NationBuilder Software

3.81 / 5 (26)

Our advisors have recommended this product 20 times in the last 30 days

About NationBuilder


NationBuilder is a cloud-based website, database and fundraising solution designed for nonprofits to connect with their communities and scale their organizations. It includes features to identify key supporters, turn them into donors, accept and process online donations and enable peer-to-peer outreach. Dynamic user profiles are updated with every interaction and automatically sync with public social media information. The solution can be used globally by nonprofits, advocacy groups, membership and alumni organizations and associations of all sizes.

NationBuilder includes tools to create mobile-responsive websites that can be used to promote events like fundraisers and social gatherings, recruit volunteers and build signup pages. Users can track supporters in a fully-integrated database and A/B test targeted emails tailored just for them. Donations can be accepted and managed online with built-in payment processing.

NationBuilder is available on a monthly subscription or contract basis and offers technical support via phone and email.



Read More

Supported Operating System(s):

Mac OS, Web browser (OS agnostic), Windows 10

26 Reviews of NationBuilder

Average User Ratings

Overall

3.81 / 5 stars

Ease-of-use

3.5

Value for money

4.0

Customer support

4.0

Functionality

3.5

Ratings Snapshot

5 stars

(8)

4 stars

(10)

3 stars

(5)

2 stars

(1)

1 stars

(2)

Likelihood to Recommend

Not likely

Very likely

Filter reviews by:

Sort by: Most Helpful | Most Recent

Showing 1-20 of 26 reviews

Do you use this product?Write a review

August 2017

Jayson from Rogers Communications

Company Size: 10,000+ employees

Review Source: GetApp


Ease-of-use

1.0

Value for money

3.0

Customer support

2.0

Functionality

3.0

August 2017

Great concept, but execution needs work

Pros

*Powerful CRM for non-profits and political organizations
*Fantastic integration with social media.
*CRM is great at identifying prospective supporters among multiple mediums such as social network, email, and webpage
*Strong integrated communications tool that allows you to respond to engagements with your organization across multiple tools and automatically record your interactions within the individual user CRM profiles
*CRM has a good clean up tool that helps you merge fragmented prospect information into one complete profile if it was not done automatically already by this tool.
*Financial tool to track donation progress for your organization

Cons

*Overall tool feels restrictive and lacks some basic features
*UI is inefficient and not friendly to use and is intuitive only to people already in the development industry who may find this cumbersome. Menus in menus in menus.
*Support is mostly paid and seen as a key business driver for the organization other than development requests. This is a curious business decision considering the tools complexity and target market and likely leads to low retention rate among organizations who trial it. They are focused on tier 1 customers.
*Support for Events is very elementary. The tool is useful on small events only when tickets are involved, unless you want to use pen and paper check in's. There is no app support for check ins, no scannable tickets, and checking in requires a computer and many many clicks per person.
*Very restrictive HTML support that blocks external integrations and embedding on your web page. This seems to have been a business decision to encourage paid development in their business model.
*No native discussion/forum support is a key missed opportunity for engagement with the CRM. They have a work around with suggestion box but its sub standard and would make encouraging debate difficult as its not the core of its design.
*Email campaign support is very elementary and difficult to use and test. Support for external tools such as Mailchimp or Constant Contact is very limited. Mailchimp contact sync is availabe and thats all.
*Financial tool is missed opportunity due to lack of integration features with payment processors to import transactions and link them to people within CRM
*Membership tool is poorly designed and makes managing paid membership difficult as a fundraising option within this tool without manual input.

November 2018

Jim from Alumni Nations

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2018

NationBuilder is outstanding

We were looking for an all-inclusive solution for our CRM and CMS needs at an affordable price. We looked at literally 200 solutions and decided that none were perfect but NationBuilder provided the best solution. We have been very happy with the choice and have been a customer for over 4 years.

Pros

We were looking for a fully featured, integrated CRM and CMS system that was easy to get up and running at a price that a very small non-profit organization could afford. We found that NationBuider has with very powerful tools to help drive our success. In addition, the customer support is outstanding...from the videos to the very accessible support team, they go way above and beyond the norm to make sure you are well taken care of.

Cons

Like any software, there are constant updates to comply with new regulations and requirements. Although NationBuilder does a good job of explaining the changes, it still requires work to keep up.

September 2017

Jessica from Creative Fish Studio

Company Size: 2-10 employees

Review Source: GetApp


Ease-of-use

4.0

Value for money

5.0

Customer support

3.0

Functionality

4.0

September 2017

Too Early To Tell

I have been using NationBuilder for a charity that I volunteer for now for about 8 months. At first I hated it because it seemed like it was very constricting but then I grew to like it. It includes a lot of features for organizations or groups who need a tool that includes everything in one place. It includes an email tool, your website, a crm and even social media measurement data for records. The reporting features and ways to pull people by tags can get sticky but overall I think they offer the future of what people need with this solution.

Pros

Everything is in one solution at one low price. You can have all of your donors, volunteers and staff all in one database and have it manage your website and communications at the same time.

Cons

Knowing what to do with the data can be tricky and sticky. Also training your staff on how to use NB is hard - there's a big learning curve and many don't know that there are unlimited uses for the system.

August 2015

Brad from Libertaria Party of North Carolina

Review Source: Capterra


Ease-of-use

3.0

Customer support

5.0

August 2015

Excellent CRM choice for multi-tiered political organizations.

The LPNC selected NationBuilder as our CRM of choice in mid-2013 and have been using it for two years now. NationBuilder enables you to integrate your website, Facebook page, Twitter account, LinkedIn account, and Meetup.com accounts'and e-mail and phone communications'for both incoming and outgoing communications'and, of course, record a history of these interactions. It also handles donation tracking, voter history, and relationships between your supporters'and can produce pertinent voter or contributor lists upon demand. It is also possible to design a constellation of 'nations' and define what data to share between them. So, for example, the NC state Libertarian Party nation and the Wake County Libertarian Party nation share all contact information (e.g., phone and e-mail data) for individuals who reside in both databases, but not contact or donor history (except to identify who has contributed). Sharing is also possible with campaign nations (e.g. for particular candidates or issues). Generally, functionality in NationBuilder for any particular activity is adequate or better. For example, you can send out an e-mail blast from NationBuilder to a list just as easily as in, say, MailChimp. MailChimp'being focused on e-mail management'affords you some useful analytics and other customization bells and whistles that the more utilitarian e-mail management NationBuilder lacks (e.g., MailChimp automatically provides you a breakdown of how often folks on your list have responded to your e-mail blasts, breaking the list down into five segments'those data are in NationBuilder but you would have to work at retrieving them). But on the other hand, the integration with the data NationBuilder provides enables you to perform tricks you cannot match with MailChimp (e.g., variables in the text of your e-mail message keyed to the last time someone voted or contributed or retweeted an LPNC tweet). NationBuilder is an excellent CRM choice for multi-tiered political organizations that need to share data.

November 2016

James from Self-employed

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

2.0

Value for money

4.0

Customer support

2.0

Functionality

4.0

November 2016

Great idea, but not fleshed out enough.

NationBuilder has a lot going for it, but not enough to make me stay with them. I used their software for a short time recently and found the interface to be cumbersome and frustrating. The customer support is minimal - you get one rep for all needs (financial, tech, content, marketing, etc...). The introductory price point is really nice and makes me want to go with them, but with so many gaps in the software, I just couldn't do it. Up until recently (don't know if they've changed it), The email marketing section still required quite a bit of code! I can't see how that's friendly to anyone. Finding where you want to go is difficult with the navigation system they created. One of the huge pluses that I wish I could have stayed for, was the tagging system for all contacts. Pre-defined categories of labels can be applied to individuals or entire lists of people, and then used to create entirely new smart lists that can be emailed and communicated with. Sadly, it still is just not worth the headache of the rest of the software.

Pros

Great concept, some of the system is built out really well (tagging contacts, web templates, integration of all services into a single database)

Cons

Way too incomplete. System is in serious need of a user experience upgrade - badly. It was extremely frustrating to figure out and some of the services required code-knowledge.

August 2018

Phil from XQ Institute

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

3.0

August 2018

Super easy setup and great technical advice from their support team.

Better output and super targeted outreach.

Pros

I had my entire campaign and organizations tech on one platform rather than 4 different systems. NationBuilder's free trainings helped my organizers be succesful in using the system which helped me knock on more doors, make more phone calls and secure more donations.

Cons

The product hasnt been updated in a few years. Could use a face lift and some enhancements with the main functions.

March 2019

Frank from Advocate Financial

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

March 2019

Makes leading a movement possible

It's a great experience overall. The one thing that I wanted to add is that when I did have to call their tech support line with a problem, they were able to resolve everything quickly and easily.

Pros

I used this in a political campaign that was separate from my day job. I love how this combines everything that I needed to run and win in one package. I not only gave me what I needed as the campaign's IT guy, it provided every single person involved with what they needed.

Cons

The biggest con (if you even want to call it one) is that NationBuilder is so finely-tuned towards political campaigns that it doesn't work well with things are unrelated to that. (Yes, I know that's not much of a con but that really is the only drawback that I could think of.)

August 2018

Anonymous

Verified Reviewer

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

3.0

Functionality

3.0

August 2018

Does its job

Pros

We've had nation builder for a while now, the pros of the software are that it's got a lot of interesting features in it that can be manipulated with a bit of learning. Pages can be set up with simple widgets and accessibility for any information already captured.

Cons

The software itself is nice to have but we've been having issues in terms of integration. Some of the stuff on nation builder is unique and for us, it has been a challenge converting that information into something useful while maintaining our database. We've had times when our pages would crash and other times where things just didn't seem to pan out.

December 2018

Isabelle from Red Music Entertainment LTD

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

December 2018

NationBuilder: The Most Affordable & Complete Political Tools

Amazing experience!

Pros

I love NationBuilder. It is a comprehensive political tools. You do not have a website? Within clicks you have one with NationBuilder. I love the contact management features, the mapping tools, the street and household views, the mass emailing tools, the contact log features. In short, I love everything with NationBuilder. Oh, I forgot to mentioned their outstanding dedicated customer support.

Cons

My only regret with NationBuilder is that the tools is getting more and more expensive to use. Their is also no free account available for small campaigns or candidates with limited budgets.

January 2019

Anonymous

Verified Reviewer

Company Size: 51-200 employees

Review Source: Capterra


Ease-of-use

3.0

Value for money

2.0

Customer support

3.0

Functionality

2.0

January 2019

NationBuilder review

Pros

The search feature allows you to slice and dice your data in many ways.

Cons

Syncing with other platforms that it was supposed to sync seamlessly with turned into a major problem.

November 2018

Alex from Grassriots Inc

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2018

Easy choice for campaigners & non-profits

Pros

Tons of features, and a huge community to help.

Cons

A bit complex and takes some learning to figure it all out. But there are resources available to help.

May 2018

Kevin from UpTrending

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use