Morningscore competitor analysis screenshot
Supported Operating System(s):
Web browser (OS agnostic)About Morningscore
Morningscore is a cloud-based SEO solution, which assists digital marketing agencies and e-commerce retailers with ROI tracking, competitor analysis and website auditing. Its key features include keyword research, suggestions, ranking and management.
The application comes with a backlink tool, which lets users scan websites, track links and its sources. SEO managers can use the solution to monitor on-page performance based on factors, such as basic ranking, targeted keywords and content quality. The solution enables supervisors to create tasks, track progress and estimate campaign costs.
Morningscore allows team members to track keywords and generate performance data based on the number of searches, ranking, traffic and cost per click (CPC). It is ava...
40 Reviews of Morningscore
Average User Ratings
Overall
4.83 / 5 stars
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
4.5
Likelihood to Recommend
Not likely
Very likely
July 2019
Ken from Iterative Science, Inc.
Verified Reviewer
Company Size: 2-10 employees
Industry: Marketing and Advertising
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
July 2019
SEO Simplified by Morningscore.io
Morningscore has been my SEO steppingstone. With all the hype, it's hard to determine where to start. With prioritized task lists, competitor insights, this is the tool.
Pros
Morningscore identifies the key metric for SEO, the Google Adwords value of your organic search, by keyword. Add three competitors to see their keyword strategies, and you’ve completed step one of onboarding. Starting out, view prioritized tasks to improve your SEO, with valuable resources a click away. If you’re an SEO expert you’ll appreciate reducing your SEO subscription spend. Agencies will love the intel. Analyze a prospect’s SEO, including health metrics (basic analysis, technical, and optimization), and show where they stand versus their competitors.
Cons
Morningscore is continuing to evolve with even greater features. The recently added user management upgrade solves the issue of sharing access with stakeholders. Adding more granularity to user access would be helpful. White-label reporting is on the roadmap. Recalculating Morningscore on filtering by keyword would be helpful.
Reasons for Choosing Morningscore
All in one, combined features, lower cost with more intel.
May 2019
David from VIVA Real Estate yourviva.com
Company Size: 51-200 employees
Industry: Real Estate
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
May 2019
Amazing tool, incredible Customer Service
I had few problems when the app was launched and the customer service fixed them in seconds. Very friendly team.
Pros
Easy to use, good recommendations to improve ranking, many tools now and more to come. An alternative to SEMRush just to focus on what you need, very nice User Interface
Cons
When the Health module reports some errors and some of them are caused by the same issue, there is no way to select all to recheck if the errors were fixed, you have to manually select each one by one and recheck clicking in "refresh data". But is surely fixed in new updates.
Reasons for Choosing Morningscore
Cheaper, better UI, clear, and just focused in what we need
Response from Morningscore
Replied May 2019
Hey David, thanks for the great review. Those are actually some good insights. I just discussed it with the team and the bulk recrawl function is already on our plan for the near future. Awesome to hear you like the tool! All the best, Martin
May 2019
Anonymous
Verified Reviewer
Company Size: 1 employee
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
4.0
Functionality
4.0
May 2019
User friendly gamified seo tool
Very good experience so far and I know they are driven to continue to grow this product into something very powerful and useful.
Pros
I like how it tries to make SEO interactive and helps guide you on SEO fixes that you can do in an efficient manner, one by one to achieve a goal.
Cons
It is still growing and they have big plans ahead, but right now I wish it had better backlink monitoring, competitor monitoring and it would be great to have a video walk through of how to fix seo issues too.
Response from Morningscore
Replied May 2019
Hey, thanks for the insightful review. We just launched v2.3 Link Boost which brings much more link data you can take advantage of. There's also a lot more competitor data coming soon. As for the walkthroughs, that's something we ourselvs really want to do. There are only two problems right now -- a) we're still a small team and our time is limited and b) the updates we publish every month always change a big chunk of the app so we'll have to be remaking the videos again and again. However, we'll probably have the opportunity to do something more in-depth later this year around October/November. Thanks again! Martin
January 2019
Ale from Somos Mamás
Company Size: 2-10 employees
Industry: Newspapers
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
3.0
Customer support
5.0
Functionality
4.0
January 2019
If you love seo tools...you gonna love morningscore
I love it, really good app if you work with seo
Pros
What i love of morningscore is the add a value to your traffic. This aproche is correct, because if you work on seo/sem, not all keyword worth the same. So you get the traffic and the value of your traffic and you can compare against your competitors. Another feature i love is they show your traffic/value overtime in a graphic so is more easy to view and is not a plain number that you need to remember Morning score include also: - ranktracker - win and lost keyword positions - missions - win and lost traffic value - amazing support - constant improved - work with several data sources Morningscore is a really nice way to understand what happen with your seo or your competitors. - Great way to get insight - keyword ideas -
Cons
Is on early stage, some features sometimes get bug and seem there is some problem with the data. The interface is not movil friendly (really anoying if you wanna check the data in your phone) No phone app
Response from Morningscore
Replied April 2019
Thank you for the nice review Ale! Always working to make the platform better for happy users like you. If you haven't had the chance to explore it lately, we released the v2.0 update in February '19 that includes the OnPage Crawler Tool that simplifies all website issues important for your SEO. Looks beautiful and works great so I believe you'll like it. Plus in the v2.2 (March '19) update you can now use Morningscore as the "Trello for SEO" -- we improved the Missions Tool so you can manage your tasks much easier and with better suggestions. If you experience any issues/bugs you're always welcome to contact us in the chat support and we'll help you get it sorted out. In regards to the mobile interface, we are slowly prioritizing it and working on fixing it. You can also follow our Feature Release progress on our Roadmap here: https://morningscore.io/roadmap/ Once again, thank you for the nice words! /Martin K Head of Marketing
September 2019
Anonymous
Verified Reviewer
Company Size: 2-10 employees
Time Used: Less than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
September 2019
Morningscore: The best new SEO tool.
Amazing. Been using this for a while and no regrets. Amazing new requested features being added every moth like Keyword Research!
Pros
Epic new features being added all the time. The SEO data is solid and reliable at price-point unmatched by anyone else. Backed by a team that listens and is adding features other tools avoid.
Cons
Some great new features still being built. But that is not a bad thing. It just means it's making steady progress!
