---
title: "Best PIM Software - 2026 Reviews & Pricing"
description: "Find the best Product Information Management Software for your organization. Compare top Product Information Management Software systems with customer reviews, pricing, and free demos."
source_url: "https://www.softwareadvice.com/ecommerce/product-information-management-comparison/"
page_type: "subcategory"
language: "en"
---

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PIM Software

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

# Best PIM Software of 2026

Updated September 11, 2026

On this page

1.  Popular Comparisons
2.  Buyers Guide
3.  Related Software

Filter products

130 results

### Compare Products

Showing 1 - 25 of 130 products

#### Company Size

-   Self-Employed
    
-   2-10
    
-   11-50
    
-   51-200
    
-   201-500
    
-   501-1000
    
-   1000+
    

#### Pricing Options

-   $$$$$
    
-   $$$$$
    
-   $$$$$
    
-   $$$$$
    
-   $$$$$
    

### Compare Products

Sort by

**Recommendations**: Sorts listings by the number of recommendations our advisors have made over the past 30 days. Our advisors assess buyers’ needs for free and only recommend products that meet buyers’ needs. Vendors pay Software Advice for these referrals.  
  
**Reviews**: Sorts listings by the number of user reviews we have published, greatest to least.  
  
**Average Rating**: Sorts listings by overall star rating based on user reviews, highest to lowest.  
  
**Alphabetically (A-Z)**: Sorts listings by product name from A to Z.

### Product: Linnworks

[Linnworks](https://www.softwareadvice.com/ecommerce/linnworks-profile/)

4.14

[(47)](https://www.softwareadvice.com/ecommerce/linnworks-profile/reviews/)

### Pricing availability

Free trial: Not available

Free version: Not available

Software Advice Summary

Linnworks is an all-in-one eCommerce inventory and order management solution. The platform provides a centralized system to manage the entire commerce operation. It is designed for eCommerce sellers, multi-product sellers, 3PLs, and Amazon FBA sellers. The platform offers inventory management capabilities that provide real-time visibility across all sales channels. This helps avoid overselling and stockouts. Linnworks streamlines order management, allowing seamless communication between marketplaces and a single dashboard to view all orders. Additionally, for warehouse operations, the solution delivers advanced management features, such as automated order routing and complex fulfillment options.... [Read more](https://www.softwareadvice.com/ecommerce/linnworks-profile/)

### Best rated features:

Shipping Management

5.0

Multi-Store

5.0

Quotes/Estimates

5.0

Channel Management

5.0

### Worst rated features:

Inventory Optimization

2.0

Shipping Labels

2.0

SKU/UPC Codes

3.0

[See all features](https://www.softwareadvice.com/ecommerce/linnworks-profile/#key-features)

### Product: MarketStudio

[MarketStudio](https://www.softwareadvice.com/ecommerce/webstudio-profile/)

4.60

[(5)](https://www.softwareadvice.com/ecommerce/webstudio-profile/)

### Pricing availability

Free trial: Available

Free version: Available

Software Advice Summary

MarketStudio enables organizations to deploy a customized e-commerce online store or product catalog solution. The solution is suitable for IT, publishing and marketing departments of organizations of all sizes. Customers can customize and integrate the MarketStudio platform with their current IT infrastructure including inventory, pricing, order management and enterprise resource planning systems. MarketStudio enables organizations to deploy a customized e-commerce online store or product catalog solution. The solution provides product navigation based on Product Information Management (PIM) hierarchy to users. Customers can customize and integrate the MarketStudio platform with their current IT infrastructure including inventory, pricing, order management and enterprise resource planning systems.Businesses can choose from a range of flexible pricing models.... [Read more](https://www.softwareadvice.com/ecommerce/webstudio-profile/)

### Best rated features:

Search/Filter

5.0

Data Synchronization

5.0

Product Catalog

4.7

Content Management

4.0

[See all features](https://www.softwareadvice.com/ecommerce/webstudio-profile/#key-features)

### Basic

$190.00/month

[See full pricing details](https://www.softwareadvice.com/ecommerce/webstudio-profile/#pricing-and-plans)

### Product: Pattern PXM

[Pattern PXM](https://www.softwareadvice.com/marketing/advanced-media-portal-profile/)

4.88

[(52)](https://www.softwareadvice.com/marketing/advanced-media-portal-profile/reviews/)

### Pricing availability

Free trial: Not available

Free version: Not available

Software Advice Summary

Pattern PXM is the only all-in-one Product Experience Management (PXM) solution designed by sellers for sellers, combining Product Information Management (PIM) and Digital Asset Management (DAM) to help brands create high-converting product experiences. Powered by 38+ trillion data points, AI-driven optimization, and a dedicated team of experts, Pattern PXM centralizes content management and ensures seamless omnichannel distribution. Pattern PXM is trusted by - Skullcandy, Roland, Targus, Kong, 100%, K&N, and many more. With Pattern PXM, you get more than just a platform - you get a partner in your brand's success.... [Read more](https://www.softwareadvice.com/marketing/advanced-media-portal-profile/)

### Best rated features:

Reporting/Analytics

5.0

Digital Asset Management

5.0

Version Control

5.0

Drag & Drop

5.0

### Worst rated features:

Collaboration Tools

3.0

Customizable Templates

3.5

[See all features](https://www.softwareadvice.com/marketing/advanced-media-portal-profile/#key-features)

### Product: Productsup

[Productsup](https://www.softwareadvice.com/catalog-management/productsup-profile/)

4.88

[(33)](https://www.softwareadvice.com/catalog-management/productsup-profile/reviews/)

### Pricing availability

Free trial: Not available

Free version: Available

Software Advice Summary

Productsup is a global leader in enterprise feed management and product content syndication. Founded in 2010 and headquartered in Berlin, Germany, the company operates across major markets including the US, UK, Germany, the Netherlands, and Australia. Trusted by more than 1,000 businesses—among them global giants like L'Oréal, ALDI, Sephora, and PUMA—Productsup processes more than 2 trillion products each month, surpassing the monthly data requests handled by Google Search. Privately held and backed by leading investors, such as Nordwind Capital and Bregal Milestone, Productsup empowers enterprise-level businesses to meet the demands of modern commerce with speed, agility, and precision. The Productsup platform powers the entire product content journey—from onboarding and standardizing supplier data to optimizing and syndicating content across more than 2,500 channels, including marketplaces, retailers, social media platforms, and data pools. Designed for complex, global operations, the platform supports multi-language, multi-brand, and multi-geo requirements, offering unmatched scalability and performance. Core use cases include feed management for advertising, marketplace integration, supplier onboarding, and product content syndication. With deep integrations to channels like Amazon, Meta, TikTok, and Google, along with AI-driven workflows, customizable automation, and real-time analytics, Productsup helps businesses scale efficiently while ensuring high-quality, channel-ready content. Productsup solves one of the most pressing challenges in digital commerce: delivering consistent, engaging product experiences across every customer touchpoint. By centralizing all feed management and syndication operations into a single platform, it accelerates time-to-market, reduces operational costs, increases ROI, and expands global reach. Whether managing millions of SKUs or launching products across dozens of countries, businesses rely on Productsup to maintain data accuracy, brand consistency, and performance agility. As the only platform supporting all major use cases in one solution, Productsup offers a strategic advantage for businesses aiming to thrive in an increasingly complex and fragmented commerce landscape. Productsup addresses the challenges of navigating an increasingly fragmented commerce landscape by offering a unified platform that connects every part of the product content journey, eliminating silos and enabling complete control at scale. Unlike competitors that focus on single aspects of the content journey—like PIM, syndication, or feed management—Productsup combines these capabilities into one centralized, AI-powered platform. This simplifies workflows, increases agility, and reduces costs. Key differentiators: - Global channel coverage: Supports over 2,500 channels, including Google, Amazon, Meta, TikTok, and more—far beyond the reach of typical feed management tools. - Built for enterprise scale and complexity: Supports millions of SKUs, multiple data formats, multilingual catalogs, and custom workflows across global teams. - AI and automation-first approach: Accelerates processes like data enrichment, content mapping, localization, and validation, minimizing manual effort and IT dependency. - Real-time insights and optimization: Delivers actionable performance data across all channels, empowering businesses to continuously improve and adapt strategies.... [Read more](https://www.softwareadvice.com/catalog-management/productsup-profile/)

### Best rated features:

Content Management

5.0

eCommerce Management

5.0

Data Import/Export

5.0

Purchase Order Management

5.0

### Worst rated features:

Multi-Currency

4.0

[See all features](https://www.softwareadvice.com/catalog-management/productsup-profile/#key-features)

### Product: Plytix

[Plytix](https://www.softwareadvice.com/cms/plytix-pim-profile/)

4.72

[(96)](https://www.softwareadvice.com/cms/plytix-pim-profile/reviews/)

### Pricing availability

Free trial: Available

Free version: Available

Software Advice Summary

Plytix is a platform built specifically for product content. It gives you one place to manage everything, so it stays organized, accurate, and easy to work with. Bring all your product content, including descriptions, specs, images, and more, into one shared source your team can rely on. No more jumping between spreadsheets, folders, and disconnected tools. Just one place where everything lives and stays up to date. Use built-in AI to generate, update, translate, and optimize product content using your existing data. It also adapts to your brand voice, so everything stays consistent across your catalog. Collaborate in real time, leave comments where the work happens, and control who can view or edit content with roles and permissions. When your content is ready, format it for each sales channel, distribute it where it needs to go, and keep everything in sync with less manual work.... [Read more](https://www.softwareadvice.com/cms/plytix-pim-profile/)

### Best rated features:

Product Data Management

5.0

Data Mapping

5.0

Compliance Management

5.0

Master Record Management

5.0

### Worst rated features:

Revision History

3.0

[See all features](https://www.softwareadvice.com/cms/plytix-pim-profile/#key-features)

### Standard

$0.00/month

Our most popular plan. 75% of newcomers start here and 58% stay here.

### Pro

$499.00/month

Ideal for organizations that need tighter control and consistency.

### Enterprise

Custom

Pricing available upon request

Built for agencies and companies managing multiple brands.

[See full pricing details](https://www.softwareadvice.com/cms/plytix-pim-profile/#pricing-and-plans)

### Product: Sales Layer

[Sales Layer](https://www.softwareadvice.com/catalog-management/sales-layer-profile/)

4.74

[(99)](https://www.softwareadvice.com/catalog-management/sales-layer-profile/reviews/)

### Pricing availability

Free trial: Available

Free version: Not available

Software Advice Summary

Sales Layer is a global-leading PIM (Product Information Management) platform that helps companies to automate complex B2B processes and connect their products to any enterprise sales platform or tool within or outside the organization across the entire supply chain. Sales Layer is built for simplicity. It’s easy to start, use, and put product information in the hands of the people that need it. But in the early days, it can still be hard to make sense of all your data. That’s why Sales Layer goes beyond connectivity to help you get more from your data - and turn it into one valuable source of truth for all your product information. With individual onboarding tailored to your business coupled with the fastest onboarding in the industry (6-week average, compared to 6+ months with legacy solutions), it’s never been easier to implement a PIM. We’re committed to providing you with the best PIM on the market, which is why we give you: - The #1 PIM worldwide for customer satisfaction - Exclusive all-access trial, free for 30 days - Plug-and-play connectors for all your channels - All features included as standard... [Read more](https://www.softwareadvice.com/catalog-management/sales-layer-profile/)

### Best rated features:

API

5.0

Multiple Data Sources

5.0

Document Management

5.0

Product Data Management

5.0

### Worst rated features:

Templates

3.7

Documentation Management

3.7

Master Record Management

3.8

[See all features](https://www.softwareadvice.com/catalog-management/sales-layer-profile/#key-features)

### Premium

Custom

Pricing available upon request

The Premium plan offers an 30-day free trial and flexible billing options (monthly/annually). Contact Sales Layer for custom pricing.... [Read more](https://www.softwareadvice.com/catalog-management/sales-layer-profile/#pricing-and-plans)

### Enterprise

Custom

Pricing available upon request

The Enterprise plan offers an 30-day free trial and comes with up to 35 users. Contact Sales Layer for pricing details.... [Read more](https://www.softwareadvice.com/catalog-management/sales-layer-profile/#pricing-and-plans)

### Enterprise Plus

Custom

Pricing available upon request

The Enterprise Plus plan comes with unlimited users and an 30-day free trial. Contact Sales Layer for an custom quote.... [Read more](https://www.softwareadvice.com/catalog-management/sales-layer-profile/#pricing-and-plans)

[See full pricing details](https://www.softwareadvice.com/catalog-management/sales-layer-profile/#pricing-and-plans)

### Product: StoreAutomator

[StoreAutomator](https://www.softwareadvice.com/inventory-management/storeautomator-profile/)

4.94

[(18)](https://www.softwareadvice.com/inventory-management/storeautomator-profile/reviews/)

### Pricing availability

Free trial: Not available

Free version: Not available

Software Advice Summary

StoreAutomator is a cloud-based multichannel listing, catalog, and order management software for eCommerce designed for sellers and brands. StoreAutomator offers integration with marketplaces such as Amazon, eBay, Walmart, Etsy, etc. With its advanced product data management, data formatting, mapping, and overriding features, retailers can scale up online businesses. Automatic data synchronization keeps inventory levels updated in real-time. StoreAutomator includes dropshipping automation. Online retailers can run a smooth dropshipping business and automate processes from a single, centralized platform. This solution's analytics dashboard offers various data by channel including revenue, profitability, and product variant performance. These built-in analytics are included to help retailers create and implement new business strategies. Pricing for StoreAutomator is on a monthly subscription basis and zero commission . Support is available via live chat, email, and phone.... [Read more](https://www.softwareadvice.com/inventory-management/storeautomator-profile/)

### Best rated features:

Data Security

5.0

Shipping Management

5.0

Website Management

5.0

Data Import/Export

5.0

### Worst rated features:

Catalog Management

3.5

Retail Inventory Management

3.5

[See all features](https://www.softwareadvice.com/inventory-management/storeautomator-profile/#key-features)

### Product: Kentro

[Kentro](https://www.softwareadvice.com/ecommerce/kentro-profile/)

4.94

[(16)](https://www.softwareadvice.com/ecommerce/kentro-profile/reviews/)

### Pricing availability

Free trial: Available

Free version: Not available

Software Advice Summary

Kentro is a Modern ERP built by e-Commerce experts to streamline and automate your operational processes to support your scale and growth with maximum efficiency. Kentro comes with set of built-in features essential for effective operation, such as real-time inventory management, order fulfillment, B2B/B2C multipurpose online store, supply-chain, drop-ship, accounting automation and more. Platform directly integrates with 100+ external tools and adapters and 5000+ zaps, that you may potentially use to connect disconnected processes and automate manual work within your company. We offer solutions for: - B2C/B2B Online Store - real time inventory management - order fulfilment and routing - drop-ship automations - supply chain management - product catalog management - multi-channel listing and bidirectional integration - rules engine for workflow automations - custom price lists - accounting automation - dedicated vendors/suppliers dashboard - email and SMS notifications and alert automations - refund management - Open Channel API and Store API for custom integrations and more!... [Read more](https://www.softwareadvice.com/ecommerce/kentro-profile/)

### Best rated features:

Activity Dashboard

5.0

Mobile Access

5.0

eCommerce Management

5.0

Shopping Cart

5.0

### Worst rated features:

Inventory Labels

4.0

Supply Chain Management

4.0

Customizable Branding

4.0

[See all features](https://www.softwareadvice.com/ecommerce/kentro-profile/#key-features)

### Basic

$225.00/month

[See full pricing details](https://www.softwareadvice.com/ecommerce/kentro-profile/#pricing-and-plans)

### Product: Akeneo Product Cloud

[Akeneo Product Cloud](https://www.softwareadvice.com/catalog-management/akeneo-pim-profile/)

4.75

[(40)](https://www.softwareadvice.com/catalog-management/akeneo-pim-profile/reviews/)

### Pricing availability

Free trial: Available

Free version: Available

Software Advice Summary

Akeneo PIM is a cloud-based solution that helps retailers manage product information across all sales and eCommerce channels. It enables businesses to deliver up-to-date and relevant product content in order to improve productivity and enhance the customer experience. Akeneo PIM is suitable for B2B and B2C retailers and brands. This solution can connect with many third-party systems including Salesforce, Magento, BigCommerce, Shopify, plus others. Akeneo PIM offers a robust set of features and capabilities, including product detail forms, bulk actions, asset manager, advanced rights management, validation workflows, rules engine, data export, plus more. Teams can choose to maintain multiple product versions in Akeneo PIM and restore products to previous versions for specialty catalogs. Additionally, retailers can access data quality insights and improvement suggestions via the solution’s activity dashboard. Pricing information is provided by Akeneo. Support is available via an online help center and other resources.... [Read more](https://www.softwareadvice.com/catalog-management/akeneo-pim-profile/)

### Best rated features:

eCommerce Management

5.0

Product Catalog

5.0

Catalog Management

4.5

Search/Filter

4.5

### Worst rated features:

Pricing Management

3.5

Documentation Management

3.5

Layout & Design

3.6

[See all features](https://www.softwareadvice.com/catalog-management/akeneo-pim-profile/#key-features)

### Growth Package

$45,000.00

Build a Scalable PX Foundation

### Advanced Package

Custom

Pricing available upon request

Expand and Collaborate for Growth

### Premium Package

Custom

Pricing available upon request

Accelerate and Achieve Your PX Strategy

[See full pricing details](https://www.softwareadvice.com/catalog-management/akeneo-pim-profile/#pricing-and-plans)

### Product: Kontainer

[Kontainer](https://www.softwareadvice.com/marketing/kontainer-profile/)

4.59

[(294)](https://www.softwareadvice.com/marketing/kontainer-profile/reviews/)

Best for:Content Management

### Pricing availability

Free trial: Available

Free version: Not available

Software Advice Summary

Kontainer is a digital asset management (DAM) and product information management (PIM) system. It helps companies organize their digital assets, such as product data, images, videos, and size guides, in a centralized platform. Kontainer caters to a range of industries, including fashion, media, and manufacturing. The system streamlines workflows with features like integrations with content management systems, webshops, Office, Adobe, and email marketing. This allows users to automate tasks and minimize errors. Kontainer also offers GDPR-secure rights management, enabling differentiated access control both internally and externally. The system's automated features, such as metadata tagging, image/logo cropping and conversion, and landing page creation, help save time and optimize processes. Kontainer is designed as a centralized system to avoid mistakes, duplicates, and data duplication across the organization. It ensures that all digital assets and product information are maintained in a single, user-friendly platform, providing a visual overview and automating workflows. Kontainer solutions include: - Digital Asset Management - File Management - Custom & AI Tagging - Smart Search - Image bank for PR agencies - PIM - Product Information Management - Custom Formatting & Template Creation - Marketing & PR Tools - GDPR Consent & Compliance Management - Approval Workflows - Sales & Presentation Tools - Custom Landing Page & Brand Features... [Read more](https://www.softwareadvice.com/marketing/kontainer-profile/)

### Best rated features:

Multi-Channel Marketing

5.0

Activity Dashboard

5.0

Data Modeling

5.0

Content Management

4.6

### Worst rated features:

Compliance Management

2.0

[See all features](https://www.softwareadvice.com/marketing/kontainer-profile/#key-features)

### Core

€430.00/month

The Business plan provides access for 25 users and 100GB of storage.

### Professional

€645.00/month

The Professional plan provides access for 250 users and 1TB of storage.

### Premium

€1,065.00/month

The Professional plan provides access for 1000 users and 2TBs of storage.

[See full pricing details](https://www.softwareadvice.com/marketing/kontainer-profile/#pricing-and-plans)

### Product: ChannelEngine

[ChannelEngine](https://www.softwareadvice.com/inventory-management/channelengine-profile/)

4.58

[(55)](https://www.softwareadvice.com/inventory-management/channelengine-profile/)

### Pricing availability

Free trial: Not available

Free version: Not available

Software Advice Summary

ChannelEngine is an ecommerce integration platform. It enables businesses to connect their webshop and back-end systems (ERP, PIM, WMS) to a central platform that integrates with 1300+ marketplaces and sales channels. Our connections include the top marketplaces around the world, including Amazon, eBay, Bol, Zalando and many more, to maximize reach while maintaining operational efficiency. Our expertise: With over +15 years of ecommerce integration experience, our performance-driven solution offers a user-friendly platform and round-the-clock service for unparalleled reliability and peace of mind. We are committed to minimizing downtime and disruptions to operations and pride ourselves on providing the best-in-class service with 24/7 customer support. Our reach: ChannelEngine facilitates the sales of more than 11 million products from 10K brands on over 1300+ marketplaces and sales channels ranging from international marketplaces to B2C sites, shopping apps, and in-store portals to drop-shipment partnerships.... [Read more](https://www.softwareadvice.com/inventory-management/channelengine-profile/)

### Best rated features:

Sales Reports

5.0

Promotions Management

5.0

Order Tracking

5.0

Accounting Integration

5.0

[See all features](https://www.softwareadvice.com/inventory-management/channelengine-profile/#key-features)

### Product: WizCommerce

[WizCommerce](https://www.softwareadvice.com/ecommerce/wizcommerce-profile/)

4.69

[(13)](https://www.softwareadvice.com/ecommerce/wizcommerce-profile/)

### Pricing availability

Free trial: Available

Free version: Not available

Software Advice Summary

WizCommerce is a cloud-based sales and operations platform built for wholesalers, distributors, and manufacturers of all sizes. It helps businesses manage orders, track inventory, and handle customer relationships in one place. WizCommerce uses AI-powered tools to surface product recommendations and flag reorder opportunities, helping sales teams close orders faster during trade shows or in the field. Core features include a digital product catalog, order management, customer pricing rules, payment processing, and sales rep performance tracking. The platform works on mobile devices, making it practical for reps working outside the office. Businesses in industries such as apparel, food and beverage, home goods, and industrial supply can use the software to reduce manual data entry and keep sales and back-office teams aligned. Support is available via email, phone, and live chat, along with an online knowledge base for self-service help.... [Read more](https://www.softwareadvice.com/ecommerce/wizcommerce-profile/)

### Best rated features:

Inventory Replenishment

5.0

Customizable Templates

5.0

Online Store Builder

5.0

Credit Card Processing

5.0

### Worst rated features:

Reporting/Analytics

3.3

[See all features](https://www.softwareadvice.com/ecommerce/wizcommerce-profile/#key-features)

### Starter

$500.00/month

[See full pricing details](https://www.softwareadvice.com/ecommerce/wizcommerce-profile/#pricing-and-plans)

### Product: Znode

[Znode](https://www.softwareadvice.com/ecommerce/znode-profile/)

5.0

[(3)](https://www.softwareadvice.com/ecommerce/znode-profile/)

### Pricing availability

Free trial: Not available

Free version: Not available

Software Advice Summary

Znode is an enterprise, B2B eCommerce platform developed to enable growth through a rich set of built-in features to easily manage content, site search, product information and multi-store functionality. Znode’s built-in B2B functionality supports complex pricing, complex inventory, complex product types, workflow approvals, quote management and list management. The platform is completely headless with over 600 APIs allowing for greater extensibility, easier integrations and consistent functional updates. Znode is a product of Amla Commerce. Znode’s hosting is cloud-based or on-premise. Pricing is available on request and support is provided via phone, documentation and online measures.... [Read more](https://www.softwareadvice.com/ecommerce/znode-profile/)

### Product: Bluemeteor Product Content Cloud

[Bluemeteor Product Content Cloud](https://www.softwareadvice.com/dxp/amaze-pxm-profile/)

4.71

[(7)](https://www.softwareadvice.com/dxp/amaze-pxm-profile/)

### Pricing availability

Free trial: Not available

Free version: Not available

Software Advice Summary

Blue Meteor Product Content Cloud (PCC) configurable and composable solutions include everything required to uncomplicate product data management and power agile omnichannel business. Go faster and be more agile while driving down the cost and complexity of acquiring, managing, and delivering personalized product content across all touchpoints with Blue Meteor PCC. A composable, low-code, native Cloud platform that enables companies and communities to leverage automation and data science to unify and manage complex product content. Automate and streamline product data lifecycles to build and deliver more meaningful product experiences at scale.... [Read more](https://www.softwareadvice.com/dxp/amaze-pxm-profile/)

### Best rated features:

Catalog Management

5.0

Collaboration Tools

5.0

Data Quality Control

5.0

Digital Asset Management

5.0

### Worst rated features:

Content Creation

4.0

Information Governance

4.0

Data Modeling

4.0

Secure Data Storage

4.0

[See all features](https://www.softwareadvice.com/dxp/amaze-pxm-profile/#key-features)

### Product: Rubick PIM Suite

[Rubick PIM Suite](https://www.softwareadvice.com/catalog-management/rubick-pim-suite-profile/)

5.0

[(1)](https://www.softwareadvice.com/catalog-management/rubick-pim-suite-profile/)

### Pricing availability

Free trial: Not available

Free version: Not available

Software Advice Summary

Rubick PIM Suite is a cloud-based product information management (PIM) solution that empowers businesses to maximize eCommerce sales and online visibility. With a range of powerful features, Rubick PIM Suite helps users streamline operations, enhance content generation, and integrate with various platforms for a comprehensive product management experience. With Rubick PIM Suite's data asset management feature, businesses can store and manage product data, captivating visuals, and engaging videos. The centralized storage ensures precise version control and customized asset transformation, facilitating seamless data management. Collaborative workflows and rights compliance further enable businesses to streamline operations, while integration with eCommerce platforms elevates online presence and enhances overall efficiency. It also offers the capability to generate compelling and SEO-optimized product descriptions using AI technology. By leveraging artificial intelligence (AI), businesses can create persuasive content that attracts qualified traffic, boosts search engine visibility, and maximizes conversion rates. Its product attribute extraction feature enables businesses to extract primary attributes from product images, enhance search functionality, facilitate product categorization, and create captivating descriptions with accurate tags. It also offers automated image editing, multi-marketplace listing, text-to-video conversion, API integrations, and omnichannel support. These features enable businesses to elevate online presence, streamline operations, optimize inventory, engage customers with personalized recommendations, and continuously optimize strategies for better conversions.... [Read more](https://www.softwareadvice.com/catalog-management/rubick-pim-suite-profile/)

### Best rated features:

Content Management

5.0

Product Data Management

4.0

Catalog Management

4.0

[See all features](https://www.softwareadvice.com/catalog-management/rubick-pim-suite-profile/#key-features)

### Product: TruPIM

[TruPIM](https://www.softwareadvice.com/catalog-management/trupim-profile/)

5.0

[(1)](https://www.softwareadvice.com/catalog-management/trupim-profile/)

### Pricing availability

Free trial: Available

Free version: Not available

Software Advice Summary

TruPIM is an all-encompassing Product Information Management (PIM) solution meticulously designed to revolutionize the way growing businesses manage their product catalogs, enhance digital commerce experiences, and boost sales. With a strong emphasis on affordability and user-friendly features, TruPIM empowers organizations of all sizes and industries to take complete control of their product data, ensuring a seamless and engaging customer experience. Launching your PIM journey with TruPIM is exceptionally swift and hassle-free. In just a few minutes, businesses can sign up and initiate their PIM instance, ready to streamline product data management and optimize digital commerce operations like never before. This quick and easy setup makes TruPIM an attractive choice for businesses seeking immediate and efficient solutions to manage their product information and digital assets. As a single source of truth, TruPIM centralizes and harmonizes all product-related information, including digital assets, pricing details, categories, brands, and more. Gone are the days of juggling multiple data sources like ERP systems, spreadsheets, supplier files, or DAM systems; TruPIM offers a comprehensive one-stop-shop for all your product data management needs. Experience the ease! Get your own PIM in less than 3 minutes and start making a transformative impact on your business.... [Read more](https://www.softwareadvice.com/catalog-management/trupim-profile/)

### Best rated features:

Third-Party Integrations

5.0

Data Quality Control

5.0

Catalog Management

5.0

Digital Asset Management

5.0

[See all features](https://www.softwareadvice.com/catalog-management/trupim-profile/#key-features)

### Starter

$349.00/month

Up to 2 users

### Basic

$399.00/month

Up to 3 users

### Pro

$449.00/month

Up to 5 users

[See full pricing details](https://www.softwareadvice.com/catalog-management/trupim-profile/#pricing-and-plans)

### Product: Bluestone PIM

[Bluestone PIM](https://www.softwareadvice.com/catalog-management/bluestone-pim-profile/)

4.57

[(7)](https://www.softwareadvice.com/catalog-management/bluestone-pim-profile/)

### Pricing availability

Free trial: Available

Free version: Not available

Software Advice Summary

Bluestone PIM is a headless, agent-first Product Information Management (PIM) platform, and the first PIM to join the MACH Alliance. AI agents run the daily product data work, supplier onboarding, enrichment, validation and publishing, while your team stays in charge of quality and accuracy. It works with any AI model, so there is no vendor lock-in. What you can do with Bluestone PIM: - Create one trusted source for all your product information - Get products to market in hours instead of weeks, across every channel, region and language - Free your team from manual data entry, so they enrich and improve products instead - Manage digital assets with built-in DAM - Give customers a consistent product experience on every channel they use Extend the platform through the Bluestone PIM Marketplace: add applications and connect them to fit your needs, strengthen marketing and drive sales. Bluestone PIM is built for medium to large distributors, wholesalers, manufacturers, retailers and marketplaces, and manages 2M+ SKUs across 7,000+ stores and 90+ languages. Recognition and certification: - First PIM platform to join the MACH Alliance - First PIM platform to become a verified AWS Technology Partner - IDC "Major Player" - Ventana Research "Vendor of Assurance" - Gartner® Representative Vendor, Market Guide for PIM 2025... [Read more](https://www.softwareadvice.com/catalog-management/bluestone-pim-profile/)

### Best rated features:

Third-Party Integrations

5.0

Data Quality Control

5.0

Collaboration Tools

4.0

Search/Filter

4.0

### Worst rated features:

Content Library

1.0

Pricing Management

2.0

Version Control

3.0

Data Modeling

3.5

[See all features](https://www.softwareadvice.com/catalog-management/bluestone-pim-profile/#key-features)

### Basic

$3,000.00/month

[See full pricing details](https://www.softwareadvice.com/catalog-management/bluestone-pim-profile/#pricing-and-plans)

### Product: Atlan

[Atlan](https://www.softwareadvice.com/data-collection/atlan-profile/)

4.50

[(2)](https://www.softwareadvice.com/data-collection/atlan-profile/)

### Pricing availability

Free trial: Available

Free version: Available

Software Advice Summary

The Atlan Collect platform helps businesses collect and track high-quality customer experience data. Also available on an easy to use mobile app, Atlan Collect is designed to work anywhere. The intuitively designed dashboard helps users easily create forms and collect responses providing insights immediately and also through integration with most BI tools. Atlan Collect also works without internet connection allowing users to collect responses even when a team is in the field. All data is instantly synced upon reconnection to the internet.... [Read more](https://www.softwareadvice.com/data-collection/atlan-profile/)

### Basic

Custom

Pricing available upon request

[See full pricing details](https://www.softwareadvice.com/data-collection/atlan-profile/#pricing-and-plans)

### Product: Salsify

[Salsify](https://www.softwareadvice.com/cms/salsify-profile/)

4.46

[(35)](https://www.softwareadvice.com/cms/salsify-profile/reviews/)

### Pricing availability

Free trial: Available

Free version: Not available

Software Advice Summary

Salsify is a product experience management platform that helps brand manufacturers offer the product experiences that customers want, anywhere they opt to shop online. It provides a product content management and digital assets management (DAM) tool that helps users to customize product pages and drive sales. Unlike a conventional PIM merchant, Salsify provides a flexible method for data modeling. Salsify enables brands to pull product data anytime and anywhere. Brand makers can import and form any type of content from any source. Salsify analyzes if the content is created according to the criteria of sales channels that the company publishes to. Data is transferred securely and with complete transparency. Clients can also prepare a digital product catalog, which will be automatically updated and enables users to download the required content.... [Read more](https://www.softwareadvice.com/cms/salsify-profile/)

### Best rated features:

Full Text Search

5.0

Access Controls/Permissions

5.0

Document Classification

5.0

Catalog Management

4.8

### Worst rated features:

Customization

2.0

Data Modeling

3.0

Content Creation

3.0

Master Record Management

3.0

[See all features](https://www.softwareadvice.com/cms/salsify-profile/#key-features)

### Basic

$1,500.00/month

[See full pricing details](https://www.softwareadvice.com/cms/salsify-profile/#pricing-and-plans)

### Product: CIMM2

[CIMM2](https://www.softwareadvice.com/ecommerce/cimm2-profile/)

3.0

[(1)](https://www.softwareadvice.com/ecommerce/cimm2-profile/)

### Pricing availability

Free trial: Not available

Free version: Not available

Software Advice Summary

CIMM2 is a cloud-based digital e-commerce platform that helps businesses sell across online channels. The software integrates with enterprise resource planning systems and offers a host of features such as order management, purchasing workflows, auto re-ordering, credit limit management, a quick shopping cart and promotions and coupon management. An enterprise software platform, CIMM2 comprises a content management system that enables users to modify, update and personalize content for their stores. The application integrates with payment gateways, social media channels, shipping & delivery and more. Additional benefits include search and filter capabilities, a streamlined checkout process, product catalog management and a product information management system to manage data across organizations. Pricing of CIMM2 is available on-demand and support is extended via email and phone.... [Read more](https://www.softwareadvice.com/ecommerce/cimm2-profile/)

### Product: Unbxd PIM

[Unbxd PIM](https://www.softwareadvice.com/catalog-management/unbxd-pim-profile/)

3.0

[(1)](https://www.softwareadvice.com/catalog-management/unbxd-pim-profile/)

### Pricing availability

Free trial: Available

Free version: Not available

Software Advice Summary

Unbxd PIM is an AI-enabled hosted search and recommendations platform that improves content experiences across mobile applications and business as well as eCommerce websites. With a personalization feature, it helps users deliver customized experiences for every visitor based on their location, browsing history, past purchases, and more. Unbxd PIM allows users to build engaging category pages that enhance user experience and convert shoppers into buyers through a unified platform. The solution also helps eCommerce teams quickly markup, import, and publish product data.... [Read more](https://www.softwareadvice.com/catalog-management/unbxd-pim-profile/)

### Basic

$99.00/month

[See full pricing details](https://www.softwareadvice.com/catalog-management/unbxd-pim-profile/#pricing-and-plans)

### Product: inriver PIM

[inriver PIM](https://www.softwareadvice.com/data-management/inriver-pim-profile/)

4.31

[(13)](https://www.softwareadvice.com/data-management/inriver-pim-profile/reviews/)

### Pricing availability

Free trial: Not available

Free version: Not available

Software Advice Summary

The inriver Product Information Management (PIM) platform is a centralized solution that helps businesses consolidate, enrich, and distribute their product information. It is designed for brands, manufacturers, retailers, and distributors across various industries, providing them with a single source of truth for their product data. The platform offers full extensibility with ready-made adapters for integrating with a range of adjacent software systems. This allows businesses to connect their PIM to various sales channels, enabling API-based syndication of product information. The solution also provides digital shelf intelligence, giving users insights to optimize product content for better online performance. The inriver PIM is built on a flexible data model, designed to scale with the evolving needs of its users. It empowers businesses to manage the complete product information lifecycle, from internal and external onboarding to product enrichment, omnichannel content distribution, and evaluation. This helps organizations ensure their product information is consistent, compelling, and market-ready across all touchpoints.... [Read more](https://www.softwareadvice.com/data-management/inriver-pim-profile/)

### Best rated features:

Content Management

5.0

Third-Party Integrations

5.0

Catalog Management

5.0

Metadata Management

5.0

### Worst rated features:

Workflow Management

4.0

Search/Filter

4.0

Data Quality Control

4.0

Data Migration

4.0

[See all features](https://www.softwareadvice.com/data-management/inriver-pim-profile/#key-features)

### Product: Acquia DAM (Widen)

[Acquia DAM (Widen)](https://www.softwareadvice.com/marketing/widen-collective-profile/)

4.42

[(323)](https://www.softwareadvice.com/marketing/widen-collective-profile/reviews/)

Best for:Customer support

### Pricing availability

Free trial: Available

Free version: Not available

Software Advice Summary

Flexible and easy to use, Acquia DAM (Widen) helps brands manage and distribute assets across teams, tools, and channels. A highly configurable metadata schema provides powerful, business-specific search and workflow capabilities. Plus, AI-powered auto tagging makes assets instantly findable. Sync content across systems using the API or pre-built integrations with over 50 tools, from creative suites to project management. Product-based companies use Acquia DAM to build a unique 360º view of their product content. It displays product associations and cascades parent level values to variants. Quick start implementation gets you up and running in two weeks. Acquia DAM is available standalone or as part of Acquia Digital Experience Platform (DXP). == Acquia DAM Consists of Six Apps == Assets - Catalog, control, and deliver rich media assets from a central source. Entries - Create a 360º view of your product content to simplify distribution. Insights - Track and measure assets to improve marketing efficiency. Portals - Curate collections and create personalized brand experiences. Templates - Create localized web-to-print collateral that’s on-brand on demand. Workflow - Manage work in process and streamline collaboration, reviews, and approvals. Integrations - Automate marketing workflows by connecting your tools.... [Read more](https://www.softwareadvice.com/marketing/widen-collective-profile/)

### What users love

-   Responsive and knowledgeable support team
-   Continuous improvement from user input
-   Centralized and flexible asset control

### To take in mind

-   Occasional slow system response

### Best rated features:

Video Editing

5.0

Video Archiving

5.0

Video Streaming

5.0

Video Creation

5.0

### Worst rated features:

Reporting/Analytics

2.0

File Recovery

2.5

Compliance Tracking

2.7

[See all features](https://www.softwareadvice.com/marketing/widen-collective-profile/#key-features)

### Basic

Custom

Pricing available upon request

[See full pricing details](https://www.softwareadvice.com/marketing/widen-collective-profile/#pricing-and-plans)

### Product: Amber Engine

[Amber Engine](https://www.softwareadvice.com/product-data-management/amber-engine-profile/)

### Pricing availability

Free trial: Available

Free version: Not available

Software Advice Summary

Amber Engine’s next-gen product information management (PIM) software is built to make organizing, optimizing, and syndicating product data—including product images and video—as fast and simple as possible. The Amber Engine PIM lives at the center of your tech stack to ensure that product data used in every other system (ERP, PLM, etc.) and by every department is accurate and complete. This single source of truth for product data does away with manual product data management in spreadsheets, too. Data has never been so easy to keep accurate and optimized. The Amber Engine PIM is lauded for its rapid implementation and ease of use. End users on the team instantly latch onto features like bulk editing (using Excel syntax they already know) and built-in data quality scores to cut the time spent on data management down to a fraction of what manual spreadsheets require. Amber Engine also developed Amber AI, an AI-powered assistant that tells you exactly how to optimize Amazon product listings and which ones to focus on first. Amber AI can work seamlessly with the Amber Engine next-gen PIM, too. As a member of the Material Bank family, Amber Engine also partnered with the leading marketplace to integrate a version of the PIM into the Material Bank platform to streamline product data updates for Material Bank brands.... [Read more](https://www.softwareadvice.com/product-data-management/amber-engine-profile/)

### Basic

$1,999.00/month

[See full pricing details](https://www.softwareadvice.com/product-data-management/amber-engine-profile/#pricing-and-plans)

### Product: Crystallize

[Crystallize](https://www.softwareadvice.com/dxp/crystallize-profile/)

### Pricing availability

Free trial: Not available

Free version: Available

Software Advice Summary

Crystallize is The Product Universe® for modern, AI-ready commerce. It gives ambitious brands, retailers, B2B businesses, and digital commerce teams one structured foundation for product information, rich content, media, subscriptions, and headless commerce. For decision makers, Crystallize is built to solve a strategic problem: commerce is no longer only about selling through websites and storefronts. Customers are discovering, comparing, and buying products with the help of AI assistants, search engines, marketplaces, agents, and digital channels that need structured, reliable, machine-readable product data. Crystallize helps businesses prepare for that future by making product stories compelling for people and readable for AI. Traditional commerce stacks often separate PIM, CMS, DAM, subscription commerce, and the commerce engine into different systems. That creates more tools, more integrations, more cost, and more operational friction. Crystallize brings these capabilities together in one model, one admin experience, and one API-first platform. Product data, content, media, pricing, subscriptions, and commerce logic can live together, making it easier for teams to manage complexity and move faster. Crystallize is AI-native by design, not retrofitted as an afterthought. Its structured and semantic product model helps businesses organize information in a way that reflects how their products, services, and buying journeys actually work. Products can be enriched with content, storytelling, attributes, relationships, media, variants, bundles, subscriptions, and market-specific data. This gives teams a stronger foundation for AI discovery, personalization, automation, and agentic commerce. With GraphQL APIs, MCP support, webhooks, and a headless architecture, Crystallize gives developers the freedom to build fast, flexible customer experiences on any frontend. At the same time, business teams get control over product data, marketing content, localization, subscriptions, and commerce operations without being trapped inside rigid legacy systems. Crystallize supports B2B, B2C, D2C, subscription commerce, multi-market commerce, international expansion, and complex product modeling. Businesses can launch new countries, support local languages and currencies, manage recurring revenue streams, connect to existing systems, and deliver product information to any channel. For companies looking to future-proof their commerce architecture, Crystallize offers a cleaner path forward: one flexible platform that combines commerce, product information, content, subscriptions, and AI-ready data. It helps teams reduce integration complexity, scale digital operations, improve customer experiences, and prepare for a world where both people and AI agents influence buying decisions. Crystallize is built for organizations that want more than a shopping cart. It is for teams that need structured product storytelling, developer freedom, operational control, and a commerce foundation ready for the next era of digital buying.... [Read more](https://www.softwareadvice.com/dxp/crystallize-profile/)

1

[2](https://www.softwareadvice.com/ecommerce/product-information-management-comparison/?__ai_markdown=true&page=2)[3](https://www.softwareadvice.com/ecommerce/product-information-management-comparison/?__ai_markdown=true&page=3)[4](https://www.softwareadvice.com/ecommerce/product-information-management-comparison/?__ai_markdown=true&page=4)[5](https://www.softwareadvice.com/ecommerce/product-information-management-comparison/?__ai_markdown=true&page=5)[6](https://www.softwareadvice.com/ecommerce/product-information-management-comparison/?__ai_markdown=true&page=6)

## Popular Comparisons

[

Bynder vs Acquia DAM (Widen)

](https://www.softwareadvice.com/cms/bynder-profile/vs/widen-collective/)[

On Page vs Sales Layer

](https://www.softwareadvice.com/product-data-management/on-page-profile/vs/sales-layer/)[

Kontainer vs Plytix

](https://www.softwareadvice.com/marketing/kontainer-profile/vs/plytix-pim/)[

ChannelEngine vs Pattern PXM

](https://www.softwareadvice.com/marketing/advanced-media-portal-profile/vs/channelengine/)

As retail companies grow, they often expand the number of places online where customers can view items and make purchases. Manually updating sites is time consuming for both big and small companies, as it requires the individual managing of each location with potentially hundreds of products, each with variations such as color or size.

Users of product information management (PIM) software can manage multiple customer-facing channels from a single system ensuring that the product information, images, and pricing is accurately reflected across every site where they are sold.

Here’s what we’ll cover:

-   [What is product information management software?](#Whatisproductinformationmanagementsoftware)
    
-   [Common features of product information management software](#Commonfeaturesofproductinformationmanagementsoftware)
    
-   [What type of buyer are you?](#Whattypeofbuyerareyou)
    
-   [Benefits and potential issues](#Benefitsandpotentialissues)
    
-   [Market trends to understand](#Markettrendstounderstand)
    

## What is product information management software?

Product information management (PIM) software gives retailers a centralized location to store details about every product in their portfolio to share the most up-to-date, accurate information across multiple sites.

This information can include pricing, descriptions, images, and other modifiers, such as colors, sizes, or materials. Users can collaborate on product details, and integrate other software used to market or sell products, such as a [CRM](https://www.softwareadvice.com/crm/) or [ecommerce](https://www.softwareadvice.com/category/4340-ecommerce/) software.

Beyond product information, companies can automate the content they use to market services or products with PIM software, leveraging [digital asset management (DAM)](https://www.softwareadvice.com/cms/digital-asset-management-comparison/) to make sure partner sites have the latest versions.

## Common features of product information management software

<table data-testid="blogTableComponent" class="mb-6 w-full bg-white  border border-solid border-grey-15  sm:[&amp;_*]:break-normal"><tbody><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Data modeling</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Creates a model that organizes data elements in a system to ensure product information is accurate.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><a href="/cms/digital-asset-management-comparison/">Digital asset management (DAM)</a></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Manages documents, images, videos, and other digital assets to be used where items are sold.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Data quality control</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Configures how data from operations is collected for exporting, including the volume and types of data.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><a href="/catalog-management/">Catalog management</a></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Organizes the portfolio of products or services and manages the pricing, descriptions, and other modifiers.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><a href="/collaboration/">Collaboration tools</a></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Communicates and works with multiple users to modify product information or manage each channel.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Third-party integration</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Connects to other systems, such as accounting or point-of-sale (POS) software, to increase functionality.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Content syndication</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Manages the articles and graphics for publishing marketing content on partner websites and social channels.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><b>Version control</b></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Views product data changes over time and synchronizes updates across every sales channel online.</p></td></tr></tbody></table>

## What type of buyer are you?

-   **International retailers:** Businesses that manage multiple sites across the globe must maintain accurate data for products, but also unique product lines for each region. PIM software helps companies support various currencies so customers can find accurate pricing from wherever they are shopping.
    
-   **Travel companies:** When selling travel packages, companies need to manage the specific itineraries, partnerships, discounts, and other factors for each option using PIM software. Travel companies can also use PIM software to manage other multimedia for each location, such as images and videos.
    
-   **B2C manufacturer:** Many manufacturers have been moving to create and sell products directly to consumers. This avenue of selling products has [grown by nearly 25% in 2020](https://www.emarketer.com/content/direct-to-consumer-brands-2020). These companies typically produce a variety of products that require careful coordination of pricing and details and will often allow buyers to customize products. PIM software is a valuable tool to organize the wide variety of options for each product.
    
-   **Content marketer:** PIM not only helps companies manage the data of their products, but also marketing materials such as graphics and articles. Content marketing professionals in large enterprise companies can use the DAM functionality to manage marketing materials, such as copy, images, or product details. This would typically be used for multiple regional campaigns to retain consistent messaging across channels.
    

## Benefits and potential issues

-   **Boosted time to market:** After a product is manufactured, it takes time to market it, draft product information, and create images to present the item online, especially for those with multiple color or size options. PIM systems speed up the time to market by automatically updating multiple online sites where the product is available for purchase so consumers can buy new items as soon as the information is ready.
    
-   **Accurate inventory control:** The primary benefit of using a PIM system is efficient management of inventory. Companies can ensure pricing and product details are correct for each customer, but also maintain reasonable inventory levels so companies have enough stock on hand to meet demand without spending too much on carrying costs.
    
-   **Increased sales using product data models:** A PIM system is used to form relationships among related items, which helps online retailers recommend products based on what customers are browsing through or have purchased before. Users can create descriptions and relationships for each product that automatically generates a list of items the buyer is most likely to buy. This helps to increase sales.
    
-   **Streamlined customer experience:** As [more shoppers move online](https://blogs.gartner.com/zachary-weinberg/four-ways-to-improve-your-digital-commerce-experience-amid-covid-19/), companies must provide a seamless customer experience for browsing items, evaluating pricing and discounts, and completing a transaction. A consistent experience using PIM software drives customer loyalty and sales.
    
-   **Most effective for online retailers:** For smaller businesses that do the most sales in a physical store and through a single website, a PIM system may be unnecessary. However, as the business grows, these companies should consider adopting PIM tools to avoid the manual management of product information through multiple channels.
    

## Market trends to understand

-   **Accelerated shift to omnichannel sales and marketing:** The value of PIM software is growing as companies attempt to meet growing demands of online consumers who use multiple platforms to browse products and make purchase decisions. Gartner research shows that the most successful companies are [creating consistency among their physical stores, online, and mobile sites](https://www.gartner.com/doc/3983591) and communicating clearly about the changes.
    
-   **Empowered AI chatbots to use product data:** [Chatbot technology](https://www.softwareadvice.com/live-chat/) is driving a new type of customer service where an artificial intelligence (AI) chatbot can assist buyers online. The impact of these bots can be significantly boosted when integrated with the product information provided by a PIM system, suggesting new products related to a shopper’s recent purchases or offering visibility into when items are back in stock.
    
-   **Supply chain disruptions impact sales:** More than one-third of U.S. manufacturers have experienced supply chain disruptions in 2020, and those slow downs can impact the inventory available for customers to buy from. In addition to [digitizing important supply chain documentation](https://www.softwareadvice.com/resources/covid-19-impact-on-supply-chain/), PIM software can help manufacturers share more detailed information with customers about the availability of products in order to avoid losing sales.
    

### Related PIM Software

-   [B2B eCommerce Platform Software](https://www.softwareadvice.com/b2b-ecommerce-platform/)
-   [Catalog Management Software](https://www.softwareadvice.com/catalog-management/)
-   [Headless eCommerce Software](https://www.softwareadvice.com/ecommerce/headless-comparison/)
-   [Marketplace Software](https://www.softwareadvice.com/marketplace/)
-   [Multi-Channel eCommerce Software](https://www.softwareadvice.com/multi-channel-ecommerce/)
-   [Publishing and Subscriptions Software](https://www.softwareadvice.com/publishing-and-subscriptions/)
-   [eCommerce Software](https://www.softwareadvice.com/category/4340-ecommerce/)