Brand24 Software


 

Brand24 is a cloud-based marketing solution that helps businesses of all sizes, across a variety of industries, with content discovery and distribution. 

It offers an "online mentions" feature, which shows mentions across social media platforms, blogs, news sites, forms and more, and generates alerts when mentions occur.

The platform also tracks sudden changes in companies’ discussion volumes, so users can spot issues as they arise, as well as capitalize on positive publicity.

Other features include mention analytics, influence scores and sentiment analysis. With mention analytics, users can analyze who is talking about their brands online and what they are talking about.

Influence scores help users identify industry influencers they should be working with, and sentiment analysis helps gauge customer attitudes and satisfaction.

Brand 24 generates alerts when new brand mentions appear on social media, and it includes data exporting from the system.

Brand 24 offers three different subscription plans, priced monthly. Mobile apps are available for Android and iOS.

 

Brand24 - Mentions
 
  • Brand24 - Mentions
    Mentions
  • Brand24 - Project analysis
    Project analysis
  • Brand24 - Sources
    Sources
  • Brand24 - Comparisons
    Comparisons
  • Brand24 - Multiple devices
    Multiple devices
Supported Operating System(s):
Web browser (OS agnostic)

83 Reviews of Brand24

Showing 1-20 of 83

 

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Lisa from Inspire to Thrive

October 2017

October 2017

Loving this service! It's so easy to use and can use with their mobile app now too.

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Knowing when I am mentioned online so I can engage with others and thank them for the mentions.

Pros

I love being notified when either my brand or my name is mentioned online. It's a great way to engage with others on social media and to know when my name or brand is mentioned on other blogs or in the news.

Cons

#1 price tag. I wish their offered lower price options. I think an option would be easier for bloggers and other small businesses to participate in their software even if it had a few less options for this level.
#2 I like the mobile app but it is not as good as the desktop version. It's a little harder to use than desktop. If there was a way to be notified via phone with it - it would make it even better - probably perfect!

Source: Capterra
 

Auden from Otto

October 2017

October 2017

Easy to use and straight to the point. Gets the job done!

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catering needs to customer feedbacks that wouldn't have been captured without using brand24

Are there any other ways to locate articles other than keywords? I assume picking up videos that do not have keywords tagged is something not possible?

Pros

I like the sentiment analysis and the easy filter options. The exportable data graphics is also neat to have so i can share with the team that does not have brand24 access.

Source: Capterra
 


October 2017

October 2017

Amazing team and customer support. Great features for the cost.

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Pros

Really great features and depth of social analysis for the cost. Able to collect valuable insights from our entire campaign and compare to competitors' work.

Cons

Wish it fully pulled all the reach and impressions from all the channels - seems to only be able to count from SOME sources (i.e., Facebook reach is lower than the actual Facebook reports).

Source: Capterra
 

Shane from Shane Barker Consulting

October 2017

October 2017

Awesome platforms that more people need to know about!

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It will tell my clients how well they are doing online and the reports are great.

Pros

I love how easy it is to set up clients and then send them customized reports with my logo on them. ;)
It is really easy to use and my team (and clients) love it.

Source: Capterra
 


October 2017

October 2017

We have had a great experience with Brand 24. They help our clients with brand awareness

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Our clients gain satisfaction and are able to stay on top of their brand and respond directly to specific comments.

Pros

The reporting is clean and client facing friendly! The reporting is clean and client facing friendly!

Cons

There is no way to track or identify job posting sights. Maybe sometime in the future.

Source: Capterra
 


October 2017

October 2017

Very easy to use platform, customer support is responsive and helpful.

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I'm able to monitor social posts and forums for our brand mentions. Instead of spending time looking for these opportunities, Brand24 finds them for me so that I can spend my time responding to them.

Pros

They definitely find discussions and posts that I would not have found alone. The interface effectively displays a lot of features without feeling cluttered.

Cons

A fair number of useless hits in between the good ones. Lots of noise to filter. Good value for the money but it would be nice if more keywords were allowed in each pricing tier.

Source: Capterra
 

Dan from nDreams Ltd
Number of employees: 51-200 employees Employees number: 51-200 employees

October 2017

October 2017

Love Brand 24, saves me hours a day searching through various sources to track mentions.

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Pros

Great to be able to get a quick snapshot of what people are saying about our products online. It would be great when you press engage if you could reply to a post.

Cons

Sentiment tracker - it would be good to see it pick-up words automatically or allow you to enter a list of keywords rather than addressing individual mentions.

Source: Capterra
 


October 2017

October 2017

The amount of information we have access is unparalleled

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Pros

That you can and do pull in Instagram posts. This is extremely useful information for us and you are the only tool that can do it.

Cons

Unable to follow/track specific handles. It would be hugely beneficial for us as, again, you are the only tool that gives us access to Instagram.

Source: Capterra
 

Jacqueline from YumEarth
Number of employees: 11-50 employees Employees number: 11-50 employees

October 2017

October 2017

Professional, Prompt, Easily Navigable Platform

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Great use of looking at mentions, distinguishing marketing/PR news cycles, tracking marketing growth since the beginning of my employment.

Pros

The ease of switching between looking at blogs and looking at social media mentions is really helpful. I like being able to separate the two out.

Cons

When mentions from tiny websites that are offering deals get caught up in blogs/news categories making it seem like there are more editorial mentions than in reality.

Source: Capterra
 

Łukasz

October 2017

October 2017

Can't imagine better Client Customer Service

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Pros

I have been working with Brand24 every single day for almost a year. My job is to promote the brand of accessories for mobile phones. I do PR and at the moment I can not imagine working without a social monitoring tool. Brand24 is the best tool of all I have tested so far. It's intuitive, delivers high quality results and I love it!

Cons

There is some work to do with mobile app. :) Surely the app could be a bit better, but as I know new features are coming.

Source: GetApp
 

Robert from Landingi
Number of employees: 11-50 employees Employees number: 11-50 employees

October 2017

October 2017

Great social listening tool!

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Pros

What do I like the best about Brand24? Their support team! If you don't know something about B24 tool just ask them. They will set up your account and help you to create the best social listening experience.

Cons

Brand24 is a great tool but sometimes you won't get as many mentions as in alternative tools - but there's no perfect solution in social listening. And B24 is one of better in social listening. Brand24's definitely worth its money!

Source: GetApp
 

Justyna from sport

October 2017

October 2017

The best tool for social media monitoring

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Pros

Provides the daily dose of the most important data. It's easy to use. Customer service is always on duty , and You can hear that they are happy to work in Brand24. Love to call them to speak about projects, details, numbers.

Cons

That i don't have time to use it more often :) Everything else is just right for my needs, i would like page to be more colorful :)

Source: GetApp
 

Karan from ASU

February 2017

February 2017

provides intuitive insights

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It is a great tool which provides great intuitive insights of the web. A must use tool for all types of web applications. A tough competitor to google analytics.

Source: Capterra
 

Nithin from Antal International

December 2016

December 2016

Nice tool and worth the cost

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The best Internet monitoring tool. I use it for my personal blog. It has very quick response and gathers information even from social media.

Source: Capterra
 

Trisha from Salesforce

December 2016

December 2016

Beautifully built

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Not only does Brand24 have great customer service, Brand24 allows me to gather all the mentions of certain brands from all outlets of social media so I can create a portfolio that is easy to use.

Source: Capterra
 

Anay from California State University,Fullerton

December 2016

December 2016

Best value for money

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Comprehensive core listening, mention, and influencer analytics. Reasonable pricing tiers without loss of features for SMBs. Clean, simple interface with revamped UI. Slack integration. Best bang for the buck.

Source: Capterra
 

Tomasz from PBS
Number of employees: 51-200 employees Employees number: 51-200 employees

December 2016

December 2016

Nice tool

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We've tried it in comparison to some other tools and Brand24 seemed the best pick especially in the area of user experience and a site layout and simplicity to use

Pros

Very slick design

Cons

Complicated rules of using. Might be a bit easier explained with simple examples

Advice to Others

no

Source: Capterra
 

Marek from marekmatysiak.com

December 2016

December 2016

Absolute must have for every brand manager!

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Amazing tool for keeping track who is saying about your brand on the Internet. Very quick time response and information even from social media. Everything wrapped up in a friendly and really nice design. Very helpful tool.

Pros

Quick time of response and positive approach to the customers.

Source: Capterra
 

Dominik from takiblog.pl
Number of employees: 2-10 employees Employees number: 2-10 employees

August 2016

August 2016

Best software for personal monitoring

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I use Brand24 from about a year. It's perfect for search who talk about me or my brand online. It gaves me real time alerts (at website, in mobile app and at Slack channel) when someone mentions me or my blog (including even links). I could also track interesting topics and start discussion as my brand. Privately, I use Brand24 to search rare Lego sets on auctions.

Pros

Fully customizable Slack integration!
Real time alerts
Customizable filters
Email alerts and reports

Cons

Mobile app isn't prefect, but Slack integrafion equals that - you don't need app any more :)

Advice to Others

Did I mention really great Slack integration? :)

Source: Capterra
 

Pawel from tencat.pl
Number of employees: 2-10 employees Employees number: 2-10 employees

August 2016

August 2016

Great monitoring tool with awesome level of customer service

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Brand24 for me is the best Internet monitoring tool. I use it for my personal needs (blog and personal branding) as well as for my clients (I run social media agency).

Pros

-easy to use
-great support
-access to webinars and tutorials

Cons

-sometimes brand24 doesn't catch posts with keywords in facebook comments

Advice to Others

Test it. You have 14 days of free trial I think it is enough time to see how brand24 works

Source: Capterra