Adobe Campaign vs iContact

Adobe Campaign has 153 reviews and a rating of 4.37 / 5 stars vs iContact which has 532 reviews and a rating of 4.48 / 5 stars. Compare the similarities and differences between software options with real user reviews focused on features, ease of use, customer service, and value for money.

Overall Rating
4.37 / 5 (153)
4.48 / 5 (532)
Ease-of-Use
4 / 5
4.5 / 5
Value for Money
4 / 5
4.5 / 5
Customer Support
4 / 5
4.5 / 5
Functionality
4.5 / 5
4 / 5
Last Review Written
October 11, 2021
June 7, 2021
Pros/Cons
  • Pros

  • Most of the marketing tasks we conduct through the Adobe Campaign. The platform is best suited for email marketing and SMM, but it does a good job with the rest of the tasks.
  • It helps you centralize your work and distribute tasks. You can also schedule marketing outreaches in advance ,very useful.
  • Cons

  • Lots of bugs, lack of proper documentation and tutorials makes it difficult for users to achieve the results we ultimately need to.
  • I have nothing that has proved to be a problem thus far.
  • Pros

  • Excellent customer service and support, very custom templates which makes this very useful, also enjoy the automation tool.
  • I reached out for customer support/service multiple times and was always happy with the outcome of my requests.
  • Cons

  • The inability of applying some CSS & HTML tricks and shenanigans in their editor.
  • Leaving iContact was a pain also. My organization signed a contract for annual subscription, so I assumed we would have to re-upp at the end of each year.
Pricing Range
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FrontRunners

The top products based on usability and customer satisfaction, as rated by user reviews. Check out our full methodology description for more detail.

FrontRunners

2020

FrontRunners

2020

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Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployments
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Support
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos

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