HubSpot CMS Hub

HubSpot CMS Hub

4.65

(62)

About HubSpot CMS Hub

HubSpot CMS Hub is a cloud-based content management system that provides businesses with the tools to build custom websites, edit and create web pages, and manage content. The platform offers SEO recommendations, pre-built website themes, content creation tools, a drag and drop website editor, adaptive testing, and contact attribution reporting. Marketers can use CMS Hub to create and manage personalized web pages and content, leverage SEO tools, and create engaging themes and content to attract website visitors and clients. Developers can benefit from CMS Hub’s collaboration tools, such as version control, dynamic content, and more, to build website pages alongside marketing teams. It also facilitates interactive element creation, local website development, websi...

HubSpot CMS Hub Pricing

HubSpot CMS Hub is free to get started and will grow with you. CMS Hub Starter starts at $23 per month. CMS Hub Professional starts at $360 per month. CMS Hub Enterprise starts at $1,200 per month. See more information here: https://www.hubspot.com/pricing/cms?products=cms-hub-starter_1&term=annual

Starting price: 

$23.00 per month

Free trial: 

Available

Free version: 

Available

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HubSpot CMS Hub personalized targeting

HubSpot CMS Hub User Reviews

OVERALL RATING

SECONDARY RATINGS

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Showing 1 - 5 of 62 reviews

User Profile

Matthew

Verified reviewer

Company size: 51-200 employees

Industry: Information Technology and Services

Time used: More than 2 years

Review Source: Capterra

5

Ease-of-use

out of 5
5

Value for money

out of 5
5

Customer support

out of 5
4

Functionality

out of 5

March 2020

Uncovering leads through blog posts and premium content

Overall the CMS is very easy to use - whether updating a web page or publishing a new blog post - and provides valuable insights. Having a fully integrated CMS plus CRM is helpful to our sales team as we look to uncover new leads and understand which topics are most interesting to our clients and prospects.

Pros

We really appreciate the integration between our website page views, email engagement, and our sales pipeline. Understanding the trends regarding what content on our website is generating the most sessions, page views, and ultimately leads is extremely helpful.

Cons

It can be difficult to clean up the contact list from website users who subscribe to our blog, download eBooks, or register for events. Figuring out which contacts are outdated and could be deleted could be improved.

Reasons for choosing HubSpot CMS Hub

We felt that HubSpot had a more modern interface and was easier to use.

Reasons for switching to HubSpot CMS Hub

We were looking for a CMS that would drive our content marketing strategy, including blogging, email distribution, webinars/events - all connected to a CRM for lead flow and pipeline management.

User Profile

Kristi

Verified reviewer

Company size: 51-200 employees

Industry: Hospital & Health Care

Time used: Less than 12 months

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
4

Ease-of-use

out of 5
4

Value for money

out of 5
5

Customer support

out of 5
3

Functionality

out of 5

October 2020

Great CMS for non-developers with some limitations

Overall, CMS Hub has helped us build a much more consistent and reliable website. It keeps us on track and makes it a snap to create pages for short-term promotions or urgently-needed webpages. It's a very handy tool and I certainly recommend it.

Pros

The greatest thing about the HubSpot CMS is that it's very straightforward and allows just about anyone to create a modern, clean-looking website with modern functionality. The drag-and-drop interface that it currently uses is a massive improvement over the previous functionality, which I would probably not have recommended. The Asset Marketplace allows you to find a lot of pieces and features to put together your own custom (ish) build. It's also (needless to say) an incredible bonus that the website integrates perfectly with HubSpot's CRM.

Cons

My least favorite part about using HubSpot CMS is that some things are just not customizable when they ought to be, and some things are not possible to do when they also ought to be. It would also be nice to have the ability to organize pages and posts by folders as well to cut down on clutter when it comes to organizing and keeping track of your website pages.

Reasons for choosing HubSpot CMS Hub

We had switched to HubSpot for CRM and were enjoying it -- wanted to do more in HubSpot to improve our marketing automation and the CMS was the next natural step that provided a quicker platform.

Reasons for switching to HubSpot CMS Hub

We switched because we were too big for Wix, and Wix's code is messy -- it causes sites built with Wix to load very slowly and make for a poor web experience. There is a lot to be said for Wix but ultimately it was too slow.

Isak

Company size: 11-50 employees

Industry: Information Technology and Services

Time used: Less than 12 months

Review Source: Capterra

This review was submitted organically. No incentive was offered
4

Ease-of-use

out of 5
2

Value for money

out of 5
3

Customer support

out of 5
2

Functionality

out of 5

September 2022

Easy to use - hard to adapt

A good tool if you need a branded website integrated into your sales pipe.

Pros

Provides an easy to use experience right out of the box that is well integrated with the Hubspot CRM.

Cons

Lacks some features you expect from a CMS, like advanced A/B testing and cloud integrations.

Anonymous

Company size: 51-200 employees

Time used: Less than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered
3

Ease-of-use

out of 5
4

Functionality

out of 5

March 2022

All hubspot products are nice

Compared to most use website like Wordpress, it's definitely more efficient to use Hubspot CMS Hub. You can achieve more but doing less and let it do the job for you.

Pros

It helps if you have a website and want to see how it is performing. Reporting on traffic, sales, and else are super easy to get. It is also a fantastic tool to capture leads. If you know how to use it, it will help you higher the performance of your website. It is also flexible with content and templates and all.

Cons

Pricing is not accessible to all companies. It's relatively expensive for what they offer. It is a another job to watch if it is really made for you or if you should choose another software maybe with a bit less flexibility but cheaper.

Anonymous

Company size: 51-200 employees

Time used: More than 2 years

Review Source: Capterra

5

Ease-of-use

out of 5
5

Value for money

out of 5
5

Customer support

out of 5
5

Functionality

out of 5

March 2020

An User-Friendly and Constantly Evolving CMS

Since the customer lifecycle for our business can take years, we struggled with finding a way to keep engaging with those who weren't quite ready to purchase from us. HubSpot has great features called Workflows and Personas that resolved this. When customers sign up on our website, they actually select their own persona right there in our form. This is more efficient than us trying to figure out internally which persona they belong to. Based on the persona they identify as, we use various workflows to send persona-specific emails that help keep our company top of mind when they're finally ready to purchase.

Pros

The great thing about HubSpot is that they're constantly updating their system to give users more options to create a truly custom experience for their clientele. Most recently they have added drag and drop features to make it easier customize the look and feel of their content even if you're not too tech savvy. Previously you used to have to purchase templates from 3rd parties, but now much of the customization can be done with HubSpot's own tools. Also, HubSpot is always adding new apps to their marketplace so you can connect your account with other business tools you already use like Google Ads or Instagram. Another great feature are the Customer Success Managers. Our Customer Success Manager is well informed and does a great job with informing us about new features that can help improve how we use the platform.

Cons

If you're not a coder, you must make sure you have someone on staff or hire a freelancer to assist you. Sometimes to fully customize the look and feel of our website and content, we need to go into the source code and remove or rewrite lines of code. You definitely need a skilled web specialist on hand if you're not well versed in this.

Reasons for choosing HubSpot CMS Hub

n/a

Reasons for switching to HubSpot CMS Hub

A vendor of ours suggested HubSpot as a better way to target our customers. After looking into it, we all agreed it was superior than our previous system.

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