Hootsuite

RATING:

4.4

(3687)

About Hootsuite

Social media is a wild place to do business. That’s why thousands of brands rely on Hootsuite’s tools and expertise to bring order to the chaos. Launch brilliant social campaigns, deliver 5-star social commerce experiences, and manage all your customer conversations in one place. Hootsuite is a cloud-based social media management solution for organizations and businesses to collaboratively carry out campaigns across various social networks such as Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube. You can manage organic and paid social content together, easily keep track of customer conversations, break down silos in how you collaborate with your organization, and gain actionable real-time insights from social media to make critical business deci...

Hootsuite Pricing

Free - 1 user / 2 social accounts Professional @ $49/month - 1 user / 10 social accounts Team @ $129/month - 3 users / 20 social accounts Business - starting @ $739/month - 5 users / 35 social accounts Enterprise - contact for pricing, unlimited users / 50+ social accounts

Starting price: 

$49.00 per month

Free trial: 

Available

Free version: 

Available

Social Media Monitoring: Monitor all of your social media profiles in one place and track the topics that matter to your brand.
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Hootsuite Reviews

Overall Rating

4.4

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4

Value for money

4

Functionality

4.5

Most Helpful Reviews for Hootsuite

1 - 5 of 3,626 Reviews

Sean

Real Estate, 51 - 200 employees

Used more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

Reviewed April 2021

Good centralized tool for managing social media

User Profile

Colleen

Verified reviewer

Computer Software, 501-1,000 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

3

FUNCTIONALITY

5

Reviewed September 2023

Hootsuite is the top software for handling many social media accounts.

In overall, it's the best tool to use if you need to manage many social media accounts at once, particularly on Twitter and Facebook.

PROS

Hootsuite is simple to operate; I really like that all the platforms I use can be shown on a single page, and the publisher screen makes it simple to see at a glance precisely what you're posting on each day across all of your accounts. You can just drag and drop to rearrange your articles, and adding images is just as simple. It couldn't be much better.

CONS

I can't think of a single drawback to this system. Very user-friendly, it rarely experiences outages. You may relax knowing that the program will automatically publish your posts once you've entered them. In two years of use, I have never once seen a bug in this program.

Reasons for switching to Hootsuite

because Hootsuite is a fantastic app to use for making and scheduling social network postings. The calendar function aids my organization and provides a bird's-eye perspective of the activity across all my primary social media platforms.

User Profile

Arzu

Verified reviewer

Computer Software, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

4

FUNCTIONALITY

3

Reviewed April 2022

Useful for beginners but high priced

Especially for the free version, I can say that since we have switched to a maker-checker structure in our social media marketing process, checking the planned posts much earlier prevents problems that may occur in the instant posting. Making improvements on the features I explained in the cons section will make the product much more effective, but if you are just a beginner, it will be easier for you to try the free plan.

PROS

It's useful to connect more than one social platform and manage all of them from one channel.

CONS

Unfortunately I think the pricing is expensive. Also, the lack of a scheduling option for stories complicates the process. The most important shortcoming for me is the lack of a PDF scheduling option for LinkedIn. I think this is a very necessary feature especially for B2B marketers. I also think it is necessary to integrate more social media accounts, especially for the free plan. I understand the scheduling limits, but I think every marketer, even if it is a free plan, needs to be able to use all social media accounts on the free plan to test the effectiveness of the product.

Reasons for switching to Hootsuite

To manage multiple social media accounts from a single platform

Zach

Construction, 2-10 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed May 2024

Great tool for media

Worth the money overall. Easy to use, saved me a lot of time and the data recieved is great

PROS

Gow easy it is to use, to control what i send out, when and where. Timings key.

CONS

The price wasnt my favorite but overall it is worth the price. I wish these products were a little more affordable. Im a small business.

Reason for choosing Hootsuite

It looked good. It was the only 1 thatbstood out and had everything inwas looking for

Lynda

Publishing, 1 employee

Used monthly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

5

FUNCTIONALITY

3

Reviewed March 2024

Free plan was meh, and they got rid of the free option

I stopped using Hootsuite shortly before they got rid of their free plan option. I began using Tailwind to schedule for Instagram & Facebook, and also Pinterest. Those would go live and I could schedule a month or more ahead of time whenever it was convenient and I had my social graphics ready. Hootsuite didn't quite do what I was looking for, and when they changed things up to make their lowest-price plan $99/month, that was it for me. That was not a reasonable expense.

PROS

I liked the ability to schedule social media posts when I had the time, rather than trying to write them all up live while on the go or away from the office. They provided a free version that limited the number of posts per month, but it was still enough for what I was trying to do.

CONS

The posts didn't actually go live on their own. I'd receive a reminder to take the final step at the appropriate time, so it wasn't really a "set it and forget it" thing. This was highly inconvenient when traveling or somewhere there was poor reception for my phone.