---
title: "Best Headless eCommerce Software - 2026 Reviews & Pricing"
description: "Find the best Headless Ecommerce Software for your organization. Compare top Headless Ecommerce Software systems with customer reviews, pricing, and free demos."
source_url: "https://www.softwareadvice.com/ecommerce/headless-comparison/"
page_type: "subcategory"
language: "en"
---

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Headless eCommerce Software

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

# Best Headless eCommerce Software of 2026

Updated October 10, 2026

On this page

1.  Popular Comparisons
2.  Buyers Guide
3.  Related Software

Filter products

314 results

### Compare Products

Showing 1 - 25 of 314 products

#### Company Size

-   Self-Employed
    
-   2-10
    
-   11-50
    
-   51-200
    
-   201-500
    
-   501-1000
    
-   1000+
    

#### Pricing Options

-   $$$$$
    
-   $$$$$
    
-   $$$$$
    
-   $$$$$
    
-   $$$$$
    

### Compare Products

Sort by

**Recommendations**: Sorts listings by the number of recommendations our advisors have made over the past 30 days. Our advisors assess buyers’ needs for free and only recommend products that meet buyers’ needs. Vendors pay Software Advice for these referrals.  
  
**Reviews**: Sorts listings by the number of user reviews we have published, greatest to least.  
  
**Average Rating**: Sorts listings by overall star rating based on user reviews, highest to lowest.  
  
**Alphabetically (A-Z)**: Sorts listings by product name from A to Z.

### Product: Wave Grocery

[Wave Grocery](https://www.softwareadvice.com/ecommerce/wave-grocery-profile/)

4.71

[(7)](https://www.softwareadvice.com/ecommerce/wave-grocery-profile/)

### Pricing availability

Starting price: $299.00/month

Free trial: Not available

Free demo: Not available

Free version: Not available

Software Advice Summary

At Wave Grocery, we recognize that not all businesses have the technical expertise to navigate the complexities of e-commerce. That's why our platform is designed to be user-friendly, inclusive, and tailored to the unique needs of supermarkets and grocery stores. WHAT SETS WAVE GROCERY APART? Our platform is specifically created to address the specific needs of the online grocery world. Our holistic approach provides digital solutions for the whole journey of an online order. Starting from web eshop and mobile apps, a picker app for order fulfillment, phone ordering, delivery app, loyalty programs, and an admin panel to control everything. We stand out in several key ways: MOBILE APP EXCELLENCE: Our highly-rated Mobile App for iOS & Android is the spearhead of our platform, designed to boost sales by up to 40%. It offers an innovative and convenient shopping experience that caters to modern consumers on the go. QUICK & EASY INTEGRATIONS: We understand the importance of integrating with your existing systems. Wave Grocery seamlessly integrates with ERP systems, CRMs, and other business applications, ensuring a coordinated and efficient operation. DYNAMIC TIMESLOT MANAGEMENT: With Wave Grocery, you can efficiently manage delivery timeslots, enabling your customers to select the most convenient option. LIVE INVENTORY UPDATES: Say goodbye to stockouts and disappointed customers. Our platform provides real-time inventory updates, ensuring your customers always know what's available. INTELLIGENT PERSONALIZATION: Harness the power of advanced machine learning to provide personalized product recommendations, increasing cross-sell and upsell opportunities. EXCEPTIONAL SUPPORT & GUIDANCE We understand that not everyone is a tech expert, and that's perfectly okay. At Wave Grocery, we pride ourselves on providing exceptional support and guidance throughout your online grocery journey. Our team of experts is here to assist you every step of the way, from onboarding to customization and ongoing support. We understand your unique challenges and are dedicated to helping you succeed in the competitive world of online grocery retail.... [Read more](https://www.softwareadvice.com/ecommerce/wave-grocery-profile/)

### Best rated features:

Activity Dashboard

5.0

Customer Accounts

5.0

SEO Management

5.0

Campaign Management

5.0

### Worst rated features:

Discount Management

4.0

Multi-Channel Marketing

4.0

Shipping Management

4.0

[See all features](https://www.softwareadvice.com/ecommerce/wave-grocery-profile/#key-features)

---

### Product: RETISIO

[RETISIO](https://www.softwareadvice.com/ecommerce/retisio-profile/)

5.0

[(1)](https://www.softwareadvice.com/ecommerce/retisio-profile/)

### Pricing availability

Starting price: Price not available

Free trial: Not available

Free demo: Not available

Free version: Not available

Software Advice Summary

RETISIO is an enterprise-class, cloud-native, reactive microservices eCommerce platform. You can create compelling customer experiences with a complete set of user-friendly eCommerce business modules. Enhance customer experiences on your website and increase conversions and revenue with intent-based artificial intelligence and machine learning. RETISIO is available as a full platform or specialized microservices for our Content Management, Search, Recommendations, and Promotion modules. We offer a no-risk purchase and you pay nothing until live. The typical implementation time is five months.... [Read more](https://www.softwareadvice.com/ecommerce/retisio-profile/)

### Best rated features:

Website Management

5.0

Data Security

4.0

Shopping Cart

4.0

[See all features](https://www.softwareadvice.com/ecommerce/retisio-profile/#key-features)

---

### Product: Drupal Commerce

[Drupal Commerce](https://www.softwareadvice.com/product/275618-Drupal-Commerce/)

4.33

[(15)](https://www.softwareadvice.com/product/275618-Drupal-Commerce/)

### Pricing availability

Starting price: Price not available

Free trial: Available

Free demo: Not available

Free version: Available

Software Advice Summary

Drupal Commerce is an open-source eCommerce platform that lets you sell any type of product to anyone in the world. It powers billions in sales across tens of thousands of online stores. Choosing Drupal Commerce is a classic "build vs. buy" decision. While some merchants are perfectly happy with off the shelf solutions from our SaaS competitors, others value or even require the ability to fully customize the underlying data model, checkout interface, or back-office management interfaces. If you have complex product data entry requirements, custom order properties you need to manage, or multiple customer types or sales channels, you will almost certainly benefit from the level of control Drupal Commerce affords you. Furthermore, you can design the exact customer experience you want, starting with the platform's default interfaces and adding custom fields, submission workflows, or front-end components to truly tailor the purchase experience to your business. The Drupal Commerce extension ecosystem includes thousands of pre-built modules, but the platform excels at enabling individual merchants to integrate targeted customizations into their own codebase that meet their exact specifications. Furthermore, the platform assumes you will need to adapt to changing requirements over the life of your store. With Drupal Commerce, you are never constrained by the vendor's roadmap. Many of our merchants launch with default features and then tailor them over time or even replace them completely with third party tools as they grow. Drupal Commerce is building the future of commerce without compromise. Our merchants the world over go to market on their own terms, unconstrained by their commerce platform and empowered to do what’s right by their customers. We know that means something different to everyone, but we're happy to prepare a demo tailored to your business to show you our best features for product marketing, custom search interfaces, B2B buyers, order management, internationalization, and more.... [Read more](https://www.softwareadvice.com/product/275618-Drupal-Commerce/)

### Best rated features:

Multi-Store

4.7

Shopping Cart

4.3

Templates

4.3

Reviews Management

4.0

### Worst rated features:

Catalog Management

4.0

Multi-Channel Marketing

4.0

Order Management

4.0

Reviews Management

4.0

[See all features](https://www.softwareadvice.com/product/275618-Drupal-Commerce/#key-features)

### Basic

Custom

Pricing available upon request

[See full pricing details](https://www.softwareadvice.com/product/275618-Drupal-Commerce/#pricing-and-plans)

---

### Product: Bloomreach

[Bloomreach](https://www.softwareadvice.com/marketing/bloomreach-experience-manager-profile/)

4.77

[(56)](https://www.softwareadvice.com/marketing/bloomreach-experience-manager-profile/reviews/)

### Pricing availability

Starting price: Price not available

Free trial: Not available

Free demo: Not available

Free version: Not available

Software Advice Summary

Bloomreach is an AI-powered personalization platform built for mid-market to enterprise ecommerce and retail brands. The software is deployed cloud-based, making it accessible without on-premises infrastructure. Bloomreach helps businesses deliver personalized shopping experiences through core features including site search, product discovery, content management, and marketing automation. Search and merchandising tools surface relevant products to shoppers based on behavior and intent, while the marketing automation module supports email, SMS, and omnichannel campaign management. Businesses can use built-in analytics to track customer journeys and campaign performance across channels. Support is available through a knowledge base, email, and live chat, with additional resources provided through an online community and dedicated account management for larger customers.... [Read more](https://www.softwareadvice.com/marketing/bloomreach-experience-manager-profile/)

### Best rated features:

CRM

5.0

Email Tracking

5.0

Third-Party Integrations

5.0

Data Security

5.0

### Worst rated features:

Campaign Analytics

3.0

Segmentation

4.0

[See all features](https://www.softwareadvice.com/marketing/bloomreach-experience-manager-profile/#key-features)

---

### Product: Wix Studio

[Wix Studio](https://www.softwareadvice.com/website-optimization/wix-enterprise-profile/)

4.71

[(34)](https://www.softwareadvice.com/website-optimization/wix-enterprise-profile/reviews/)

### Pricing availability

Starting price: $19.00/month

Free trial: Not available

Free demo: Not available

Free version: Not available

Software Advice Summary

Wix Studio is a web development platform designed to help agencies and enterprises create digital experiences across various industries. The platform offers scalable solutions, including account-level analytics, single sign-on, and shared content collections, enabling teams to manage their projects and clients from a centralized workspace. It allows users to create freely on the canvas, optimize designs for every screen size and more. The platform also enables users to set their vision in motion with no-code animations and add personalized styles using custom CSS. Users can build custom components and full-stack solutions, leveraging an AI code assistant to streamline their process and ship projects. The platform also offers a suite of native business solutions, catering to industries such as eCommerce and events booking. Additionally, Wix Studio offers client workflow management tools, including multi-project tracking, design libraries, real-time collaboration and a code-free CMS.... [Read more](https://www.softwareadvice.com/website-optimization/wix-enterprise-profile/)

### Best rated features:

Content Library

5.0

Real-Time Analytics

5.0

Engagement Tracking

5.0

Workflow Management

5.0

### Worst rated features:

Real Time Editing

2.0

Digital Asset Management

3.0

[See all features](https://www.softwareadvice.com/website-optimization/wix-enterprise-profile/#key-features)

---

### Product: Kentro

[Kentro](https://www.softwareadvice.com/ecommerce/kentro-profile/)

4.94

[(16)](https://www.softwareadvice.com/ecommerce/kentro-profile/reviews/)

### Pricing availability

Starting price: $225.00/month

Free trial: Available

Free demo: Not available

Free version: Not available

Software Advice Summary

Kentro is a Modern ERP built by e-Commerce experts to streamline and automate your operational processes to support your scale and growth with maximum efficiency. Kentro comes with set of built-in features essential for effective operation, such as real-time inventory management, order fulfillment, B2B/B2C multipurpose online store, supply-chain, drop-ship, accounting automation and more. Platform directly integrates with 100+ external tools and adapters and 5000+ zaps, that you may potentially use to connect disconnected processes and automate manual work within your company. We offer solutions for: - B2C/B2B Online Store - real time inventory management - order fulfilment and routing - drop-ship automations - supply chain management - product catalog management - multi-channel listing and bidirectional integration - rules engine for workflow automations - custom price lists - accounting automation - dedicated vendors/suppliers dashboard - email and SMS notifications and alert automations - refund management - Open Channel API and Store API for custom integrations and more!... [Read more](https://www.softwareadvice.com/ecommerce/kentro-profile/)

### Best rated features:

Activity Dashboard

5.0

Mobile Access

5.0

eCommerce Management

5.0

Shopping Cart

5.0

### Worst rated features:

Inventory Labels

4.0

Supply Chain Management

4.0

Customizable Branding

4.0

[See all features](https://www.softwareadvice.com/ecommerce/kentro-profile/#key-features)

### Basic

$225.00/month

[See full pricing details](https://www.softwareadvice.com/ecommerce/kentro-profile/#pricing-and-plans)

---

### Product: EvolutionX

[EvolutionX](https://www.softwareadvice.com/ecommerce/evolutionx-profile/)

4.88

[(16)](https://www.softwareadvice.com/ecommerce/evolutionx-profile/reviews/)

### Pricing availability

Starting price: Price not available

Free trial: Not available

Free demo: Not available

Free version: Not available

Software Advice Summary

EvolutionX is a best-in-class B2B eCommerce solution for wholesalers, distributors, and manufacturers. Increase product sales across your entire catalog while improving the customer experience at every touch point, from product content through checkout. EvolutionX provides marketing capabilities that allow users to target, personalize, and promote your products in one place—at a scale that meets your needs. Give shoppers more reasons to buy with built-in engagement capabilities that reward customers with coupons, promotions, and rewards for browsing.... [Read more](https://www.softwareadvice.com/ecommerce/evolutionx-profile/)

### Best rated features:

Data Security

5.0

Order Management

5.0

Reviews Management

5.0

Reporting/Analytics

5.0

### Worst rated features:

Multi-Channel Marketing

3.0

Shipping Management

3.3

Social Media Integration

3.5

[See all features](https://www.softwareadvice.com/ecommerce/evolutionx-profile/#key-features)

---

### Product: ewiz commerce

[ewiz commerce](https://www.softwareadvice.com/catalog-management/ewiz-commerce-profile/)

4.66

[(47)](https://www.softwareadvice.com/catalog-management/ewiz-commerce-profile/reviews/)

### Pricing availability

Starting price: $500.00/month

Free trial: Not available

Free demo: Not available

Free version: Not available

Software Advice Summary

Get started with AI-powered eCommerce solutions with ewiz commerce. ewiz commerce is an eCommerce platform with built-in AI-powered marketing tools to help you create personalized shopping experiences across multiple channels to boost your sales. ewiz commerce provides you with everything that you need for a successful eCommerce journey. - Enterprise-grade eCommerce store - AI-powered sales & marketing tools - eCommerce automation tools - 24 X 7 support - Regular updates for security and the latest features... [Read more](https://www.softwareadvice.com/catalog-management/ewiz-commerce-profile/)

### Best rated features:

Activity Dashboard

5.0

Reordering

5.0

Communication Management

5.0

Inventory Tracking

5.0

[See all features](https://www.softwareadvice.com/catalog-management/ewiz-commerce-profile/#key-features)

---

### Product: Platoyo

[Platoyo](https://www.softwareadvice.com/ecommerce/platoyo-profile/)

5.0

[(10)](https://www.softwareadvice.com/ecommerce/platoyo-profile/)

### Pricing availability

Starting price: $1,000.00/month

Free trial: Not available

Free demo: Not available

Free version: Not available

Software Advice Summary

Platoyo is a cloud-based market place solution with more than 200 available functions, the platform is a mature 'one-stop solution' for building and managing new digital sales channels for all industries. Platform-wide search with one shopping cart Customers can use the platform to search and filter products and shop across retailers with just one shopping cart. BaFin compliant payment processing Of course, payment transactions take place in accordance with BaFin with the help of a world-renowned payment service provider. Automatic billing & invoicing All billing and invoicing processes as well as transfers are fully automated. multilingualism The platform is designed for multilingual applications and product data is translated through the deep integration of external artificial intelligence (like DeepL). Professional hosting The platform is hosted by AWS (Amazon), probably the most well-known hosting service provider in the world. All data is in Europe. Strong SEO effect Platoyo technology enables top rankings in Google and other search engines. GraphQL interface Platoyo customers can develop their own applications via the state-of-the-art GraphQL interfaces. Headless Commerce On request, Platoyo also makes all data available via a GraphQL interface. Platform operators can define and implement their own design specifications. Product data & cooperations Through the many cooperations in all areas of trade, Platoyo has a large treasure trove of product data, merchandise management system or logistics connections, which are fully available via the platform.... [Read more](https://www.softwareadvice.com/ecommerce/platoyo-profile/)

### Best rated features:

Order Management

5.0

For B2B

5.0

Catalog Management

5.0

Customizable Branding

5.0

### Worst rated features:

Vendor Management

4.0

Multi-Vendor

4.0

[See all features](https://www.softwareadvice.com/ecommerce/platoyo-profile/#key-features)

---

### Product: Expresia

[Expresia](https://www.softwareadvice.com/customer-data-platform/expresia-profile/)

4.72

[(18)](https://www.softwareadvice.com/customer-data-platform/expresia-profile/)

### Pricing availability

Starting price: Price not available

Free trial: Available

Free demo: Not available

Free version: Available

Software Advice Summary

Today, the development of digital experiences for websites and mobile applications has reached an all-time high in terms of complexity, whereas the tools at developers’ disposal to handle these complex development processes are becoming scarce and less efficient by the day. More than that, many of the existing solutions only focus on specific parts of the development process and do not offer an integrated approach from start to finish that encompasses all aspects of any given project, from design and wireframing to testing and performance management. However, Expresia, as an all-in-one SaaS digital experience offers brands with a fresh and unified vision to empower organizations of all shapes and sizes to build an ideal digital-first future. The solution is focused on helping businesses to break down barriers and build brand-defining digital products and customer experiences that can help businesses scale efficiently and cost-effectively from idea to enterprise. Social media, mobile marketing, analytics, and more are all pieces of a complex puzzle. Express provides teams with an easy way to organize and manage all aspects of the business’s digital presence, so managers can focus on great customer experiences. With multiple industry-leading solutions already under their belt, Expresia founders and developers decided to focus their entire energy on making a product that was as fast as possible. It doesn’t just create websites but also optimizes them with artificial intelligence in order to make them load quickly across all devices. Not only does this improve customer satisfaction but it also makes the business more profitable! A fully integrated solution that links data and eCommerce, seamlessly connecting customers to the desired products. What’s even better is that Expresia is fully customizable. From transactional shopping experiences to product catalogs, from an integrated service layer for customer support and product recalls, to editorial content and user reviews. Expresia enables organizations to handle most digital touchpoints in a single web environment, without having to invest in several tools at once. Expresia is also made for people who want websites and apps up and running fast with minimal coding required. Expresia is designed to overcome these limitations of traditional web-development frameworks. Expresia takes advantage of security, scalability, and flexibility while removing redundant code. Expresia delivers a code-efficient and reliable solution for developing high-performance web applications that delight users. Powered by a RESTful API at its core, Expresia is the right platform for connecting to third-party systems and making the integration of a solution to complicated digital needs manageable. Both for developers and marketers, it is the most time-efficient, flexible, and secure SaaS platform for digital integration and making cutting-edge technology practical and executable.... [Read more](https://www.softwareadvice.com/customer-data-platform/expresia-profile/)

### Best rated features:

Customizable Templates

4.7

API

4.6

Content Management

4.6

Template Management

4.5

### Worst rated features:

A/B Testing

3.0

Multi-Channel Distribution

3.5

Alerts/Notifications

4.0

Document Management

4.0

[See all features](https://www.softwareadvice.com/customer-data-platform/expresia-profile/#key-features)

### Basic

Custom

Pricing available upon request

[See full pricing details](https://www.softwareadvice.com/customer-data-platform/expresia-profile/#pricing-and-plans)

---

### Product: ERP Gold

[ERP Gold](https://www.softwareadvice.com/ecommerce/erp-gold-profile/)

4.73

[(15)](https://www.softwareadvice.com/ecommerce/erp-gold-profile/reviews/)

### Pricing availability

Starting price: $79.00/month

Free trial: Available

Free demo: Not available

Free version: Available

Software Advice Summary

ERP Gold is an all-in-one order, inventory and shipping management software for E-commerce and multi marketplace retailers or wholesalers. It provides the easiest way to list, manage, and ship your inventory when selling on Amazon, eBay, Walmart, Shopify, WooCommerce, or any other online platform. ERP Gold also allows customization to fulfill your needs and to support your multi-channel selling so that you can list and handle products from multiple marketplaces on a single platform. We ask for no upfront costs or contracts from our clients.... [Read more](https://www.softwareadvice.com/ecommerce/erp-gold-profile/)

### Basic

$79.00/month

Serialization/shipping/manufacturing at $99/module/month, Multi-channel integration for marketplaces at $99/channel/month, Website Built Platform at $99/month.... [Read more](https://www.softwareadvice.com/ecommerce/erp-gold-profile/#pricing-and-plans)

[See full pricing details](https://www.softwareadvice.com/ecommerce/erp-gold-profile/#pricing-and-plans)

---

### Product: WizCommerce

[WizCommerce](https://www.softwareadvice.com/ecommerce/wizcommerce-profile/)

4.69

[(13)](https://www.softwareadvice.com/ecommerce/wizcommerce-profile/)

### Pricing availability

Starting price: $500.00/month

Free trial: Available

Free demo: Not available

Free version: Not available

Software Advice Summary

WizCommerce is a cloud-based sales and operations platform built for wholesalers, distributors, and manufacturers of all sizes. It helps businesses manage orders, track inventory, and handle customer relationships in one place. WizCommerce uses AI-powered tools to surface product recommendations and flag reorder opportunities, helping sales teams close orders faster during trade shows or in the field. Core features include a digital product catalog, order management, customer pricing rules, payment processing, and sales rep performance tracking. The platform works on mobile devices, making it practical for reps working outside the office. Businesses in industries such as apparel, food and beverage, home goods, and industrial supply can use the software to reduce manual data entry and keep sales and back-office teams aligned. Support is available via email, phone, and live chat, along with an online knowledge base for self-service help.... [Read more](https://www.softwareadvice.com/ecommerce/wizcommerce-profile/)

### Best rated features:

Inventory Replenishment

5.0

Customizable Templates

5.0

Online Store Builder

5.0

Credit Card Processing

5.0

### Worst rated features:

Reporting/Analytics

3.3

[See all features](https://www.softwareadvice.com/ecommerce/wizcommerce-profile/#key-features)

### Starter

$500.00/month

[See full pricing details](https://www.softwareadvice.com/ecommerce/wizcommerce-profile/#pricing-and-plans)

---

### Product: commercetools

[commercetools](https://www.softwareadvice.com/ecommerce/commercetools-profile/)

4.65

[(17)](https://www.softwareadvice.com/ecommerce/commercetools-profile/reviews/)

### Pricing availability

Starting price: Price not available

Free trial: Available

Free demo: Not available

Free version: Not available

Software Advice Summary

commercetools is a multi-tenant SaaS platform designed to help businesses across automobile, electronics, telecommunication, retail, travel and fashion manage multiple sales channels and enhance engagement with customers via webshops, mobile applications, voice assistants, social networks and more via APIs. The application comes with a built-in product information management (PIM) system, which enables users to manage catalog data or media, add new attributes and edit variants in bulk. Using the modular microservice architecture of the platform, businesses can build custom services for customers. The headless commerce platform allows users to streamline backend processes, calculation and data storage and transfer data to front end via API. commercetools offers integration with various third-party applications such as Adyen, Akeneo, Algolia, Amplience, Avalara, Bloomreach, Constructor, Contentful, Contentstack, Frontastic, Talon.One, Worldpay and more. Pricing is available on request and support is provided via phone and documentation.... [Read more](https://www.softwareadvice.com/ecommerce/commercetools-profile/)

### Best rated features:

Real-Time Data

5.0

Product Data Management

5.0

Data Security

5.0

Inventory Tracking

5.0

[See all features](https://www.softwareadvice.com/ecommerce/commercetools-profile/#key-features)

### Basic

Custom

Pricing available upon request

[See full pricing details](https://www.softwareadvice.com/ecommerce/commercetools-profile/#pricing-and-plans)

---

### Product: Twirll E-Commerce

[Twirll E-Commerce](https://www.softwareadvice.com/ecommerce/twirll-e-commerce-profile/)

5.0

[(5)](https://www.softwareadvice.com/ecommerce/twirll-e-commerce-profile/)

### Pricing availability

Starting price: $19.00/month

Free trial: Available

Free demo: Not available

Free version: Not available

Software Advice Summary

Start selling online today! Design and launch your eCommerce website with Twirll. Twirll Online works seamlessly with Twirll Point of Sale to automatically sync your online and in-store orders, items, and inventory. No more overselling and manual reconciling. Plus, connect Facebook campaigns and social media as well as options for takeaway and deliveries with order tracking and more. Twirll E-Commerce facilitates integration with several internal and external systems, such as Twirll CRM, Twirll POS, Twirll Inventory Management, E Payments, Twirll QR Code Commerce, and third-party marketplaces Twirll e-commerce is designed for small to medium sized businesses in retail (B2C Ecommerce), hospitality (Website & Online ordering ), wholesale & manufacturing (B2B Ecommerce), services industry (Website & Online Booking).... [Read more](https://www.softwareadvice.com/ecommerce/twirll-e-commerce-profile/)

### Best rated features:

Website Management

5.0

Shipping Management

5.0

Reviews Management

5.0

Kitting

5.0

[See all features](https://www.softwareadvice.com/ecommerce/twirll-e-commerce-profile/#key-features)

### Basic

$19.00/month

[See full pricing details](https://www.softwareadvice.com/ecommerce/twirll-e-commerce-profile/#pricing-and-plans)

---

### Product: Willow Commerce

[Willow Commerce](https://www.softwareadvice.com/erp/gbcommerce-ecommerce-profile/)

4.50

[(10)](https://www.softwareadvice.com/erp/gbcommerce-ecommerce-profile/reviews/)

### Pricing availability

Starting price: $499.00/month

Free trial: Available

Free demo: Not available

Free version: Not available

Software Advice Summary

Willow Commerce is an AI-powered e-commerce operations platform designed to help businesses manage and scale multichannel selling. It centralizes product listings, inventory, orders, shipping, and warehouse operations into a single system, reducing operational complexity as sales volume and channel count grow. Omnichannel Integration & Product Listing Willow Commerce integrates with over ​80 top marketplaces, allowing businesses to list products across platforms and become omnichannel sellers easily. This synchronization ensures real-time updates, eliminating overselling and stockouts, and broadening product availability. Some key marketplaces we connect to include: Amazon Walmart Target Macy’s Shopify Flip Kohl’s Etsy Wayfair By listing products across these platforms, businesses increase visibility and sales potential. Inventory Management & Demand Planning Willow Commerce centralizes inventory management, ensuring real-time updates across marketplaces. This prevents overselling and ensures stock availability. Businesses can track inventory, forecast demand, and optimize replenishment to reduce costs and stockouts. Advanced demand planning helps businesses make data-driven decisions to maintain optimal inventory levels and improve overall supply chain efficiency. Automated Order Management Our automated order management system consolidates orders from multiple marketplaces into a single platform for streamlined fulfillment. Orders are automatically imported and processed, reducing manual errors and delays. Once fulfilled, tracking numbers are sent back to marketplaces for customer updates. This system enhances accuracy, expedites order processing, and improves customer satisfaction. Advanced Warehouse Management Willow Commerce’s Warehouse Management System (WMS) tracks inventory in real time, automates picking, packing, and shipping, and integrates with fulfillment partners. By routing orders to the nearest warehouse, we enable faster deliveries and reduced costs. Our WMS optimizes space, enhances picking accuracy, and handles high order volumes efficiently. Shipping Optimization & Cost Savings Willow Commerce saves businesses money by comparing shipping rates across multiple carriers, offering discounted options. Automated label creation ensures quick and accurate order fulfillment. Businesses can save up to 10% on shipping costs per order, improving margins and boosting profitability. Data-Driven Insights & Scalability Willow Commerce provides actionable insights to optimize operations. Businesses can track sales trends, inventory levels, and customer data to make more informed decisions.​ The platform scales with your growth, whether you expand product offerings or reach new marketplaces. Security & Compliance We prioritize security and compliance. Willow Commerce is built with advanced security measures to protect sensitive data and ensure smooth, reliable transactions. Businesses can confidently operate while adhering to industry standards. Willow Commerce simplifies the complexities of e-commerce by offering solutions for inventory management, order fulfillment, shipping, and omnichannel sales. With integrations to major marketplaces like Amazon, Walmart, Target, Macy’s, Shopify, Flip, Kohl’s, Etsy, Wayfair, and Faire, we help businesses expand reach, increase sales, and reduce operational costs. With Willow Commerce’s powerful automation, real-time data, and cost-saving tools, businesses can focus on growth while we handle the complexities of e-commerce operations.... [Read more](https://www.softwareadvice.com/erp/gbcommerce-ecommerce-profile/)

### Best rated features:

Real-Time Updates

5.0

Shipping Management

5.0

Order Tracking

5.0

Order Fulfillment

5.0

### Worst rated features:

Search/Filter

4.0

[See all features](https://www.softwareadvice.com/erp/gbcommerce-ecommerce-profile/#key-features)

### Free Trial

Custom

Pricing available upon request

15-day Free Trial

### Starter

$499.00/month

Under 2,000 orders/month

### Growth

$999.00/month

2,000 – 4,999 orders/month

[See full pricing details](https://www.softwareadvice.com/erp/gbcommerce-ecommerce-profile/#pricing-and-plans)

---

### Product: GlobeTrader

[GlobeTrader](https://www.softwareadvice.com/scm/globetrader-profile/)

5.0

[(4)](https://www.softwareadvice.com/scm/globetrader-profile/)

### Pricing availability

Starting price: $199.00/month

Free trial: Available

Free demo: Not available

Free version: Available

Software Advice Summary

GlobeTrader is an eCommerce software that helps businesses create a customizable B2B online order page and checkout process, allowing customers and sales reps to place orders directly. The platform enables managers to process online payments, check shipping status, and gain visibility into previous invoices. GlobeTrader also lets stakeholders manage orders, customer communications, order histories, online invoicing and payments, custom forecasts and reports, sales reps, AI automation, and more.... [Read more](https://www.softwareadvice.com/scm/globetrader-profile/)

### Best rated features:

Inventory Tracking

5.0

Reporting & Statistics

5.0

Customizable Templates

5.0

Order Management

5.0

### Worst rated features:

Catalog Management

4.0

Communication Management

4.0

[See all features](https://www.softwareadvice.com/scm/globetrader-profile/#key-features)

### Essential Plan

$199.00/month

1 User 1-10 Products

### Pro

$299.00/month

2-5 Users 11-100 Products

### Enterprise

$499.00/month

5+ Users 100+ Products

[See full pricing details](https://www.softwareadvice.com/scm/globetrader-profile/#pricing-and-plans)

---

### Product: Mobisale

[Mobisale](https://www.softwareadvice.com/crm/mobisale-profile/)

5.0

[(4)](https://www.softwareadvice.com/crm/mobisale-profile/)

### Pricing availability

Starting price: $90.00/month

Free trial: Not available

Free demo: Not available

Free version: Not available

Software Advice Summary

Mobisale is a cloud-based distribution management solution that helps businesses in food and beverage, health and beauty, automotive and other industries handle order tracking, route accounting and trade marketing operations. It enables sales representatives to send quotes, manage return orders and process online payments in real-time. Mobisale allows employees to capture and store product and customer details such as stock level, order history and last order date in a centralized repository. The application lets administrators issue invoices, capture electronic signatures and schedule store visits and deliveries. Additionally, it offers an inventory management module, which lets stakeholders track and manage delivered, damaged or returned inventory items. Mobisale comes with an application programming interface (API), which facilitates integration with several enterprise resource planning (ERP) and accounting platforms, such as SAP, Oracle, Infor M3, AS400 and more. Pricing is available on request and support is extended via phone, email and other online measures.... [Read more](https://www.softwareadvice.com/crm/mobisale-profile/)

### Best rated features:

Field Sales Management

5.0

Remote Order Entry

5.0

Reporting & Statistics

5.0

Search/Filter

5.0

[See all features](https://www.softwareadvice.com/crm/mobisale-profile/#key-features)

---

### Product: OroCommerce

[OroCommerce](https://www.softwareadvice.com/multi-channel-ecommerce/orocommerce-profile/)

4.71

[(7)](https://www.softwareadvice.com/multi-channel-ecommerce/orocommerce-profile/)

### Pricing availability

Starting price: Price not available

Free trial: Available

Free demo: Not available

Free version: Available

Software Advice Summary

OroCommerce is an open-source e-commerce platform for midsize companies and large enterprises. It allows users to set up a multi-channel e-commerce store. Key features include account management, user authorization, rule-based workflows, content management and more. OroCommerce offers multi-website capabilities that enable online retailers to operate across countries in multiple languages and process payments in multiple currencies. A central admin console lets users control multiple channels from a single screen. Marketers can create media-enabled catalogs and product information pages for their customers. Retailers can also create multiple pricing lists for different sets of buyers. OroCommerce allows buyers to create and save multiple shopping lists and set frequencies for repeated orders. The solution provides a variety of form templates, including sales orders, purchase orders, RFQs and invoices. The solution is available with a perpetual license fee that includes support via phone and email.... [Read more](https://www.softwareadvice.com/multi-channel-ecommerce/orocommerce-profile/)

### Best rated features:

Returns Management

5.0

Content Management

5.0

SEO Management

5.0

Multi-Currency

5.0

[See all features](https://www.softwareadvice.com/multi-channel-ecommerce/orocommerce-profile/#key-features)

### Basic

Custom

Pricing available upon request

[See full pricing details](https://www.softwareadvice.com/multi-channel-ecommerce/orocommerce-profile/#pricing-and-plans)

---

### Product: Core dna

[Core dna](https://www.softwareadvice.com/cms/core-dna-profile/)

4.80

[(5)](https://www.softwareadvice.com/cms/core-dna-profile/)

### Pricing availability

Starting price: A$1,250.00/month

Free trial: Available

Free demo: Not available

Free version: Not available

Software Advice Summary

Core dna is a digital experience platform that combines the capabilities of a headless platform with those of a SaaS solution. It caters to businesses in finance, healthcare, retail, hospitality, travel & tourism, media and other industries. With native applications for CMS, eCommerce and digital experiences, Core dna helps businesses build content or eCommerce sites, and intranets without having to use any third-party plugins.... [Read more](https://www.softwareadvice.com/cms/core-dna-profile/)

### Best rated features:

Document Management

5.0

Electronic Forms

5.0

SEO Management

5.0

Version Control

5.0

### Worst rated features:

Mobile Access

4.0

Text Editing

4.0

[See all features](https://www.softwareadvice.com/cms/core-dna-profile/#key-features)

### Basic

A$1,250.00/month

[See full pricing details](https://www.softwareadvice.com/cms/core-dna-profile/#pricing-and-plans)

---

### Product: Foundation

[Foundation](https://www.softwareadvice.com/product/445269-Foundation/)

5.0

[(3)](https://www.softwareadvice.com/product/445269-Foundation/)

### Pricing availability

Starting price: $449.00/month

Free trial: Available

Free demo: Not available

Free version: Not available

Software Advice Summary

Foundation Commerce Inc. is a B2B eCommerce platform company. It provides a streamlined process for brands to create an online wholesale store, complete with buyer-specific order terms. Every aspect of a brand's wholesale business can be customized through Foundation, making it a suitable tool for brands aiming to simplify and expand their wholesale channel. Key features of Foundation include the ability for brands to execute targeted campaigns for their wholesale buyers. It allows for the provision of tailored pricing and credit terms to various buyers, and facilitates quicker reorders and checkouts for wholesale buyers.... [Read more](https://www.softwareadvice.com/product/445269-Foundation/)

### Best rated features:

Mobile Access

5.0

Customer Management

5.0

Payment Options

5.0

For B2B

5.0

### Worst rated features:

Catalog Management

4.0

[See all features](https://www.softwareadvice.com/product/445269-Foundation/#key-features)

### Growth

$449.00/month

Wholesale eCommerce Platform for Distributors

[See full pricing details](https://www.softwareadvice.com/product/445269-Foundation/#pricing-and-plans)

---

### Product: Znode

[Znode](https://www.softwareadvice.com/ecommerce/znode-profile/)

5.0

[(3)](https://www.softwareadvice.com/ecommerce/znode-profile/)

### Pricing availability

Starting price: $5,000.00

Free trial: Not available

Free demo: Not available

Free version: Not available

Software Advice Summary

Znode is an enterprise, B2B eCommerce platform developed to enable growth through a rich set of built-in features to easily manage content, site search, product information and multi-store functionality. Znode’s built-in B2B functionality supports complex pricing, complex inventory, complex product types, workflow approvals, quote management and list management. The platform is completely headless with over 600 APIs allowing for greater extensibility, easier integrations and consistent functional updates. Znode is a product of Amla Commerce. Znode’s hosting is cloud-based or on-premise. Pricing is available on request and support is provided via phone, documentation and online measures.... [Read more](https://www.softwareadvice.com/ecommerce/znode-profile/)

---

### Product: Athos Commerce

[Athos Commerce](https://www.softwareadvice.com/ecommerce/searchspring-profile/)

4.60

[(15)](https://www.softwareadvice.com/ecommerce/searchspring-profile/reviews/)

### Pricing availability

Starting price: $699.00/month

Free trial: Not available

Free demo: Not available

Free version: Not available

Software Advice Summary

Athos Commerce is an ecommerce optimization platform designed to improve online retail experiences. It supports businesses across industries such as automotive, fashion and apparel, home and decor, health and wellness, sports and outdoors, and gifts and jewelry. The platform includes tools for site search functionality that provides relevant results, merchandising controls for strategic product placement, and personalization features that offer recommendations based on customer behavior. It also includes analytical reporting for site optimization, predictive product bundling, data feed management across multiple channels, and marketplace management tools for inventory and sales coordination. These features aim to streamline ecommerce operations and enhance the shopping experience. Athos Commerce includes discovery features that improve product visibility and customer engagement throughout the shopping process. Its capabilities are designed to create cohesive shopping experiences while providing merchants with insights and control for data-driven decision-making in ecommerce.... [Read more](https://www.softwareadvice.com/ecommerce/searchspring-profile/)

### Best rated features:

Third-Party Integrations

5.0

Recommendations

4.3

[See all features](https://www.softwareadvice.com/ecommerce/searchspring-profile/#key-features)

---

### Product: SAP Commerce Cloud

[SAP Commerce Cloud](https://www.softwareadvice.com/ecommerce/sap-commerce-cloud-profile/)

4.44

[(9)](https://www.softwareadvice.com/ecommerce/sap-commerce-cloud-profile/)

### Pricing availability

Starting price: Price not available

Free trial: Not available

Free demo: Not available

Free version: Not available

Software Advice Summary

SAP Commerce Cloud is an eCommerce platform designed to help businesses of all sizes streamline operations related to customer orders, inventories, payments, and sales across multiple channels. Key features include AI-driven merchandising, guided selling, product recommendations, shopping cart, search engine optimization, personalization, bundling and catalog management. SAP Commerce Cloud enables online retailers to create a progressive web app (PWA) storefront, update content based on customer’s behavior and run remarketing campaigns to reduce cart abandonment ratios. The application lets employees consolidate product data, improve content quality with built-in data validation and workflow processes and support multilingual catalogs for a global website. SAP Commerce Cloud comes with an application programming interface (API), which facilitates integration with several internal and third-party platforms, such as SAP ERP, Service Cloud, SAP S/4HANA, Customer Data Cloud and more. Pricing is available on request and support is extended via phone, email, knowledgebase, FAQs and resource centers.... [Read more](https://www.softwareadvice.com/ecommerce/sap-commerce-cloud-profile/)

### Best rated features:

eCommerce Management

5.0

Customizable Templates

5.0

Discount Management

5.0

Inventory Tracking

5.0

### Worst rated features:

Shipping Management

3.0

Website Management

4.0

Conversion Tracking

4.0

Electronic Payments

4.0

[See all features](https://www.softwareadvice.com/ecommerce/sap-commerce-cloud-profile/#key-features)

---

### Product: Native Commerce

[Native Commerce](https://www.softwareadvice.com/ecommerce/cloud-retail-profile/)

5.0

[(2)](https://www.softwareadvice.com/ecommerce/cloud-retail-profile/)

### Pricing availability

Starting price: Price not available

Free trial: Not available

Free demo: Not available

Free version: Not available

Software Advice Summary

Cloud Retail is an all-in-one eCommerce platform that combines all the services you need in one tool, including, Front-end Online Store, Order Management System, Warehouse Management System, Delivery Management, Store Management, and Advanced Analytics.... [Read more](https://www.softwareadvice.com/ecommerce/cloud-retail-profile/)

### Best rated features:

Catalog Management

5.0

Shopping Cart

5.0

Website Management

5.0

Order Management

5.0

[See all features](https://www.softwareadvice.com/ecommerce/cloud-retail-profile/#key-features)

---

### Product: Bluestone PIM

[Bluestone PIM](https://www.softwareadvice.com/catalog-management/bluestone-pim-profile/)

4.57

[(7)](https://www.softwareadvice.com/catalog-management/bluestone-pim-profile/)

### Pricing availability

Starting price: $3,000.00/month

Free trial: Available

Free demo: Not available

Free version: Not available

Software Advice Summary

Bluestone PIM is a headless, agent-first Product Information Management (PIM) platform, and the first PIM to join the MACH Alliance. AI agents run the daily product data work, supplier onboarding, enrichment, validation and publishing, while your team stays in charge of quality and accuracy. It works with any AI model, so there is no vendor lock-in. What you can do with Bluestone PIM: - Create one trusted source for all your product information - Get products to market in hours instead of weeks, across every channel, region and language - Free your team from manual data entry, so they enrich and improve products instead - Manage digital assets with built-in DAM - Give customers a consistent product experience on every channel they use Extend the platform through the Bluestone PIM Marketplace: add applications and connect them to fit your needs, strengthen marketing and drive sales. Bluestone PIM is built for medium to large distributors, wholesalers, manufacturers, retailers and marketplaces, and manages 2M+ SKUs across 7,000+ stores and 90+ languages. Recognition and certification: - First PIM platform to join the MACH Alliance - First PIM platform to become a verified AWS Technology Partner - IDC "Major Player" - Ventana Research "Vendor of Assurance" - Gartner® Representative Vendor, Market Guide for PIM 2025... [Read more](https://www.softwareadvice.com/catalog-management/bluestone-pim-profile/)

### Best rated features:

Third-Party Integrations

5.0

Data Quality Control

5.0

Collaboration Tools

4.0

Search/Filter

4.0

### Worst rated features:

Content Library

1.0

Pricing Management

2.0

Version Control

3.0

Data Modeling

3.5

[See all features](https://www.softwareadvice.com/catalog-management/bluestone-pim-profile/#key-features)

### Basic

$3,000.00/month

[See full pricing details](https://www.softwareadvice.com/catalog-management/bluestone-pim-profile/#pricing-and-plans)

---

1

[2](https://www.softwareadvice.com/ecommerce/headless-comparison/?__ai_markdown=true&page=2)[3](https://www.softwareadvice.com/ecommerce/headless-comparison/?__ai_markdown=true&page=3)[4](https://www.softwareadvice.com/ecommerce/headless-comparison/?__ai_markdown=true&page=4)[5](https://www.softwareadvice.com/ecommerce/headless-comparison/?__ai_markdown=true&page=5)

...

[13](https://www.softwareadvice.com/ecommerce/headless-comparison/?__ai_markdown=true&page=13)

## Popular Comparisons

[

WooCommerce vs Shopify

](https://www.softwareadvice.com/retail/shopify-profile/vs/woocommerce/)[

Epos Now vs Lightspeed Retail

](https://www.softwareadvice.com/compare/1932-Lightspeed-Retail/vs/21000-epos-now/)[

Wix vs Adobe Commerce

](https://www.softwareadvice.com/inventory-management/magento-commerce-profile/vs/wix/)[

PrestaShop vs BigCommerce

](https://www.softwareadvice.com/ecommerce/bigcommerce-profile/vs/prestashop/)[

ikas vs SellerChamp

](https://www.softwareadvice.com/ecommerce/ikas-profile/vs/sellerchamp/)

The variety of places that customers can shop online is difficult for any company to keep up with. Due to this difficulty, a new type of software is required to effectively manage both the front end that the customer sees and the back end that fuels inventory and transactions.

Headless ecommerce tools are solving this problem for today’s companies—by separating the front end and back end of the system, so the engine of the software can deliver the right product data and content on the optimal platform through the use of application programming interfaces (APIs).

This offers businesses the flexibility to connect with customers in a variety of ways without the need for extensive back-end customization.

Here’s what we’ll cover:

-   [What is headless e-commerce software?](#Whatisheadlessecommercesoftware)
    
-   [Common features of headless e-commerce software](#Commonfeaturesofheadlessecommercesoftware)
    
-   [What type of buyer are you?](#Whattypeofbuyerareyou)
    
-   [Benefits and potential issues](#Benefitsandpotentialissues)
    
-   [Market trends to understand](#Markettrendstounderstand)
    

## What is headless e-commerce software?

A headless ecommerce system includes core functionalities such as inventory, product management, and a shopping cart, but allows those features to be deployed quickly and easily to multiple platforms, such as a brand’s website, Facebook, Amazon, and any other place online where customers can make purchases.

The headless system separates the front end (the site or app the customer views) from the back end (where the product management and payment processing happens) to make this agility possible.

In the past, customers would typically go to a physical store or visit an online store on their desktop computer to order a product. But today, consumers expect a more flexible shopping experience: people enjoy shopping on their mobile devices while commuting to work, using an IoT-enabled Amazon Dash button to quickly reorder items, or even finalizing transactions through text.

The headless ecommerce system helps companies manage this by using APIs to push consistent copy, images, and layouts from a single back-end system to each platform. This way, they don’t need to reconfigure their branding manually as they reach out to customers across the web. Beyond that, the system allows transactions to take place wherever the customer may be, leading to a more organic experience and more conversions.

## Common features of headless ecommerce software

<table data-testid="blogTableComponent" class="mb-6 w-full bg-white  border border-solid border-grey-15  sm:[&amp;_*]:break-normal"><tbody><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><a href="/ecommerce/shopping-cart-comparison/">Shopping cart</a></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Allows customers to add and edit items as they shop, then complete the purchase. Many shopping cart tools will remember the items someone saved before bouncing from the online store.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><a href="/inventory-management/">Inventory management</a></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Manages the volume and types of items in a store’s inventory and can be used to optimize automatic reorder levels.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><a href="/crm/">CRM</a></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Stores the contact information for customers and potential customers to be used for marketing initiatives or to identify valuable trends in sales or buyer behavior.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><a href="/scm/order-management-system-comparison/">Order management</a></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Manages the incoming orders from an online store to help coordinate the inventory and supply chain and deliver items in a timely fashion.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><a href="/scm/shipping-comparison/">Shipping management</a></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Generates shipping and handling costs during the transaction and delivers details to the customer and any third-party shipping partners.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><a href="/online-payment/">Payment processing</a></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Processes the transactions online. With a headless ecommerce system, the transaction can be completed on various platforms via APIs that call back to the back-end system, where this functionality lives.</p></td></tr><tr class="border border-solid border-grey-15"><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph"><a href="/bi/">Reporting and analysis</a></p></td><td class="min-w-[100px] p-3 [&amp;_p]:mb-0 [&amp;_p]:break-normal"><p class=" mb-4 text-base text-grey-91 first:mt-0 sm:mb-6 sm:text-lg [&amp;_em]:text-grey-60" data-testid="buyers-guide-paragraph">Generates reports and raw data about sales, buyer behavior, inventory metrics, revenue and profits, and more.</p></td></tr></tbody></table>

## What type of buyer are you?

Headless ecommerce software represents how brands are adapting to the modern marketplace—these systems are the future of online shopping. But certain types of businesses will find immediate value from a headless ecommerce strategy.

-   **Luxury and experience-based brands:** Companies that focus on providing a unique experience for customers can create compelling designs on various platforms, without the need of coding expertise. This allows IT teams to focus on the back-end system, while marketers can push their crafted experiences to websites, mobile devices, and more.
    
-   **International brands:** For companies with several brands that span the globe, a headless system allows users to create multiple unique sites that deliver customized experiences to customers in various countries. However, every site leverages the product and inventory data from a single back-end system.
    
-   **Niche brands with a dedicated platform:** Some businesses have cultivated a loyal following of customers on specific platforms, such as Instagram or Etsy. Depending on their size and aspirations, these companies may decide that a headless ecommerce system isn’t relevant to their needs until they decide to expand their channels.
    

## Benefits and potential issues

-   **Increased agility for marketing:** With the front and back end separated in a headless ecommerce system, marketing teams can focus on providing a great customer experience, no matter the platform.
    
-   **More secure than traditional ecommerce:** Because the back end of the system is decoupled from the front end, it makes it more difficult for malicious programs or hackers to access sensitive information.
    
-   **Increased complexity:** Using a headless system requires the use of APIs to "call" for information from the back-end system, then deliver to a specific platform. These APIs provide a streamlined transfer of data, but require an IT team to set up from the beginning.
    
-   **Costs and return on investment can vary:** The sophistication of a company’s brand and marketing can indicate how soon a headless system can return value. Upfront costs will likely include customizations for APIs, but companies can also avoid costs related to managing channels separately and paying subscription fees for additional software needed to provide a real omni-channel experience.
    

## Market trends to understand

-   **Growth of omni-channel marketing:** Gartner research shows that 61% of site traffic from consumers is generated by mobile users, but 69% of purchases occur on a desktop computer. Factoring in social media, internet of thing (IoT) devices, and even video game consoles, buyers have dozens of platforms to evaluate products and make purchases—the headless ecommerce architecture enables companies to engage customers on each of these channels with ease.
    
-   **A shift to a direct-to-consumer model:** Research predicts the growth of direct-to-consumer models in the U.S. will grow by 25% through the end of 2020. Gartner explains that selling wholesale through a third-party retailer robs businesses of the valuable buyer behavior data used to make improvements. The headless ecommerce system streamlines the marketing needs for such a shift.
    
-   **International, multi-currency e-commerce is now standard:** Ordering products online from other countries is a daily occurrence for many, so it’s important to customize websites for each location and currency. Using a headless ecommerce platform helps manage multiple variations of a website, with unique branding, can be deployed with little coding requirements.
    

_Note: The applications selected in this article are examples to show a feature in context and are not intended as endorsements or recommendations. They have been obtained from sources believed to be reliable at the time of publication._

### Related Headless eCommerce Software

-   [B2B eCommerce Platform Software](https://www.softwareadvice.com/b2b-ecommerce-platform/)
-   [Catalog Management Software](https://www.softwareadvice.com/catalog-management/)
-   [Marketplace Software](https://www.softwareadvice.com/marketplace/)
-   [Multi-Channel eCommerce Software](https://www.softwareadvice.com/multi-channel-ecommerce/)
-   [PIM Software](https://www.softwareadvice.com/ecommerce/product-information-management-comparison/)
-   [Publishing and Subscriptions Software](https://www.softwareadvice.com/publishing-and-subscriptions/)
-   [eCommerce Software](https://www.softwareadvice.com/category/4340-ecommerce/)