About Platformly

Platformly is a marketing automation software suite designed to help SMB owners and growth marketers nurture captured leads, track campaign performance, send targeted emails and monitor interactions across multiple channels in the marketing funnel. Key features include drip campaigns, lead management, A/B testing, multivariate testing, social marketing, lead scoring, website visitor tracking and campaign management.

Teams using Platformly can utilize the CRM module to automatically collect and update lead profiles based on data gathered from third-party sources, such as Google, Twitter, Facebook, Foursquare and more. The business dashboard provides insight into churn rates, new email subscribers and the amount of revenue generated in the last few ho...


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Supported Operating System(s):

Web browser (OS agnostic)

86 Reviews of Platformly

Average User Ratings

Overall

4.76 / 5 stars

Ease-of-use

4.5

Value for money

5.0

Customer support

5.0

Functionality

4.5

Ratings Snapshot

5 stars

(65)

65

4 stars

(21)

21

3 stars

(0)

0

2 stars

(0)

0

1 stars

(0)

0

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 86 results

October 2019

Terry from www.terry.gr

Verified Reviewer

Company Size: 1 employee

Industry: Publishing

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

3.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

October 2019

Robust Email Marketing Automation

Pros

I really enjoy the email marketing automation that this tool provides. I am an advanced email marketing user and this tool is perfect for my needs. The event tracking is also really good and last but not least I love the clear dashboard I get with ply.

Cons

I would like to see a more polished user interface. The tool is fast and easy to use but I would like to see a better internal design.

Reasons for Switching to Platformly

Rep. is really good but in my experience the self hosted thing was pain. I was able to set it up but it was an extra step and maintenance that I didn't like.

November 2019

Pablo from Education Management

Company Size: 2-10 employees

Industry: Education Management

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2019

Great email marketing software!

Before use platformly I have been using active campgain, infusiosoft and aweber and all I can tell this app is very and more powerful than their competition and all at a good price.

Pros

Every feature, events, link tracking, sales report, price, great app

Cons

at the beginning were few bugs but support is great, and they are on top of everything.

Reasons for Choosing Platformly

price, beautiful UI, great support, powerful feature

Reasons for Switching to Platformly

Flexibility and price

October 2019

olivier from absolutum

Company Size: 2-10 employees

Industry: Education Management

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

3.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

October 2019

many features - steep learning curve

Pros

many features almost everything can be done pricing

Cons

it is a steep learning curve. You need a lot of time to find out how the different functionalitites work. The support needs some time to figure out why something does not work or how you could solve it.

Reasons for Switching to Platformly

new pricing model of mailchimp did not work anymore for our company

September 2020

Dennis from Audience Magnet

Verified Reviewer

Company Size: 1 employee

Industry: Professional Training & Coaching

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

4.0

Functionality

5.0

September 2020

Manage your whole business with this one tool

The support team are super-helpful and respond very quickly. They have really put a lot of effort into this tool. It's really powerful and I'm only really scratching the surface. I can see it covering most of my needs as my business grows.

Pros

I can manage my whole business with Platfromly. From email automation, sending SMS, seeing sales stats directly from Stripe and more. It also has tracking links which are useful to see how often a link has been clicked. This is especially useful to get external data outside of what any tool (like Facebook) will tell you - so you can compare what has actually happened. They also have webhooks, so it's easy to connect other tools and send data into Platformly.

Cons

Some elements need more explanations. Although they have improved with video tutorials, they need to go into more details for some areas - like how to use the funnels feature, and how to use Events. Also, why to use split tracking etc...

November 2019

Tatiana from Lecreati Digital

Verified Reviewer

Company Size: 2-10 employees

Industry: Marketing and Advertising

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2019

Awesome marketing automation tool

Pros

I love Platformly's advanced segmentation possibility, the topnotch automation, and even the email builder. The system is so simple to use: from the moment you log in the first time, you feel comfortable with it's UI like you were using it all your life. One more feature that I was very excited to discover: Platformly has the link tracking. You can create the links in Tracking with all UTM data, and then just choose to include these links in your email - is that simple! Also if you don't need advanced CRM it will work like a charm. With Platformly you can add custom fields to your contacts, score them while they "travel" trough you funnel

Cons

I only have one request that I am missing in the Platformly, its to be able to compare numbers while creating email automation. For example: if the x > y send A campaign, if x < y then send B campaign.

Reasons for Choosing Platformly

It's more intuitive and so simple in use that I can make automation almost on the go. I just love it