MarcomCentral Enterprise Software


 

MarcomCentral Enterprise Edition is a cloud-based solution that offers marketing on-demand. It enables sales teams, channel partners, franchisees and users to create custom marketing collateral from anywhere.

It is suited to those in healthcare and hospitality, retail and wholesale, automation and manufacturing, technology and software, education and financial services.

MarcomCentral Enterprise works as a single portal to enable uploading and sharing of brand assets with internal and external teams.

The solution offers flexibility in deployment and has various functionalities, such as integrations for CRM, email marketing, business intelligence, ERP, list vendors and shipping solutions.

MarcomCentral Enterprise allows users to customize the marketing portal design. The solution provides support for 33 languages and offers multiple file conversion formats.

 

MarcomCentral Enterprise - Event management
 
  • MarcomCentral Enterprise - Event management
    Event management
  • MarcomCentral Enterprise - Email template
    Email template
  • MarcomCentral Enterprise - Marketing assets
    Marketing assets
  • MarcomCentral Enterprise - Resource center
    Resource center
Supported Operating System(s):
Web browser (OS agnostic)

26 Reviews of MarcomCentral Enterprise

Showing 1-20 of 26

 

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Samantha from Pella Corporation

February 2017

February 2017

5/5! A must have for our organization!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Marcom Central is a favorite tool around our organization. Not only does it provide time savings for our Marketing department, but our Independent Dealers love the freedom to create and produce professional looking materials with ease!

Source: Capterra
 

Norman from AssetMark Inc.

November 2016

November 2016

Collateral Distribution System

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

My company has used Marcom Central since May 2015. One of the main reasons we chose this system is its flexibility and "self-service" structure. My business needs require extremely quick turn arounds in terms of posting and/or updating the products/items we feature on Marcom. Their admin portal and web access allows me to address those needs wherever business finds me (office, remote, etc). My BRM Jessica has been fantastic to work with; responsive and timely.

Keeping it real, my only constructive criticism is that some of the admin structure to update/create items is a bit clunky and does require an investment in time to learn. The admin user guide can be more user friendly and finally I wish the customer support team was larger so responses can be made more quickly. Many new features/functionality is coming in 2017 so I look forward to see how they play out.

Source: Capterra
 

Mindy from Tandus Centiva
Number of employees: 1,001-5,000 employees Employees number: 1,001-5,000 employees

October 2016

October 2016

Great product with a lot of capabilities

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Marcom has been a valuable tool for our organization. It allows for many users to access marketing materials in one central location. It's easy for them to use. The functions from searching to downloads and customization make it highly useful. It also alleviates the marketing team from doing one-off requests so they can focus on larger projects while MarComCentral takes care of the daily needs for our sales team.

Pros

It has a large range of capabilities, including digital downloads, "store front", and it's very customizable.

Cons

It's pretty cumbersome on the backend for admins to upload and create new material.

Advice to Others

There are just so many different ways this can be used. It's so versatile.

Source: Capterra
 

Camille from DaVita, LLC

October 2016

October 2016

Marcom for DaVita's Marketing on Demand

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

I think the features and functionality are good, but could expand on ease of use, and reporting from the back end.

The value for money gets a lower rating because there were a lot of inconsistencies in hours quotes for us that caused a lot of stress and tension that could have been avoided with a set plan in advanced.

Source: Capterra
 

Wintana from NCARB

October 2016

October 2016

Wish the UX was better

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

The look/feel of the site is outdated. I'd like to see a more user friendly backend for admins and a responsive site for users.

Source: Capterra
 

Zach from Presbyterian Healthcare Services
Number of employees: 10,000+ employees Employees number: 10,000+ employees

October 2016

October 2016

Marcom review

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

We have had nothing but great experiences with Marcom. This technology has helped us remove production time from the marketing department and allowing us to work on other projects instead. This self-serve tool has allowed our users to utilize the functionality at its fullest. The only issue we have come across is within the Business Intelligence system, which has had some hiccups that haven't allowed us to pull precise reporting. We have not been able to produce reports that can support the complete utilization. We believe once these are corrected we will have everything we need from Marcom and it's system. However, overall this system has been excellent for our company and has been accepted by the majority of our users.

Pros

The customization capabilities overall.

Cons

The low functionality of the rich text editor

Source: Capterra
 

Ryan from PGA of America
Number of employees: 201-500 employees Employees number: 201-500 employees

September 2016

September 2016

MarcomCentral Review

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

I've been a big fan of what we're able to do. The training is a little difficult and we don't have a lot of staff members that can pick it up, but once you know how to use it, it's really a great product. Our clientele has really responded positively to it.

Pros

It's very easy for the client to use and I like the flexibility it has with how you can customize.

Cons

It's a little tougher on the back end and takes more time to create items than I would prefer.

Advice to Others

I think there could be some improvement in the email area. I don't think there's a lot of focus on that, but it's a big part of our business.

Source: Capterra
 

Valerie from First Federal Lakewood

September 2016

September 2016

Great product for our sales team

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

MarCom Central has helped our marketing team cut down on the number of custom projects to support our sales staff and focus on larger campaign opportunities. The system for the users is very intuitive and our team took it quite quickly. On the backend for the administrator, it take a bit of getting used to but for simple products, upload is easy. The account management and support team are a great asset when you are working on a more complex product set.

Source: Capterra
 

Madalyn from Adecco Group North America

September 2016

September 2016

Great company, great tool!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

This is our first year using Marcom. It's been a lot of work getting our team trained on the tool, gathering assets, etc. but it's been a smooth process with Marcom helping us every step of the way. We just launched recently but so far so good and the field seems to love it compared to our old tool!

Source: Capterra
 

Jesse from APC by Schneider Electric

September 2016

September 2016

The Review

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

We've recently begun using Marcom at my company and are launching in the next two months. My experience has been great so far as the team helping us (Dana Dee) has been wonderful, easy to work with and understanding when we've had a litany of red-tape issues, delays, etc. As for how our partners like it, we will not know until it has been launched.

Source: Capterra
 

Mario from Les Roches

September 2016

September 2016

Great customer care and product features!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Thanks to the entire MarcomCentral team to provide a great support and great customer care. MarcomCentral is a great solution for marketing departments of all sizes!

Source: Capterra
 

Stephanie from Liberty Property Trust
Number of employees: 201-500 employees Employees number: 201-500 employees

September 2016

September 2016

Marcom = Gamechanger

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Marcom is a powerful tool that we've adopted for our local marketing teams' use. We've worked with Marcom team members to customize the aesthetic of the portal to our brand, and created products that are used nationwide. The resulting efficiency has positively affected the way we deliver collateral to our stakeholders. As an added benefit, it's also a pleasure to work with the Marcom team.

Source: Capterra
 

Randi from Genworth Mortgage Insurance
Number of employees: 501-1,000 employees Employees number: 501-1,000 employees

June 2016

June 2016

MarcomCentral review for Capterra

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

We've had a wonderful experience from set-up, to launch, to support. We've never felt like we were on our own during any stage.

Pros

This software has truly revolutionized how our sales department can access, customize, order and distribute our marketing material. Although it does still happen, having MarcomCentral has really cut back on the one-off requests that our team used to have to drop everything to address. The system is easy to use and maintain. And, when in doubt regarding anything, we know we have a wonderful support team that we can access at any time.

Cons

The start up was a bit daunting. The MarcomCentral team was always upfront about the start-up and the amount of time it would/could take. We were ready to run when we actually had to slow down to a crawl until we got all the back end databases set-up. The team did make all of this much easier and stayed with us through every step until we got way more comfortable and tried everything on our own.

Advice to Others

Make sure you do plan a realistic start/launch time - at least a couple of months. Start with the basics and then add more of the features such as PPT and logo files.

Source: Capterra
 

Jack from Brooklyn Public Library

June 2016

June 2016

Some Frustration, but overall positive

Ease-of-use

Product Quality

Customer Support

Ease-of-use
Usability
Product Quality
Quality
Support

Customer service has been great, our rep replies to questions quickly. I find the lack of training and instructions on how to use certain aspects, specifically Fusion Pro to be frustrating. It is not an intuitive system and the training is both costly and time consuming (if one opts to fly out to California.)

Source: Capterra
 

Caryn from Prime Therapeutics

March 2016

March 2016

We have been using the software for 1 year. We maintain out own system

Ease-of-use

Product Quality

Customer Support

Ease-of-use
Usability
Product Quality
Quality
Support

Love the system. It is hard to get everyone on the same page internally.
There are many ways to load documents that are easy to load but they are time consuming.

Source: Capterra
 

Erinn from Liberty Property Trust

February 2016

February 2016

We use this product to create variable marketing materials for in-house and professional printing

Ease-of-use

Product Quality

Customer Support

Ease-of-use
Usability
Product Quality
Quality
Support

The software has a vast capability for customization, which has been a great benefit to our usage of the product.

Source: Capterra
 

Beth from Cox Business

February 2016

February 2016

The platform is meeting all of our expectations and is also able to grow as we expand the portal

Ease-of-use

Product Quality

Customer Support

Ease-of-use
Usability
Product Quality
Quality
Support

The software is extremely easy to use and MarcomCentral is always looking for ways to evolve to meet our growing needs. As we expand how we want to use it, they are willing to develop new applications to support our growing needs. The platform performance is smooth without any glitches. The account support we receive is great and very responsive as well.

Source: Capterra
 

Jill from Cox Business

February 2016

February 2016

Once you learn it, it's easy to use!

Ease-of-use

Product Quality

Customer Support

Ease-of-use
Usability
Product Quality
Quality
Support

The ease of use of the software is exceeded only by the availability of the staff to answer questions. I like the software, but the selling point for me is the people behind it. They are willing to listen and create something to meet the needs of the customer - me!

Source: Capterra
 

Loriann from Apollo Education group

February 2016

February 2016

MarcomCentral's marketing asset management technology transformed my organization!

Ease-of-use

Product Quality

Customer Support

Ease-of-use
Usability
Product Quality
Quality
Support

MarcomCentral has virtually eliminated rogue marketing and the need for one-off marketing asset requests from our organization. Our Business Relationship Managers are a joy to work with, and our technical needs are always addressed quickly. I highly recommend MarcomCentral to any organization looking to increase speed to market with customized marketing assets, control their brand integrity, measure effectiveness of marketing assets, and deliver high-quality digital and print assets to their sales teams with the click of a button.

Source: Capterra
 

Heather from Johnson Financial Group

February 2016

February 2016

So far our launch has gone smoothly without any problems.

Ease-of-use

Product Quality

Customer Support

Ease-of-use
Usability
Product Quality
Quality
Support

Our project manager Sarah has done a great job getting to know the materials that we've put together for the site and has been a great link between us and your design area. We are looking forward to adding to our tool and being able to take on the administrative functions to keep it up to date.

Source: Capterra
 
 
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