About HubSpot CMS Hub

HubSpot CMS Hub is a cloud-based content management system that provides businesses with the tools to build custom websites, edit and create web pages, and manage content. The platform offers SEO recommendations, pre-built website themes, content creation tools, a drag and drop website editor, adaptive testing, and contact attribution reporting. 

Marketers can use CMS Hub to create and manage personalized web pages and content, leverage SEO tools, and create engaging themes and content to attract website visitors and clients. Developers can benefit from CMS Hub’s collaboration tools, such as version control, dynamic content, and more, to build website pages alongside marketing teams. It also facilitates interactive element creation, local website d...


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Supported Operating System(s):

Web browser (OS agnostic)

36 Reviews of HubSpot CMS Hub

Average User Ratings

Overall

4.86 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

5.0

Functionality

4.5

Ratings Snapshot

5 stars

(31)

31

4 stars

(5)

5

3 stars

(0)

0

2 stars

(0)

0

1 stars

(0)

0

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 36 results

March 2020

Matthew from BlueGranite

Verified Reviewer

Company Size: 51-200 employees

Industry: Information Technology and Services

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

March 2020

Uncovering leads through blog posts and premium content

Overall the CMS is very easy to use - whether updating a web page or publishing a new blog post - and provides valuable insights. Having a fully integrated CMS plus CRM is helpful to our sales team as we look to uncover new leads and understand which topics are most interesting to our clients and prospects.

Pros

We really appreciate the integration between our website page views, email engagement, and our sales pipeline. Understanding the trends regarding what content on our website is generating the most sessions, page views, and ultimately leads is extremely helpful.

Cons

It can be difficult to clean up the contact list from website users who subscribe to our blog, download eBooks, or register for events. Figuring out which contacts are outdated and could be deleted could be improved.

Reasons for Choosing HubSpot CMS Hub

We felt that HubSpot had a more modern interface and was easier to use.

March 2020

Anonymous

Verified Reviewer

Company Size: 51-200 employees

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

March 2020

An User-Friendly and Constantly Evolving CMS

Since the customer lifecycle for our business can take years, we struggled with finding a way to keep engaging with those who weren't quite ready to purchase from us. HubSpot has great features called Workflows and Personas that resolved this. When customers sign up on our website, they actually select their own persona right there in our form. This is more efficient than us trying to figure out internally which persona they belong to. Based on the persona they identify as, we use various workflows to send persona-specific emails that help keep our company top of mind when they're finally ready to purchase.

Pros

The great thing about HubSpot is that they're constantly updating their system to give users more options to create a truly custom experience for their clientele. Most recently they have added drag and drop features to make it easier customize the look and feel of their content even if you're not too tech savvy. Previously you used to have to purchase templates from 3rd parties, but now much of the customization can be done with HubSpot's own tools. Also, HubSpot is always adding new apps to their marketplace so you can connect your account with other business tools you already use like Google Ads or Instagram. Another great feature are the Customer Success Managers. Our Customer Success Manager is well informed and does a great job with informing us about new features that can help improve how we use the platform.

Cons

If you're not a coder, you must make sure you have someone on staff or hire a freelancer to assist you. Sometimes to fully customize the look and feel of our website and content, we need to go into the source code and remove or rewrite lines of code. You definitely need a skilled web specialist on hand if you're not well versed in this.

Reasons for Choosing HubSpot CMS Hub

n/a

March 2020

Mariana from FotoWare

Verified Reviewer

Company Size: 51-200 employees

Industry: Information Technology and Services

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

3.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

March 2020

HubSpot Review

I use HubSpot for most of my marketing activities: email marketing, social media management, content marketing. So far it is proving itself useful. Also, I appreciate all the great learning materials HubSpot provides.

Pros

I love how it simplifies all of my email marketing activities. Also, the webpage builder is quite a useful one, but you need to take some time to grasp it.

Cons

As I mentioned above, my experience with the webpage builder was a bit frustrating at first. Overall, the software is quite intuitive and I appreciate it.

March 2020

Andrew from Netgate

Company Size: 51-200 employees

Industry: Computer Software

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

March 2020

Hubspot is a great all-in-one solution to your CMS, CRM, and web needs

Overall I am satisfied with Hubspot CMS, once the I understood the tool completely and understand its quirks I experience far less frustration with the platform and it helps with most business operations every day.

Pros

It's seamless transparency and connection across its platform, from the promotion, to the website, to the CRM, to the reporting.

Cons

The learning curve at times can be a little steep for new users and it can be easy for someone to kinda get lost and not know how to do things properly. There's numerous ways to do a certain objective and it can commonly cause them to do it in a way that works for them, but may cause ripple effects down the line that break some things. Showing more dependencies and why an unconventional way of reporting data or making fields can cause bad data sets. Also if your permissions are restricted at least show the things that are locked for you by 'greying' them out or have them strikethrough. I would spend hours trying to figure something out when I first started with Hubspot and realized the tab wasn't there at all because my permissions were restricted, even though I needed that tab to do the exact thing I was asked to do.

Reasons for Choosing HubSpot CMS Hub

The content management functionality and web development components were a plus for me personally, and I believe the cost was a big driving factor as well.

March 2020

Hannah from Ardent Learning

Company Size: 11-50 employees

Industry: E-Learning

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

March 2020

An incredible all-in-one platform

Pros

First and foremost, the seamless integration with Hubspot's CMS and other hubs (including their CRM) is great. This was a major factor in our purchasing decision, and we've yet to be disappointed. Creating forms (including pop-ups) has never been easier, and creating workflows around it is a piece of cake. Also, after a bit of training, building new landing pages is a quick and painless process. Any time we were stuck, customer support and readily available and eager to help. We had so many positive experiences with customer support that we actually purchased marketing "hours" to receive feedback from SME's when needed!

Cons

We switched from WordPress to HubSpot, so the transition was a bug tricky in terms of building out pages and new content. At first, we had a hard time creating pages or editing templates without a working knowledge of HTML or CSS. Truthfully, if HubSpot could match the capabilities of Emlementor's on-page editor, the platform would be unstoppable.

Reasons for Choosing HubSpot CMS Hub

The seamless integration and incredible customer support.