--- title: "Best Product Analytics Software - 2026 Reviews & Pricing" description: "Find the best Product Analytics Software for your organization. Compare top Product Analytics Software systems with customer reviews, pricing, and free demos." source_url: "https://www.softwareadvice.com/product-analytics/" page_type: "category" language: "en" --- [Home](https://www.softwareadvice.com/) / Product Analytics Software Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. # Best Product Analytics Software of 2026 Updated October 21, 2026 On this page 1. Popular Comparisons 2. Buyers Guide 3. Related Software Filter products 190 results ### Compare Products Showing 1 - 25 of 190 products #### Company Size - Self-Employed - 2-10 - 11-50 - 51-200 - 201-500 - 501-1000 - 1000+ #### Pricing Options - $$$$$ - $$$$$ - $$$$$ - $$$$$ - $$$$$ ### Compare Products Sort by **Sponsored**: Sorts listings by software vendors running active bidding campaigns, from the highest to lowest bid. Vendors who have paid for placement have a ‘Visit Website’ button, whereas unpaid vendors have a ‘Learn More’ button. **Reviews**: Sorts listings by the number of user reviews we have published, greatest to least. **Average Rating**: Sorts listings by overall star rating based on user reviews, highest to lowest. **Alphabetically (A-Z)**: Sorts listings by product name from A to Z. ### Product: Adobe Customer Journey Analytics 4.60 [(5)](https://www.softwareadvice.com/web-analytics/adobe-customer-journey-analytics-profile/) ### Pricing availability Starting price: Price not available Free trial: Not available Free demo: Not available Free version: Not available Software Advice Summary Adobe Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights. Purpose-built to support a modern, first-party data strategy, it helps organizations ensure marketing data remains compliant as privacy policies evolve while delivering the customer-level intelligence needed to drive more relevant and personalized experiences. With powerful, flexible data frameworks, businesses can effortlessly ingest, process, and unify all types of customer data, enabling sophisticated analytics that reveal insights in seconds. Customer Analysis Customer Journey Analytics synthesizes customer identity and engagement by connecting and standardizing behavioral and trait-based data for quick, comprehensive insights and analysis. Graph-based stitching links IDs from multiple channels and devices into a single unified profile, helping organizations verify that AI-powered segmentation and predictions protect customer privacy effectively by ensuring every profile is built on accurate, governed first-party data. Data Flexibility An adaptable data framework eliminates typical manual constraints, simultaneously supporting event, profile, and look-up data with on-demand self-serve capabilities. Derived fields allow teams to transform data and adapt analyses on the fly — retroactively and without harming original data — reducing costly IT cycles and accelerating time to insight. Data Governance and Privacy Customer Journey Analytics provides governance capabilities that protect customer data with a patented, extensible framework built on Adobe Experience Platform. Data labeling, consent management, policy creation, and role-based permissions ensure AI-driven insights don't expose sensitive customer information. Built-in policy enforcement and usage alerts provide auditing capabilities that help ensure AI-driven marketing analytics comply with organizational data policies. Transparency into the algorithms used to process and model data supports marketing compliance, giving teams full confidence in AI-driven outputs. AI-Driven Insights Customer Journey Analytics transforms growing amounts of customer experience data into actionable intelligence using generative AI and machine learning for segmentation, attribution, propensity modeling, and queries. The Data Insights Agent enables teams to ask questions in natural language and receive instant visualizations — without SQL or IT queues — making sophisticated analysis accessible across the entire organization. Full Journey View By linking customer identity and interactions across channels, devices, and time, Customer Journey Analytics provides a complete contextual map of engagement paths, revealing deeper, previously unreachable insights. Report-time processing delivers cross-channel insights within seconds, and interactive visualizations — including fallout, flow, and cohort analysis — surface friction points and conversion drivers across the full journey. Actionable Intelligence Activation and integration tools let teams support compliant personalization and engagement strategies by putting insights to work immediately through native connections to Adobe Real-Time CDP and Adobe Journey Optimizer — improving customer experiences and maximizing ROI.... [Read more](https://www.softwareadvice.com/web-analytics/adobe-customer-journey-analytics-profile/) ### Best rated features: Reporting/Analytics 4.0 Customer History 3.5 Communication Management 3.5 [See all features](https://www.softwareadvice.com/web-analytics/adobe-customer-journey-analytics-profile/#key-features) --- ### Product: Lucky Orange 4.70 [(268)](https://www.softwareadvice.com/bi/lucky-orange-profile/reviews/) Best for:Small businesses ### Pricing availability Starting price: $0.00/month Free trial: Available Free demo: Not available Free version: Available Software Advice Summary Lucky Orange helps ecommerce businesses, digital marketing agencies and website teams understand visitor behavior and identify opportunities to improve conversions. If your website gets traffic but visitors leave without buying or contacting you, Lucky Orange helps you investigate where they struggle and decide what to improve next. You don’t need to be an analytics expert to get started. Discovery, Lucky Orange’s AI analytics assistant, lets you ask questions about your website in plain language. Explore which traffic sources bring visitors who convert, where visitors encounter frustration or what non-converting visitors have in common. Discovery provides written insights and links to relevant session recordings and heatmaps so you can examine the behavior behind the findings. Discovery Visualize pairs those written insights with supporting charts, graphs and lists. Use it to explore performance trends, compare visitor groups and explain findings to colleagues or clients. An agency account manager can prepare for a monthly client review, while an ecommerce manager can compare mobile and desktop behavior to identify experiences worth investigating. Lucky Orange brings website analytics, visitor feedback and communication tools together: • Dynamic Heatmaps show where visitors click, tap, move their mouse and scroll, including interactions with dropdown menus and hover content. • Session Recordings let you watch individual visits to understand navigation, hesitation and friction. • Page Insights brings page traffic, engagement, frustration events and page speed metrics into one view. • Conversion Funnels and Form Analytics help you identify where visitors drop off or struggle to complete forms. • Surveys let you ask visitors directly about their experience, with unlimited surveys and responses at no extra cost. • Live Chat and Live View help you connect with visitors and understand their experience while they’re on your site. • Visitor Profiles, Announcements and a real-time Dashboard provide additional context and ways to engage your audience. Together, these tools help you move from a performance question to the visitor behavior that deserves attention. You can investigate a landing page that isn’t converting, explore differences between traffic sources or gather feedback before making a website change. Lucky Orange offers installation options for popular platforms, including Shopify, WordPress and BigCommerce. Help Center guides and onboarding resources help you get started, and you can contact the support team by email when you need assistance. Buyers who want guidance before signing up can book a 15-minute product demo to see the tools and ask questions. Start with a seven-day free trial, including Discovery access, to explore Lucky Orange using your own website data.... [Read more](https://www.softwareadvice.com/bi/lucky-orange-profile/) ### Best rated features: Usage Tracking/Analytics 5.0 Monitoring 5.0 Hierarchical Mapping 5.0 Drag & Drop 5.0 [See all features](https://www.softwareadvice.com/bi/lucky-orange-profile/#key-features) ### Free $0.00/month ### Build $39.00/month ### Grow $89.00/month [See full pricing details](https://www.softwareadvice.com/bi/lucky-orange-profile/#pricing-and-plans) --- ### Product: Custify [Custify](https://www.softwareadvice.com/customer-success/custify-profile/) 4.87 [(135)](https://www.softwareadvice.com/customer-success/custify-profile/reviews/) Best for:Value for money ### Pricing availability Starting price: Price not available Free trial: Not available Free demo: Not available Free version: Not available Software Advice Summary Custify is cloud-based customer success software that helps businesses capture data from multiple sources to retain customers, reduce churn rate and improve revenue, contract renewals, product adoption and more. The platform allows organizations to track the utilization of licenses and receive notifications about contract/trial expiration to enhance paid subscriptions and upselling opportunities. Custify includes custom playbooks, which enable teams to create personalized workflows for a variety of recurring tasks like renewal procedures, sending onboarding emails and assigning team members to accounts. It offers a host of features such as CSM ratings, 360-degree view, customer lifecycle tracking, historical records, and more. Additionally, managers can receive custom alerts via email or in-app notifications for incomplete onboardings, pending renewals or other events. Custify supports integrations with various third-party applications like Slack and Segment via APIs. Pricing includes monthly subscriptions and support is extended via email, FAQs and other online measures.... [Read more](https://www.softwareadvice.com/customer-success/custify-profile/) ### Best rated features: Real-Time Data 5.0 Configurable Workflow 5.0 Reporting & Statistics 5.0 Onboarding 5.0 ### Worst rated features: Event Triggered Actions 4.0 Collaboration Tools 4.0 Contact Management 4.0 [See all features](https://www.softwareadvice.com/customer-success/custify-profile/#key-features) --- ### Product: Glassbox [Glassbox](https://www.softwareadvice.com/customer-experience/glassbox-profile/) 4.94 [(54)](https://www.softwareadvice.com/customer-experience/glassbox-profile/reviews/) ### Pricing availability Starting price: Price not available Free trial: Not available Free demo: Not available Free version: Not available Software Advice Summary Glassbox is a digital experience analytics platform built for enterprise organizations in regulated industries, including financial services, retail, travel, and telecommunications. Glassbox captures and replays every user session across web and mobile applications, giving teams a complete view of how customers interact with digital products. Core features include session replay, heatmaps, funnel analysis, crash analytics, and AI-assisted struggle detection, which helps teams identify where users encounter friction and drop off. Product, UX, and customer experience teams can use these insights to prioritize improvements and resolve technical issues faster. The platform is cloud-based and designed to meet strict compliance and data privacy requirements, making it suitable for organizations that handle sensitive customer data. Support is available through a dedicated customer success team, an online knowledge base, and direct account management for enterprise clients.... [Read more](https://www.softwareadvice.com/customer-experience/glassbox-profile/) ### Best rated features: Geographic Maps 5.0 Predictive Analytics 5.0 Multi-Channel Data Collection 5.0 Customer Segmentation 5.0 [See all features](https://www.softwareadvice.com/customer-experience/glassbox-profile/#key-features) --- ### Product: Contentsquare [Contentsquare](https://www.softwareadvice.com/customer-experience/contentsquare-profile/) 4.82 [(124)](https://www.softwareadvice.com/customer-experience/contentsquare-profile/reviews/) Best for:Customer support ### Pricing availability Starting price: $0.00 Free trial: Available Free demo: Not available Free version: Available Software Advice Summary Contentsquare is for brands who offer products or services on websites or apps and are interested in offering an extraordinary experience to increase digital customer engagement, conversions and revenue. Our cloud-based digital experience analytics platform tracks billions of digital interactions, and turns these digital behaviors into intelligent recommendations everyone can use to improve the customer experience, grow revenue and fuel innovation. From optimizing content to enhancing their experimentation performance, we equip teams with all the insight they need to make better, smarter, faster decisions for their website, mobile web or mobile native or hybrid app. Features include - Session Replay - Customer Journey Analysis - Zone-based Heatmaps - Merchandising Analysis - Mobile App Analysis - Impact Quantification - AI Insights - Struggle and Error Analysis - Web Performance Monitoring & more. Contentsquare is trusted by more than 800+ clients across industries such as Retail, Financial Services, B2B, Travel, Leisure and Telecom for understanding which site elements are driving conversions, whether that is a transaction, sign up, site download & more.... [Read more](https://www.softwareadvice.com/customer-experience/contentsquare-profile/) ### Best rated features: Customer Segmentation 5.0 API 5.0 For Mobile 5.0 Customizable Reports 5.0 ### Worst rated features: Multi-Channel Data Collection 3.6 Referral Tracking 3.7 Real-Time Notifications 3.8 Website Analytics 4.0 [See all features](https://www.softwareadvice.com/customer-experience/contentsquare-profile/#key-features) ### Free $0.00 ### Growth $40.00/month Starting from 7k monthly sessions. ### Pro Custom Pricing available upon request Starting from 1m monthly sessions. [See full pricing details](https://www.softwareadvice.com/customer-experience/contentsquare-profile/#pricing-and-plans) --- ### Product: Microsoft Clarity [Microsoft Clarity](https://www.softwareadvice.com/qualitative-data-analysis/microsoft-clarity-profile/) 4.81 [(57)](https://www.softwareadvice.com/qualitative-data-analysis/microsoft-clarity-profile/reviews/) ### Pricing availability Starting price: $0.00 Free trial: Not available Free demo: Not available Free version: Available Software Advice Summary Microsoft Clarity is a tool that captures how visitors interact with websites. It is free, easy to use, and can be set up quickly. The tool provides heatmaps that highlight the page areas that drive the most visitor engagement. Microsoft Clarity can be used to find out what website elements are working, learn what needs to be fixed, and test new ideas or upgrades.... [Read more](https://www.softwareadvice.com/qualitative-data-analysis/microsoft-clarity-profile/) ### Best rated features: Website Analytics 5.0 Dashboard 5.0 Data Import/Export 5.0 Conversion Rate Optimization 5.0 ### Worst rated features: Annotations 3.0 Third-Party Integrations 3.5 Campaign Tracking 4.0 [See all features](https://www.softwareadvice.com/qualitative-data-analysis/microsoft-clarity-profile/#key-features) --- ### Product: Syft Analytics [Syft Analytics](https://www.softwareadvice.com/bi/syft-analytics-profile/) 4.74 [(186)](https://www.softwareadvice.com/bi/syft-analytics-profile/reviews/) Best for:Ease of use ### Pricing availability Starting price: $23.00/month Free trial: Available Free demo: Not available Free version: Available Software Advice Summary Syft Analytics is the award-winning interactive & collaborative financial reporting tool. From simple reports through to integrated forecasts, businesses use Syft to create, collaborate and explore beautiful financial reports. With Syft’s AI-powered insights across every graph and report, you can go from data to decisions in no time. Syft seamlessly integrates with Xero, QuickBooks Online, Sage Business, Excel and Google Sheets, as well as Stripe, Square and Shopify, to transform your accounting and e-commerce data into actionable graphs, reports, and insights. Get peace of mind with access to our Security Center and SOC 2 Type I and Type II accreditations. Upskill your team quickly with live onboarding sessions and develop your knowledge with Syft Campus.... [Read more](https://www.softwareadvice.com/bi/syft-analytics-profile/) ### Best rated features: Accounts Receivable 5.0 Client Management 5.0 Multi-Currency 5.0 Fixed Asset Management 5.0 ### Worst rated features: Ad hoc Reporting 1.0 Cash Flow Management 2.0 [See all features](https://www.softwareadvice.com/bi/syft-analytics-profile/#key-features) ### Standard $23.00/month The plan is applicable for all: accountants, businesses, non-profits, bookkeepers, franchise, universities and financial institutions. It costs $125/month for unlimited entities.... [Read more](https://www.softwareadvice.com/bi/syft-analytics-profile/#pricing-and-plans) ### Plus $47.00/month The plan is applicable for all: accountants, businesses, non-profits, bookkeepers, franchise, universities and financial institutions. It costs $249/month for unlimited entities.... [Read more](https://www.softwareadvice.com/bi/syft-analytics-profile/#pricing-and-plans) ### Advanced $95.00/month The plan is applicable for all: accountants, businesses, non-profits, bookkeepers, franchise, universities and financial institutions. It provides a custom quote for per entity plans.... [Read more](https://www.softwareadvice.com/bi/syft-analytics-profile/#pricing-and-plans) [See full pricing details](https://www.softwareadvice.com/bi/syft-analytics-profile/#pricing-and-plans) --- ### Product: LogRocket [LogRocket](https://www.softwareadvice.com/application-performance-manage/logrocket-profile/) 4.89 [(28)](https://www.softwareadvice.com/application-performance-manage/logrocket-profile/reviews/) ### Pricing availability Starting price: $99.00/month Free trial: Available Free demo: Not available Free version: Available Software Advice Summary LogRocket combines session replay, product analytics, and error tracking – empowering software teams to create the ideal product experience. Using LogRocket, software teams can fix user-reported issues faster, de-noise their error alerts, and see the "why" behind their product analytics graphs and funnels. Make sure your team is focusing on the digital experience issues with the biggest impact at all times. And now, with the release our machine learning functionality, LogRocket Galileo, you'll automatically get alerted to the most pressing issues without having to dig.... [Read more](https://www.softwareadvice.com/application-performance-manage/logrocket-profile/) ### Best rated features: Data Import/Export 5.0 Usage Tracking/Analytics 5.0 Conversion Tracking 5.0 Funnel Analysis 5.0 ### Worst rated features: Visual Analytics 2.0 Engagement Tracking 3.0 [See all features](https://www.softwareadvice.com/application-performance-manage/logrocket-profile/#key-features) ### Basic $99.00/month [See full pricing details](https://www.softwareadvice.com/application-performance-manage/logrocket-profile/#pricing-and-plans) --- ### Product: Seller Assistant [Seller Assistant](https://www.softwareadvice.com/marketplace/seller-assistant-app-profile/) 4.84 [(62)](https://www.softwareadvice.com/marketplace/seller-assistant-app-profile/reviews/) ### Pricing availability Starting price: $0.00 Free trial: Available Free demo: Not available Free version: Available Software Advice Summary Incredible Product Research Tool for Amazon Sellers is Seller Assistant. Finding and evaluating products for online arbitrage and wholesale is beneficial. With only one click, locate profitable products and save your findings to Google Sheets. The Seller Helper App is a resource for finding products for drop shipping, wholesale, and online arbitrage on Amazon. Locate High-Profitable Products with the Seller Helper App's Powerful Analytics.... [Read more](https://www.softwareadvice.com/marketplace/seller-assistant-app-profile/) ### Best rated features: Activity Dashboard 5.0 Real-Time Notifications 5.0 Third-Party Integrations 5.0 Product Data Management 4.9 ### Worst rated features: eCommerce Management 3.0 Multi-Language 4.0 Commission Management 4.0 [See all features](https://www.softwareadvice.com/marketplace/seller-assistant-app-profile/#key-features) ### Start $15.99/month Seller Assistant extension IP-Alert by Seller Assistant extension Bulk Restriction Checker UPC/EAN to ASIN Converter (beta) 3500 Product Lookups/mo 3 Google Sheets Up to 3 extensions per user 1 user account... [Read more](https://www.softwareadvice.com/marketplace/seller-assistant-app-profile/#pricing-and-plans) ### Pro $29.99/month Seller Assistant extension IP-Alert by Seller Assistant extension Bulk Restriction Checker UPC/EAN to ASIN Converter (beta) 10 000 Product Lookups/mo 10 Google Sheets Up to 3 extensions per user 2 user accounts... [Read more](https://www.softwareadvice.com/marketplace/seller-assistant-app-profile/#pricing-and-plans) ### Free $0.00 Up to 3 extensions per user 1 user account Seller Assistant extension (limited) IP-Alert by Seller Assistant extension (limited)... [Read more](https://www.softwareadvice.com/marketplace/seller-assistant-app-profile/#pricing-and-plans) [See full pricing details](https://www.softwareadvice.com/marketplace/seller-assistant-app-profile/#pricing-and-plans) --- ### Product: ConvertCart [ConvertCart](https://www.softwareadvice.com/web-analytics/convertcart-profile/) 4.82 [(45)](https://www.softwareadvice.com/web-analytics/convertcart-profile/reviews/) ### Pricing availability Starting price: Price not available Free trial: Available Free demo: Not available Free version: Available Software Advice Summary ConvertCart is a website monitoring solution that helps businesses streamline processes related to a/b testing, funnel analytics, click tracking, personalization campaigns, and more on a centralized platform. It allows team members to utilize the built-in segmentation engine to personalize website experience based on location, behavior, device, and visit frequency. ConvertCart enables staff members to utilize the on-site messaging tool to gain insights into exit intent, distribute time-bound offers, and set up email opt-in, optimizing overall visitor engagement. It lets employees simplify product discovery for end-users via intelligent search, product selection wizard, and product recommendations. Additionally, supervisors can conduct surveys, generate heat maps, and manage click tracking to gain insights into overall website performance. ConvertCart facilitates integration with several third-party solutions, such as WooCommerce, BigCommerce, Shopify, OpnCart, SquareSpace, and more. Pricing is available on request and support is extended via email, phone, FAQs, and other online measures.... [Read more](https://www.softwareadvice.com/web-analytics/convertcart-profile/) ### Best rated features: Time on Site Tracking 5.0 Product Recommendations 5.0 Conversion Rate Optimization 5.0 Campaign Management 4.9 ### Worst rated features: Reporting/Analytics 2.5 Site Search Tracking 3.0 Audience Targeting 3.7 [See all features](https://www.softwareadvice.com/web-analytics/convertcart-profile/#key-features) ### Basic Custom Pricing available upon request [See full pricing details](https://www.softwareadvice.com/web-analytics/convertcart-profile/#pricing-and-plans) --- ### Product: CommandBar [CommandBar](https://www.softwareadvice.com/digital-adoption-platform/commandbar-profile/) 4.93 [(15)](https://www.softwareadvice.com/digital-adoption-platform/commandbar-profile/) ### Pricing availability Starting price: $249.00/month Free trial: Available Free demo: Not available Free version: Available Software Advice Summary CommandBar is the AI-powered, non-annoying User Assistance Platform (UAP). Most tools designed to help users actually end up annoying them with pestering popups. CommandBar's goal is to unleash your users, not bother them. We do this by giving product, marketing, growth, and customer teams tools to create experiences that detect and target user intent. Like our Copilot natural language chat interface, Spotlight search, and nudges that trigger based on in-product behaviors.... [Read more](https://www.softwareadvice.com/digital-adoption-platform/commandbar-profile/) ### Best rated features: Data Visualization 5.0 Design Management 5.0 For Websites 5.0 Customizable Branding 5.0 ### Worst rated features: Behavior Tracking 3.0 Activity Dashboard 3.0 [See all features](https://www.softwareadvice.com/digital-adoption-platform/commandbar-profile/#key-features) ### Basic $249.00/month [See full pricing details](https://www.softwareadvice.com/digital-adoption-platform/commandbar-profile/#pricing-and-plans) --- ### Product: CUX [CUX](https://www.softwareadvice.com/customer-experience/cux-profile/) 5.0 [(11)](https://www.softwareadvice.com/customer-experience/cux-profile/) ### Pricing availability Starting price: €79.00/month Free trial: Available Free demo: Not available Free version: Not available Software Advice Summary CUX.io gather all data but focuses only on data relevant to a business goal. Thanks to pre-analysis the application sends alerts, indicating places of customer frustration, presents the scale of potential problems and prepares data for ready-made and easy-to-implement solutions also known as quick-wins. CUX.io detects, defines, and recognizes users' frustration points such as rage clicks, extensive page refreshing, or zooming content. Those Experience Metrics enable cux.io to predict places on the Customer Journey that needs improving to give a better customer experience and increase sales and revenue. The analytics tool presents 3 types of heatmaps, entire visit recordings - even if they spread through multiple tabs, historical data, data from auto-capture events, experience metrics, and goal-oriented evaluations. CUX.io is integrated with Google Tag Manager and Google Analytics, resulting in codeless website implementation without the need to engage developers. CUX.io is a pioneer in combining qualitative and quantitative analytics to (finally) better understand the emotions, behaviour, and needs of our online customers. The tool can show not only numbers but also their explanation. CUX was founded in 2019 and is headquartered in Wrocław, Poland. CUX is a solution for all industries where customers come into contact with a digital product, such as eCommerce, SaaS, and B2B businesses, companies providing marketing services, or software houses.... [Read more](https://www.softwareadvice.com/customer-experience/cux-profile/) ### Best rated features: Reporting/Analytics 5.0 Real-Time Analytics 5.0 Engagement Tracking 5.0 [See all features](https://www.softwareadvice.com/customer-experience/cux-profile/#key-features) ### Basic €79.00/month [See full pricing details](https://www.softwareadvice.com/customer-experience/cux-profile/#pricing-and-plans) --- ### Product: NPAW Suite [NPAW Suite](https://www.softwareadvice.com/product/463393-NPAW-Suite/) 4.82 [(22)](https://www.softwareadvice.com/product/463393-NPAW-Suite/reviews/) ### Pricing availability Starting price: Price not available Free trial: Not available Free demo: Not available Free version: Not available Software Advice Summary NPAW Suite is a comprehensive platform that offers analytics capabilities for streaming services. It provides video, product, ads, publisher and application analytics as well as CDN balancing. The platform delivers real-time insights with granularity, offering a vendor-independent assessment of quality of experience and quality of service. Users can look at and segment data in real time using unlimited multi-dimensional filtering and over multiple metrics to gain an understanding of content performance, user behavior, and platform performance.... [Read more](https://www.softwareadvice.com/product/463393-NPAW-Suite/) ### Best rated features: Data Connectors 5.0 Customer Segmentation 5.0 Dashboard 4.8 Self Service Data Preparation 4.8 ### Worst rated features: Machine Learning 3.0 Alerts/Notifications 3.9 Collaboration Tools 4.0 [See all features](https://www.softwareadvice.com/product/463393-NPAW-Suite/#key-features) --- ### Product: InnerTrends [InnerTrends](https://www.softwareadvice.com/crm/innertrends-profile/) 4.92 [(12)](https://www.softwareadvice.com/crm/innertrends-profile/reviews/) ### Pricing availability Starting price: Price not available Free trial: Not available Free demo: Not available Free version: Not available Software Advice Summary What if your product analytics tool actually knew your business, not just your data? Track the right data and actually get valuable insights! InnerTrends provides product analytics software for product-led growth companies. We're the only product analytics + data science tool that maps your unique software business to your data to provide built-in reporting. No need to be a data scientist! All the reports are in plain English, offering you actionable insights so that you can optimize your entire SaaS customer journey! InnerTrends customers make more actionable growth decisions with their user data than any other analytics tool on the market. Some of our best features include: ?Mock UI Access For Real-Time Demo of Product, ?Consumer Engagement Scoring, ?Full Lifetime Cycle Tracking With Multi-Channel Attribution and Consumer Journey Sequencing (First Touch to Signup to Onboarded, To Customer Platform Use), ?Complete SaaS Customer Journey Tracking, ?Growth Opportunity Finder, ?Personalized Growth Dashboard, ?Account-Based Analytics, ?100% Data Validation, ?Built-in Reports, ?Data Tracking Setup and Blueprint Guidance Document, ?Widespread Tool and API Integrations Track the right data and actually get valuable insights with InnerTrends!... [Read more](https://www.softwareadvice.com/crm/innertrends-profile/) ### Best rated features: Reporting/Analytics 5.0 Dashboard 5.0 Predictive Analytics 5.0 User Interaction Tracking 5.0 [See all features](https://www.softwareadvice.com/crm/innertrends-profile/#key-features) --- ### Product: Webeyez [Webeyez](https://www.softwareadvice.com/website-monitoring/webeyez-profile/) 4.92 [(12)](https://www.softwareadvice.com/website-monitoring/webeyez-profile/) ### Pricing availability Starting price: $599.00/month Free trial: Available Free demo: Not available Free version: Not available Software Advice Summary Designed for eCommerce businesses of all sizes, Webeyez is a cloud-based solution that helps streamline web analytics via session recording, conversion tracking, website failure alerts and more. Key features include prioritization, real-time alerts, customer journey mapping, revenue analysis, views tracking and domain filtering. Additionally, Webeyez also offers third-party integration with various platforms such as Google Tag Manager, SAP Hybris and Salesforce.... [Read more](https://www.softwareadvice.com/website-monitoring/webeyez-profile/) ### Best rated features: Goal Setting/Tracking 5.0 Email Alerts 5.0 Visitor Tracking 5.0 Activity Dashboard 5.0 [See all features](https://www.softwareadvice.com/website-monitoring/webeyez-profile/#key-features) ### Basic $599.00/month [See full pricing details](https://www.softwareadvice.com/website-monitoring/webeyez-profile/#pricing-and-plans) --- ### Product: LaunchDarkly [LaunchDarkly](https://www.softwareadvice.com/continuous-integration/launchdarkly-profile/) 4.73 [(26)](https://www.softwareadvice.com/continuous-integration/launchdarkly-profile/reviews/) ### Pricing availability Starting price: $12.00/month Free trial: Available Free demo: Not available Free version: Available Software Advice Summary LaunchDarkly is a cloud-based runtime control platform that helps software development and engineering teams across startups, mid-size companies, and large enterprises manage feature flags, control feature releases, and run experiments. With LaunchDarkly, teams can turn features on or off for specific users or groups without redeploying code, reducing risk during rollouts. Core features include feature flag management, targeted rollouts, A/B testing, and real-time analytics that show how features affect user behavior. The platform connects with popular development tools and supports multiple programming languages. Operations and product teams benefit from the ability to instantly roll back a feature if issues arise, keeping applications stable. Support is available through email, a knowledge base, and live chat, with additional options for higher-tier plans.... [Read more](https://www.softwareadvice.com/continuous-integration/launchdarkly-profile/) ### Best rated features: Product Data Management 5.0 Data Synchronization 5.0 API 5.0 Activity Dashboard 5.0 ### Worst rated features: Quality Assurance 3.0 Deliverables Management 4.0 Data Import/Export 4.0 Continuous Delivery 4.0 [See all features](https://www.softwareadvice.com/continuous-integration/launchdarkly-profile/#key-features) ### Foundation $12.00/month Ship features and agents to production. Scale both without hitting a ceiling. ### Enterprise Custom Pricing available upon request Full Platform controls and security for engineering teams at scale. ### Guardian Custom Pricing available upon request Monitor and guard everything you ship features and agents. [See full pricing details](https://www.softwareadvice.com/continuous-integration/launchdarkly-profile/#pricing-and-plans) --- ### Product: Google Analytics 360 [Google Analytics 360](https://www.softwareadvice.com/bi/google-analytics-profile/) 4.69 [(8101)](https://www.softwareadvice.com/bi/google-analytics-profile/reviews/) Best for:Website Analytics ### Pricing availability Starting price: Price not available Free trial: Not available Free demo: Not available Free version: Available Software Advice Summary Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI analysis reports. The app's primary function is to provide insights into customer behavior interactions with websites and apps to identify effective content. The platform centralized dashboard displays simplified overviews and reports. The system connects with other applications, such as CRMs and POS systems, to provide detailed overviews of customer behaviors. Google Analytics 360 uses machine learning to discover customer trends and patterns in the data. It identifies users with high revenue potential and identifies content converting the most customers. Shareable reports are generated from intelligent data analyses, with options to produce synoptic overviews and complete details. The platform integrates with other Google advertising and publishing products to extend market reach. Available connections include Display & Video 360, AdSense, AdMob, and AdWords.... [Read more](https://www.softwareadvice.com/bi/google-analytics-profile/) ### What users love - Granular and scalable analytics insights - Seamless connections with Google ecosystem - Comprehensive website activity tracking ### To take in mind - Complex interface and usability hurdles - Steep learning and onboarding demands - Limited direct customer assistance ### Best rated features: Machine Learning 5.0 Monitoring 5.0 Intelligent Search 5.0 Augmented Analytics 5.0 ### Worst rated features: Forecasting 4.0 [See all features](https://www.softwareadvice.com/bi/google-analytics-profile/#key-features) --- ### Product: Customerscore.io [Customerscore.io](https://www.softwareadvice.com/product/524566-Customerscore-io/) 4.76 [(17)](https://www.softwareadvice.com/product/524566-Customerscore-io/) ### Pricing availability Starting price: Price not available Free trial: Not available Free demo: Not available Free version: Not available Software Advice Summary Customerscore.io is an AI-native Customer Success platform for B2B SaaS companies whose CS teams own churn, renewals and expansion. Every morning, each CSM sees which accounts need attention today and the reason behind each one: a renewal at risk, an onboarding that stalled, an account ready to grow. Before every call, the account brief and QBR or renewal prep are ready, built from usage, billing, CRM, support and call history in one record. Predictive models score every account daily for churn risk and upsell potential. Each customer is scored against its own history and usage rhythm, so seasonal dips are not flagged as risk, and every score shows the drivers behind it. Teams also run onboarding and renewals with customers in shared Customer Rooms, assign tasks, get Slack alerts, ask questions through an AI agent and MCP, and sync two-way with HubSpot, Salesforce and Pipedrive. Expert-led setup, live in 1 to 3 weeks. ISO 27001 certified, EU hosting.... [Read more](https://www.softwareadvice.com/product/524566-Customerscore-io/) ### Best rated features: NPS of Customers 5.0 Feedback Management 5.0 Customer Data Management 5.0 Customer Communication 5.0 ### Worst rated features: Surveys & Feedback 2.0 [See all features](https://www.softwareadvice.com/product/524566-Customerscore-io/#key-features) --- ### Product: Reaktion [Reaktion](https://www.softwareadvice.com/product/499770-Reaktion/) 5.0 [(3)](https://www.softwareadvice.com/product/499770-Reaktion/) ### Pricing availability Starting price: $75.00/month Free trial: Available Free demo: Not available Free version: Not available Software Advice Summary Reaktion is a marketing analytics platform that helps eCommerce businesses and agencies track, report, and optimize marketing efforts. The platform caters to eCommerce companies and digital marketing agencies that manage multiple ecommerce clients. Reaktion offers server-side tracking for major advertising platforms such as Facebook Ads, Google Ads, Snapchat, and TikTok. This provides accurate, fast, and secure tracking of sales and marketing performance. The platform also offers advanced marketing attribution and customer journey analysis, allowing users to understand which touchpoints are driving revenue. Reaktion lets stakeholders consolidate eCommerce and marketing data into a single dashboard with near real-time reporting. The platform includes customer lifetime value (CLV) reporting. Users can access detailed CLV metrics including revenue, gross profit, number of orders, and repurchase rate. Reaktion also has a specialized Facebook Ads Leads ROI Tracker, enabling granular analysis of the profitability of Facebook advertising leads.... [Read more](https://www.softwareadvice.com/product/499770-Reaktion/) ### Best rated features: Customer Journey Mapping 5.0 Engagement Tracking 5.0 Keyword Tracking 5.0 Reporting & Statistics 5.0 [See all features](https://www.softwareadvice.com/product/499770-Reaktion/#key-features) ### Starter $75.00/month Up to 250 orders per month. ### Rise $149.00/month Up to 1.000 orders per month. ### Evolve $299.00/month Up to 2.500 orders per month. [See full pricing details](https://www.softwareadvice.com/product/499770-Reaktion/#pricing-and-plans) --- ### Product: Decile [Decile](https://www.softwareadvice.com/bi/decile-profile/) 4.78 [(9)](https://www.softwareadvice.com/bi/decile-profile/reviews/) ### Pricing availability Starting price: $800.00/month Free trial: Not available Free demo: Not available Free version: Not available Software Advice Summary Decile harnesses the power of customer data to deliver business intelligence and customer insights proven to drive profitability. Decile's extensive capabilities unlock the potential of your customer data, and guide your e-commerce business to the next stage of profitability. Access dozens of dashboards to help you understand customer cohorts, product analytics, business forecasting and more - all with easy integration with leading platforms. Enrich existing data with behavioral and psychographic information to help you better understand your customers and build marketing campaigns to reach those most likely to convert.... [Read more](https://www.softwareadvice.com/bi/decile-profile/) ### Best rated features: Dashboard 4.9 Visual Analytics 4.9 Self Service Data Preparation 4.6 [See all features](https://www.softwareadvice.com/bi/decile-profile/#key-features) --- ### Product: Snowplow BDP [Snowplow BDP](https://www.softwareadvice.com/master-data-management/snowplow-insights-profile/) 4.78 [(9)](https://www.softwareadvice.com/master-data-management/snowplow-insights-profile/) ### Pricing availability Starting price: $1,500.00/month Free trial: Not available Free demo: Not available Free version: Not available Software Advice Summary Snowplow Insights is a cloud-based data collection platform that helps businesses of all sizes collect and store data from across the web in real-time. Key features include data processing, data pipeline maintenance, autoscaling and compliance management. Snowplow Insights enables businesses to control the data collection pipelines by running it on private cloud environments such as Amazon Web Services or Google Cloud Platform, ensuring information is stored in compliance with business protocols and industry-specific regulations. It enables users to track events and entities against associated data points and design data structures using event data modeling and schema-ing technology. It comes with a data quality management tool, which allows users to validate lost data, identify data quality issues and recover redundant data. Snowplow Insights facilitates integration with various third-party applications such as Mailchimp, Marketo, Zendesk, Olark and more. Pricing is available on monthly subscriptions and support is extended via email, documentation and other online measures.... [Read more](https://www.softwareadvice.com/master-data-management/snowplow-insights-profile/) --- ### Product: Creabl [Creabl](https://www.softwareadvice.com/product-analytics/creabl-profile/) 5.0 [(2)](https://www.softwareadvice.com/product-analytics/creabl-profile/) ### Pricing availability Starting price: $43.00/month Free trial: Available Free demo: Not available Free version: Available Software Advice Summary Creabl allows businesses to define conversion and retention drivers. Teams can view how often users return and slice, and dice retention data to define user groups. User segmentation enables teams to discover what is attractive for website visitors. Creabl helps organizations track users' scrolls and clicks, determine which content drives conversions, view users' locations, and track their interaction with menus, iframes, and other elements.... [Read more](https://www.softwareadvice.com/product-analytics/creabl-profile/) ### Best rated features: Data Visualization 5.0 Funnel Analysis 5.0 Activity Dashboard 5.0 Customer Segmentation 5.0 [See all features](https://www.softwareadvice.com/product-analytics/creabl-profile/#key-features) ### Basic $43.00/month [See full pricing details](https://www.softwareadvice.com/product-analytics/creabl-profile/#pricing-and-plans) --- ### Product: Draxlr [Draxlr](https://www.softwareadvice.com/bi/draxlr-profile/) 5.0 [(2)](https://www.softwareadvice.com/bi/draxlr-profile/) ### Pricing availability Starting price: $75.00/month Free trial: Available Free demo: Not available Free version: Not available Software Advice Summary Draxlr is a next-generation BI tool that integrates with SQL database and generates insights to help you make better business decisions. It enables users to build stunning dashboards, reports, and visualizations easily. Features include - - Export in the formats of your choice - Share internally with your team and externally with your customers via embedded dashboards - Send alerts via Email or Slack... [Read more](https://www.softwareadvice.com/bi/draxlr-profile/) ### Best rated features: Dashboard 5.0 Dashboard Creation 5.0 Data Connectors 5.0 Data Visualization 4.5 ### Worst rated features: Trend Analysis 3.0 Customizable Reports 4.0 Ad hoc Analysis 4.0 [See all features](https://www.softwareadvice.com/bi/draxlr-profile/#key-features) ### Premium $75.00/month [See full pricing details](https://www.softwareadvice.com/bi/draxlr-profile/#pricing-and-plans) --- ### Product: Statsig [Statsig](https://www.softwareadvice.com/product/496222-StatSig/) 5.0 [(2)](https://www.softwareadvice.com/product/496222-StatSig/) ### Pricing availability Starting price: $150.00/month Free trial: Not available Free demo: Not available Free version: Available Software Advice Summary Statsig is a product development platform that provides tools for experimentation, feature management, product analytics, and session replays. It is designed for industries such as artificial intelligence, gaming, B2B SaaS, and e-commerce. The platform supports roles including engineering teams, data scientists, product managers, and marketing professionals who rely on data to inform product decisions. The platform includes an experimentation system with statistical methods that can operate within existing data warehouses. It offers feature flags connected to product data for controlled releases, product analytics for creating reliable metrics, and session replays to observe user interactions with applications. Its infrastructure is designed to handle large-scale data processing with high reliability and low latency. Statsig supports multiple programming languages and frameworks such as React, Python, JavaScript, Swift, and Android. Its warehouse-native architecture connects directly to existing data systems, removing the need for additional data pipelines. The platform also includes tools for AI evaluation, web analytics, and marketing experiments, helping teams streamline their product development processes.... [Read more](https://www.softwareadvice.com/product/496222-StatSig/) ### Best rated features: Cohort Analysis 5.0 Interactive Reports 5.0 Statistical Analysis 5.0 Conversion Rate Optimization 5.0 ### Worst rated features: Customer Segmentation 3.0 [See all features](https://www.softwareadvice.com/product/496222-StatSig/#key-features) --- ### Product: Toonimo [Toonimo](https://www.softwareadvice.com/crm/toonimo-walkthroughs-profile/) 4.80 [(5)](https://www.softwareadvice.com/crm/toonimo-walkthroughs-profile/) ### Pricing availability Starting price: $7,200.00/year Free trial: Available Free demo: Not available Free version: Not available Software Advice Summary User Experience Made Easy, for Everyone. Toonimo is a leading Digital Adoption Platform for enterprises who streamline the efforts for internal employee training and customer onboarding initiatives. For organizations that want to help bolster user adoption of new or currently used software solutions, but don’t want to force employees to sit through hours of eLearning modules or read user manuals, Toonimo offers powerful tools to add learning right into a layer on top of the software in real-time, allowing users to learn by doing, and fulfill tasks on the fly. Toonimo places the trainer next to you at the point of need using text bubbles, effects and audio creating an impactful self-serve environment. The result is a dramatic rise in user adoption, internal training cost savings enterprise wide, higher employee morale and increased efficiency fulfilling tasks. Come learn more about Toonimo and request a free demo: https://www.toonimo.com/why-toonimo/... [Read more](https://www.softwareadvice.com/crm/toonimo-walkthroughs-profile/) ### Best rated features: Reporting/Analytics 5.0 [See all features](https://www.softwareadvice.com/crm/toonimo-walkthroughs-profile/#key-features) ### Basic $7,200.00/year [See full pricing details](https://www.softwareadvice.com/crm/toonimo-walkthroughs-profile/#pricing-and-plans) --- 1 [2](https://www.softwareadvice.com/product-analytics/?__ai_markdown=true&page=2)[3](https://www.softwareadvice.com/product-analytics/?__ai_markdown=true&page=3)[4](https://www.softwareadvice.com/product-analytics/?__ai_markdown=true&page=4)[5](https://www.softwareadvice.com/product-analytics/?__ai_markdown=true&page=5) ... [8](https://www.softwareadvice.com/product-analytics/?__ai_markdown=true&page=8) ## Popular Comparisons [ Lucky Orange vs Google Analytics 360 ](https://www.softwareadvice.com/bi/google-analytics-profile/vs/lucky-orange/)[ Microsoft Clarity vs Hotjar ](https://www.softwareadvice.com/website-monitoring/hotjar-profile/vs/microsoft-clarity/)[ Amplitude vs Pendo ](https://www.softwareadvice.com/compare/76608-amplitude/vs/165586-Pendo-Platform/)[ Fullstory vs Smartlook ](https://www.softwareadvice.com/customer-experience/fullstory-profile/vs/smartlook/)[ Glassbox vs Contentsquare ](https://www.softwareadvice.com/customer-experience/contentsquare-profile/vs/glassbox/) ## Software Applications for Product Analytics If you are a product manager or work at a product-based company, then you already know that using guesswork to design and market your products and services will not build better products or drive customer success. You need to know how users are using the product, whether the product is working, what the most important features are, what users like/dislike about the product, and where the customer churn is happening. Answering all these questions will help diagnose issues, develop improved digital experiences for the customer, and understand customer engagement. Product analytics software helps you find answers to all these questions and understand user behavior and how a customer actually feels about the product. These tools track the customer journey by collecting data on how they interact with the product. Businesses can utilize the insights provided by such tools to understand critical issues such as poor conversion rate and product issues. This can help businesses develop actionable insights and improve customer satisfaction. Before you dive into every data analytics tool in the market, you need to choose the right tool that will help you get the best results. This guide will help you understand the different factors you must consider when shortlisting a product analytics tool. Here’s what we'll cover: - [What is product analytics software?](#Whatisproductanalyticssoftware) - [Common features of product analytics software](#Commonfeaturesofproductanalyticssoftware) - [What type of buyer are you?](#Whattypeofbuyerareyou) - [Benefits of product analytics software](#Benefitsofproductanalyticssoftware) - [Market trends to understand](#Markettrendstounderstand) ## What is product analytics software? Product analytics software is a set of tools that allow product managers and product teams to collect user-level data on how customers interact with their products via desktop websites, mobile websites, or applications. These software tools provide insights on user engagement, what features customers use, problems they face, and so on. Product analytics help businesses understand user behavior by tracking their actions or engagements on the application site. Understanding user behavior will enable product managers to improve the user experience (UX) of their products which will lead to improved conversions, retention of customers, and all around, better products. _Data visualization in_ [Mixpanel](https://www.softwareadvice.com/project-management/mixpanel-profile/) _(_[Source](https://www.softwareadvice.com/project-management/mixpanel-profile/)_)_ ## Common features of product analytics software Software features vary by product or vendor, but most product analytics platforms have the following features in common:

Data visualization

See and understand trends, outliers, and patterns in data in graphical representations using visual elements such as charts, graphs, and maps.

Product data management

Capture, organize and track product-specific data and information in a centralized location. This data includes product usage, features, design data, user feedback, and configurations.

Cohort analysis

Categorize and divide data into groups with common characteristics before analysis.

Conversion tracking

Analyze what happens after a customer interacts with your ads - whether they purchased the product, signed up for a free trial, downloaded your app. This helps you understand how your products are selling and at what rate you are converting leads.

Customer segmentation

Segment your customers into groups with similar characteristics or parameters such as demographics, gender, and buying behavior. This can improve your marketing analytics through targeted marketing messages to establish customer relationships.

Engagement tracking

Monitor customer interactions and which interactions bring about the most value. This includes, number of visits, total logins, number of tasks performed, files stored and deleted, and other parameters.

Funnel analysis

Analyze a series of events that lead towards an outcome on a website and how many users get through each of those steps. Example: the flow that starts with an advertisement-to-purchase journey in online advertising.

Alerts/notification

Trigger notifications or alerts via email to keep up with important and time-sensitive information.

## What type of buyer are you? Before evaluating software, you should assess the type of buyer you are. The majority of buyers in the insight engines market belong to one of these categories: - **Product managers:** The product manager of an organization has to understand their customers’ needs so that they can build useful products. They are mostly involved in conducting customer interviews, surveys, and examining product analytics. They can do so by collecting data from various sources including social media and other third party sources. But a product analytics tool can provide them with timely information on product usage, user engagement, time spent on the app/site and other key performance metrics (KPIs) seamlessly by integrating all data sources into one single organized view. A fully-featured product analytics tool with dashboard customization, custom segments, session recording, and automatic data capturing features would be suitable for these buyers. It’ll help them monitor key user behavior with their products such as onboarding, free trial conversions, and new feature launches to increase customer retention and build better products. - **Product designers:** The product designer (especially the UX designer) is mostly responsible for UI and UX design of their products to provide end-users with the best possible experiences. Without proper insight into product features, it becomes difficult for developers and designers to innovate, and improve their product performance. They need a product analytics tool that can help them uncover user pain points and what customers like/dislike about the products they use. They should opt for a tool that includes features for A/B testing, engagement measuring by feature, user analytics, and to visualize user configuration changes over time. Such data can help them eliminate bugs, fine-tune features, and verify product concepts. It allows developers/designers to test and speed up product design and better prepare for launch. ## Benefits of product analytics software - **Improved customer retention:** Using product analytics software can help you uncover insights on user returns on your website over a period of time, time spent on the site, number of visits, and churned customers. By examining such key parameters through customer segmentation, engagement tracking, and data visualization, product analytics tools can help create strategies to improve retention over time, implement fixes, and improve product experience. - **Better product marketing:** The conversion tracking and customer segmentation capabilities of such software can help product managers and marketers of your organization sell a product to users. By tracking users’ digital footprints to see which marketing programs (emails, social posts, campaigns) bring more visitors, you can create more targeted campaigns and improve customer onboarding. ## Market trends to understand Here’s a recent trend in the global product analytics software market that you should be aware of: - **Growing demand for AI/ML-enabled product analytics software:** With the rise in the use of artificial intelligence (AI) and machine learning (ML) technology, product analytics software vendors are [integrating AI](https://amplitude.com/product-intelligence-platform) to their platforms to enable automatic data capture of user level data, and scale personalizing digital experiences. AI-enabled analytics tools or product intelligence platforms with the help of [machine learning](https://www.sas.com/en_in/insights/analytics/machine-learning.html) capabilities can provide self-service, cross-platform analytics that uncovers answers, trends, correlations, and new questions in real-time. This can help product teams to make better and faster decisions by analyzing detailed behavior, user attributes, and channels. **_Note:_** _The application selected in this article is an example to show a feature in context and is not intended as an endorsement or recommendation. It has been obtained from sources believed to be reliable at the time of publication._ ### Related Product Analytics Software - [Business Intelligence Software](https://www.softwareadvice.com/bi/) - [Customer Experience Software](https://www.softwareadvice.com/customer-experience/) - [Customer Journey Mapping Tools Software](https://www.softwareadvice.com/customer-experience/journey-mapping-comparison/) - [Product Data Management Software](https://www.softwareadvice.com/product-data-management/) - [Web Analytics Software](https://www.softwareadvice.com/web-analytics/)