Some awesome features of this software would be many targeting capabilities, a strong audience, and user friendly. It also an app where one can monitor its progress.

AdWords is a great app for attracting potential consumers for an affordable price, compared to expensive websites.

One of the pain points we had when we started off with Google Adwords is that it can become quite pricey.

Suitable for almost all types of business. Very friendly and helpful customer support.

The platform really guides you into making better choices for your ad creatives. The analytics tools are also powerful and truly help refine campaigns to make them more successful.

I think there are some disadvantage for the audience/user because sometimes the audience me see unnecessary ads which may irritate users.

The stats are also helpful, as well as the integration with other products like Google Analytics.

I am pretty much satisfied with the Adwords as of now but still, there are huge opportunities available for the future.

Love the custom audiences, in market audiences and a lot of the features available. They always try to improve the functionality and capabilities which is great most times.

It is easy to maneuver the software of the software in order to integrate multiple different businesses with different ads to display.

My only complaint about Google ads is the somewhat steep learning curve to integrate it and get your adds up and running.

Also, no one over the age of 30 clicks on google ads anymore. They were raised knowing to intuitively ignore it.

The reach of Adwords is awesome and the majority of the features are straightforward and easy to understand. The ad, size and placement is great as well.

The entire Google suite of products is fantastic, easy to use for the most part and delivers results.

Over all it is a great program to use. If you are starting you business and you do not have a big budget to start with your best bet to get some traction with you business is google ads.

Customer service is terrible, we need the ability to talk to a rep. Banning happens for no reason.

It gets our campaigns out to people and we see some good reporting. The fact that it integrates with Google Analytics is  helpful so we can track all the way to conversion and not just clicks.

Publishing ads primarily for search campaigns. Integration with other Google platforms are a welcomed option.

Great experience overall. Very user friendly with great capabilities.

The interaction with the specialists is tough. Most of them don't add value in a conversation and I often had troubles to schedule a call with them.

Dashboard for quickly adding new campaigns. The analytics on campaigns provides useful information.

Like Google's other products, the interface is clean and crisp, working well on both desktop and mobile devices.

The purpose of Google ad words is great. I do love using it as it does bring more people to our site.

Conversion tracking is super easy with integrated solution or you can even import conversions from Google Analytics as well. Thigs are pretty much automated with smart shopping campaign.

Google Ads is a great platform for promoting your brand with an easy to use platform that allows you the ability to run a campaign from start to finish.

Google ads has lots of formalities and unnecessary features and if there are no specific keywords it will create problem for your ad to.

I dislike that sometimes the ads can be blocked.

It is a great solution for advertising since it enables one to create app promotion campaigns that effectively help to increase in-app actions made by users.

First, the complexity of the selections and their lack of presence in the right place and the translation into Arabic is completely incorrect, as the user in this case can click without knowing.

Overall, negative experience. Very unprofessional platform.

The service being too costly and to create the campiangs is too difficult.

I like the Instant Meeting function the most. It is so easy to invite a colleague to join a meeting quickly, which really improves the efficiency.

It is a comfortable experience, as user and IT help desk doing troubleshoot to this application, easy to use and easy for the user.

This is best software for communication. It is highly recommend for video calls because the video quality is higher than other softwares.

I was very happy with the customer service we received as we were deciding to upgrade our account, and I love that I can use it on my phone but also as an app on my computer.

What I like most about this software is that it is reliable and provides a much better user experience than the competition.

It offers better quality in video calls. Cloud storage for recordings is an awesome feature of the software.

It's amazing what a clean, clear interface can do to provide clarity before a meeting or conference call. That is not what Zoom offers.

Great and easy to use overall. Love the ability to integrate it into Outlook and use that as a means to book meetings and join them.

This could be very frustrating as some attendees are disruptive whether that is on purpose or not. This makes it very hard for some people to learn and to teach etc.

Everyone knows how to use it, you can use it on any device because you have specific apps and it works seamlessly. So it's kind of the most popular meeting software which everyone knows how to use it.

I think its a great software to facilitate meetings and  feel like you are in the same room as others. I love using the different backgrounds.

I love he fact that its free for 40 minute meetings. I love gathering my team for training on this lovely app.

The integration with Outlook and Slack is a game-changer. The ease of use for our customers and other folks (like our board members!) helps us look professional and reliable.

It has been very helpful in conducting meetings during the pandemic. The voice and video clarity is great.

They make it super easy to use, the video and audio quality are great, and the chatbox to type in is a great additional feature.

BUT with 2020 and organizing remote events for large audiences, Zoom has been great and a life-saver.

When we switched to online learning at the beginning of the pandemic, I was so thrilled that this software was easy to use.

The ability to seamlessly involve hundreds of participants at the same time  as well as easy UI makes Zoom an amazing alternative to other competitors.

I think we were so overwhelmed by the zoom at this bad time that there is nothing to worry about.

We love being able to hold meetings and the ease of inviting and logging on is worth the money spent on this service.

My favorite thing about this software is the price: FREE. You can't beat that, but not only is the software free the basic functionality that come with the free account are great.

Nothing so much to complain about the tool but sometimes the integration with google calender does not work properly.

I love how user friendly this application is. It was a breeze to purchase and sign up, the customer service is amazing.

This is the most user friendly platform of its kind and it is very reliable to work all throughout the day.

The experience was great and good product but the price isn't where it needs to be for small and medium-sized businesses to take advantage.

If you have set it to 9.30am, if somebody has technical problems at their end they will miss it because one cannot change the time from 9.30am to later.

Calls were often hacked and weird things would occur. This was hands down scary, created paranoia, and just an overall bad vibe.

Ease of use (even my elderly mom can use it!), no fee for 40 min option, good quality, well-known & respected; screen share option is nice; polls are nice.

The integration to select browsers has been a life-saver and I'd say the price is more affordable than other software in its category.

It's very easy to use, I just literally just click a button to start and that was it, the quality was great.

Was simple to integrate into Outlook so scheduling meetings is a breeze. Connection quality is superb even internationally.

I love that I can give my students the ability to write and draw on the screen, which can create more of a sense of community within the class as well.

Recently I read that Zoom had a security vulnerability, I'm worried about that and about the info hackers could get from my computer.

The ability to integrate external video devices is great for connecting broadcast equipment and have better quality meetings.

If your wifi connect is bad it can cut in and out. Whenever someone enters the meeting a sound plays that can be very annoying when your trying to listen to a presentation and someone joins late.

I honestly am not sure if it is one of the users in the meeting or if it internet related or what. However, the sound sometimes echos really bad and then the delay can be frustrating.

US Dollar

Google Ads (formerly known as Google AdWords) is an online advertising solution that helps businesses promote products and services on Google Search, YouTube and other websites. It allows organizations to create, add and edit advertisements, set a monthly advertising budget, view optimization scores and apply recommendations based on strategic insights.


It allows advertisers to gain insights into campaign performance statistics, such as lead conversions, impressions, and click-through rates. Administrators can use Google Ads to set up advertising goals to increase sales or sign-ups through websites and receive supplementary calls or website visits to the physical location. Additionally, stakeholders can utilize mobile applications on Android and iOS devices to track advertising campaigns in real-time and review high-impact recommendations, even from remote locations.


It provides Google Ads API, enabling advertisement agencies to manage large Google Ads accounts and campaigns, create bidding strategies and generate custom reports. Pricing is available on request and support is extended via online measures.



LongDescription

Engagement Tracking

Location-Based Marketing

Multi-Campaign

Campaign Segmentation

Campaign Planning

Activity Dashboard

Alerts/Notifications

Advertising Management

Budget Control

Monitoring

Campaign Analytics

Third-Party Integrations

Campaign Management

Channel Management

ROI Tracking

For PPC Campaigns

With Google Ads, advertisers can set their own monthly budget caps and adjust as needed.

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

Self-Employed

2-10

11-50

51-200

201-500

501-1000

1000+

Google Ads

Videos

Zoom Workplace brings communication, employee engagement, spaces, and productivity solutions together on a single platform with Zoom AI Companion capabilities woven throughout. Streamline communications with AI-powered tools that work together effortlessly through solutions like Meetings, Team Chat, Phone, Mail & Calendar, and Scheduler. Elevate a chat to a meeting or phone call to get to a resolution faster. Improve productivity with products that are built for modern work through solutions like Whiteboard, Clips, Notes, Surveys, and Docs.

Optimize office experiences and hybrid work collaboration with flexible workspace solutions like Rooms, Workspace Reservation, Visitor Management, and Digital Signage. Whether you’re reserving your desk with Workspace Reservation, preparing for a client visit with Visitor Management, or finding your workstation with our wayfinding feature, you can do it all from the Workspaces tab.

Reimagine how your teams work with your AI-powered collaboration platform. Streamline communications, improve productivity, optimize in-person time, and increase employee engagement, all with Zoom Workplace. Fueled by AI Companion, included at no additional cost.

File Management

Commenting/Notes

Whiteboard

Split/Multi-Screen

User Management

Meeting Management

Real Time Screen Sharing

Two-Way Audio & Video

Presentation Tools

On-Demand Webcasting

Document Storage

Access Controls/Permissions

Session Recording

Video Chat

SSL Security

Real Time Editing

Multistreaming

Single Sign On

Attendance Management

Communication Management

Screen Recording

Social Media Streaming

Calendar Management

Collaboration Tools

On-Demand Recording

Targeted/Locked Screen Sharing

Presentation Streaming

Private Chat

Scheduling

File Transfer

Recording

Contact Management

Content Management

HD Audio/Video

Screen Sharing

User Profiles

Mobile Access

Meeting Room Booking

Discussions/Forums

Annotations

Role-Based Permissions

Event Scheduling

Host Controls

Email Reminders

Desktop/Browser Sharing

Mobile Screen Sharing

Internal Meetings

Email Management

File Sharing

Reporting & Statistics

Attendee Management

Real-time Broadcasting

Real-Time Chat

Event Management

Chat/Messaging

Customizable Templates

Presenter Control Management

Time Zone Tracking

Auto Framing

Two Way Audio & Video

Multiple Camera Feeds

Electronic Hand Raising

Customizable Branding

Video Call Recording

Conferencing

Polls/Voting

Audience Engagement

Automatic Transcription

Remote Access/Control

Video Conferencing

Drag & Drop

Remote Support

Video Streaming

Multi-Participant Screen Sharing

Live Chat

Document Management

Search/Filter

Virtual Backgrounds

Video Layouts/Views

Productivity Tools

Surveys & Feedback

Activity/News Feed

Basic - for personal meetings: Free 

Pro - for small teams: $14.99/month/host

Business - for small & medium sized businesses: $19.99/month/host (min 10 hosts)

Enterprise - for large enterprises: $19.99/month/host (min 100 hosts)

Google Ads vs Zoom Workplace

User Ratings & Reviews

Pricing

Product Demo & Screenshots

Advisor Recommendations & User Awards

Additional Info

Support and Training

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