You can promote your business as easy and simple as you want. It is a very reliable platform for the business promoters who want to show their ads to their target audience.

Overall it’s been amazing but the customer service reps and recommendations system leave a bit to be desired.

It's super intuitive, and you get the most important information in a few seconds.

Reallly opaque to use and really awful customer service; handholding nearly non existent.

AdWords is the undisputed king of SEM. It delivers great results, is fun to use, and makes us many happy customers.

How expensive it is and how difficult it is to use it. Firstly, bidding and paying for clicks is very costly, especially if you are operating in a competitive industry.

Over the years the platform has evolved a lot and in its current iteration it’s more user friendly than ever and I enjoy using it a lot.

Google Ads is basically a necessity for paid search marketing. I like how you can receive easy customer support as needed to setup your account and make modifications.

Appalling customer service treatment after their own mistake. There have been 23 emails since Dec 2020 relating to Google Ads teams’ error incorrectly disapproving our ad.

This is one of the most powerful marketing channels available for small business owners and can provide an amazing ROI for some industries.

What I liked most about this software is the ease of use and intuitive interface. Integration with existing business processes was simple and straightforward.

It's a simple and easy to use tool to advertise websites and apps effectively. The smart campaigns are wonderful once you have enough data in the account.

It's literally one of the best ways to send specific traffic to your website. You can adjust your budget to avoid overspending, as well.

It might be difficult to set up a campaign in the beginning, because it's very time consuming to find out who is your target audience and do a proper keyword research.

Also, without going to into detail, can be a hindrance to certain types of businesses.

The software is very easy to use, I loved the structuring of the software, very very easy to manage and love the fact you can make as many changes as you want.

The segmentation is a great tool, as you can optimize your budget to serve your ads only where and to whom it makes sense.

The main problem is it is difficult to earn any real money with Google Ads on our website.

Some awesome features of this software would be many targeting capabilities, a strong audience, and user friendly. It also an app where one can monitor its progress.

AdWords is a great app for attracting potential consumers for an affordable price, compared to expensive websites.

One of the pain points we had when we started off with Google Adwords is that it can become quite pricey.

Suitable for almost all types of business. Very friendly and helpful customer support.

The platform really guides you into making better choices for your ad creatives. The analytics tools are also powerful and truly help refine campaigns to make them more successful.

I think there are some disadvantage for the audience/user because sometimes the audience me see unnecessary ads which may irritate users.

The stats are also helpful, as well as the integration with other products like Google Analytics.

I am pretty much satisfied with the Adwords as of now but still, there are huge opportunities available for the future.

Love the custom audiences, in market audiences and a lot of the features available. They always try to improve the functionality and capabilities which is great most times.

It is easy to maneuver the software of the software in order to integrate multiple different businesses with different ads to display.

My only complaint about Google ads is the somewhat steep learning curve to integrate it and get your adds up and running.

Also, no one over the age of 30 clicks on google ads anymore. They were raised knowing to intuitively ignore it.

The reach of Adwords is awesome and the majority of the features are straightforward and easy to understand. The ad, size and placement is great as well.

The entire Google suite of products is fantastic, easy to use for the most part and delivers results.

Over all it is a great program to use. If you are starting you business and you do not have a big budget to start with your best bet to get some traction with you business is google ads.

Customer service is terrible, we need the ability to talk to a rep. Banning happens for no reason.

It gets our campaigns out to people and we see some good reporting. The fact that it integrates with Google Analytics is  helpful so we can track all the way to conversion and not just clicks.

Publishing ads primarily for search campaigns. Integration with other Google platforms are a welcomed option.

Great experience overall. Very user friendly with great capabilities.

The interaction with the specialists is tough. Most of them don't add value in a conversation and I often had troubles to schedule a call with them.

Dashboard for quickly adding new campaigns. The analytics on campaigns provides useful information.

Like Google's other products, the interface is clean and crisp, working well on both desktop and mobile devices.

The purpose of Google ad words is great. I do love using it as it does bring more people to our site.

Conversion tracking is super easy with integrated solution or you can even import conversions from Google Analytics as well. Thigs are pretty much automated with smart shopping campaign.

Google Ads is a great platform for promoting your brand with an easy to use platform that allows you the ability to run a campaign from start to finish.

Google ads has lots of formalities and unnecessary features and if there are no specific keywords it will create problem for your ad to.

I dislike that sometimes the ads can be blocked.

It is a great solution for advertising since it enables one to create app promotion campaigns that effectively help to increase in-app actions made by users.

First, the complexity of the selections and their lack of presence in the right place and the translation into Arabic is completely incorrect, as the user in this case can click without knowing.

Overall, negative experience. Very unprofessional platform.

The service being too costly and to create the campiangs is too difficult.

SE Ranking is an integrated cloud-based SEO application suitable for all your growth hacking and marketing campaigns.

Difficult to compare competitor keyword analysis side by side. Would prefer the restriction on plans to be by website numbers, not by keyword numbers.

The new UI is easy to navigate. Keyword tool is easy to use.

SE Ranking is an amazing smart tool, even for small budgets. A very good UI and easy to use and setup.

The site does not always feel the most organized. The keywords seem to come up in no specific order and it can be hard to tell what is going on.

The interface consistently loads slowly for me when I open it for the first time in a day. This only bothers me when I actually sit and wait for data to show.

Out of a set of 40 or so keywords, I usually find at least 5 or so that are more or less wrong.

Great functionalities for the best price in the market.

Allow rank keywords and competitors. Great prices, probably the best one in the market.

Best price in SEO and digital marketing tools.

Their pricing is very flexible and they are affordable. Great choice as a first tool for SEO startups.

Competitor Analysis Tool is Just Awesome, Able to Find all the Keywords of Competitors. Keyword Tracking is Accurate & Perfect.

Robust SEO platform that continues to rapidly develop roadmap features at a great value for cost.

SE Ranking does what I need it to do. It also has some extra tools that are nice to have access to in the event that I need them.

Some lack depth and don’t have the same amount of statistics as other tools at higher price points may offer.

Ease of use and fast updates and great customer service.

Integration with GSC and Analytics helps to find interesting statistic insights. Backlink Monitor is really helpful tool to control backlinks from forums and blogs.

Great experience so far and the customer service has been really helpful with any queries regarding the platform.

This is a great affordable option for a good number of SEO tools and reporting features.

I am using this tool for more then a year and its very good and affordable tool. It gives the accurate rankings of organic results.

The support team is great and always have a helpfull reply for us. I have used many SEO, SEM, optimization tools, but this is amazing.

Extremely satisfied support team were quick to help me with any quiries. Software works very well.

Fantastic service and invaluable performance tracking.

The website audit feature is very useful. And of course great customer support.

The interface is very friendly and easy to understand. I like the reports and charts, also nice graphics.

I like that SERanking.com is so easy to start use. Just some few integrations to google analytics and search console, and than you just get a huge bon of data to analysze.

Keyword database (it's groving but it might be bigger ). Missing country for search engines (ppc research tool).

The tool has a very good dashboard to check and read the data. They have multiple API integrations to connect the platform with Google Search Console and Google Analytics.

The overall experience is very good. It's very clear and easy to set-up.

It is very easy to use and quite accurate, it helps us a lot to improve.

Everything, the customization plans, the ability to track whatever keyword you want, the back-link tracker that connects to search console. The page change tracker - it has everything.

Overall, this tool is fast to set up, cost-effective compared to competitors, and has an interface that is easy to use.

The best tool in SE Ranking for my and what i love (and is the more original and usefull and no other app have it) is the backling tracker.

SE Ranking is often a good way to do some fast keyword research - quickly getting search volumes and page ranking details.

The software has a great checklist to help you though setting up new SEO and the website audit is great for finding and fixing errors. I have the 3 day update version and this is fine for me.

I can say that I was amazed with SERanking's services and features. I really like the cleanliness and simpleness of the UI.

US Dollar

Google Ads (formerly known as Google AdWords) is an online advertising solution that helps businesses promote products and services on Google Search, YouTube and other websites. It allows organizations to create, add and edit advertisements, set a monthly advertising budget, view optimization scores and apply recommendations based on strategic insights.


It allows advertisers to gain insights into campaign performance statistics, such as lead conversions, impressions, and click-through rates. Administrators can use Google Ads to set up advertising goals to increase sales or sign-ups through websites and receive supplementary calls or website visits to the physical location. Additionally, stakeholders can utilize mobile applications on Android and iOS devices to track advertising campaigns in real-time and review high-impact recommendations, even from remote locations.


It provides Google Ads API, enabling advertisement agencies to manage large Google Ads accounts and campaigns, create bidding strategies and generate custom reports. Pricing is available on request and support is extended via online measures.



LongDescription

Engagement Tracking

Location-Based Marketing

Multi-Campaign

Campaign Segmentation

Campaign Planning

Activity Dashboard

Alerts/Notifications

Advertising Management

Budget Control

Monitoring

Campaign Analytics

Third-Party Integrations

Campaign Management

Channel Management

ROI Tracking

For PPC Campaigns

With Google Ads, advertisers can set their own monthly budget caps and adjust as needed.

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

Self-Employed

2-10

11-50

51-200

201-500

501-1000

1000+

Google Ads

Videos

SE Ranking is a robust SEO toolkit that best suits small to mid-sized agencies and in-house teams. It combines unique datasets with advanced features to help SEO pros in building and implementing effective strategies. 

SE Ranking offers dedicated tools for automating every major SEO task, including keyword and competitive research, content creation and optimization, technical website audits, on-page optimization, backlink analysis and monitoring, position tracking, local SEO, and more.

SE Ranking leverages AI and NLP technologies to provide users with unique insights and recommendations. Delivering high-quality, accurate data is one of SE Ranking’s top priorities, and the SE Ranking team continually expands their datasets and finetunes their data processing algorithms to provide data that users can rely on.

Teams can benefit from SE Ranking’s automated reporting, White Label, and collaborative project management. Most subscription plans include extra user seats for team members and unlimited projects to accommodate all client needs. 

Designed specifically for small to mid-sized marketing agencies, SE Ranking’s Agency Pack provides unlimited reporting, a lead generation widget, WL, and extra client seats to help agencies better present their deliverables.

SE Ranking’s subscription plans come with generous data limits. They are also extremely flexible—users can pay for the exact amount of features and data they need. The platform’s variety of subscription options makes it easy for users to scale as their data needs grow.


Website Analytics

Google Analytics Integration

Keyword Rank Tracking

Customizable Reports

Access Controls/Permissions

SEO Management

Competitive Analysis

Scheduled/Automated Reports

Rank Tracking

Data Import/Export

Social Media Monitoring

Real-Time Data

Performance Metrics

Mobile Keywords

Backlink Monitoring

Web Traffic Reporting

Time on Site Tracking

Visual Analytics

Reporting & Statistics

Data Visualization

Backlink Management

Customizable Templates

Localization Automation

Keyword Tracking

Dashboard

Multi-Language

Website Management

Audit Management

Real Time Reporting

Customizable Branding

Reporting/Analytics

Drag & Drop

Tagging

Link Management

Keyword Research Tools

SEO Audit

Social Media Integration

Keyword Discovery

Keyword Analysis

Search/Filter

Reviews Management

Content Management

Real-Time Analytics

Categorization/Grouping

Trend Analysis

Autocomplete

Geo Rankings

Link Analytics

Link Editing

For Marketing and Advertising

User Management

Broken Link Discovery

Listing Management

Reputation Management

Web browser (OS agnostic)

14-day free trial, no credit card required.

Daily ranking checks:
ESSENTIAL: $55/month
PRO: $109/month
BUSINESS: $239/month
 
Every 3 days checks:
ESSENTIAL $31.2/month
PRO: $71.2/month
BUSINESS: $151/month

Weekly ranking checks:
ESSENTIAL: $23.4/month
PRO: $53.4/month
BUSINESS: $113/month
 
Discounts are available on annual plans.

Google Ads vs SE Ranking

User Ratings & Reviews

Pricing

Product Demo & Screenshots

Advisor Recommendations & User Awards

Additional Info

Support and Training

Popular Comparisons