Updated May 7, 2025 at 4:04 PM
Fishbowl 2026: Benefits, Features & Pricing
Written by Molly Burke
Senior Specialist Analyst
Edited by Lindsay Page
Editor
Wondering if Fishbowl is right for your organization?
Our Inventory Management Software selection experts can help you in 15 minutes or less.
- Our Summary
- Screenshots
- Pricing and Plans
- Features
- Integrations
- Key Sentiments
- User Reviews
- Frequently Asked Questions
- Popular Comparisons
Our Summary
Pros:
- Inventory management
- Training and onboarding
Cons:
- Report customization
- User interface
Pricing
Pricing available upon request
What is Fishbowl:
Fishbowl is an inventory management solution for manufacturing and warehouse needs. It helps small and midsize businesses manage inventory, sales, warehousing, and manufacturing processes in a single platform. Fishbowl also integrates inventory data with the manufacturing process and financial operations.
Why we like Fishbowl:
Fishbowl is an effective solution for both inventory and order management. It also works well for tracking inventory as it moves through the product lifecycle. Fishbowl integrates with QuickBooks, which saves users several steps as they correlate inventory costs and revenue with their overall financial performance.
Who should use Fishbowl:
Fishbowl is a good fit for businesses that manage physical inventory, especially those involved in manufacturing and wholesaling products. Since Fishbowl allows users to track inventory as it moves through a manufacturing process, it is also useful for optimizing efficiency. Given that 78% of reviewers come from companies with between two and 50 employees, Fishbowl appears to work well for smaller organizations.
Fishbowl Screenshots

Fishbowl Overview
Fishbowl’s powerful inventory management software is designed to help businesses streamline operations, improve accuracy, and scale efficiently. It is widely known for its seamless integration with QuickBooks and Xero, making it an ideal solution for small and medium-sized businesses that need advanced inventory control without switching accounting platforms.
Fishbowl offers a comprehensive suite of tools that enable businesses to track inventory levels, locations, and movements in real time. It also supports manufacturing and work order management, allowing companies to...
automate production processes using bill of materials (BOM) and work order tracking. For warehouses, Fishbowl optimizes operations with barcode scanning, cycle counting, and multi-location tracking, ensuring efficient stock management. Additionally, businesses can manage their sales and purchase orders while synchronizing with major ecommerce platforms like Shopify, Amazon, and eBay. The Fishbowl product suite includes Fishbowl Advanced for inventory management with manufacturing and warehousing capabilities, Fishbowl Drive for cloud-based inventory solutions, Fishbowl Commerce Suite for multichannel ecommerce management capabilities, and Fishbowl AI Insights for data analytics and custom reports. Fishbowl Advanced: Powerful manufacturing and inventory tools to simplify your operations. Small and midsize businesses face plenty of inventory and manufacturing challenges—but Fishbowl Advanced makes them easier to manage. • Complicated manufacturing workflows? Fishbowl streamlines production planning, inventory tracking, and order management, all in one system. • Struggling with inventory visibility? Get real-time tracking across multiple locations, so you can make informed decisions and avoid costly errors. • Making mistakes with your inventory? Automate inventory management to reduce errors and free up time for more important work. Fishbowl Drive: Cloud-based inventory management—anytime, anywhere. Looking for an inventory solution you can access from anywhere? Fishbowl Drive is designed to tackle the complex challenges of growing businesses. • High carrying costs? Optimize stock levels to reduce expenses and improve cash flow. • Regulatory compliance concerns? Track serial numbers, lot numbers, and expiration dates to meet industry standards. • Inconsistent reordering? Automate reorder points to maintain optimal inventory levels without constant oversight. Fishbowl Commerce Suite: Multichannel product listings and order fulfillment. Managing an ecommerce business can be overwhelming, but Fishbowl Commerce Suite takes the stress out of inventory management and order fulfillment. • Inventory discrepancies? Real-time updates keep stock levels accurate across all your ecommerce platforms and accounting software. • Slow order fulfillment? Automated tools streamline picking, packing, and shipping so you can deliver items to your customers faster. • Too much manual work? Integrations with Amazon, BigCommerce, eBay, Shopify, Walmart, WooCommerce, QuickBooks Online and more; keep product listings and inventory in sync—without the extra effort. Fishbowl AI Insights: Smarter decisions, faster results with AI-powered tools. Want to improve your business with smarter data? Fishbowl AI Insights gives you: • Custom reports—without the hassle of extra time or costs. • Intuitive dashboards that provide a clear snapshot of your business. • AI-powered forecasting to prevent overstocks and shortages before they happen. With advanced AI tools, your data assistant Athena, and fully customizable reports, Fishbowl AI Insights helps you make informed, strategic decisions—effortlessly.Fishbowl Pricing and Plans
Basic Inventory
Pricing available upon request
Plan includes:
- <50 Warehouses
- <1,000 Warehouse Locations
- Basic Mobile App
- Custom Reports
- Accounting Integration
- Shipping Integration
- EDI
- Mobile Barcode Scanning
- Barcode Printing
- Kits and Bundles
Advanced Warehousing
Pricing available upon request
Plan includes:
- Unlimited Warehouses
- Unlimited Warehouse Locations
- Premium Mobile Application
- Demand Forecasting
- Data Accessibility
- AI Assistant (Athena)
- AI Reporting and Dashboards
- Point of Sale
- API
- Transfer Orders Between Warehouses
Advanced Manufacturing
Pricing available upon request
Plan includes:
- Manufacturing Module
- Advanced Manufacturing
- Advanced + Basic Warehouse Management
- Unlimited SKUs
Fishbowl Commerce Suite
Pricing available upon request
Plan includes:
- Accounting Integration
- Custom Reports
- Shipping Integration
- Mobile Barcode Scanning
- Demand Forecasting
- Advanced + Basic Warehouse Management

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*Defined as the price above any available free plan
Fishbowl Features
Drawn from insights across 1075 verified reviews, we've outlined Fishbowl's best and worst rated features and how they stack up against the average rating.
Fishbowl's Best Rated Features
Bills of Material
3.77 category average
Order Entry
4.29 category average
Demand Forecasting
3.99 category average
Fishbowl's Worst Rated Features
3PL Management
3.50 category average
SKU/UPC Codes
4.33 category average
Multi-Location
3.82 category average
- Popular features found in Inventory ManagementAlerts/NotificationsBarcode/Ticket ScanningForecastingInventory ControlKittingMulti-Channel ManagementOrder ManagementReporting/AnalyticsSearch/FilterShipping ManagementSupplier ManagementWarehouse Management
- More features of Fishbowl3D Modeling3PL ManagementAccess ControlAccess Controls/PermissionsAccountingAccounting IntegrationACH Payment ProcessingActivity DashboardActivity TrackingAdd & Edit PhotosAI/Machine LearningAlerts/EscalationAPIApproval Process ControlApproval WorkflowAsset CategorizationAsset KittingAsset Lifecycle ManagementAsset PlanningAsset TrackingAudit ManagementAudit TrailAutomated SchedulingAvailability ManagementBackorder ManagementBackup and RecoveryBarcode GenerationBarcode/Label ManagementBarcode PrintingBarcode RecognitionBarcoding/RFIDBarrel ManagementBatch PrintingBatch ProcessingBilling & InvoicingBill of Material AnalysisBill of MaterialsBills of MaterialBOM CreationBudgeting/ForecastingBusiness IntelligenceBusiness Process AutomationCAD ToolsCalendar ManagementCapacity ManagementCapacity PlanningCatalog ManagementCellar ManagementChannel ManagementCheck-in/Check-outChemical ManagementCommission ManagementComponents TrackingContact DatabaseCost AnalysisCost EstimatingCost ManagementCost TrackingCredit Card ProcessingCRMCustomer AccountsCustomer DatabaseCustomer HistoryCustomer ManagementCustomizable BrandingCustomizable FieldsCustomizable ReportsCustomizable TemplatesCustomizationCustom Pricing RulesDashboardData Analysis ToolsData CatalogData CollectionData Import/ExportData SecurityData SynchronizationData VisualizationDelivery EstimateDelivery ManagementDelivery RecordDelivery TrackingDemand ForecastingDiscount ManagementDisposal ManagementDocument ManagementDropshipping ServiceseCommerce IntegrationeCommerce ManagementEDIElectronic PaymentsEmployee ManagementEmployee Time ClockEquipment ManagementEquipment TrackingEstimatingExchange ManagementExpense ManagementExpiration Date ManagementFinancial ManagementFixed Asset ManagementFood & Beverage ManagementFood CostingFood TraceabilityFor 3PLsFor eCommerceFor Freight OperationsFor Metal FabricationFormula ManagementFor RetailFor Small BusinessesGenerative AIHistorical DatabaseHistorical ReportingImport/Export ManagementIntegrated Business OperationsInventory AuditingInventory LabelsInventory ManagementInventory OptimizationInventory ReplenishmentInventory TrackingInvoice ManagementItem ManagementJob CostingJob ManagementJob TrackingLabelingLabel PrintingLabel TemplatesLabor ManagementLabor RatesLocation TrackingLogistics ManagementLot TrackingMaintenance ManagementMaintenance SchedulingManufacturing Inventory ManagementManufacturing PlanningMarketplace IntegrationMaterial OrderingMaterial Requirements PlanningMaterials ManagementMerchandise ManagementMESMobile AccessMobile AlertsMobile AppMobile CommerceModeling & SimulationMonitoringMulti-Channel MarketingMulti-CurrencyMulti-level BOMMulti-LocationMultiple Data SourcesMulti-StoreOrder EntryOrder FulfillmentOrdering AutomationOrder ProcessingOrder TrackingPackage TrackingPackagingParts ManagementPayment CollectionPayment ProcessingPayroll ManagementPerformance ManagementPerformance MetricsPicking & RoutingPlanning ToolsPoint of Sale (POS)Predictive AnalyticsPredictive MaintenancePrice and Cost CalculationsPrice/Margin ManagementPricing ManagementPrioritizationProcess/Workflow AutomationProcurement ManagementProduct CatalogProduct ConfiguratorProduct Data ManagementProduct IdentificationProduct Information ManagementProduction Cost TrackingProduction ManagementProduction SchedulingProduction TrackingProduct LabelsProduct ManagementProgress Tracking
Fishbowl Integrations
Based on 1075 verified reviews, we've identified products most frequently integrated with Fishbowl.
Steve
Knowledge Engineer
Used for more than 2 years
Reviewed April 2022
"“I import Shopify orders in to Fishbowl and export inventory information from Fishbowl to Shopify.”"
See all 40 integrations
Fishbowl Key Sentiments
We analyzed 1075 verified reviews for Fishbowl to find out what actual users really think.
Most Positive Sentiments
Learning curve
Users find Fishbowl easy to learn, with helpful training resources and continuous improvements to the software. They appreciate the intuitive interface and the ability to quickly grasp the system's functionality. The ongoing enhancements and user-friendly design make it accessible for both new and experienced users.
Support services
Users find Fishbowl's support staff knowledgeable and responsive, often resolving issues effectively. However, they also report long wait times and inconsistent support quality, which can be frustrating. Some users feel the high cost of support does not justify the level of service provided.
Inventory management
Users appreciate Fishbowl's integration with QuickBooks, which simplifies inventory and payables management. They find it easy to track inventory across multiple warehouses and plan future inventory needs. Additionally, the integration with e-commerce platforms and third-party applications enhances the overall efficiency of inventory management.
Least Positive Sentiments
Report customization
Users appreciate the flexibility in generating reports and the availability of custom reports tailored to their needs. However, they find the built-in reports limited and difficult to modify without additional costs. The high cost of custom reports and the complexity of the report customization process are significant drawbacks.
Order management
Users value Fishbowl's integration with e-commerce platforms and barcode scanning features, which helps simplify order management. They also appreciate the automated reorder points and intuitive processes for entering and managing orders. On the other hand, the complex order fulfillment process and multiple steps required for order processing can be cumbersome and time-consuming.
Tracking
Users benefit from Fishbowl's lot number and serial number tracking features, which enhance traceability and inventory management. They find the mobile app for Zebra scanners useful for tracking products and preventing mis-shipments.
Fishbowl User Reviews
Overall Rating
4.2
Ratings Breakdown
5
51%
4
32%
3
8%
2
3%
1
5%
Secondary Ratings
Ease of Use
4.1
Value for money
4.1
Customer support
4.2
Functionality
4.1

Catherine P.
Verified reviewer
Alternative Medicine
Self-Employed
Used monthly for free trial
Review sourceReviewed December 2025
Moderation needs work and it's changed for the worse.
3
I used to use the free version religiously but it's gone downhill quickly. The moderation is getting wildly out of hand. There has been a boom in posts that don’t violate any guidelines being flagged and removed. Then when you reach out to Fishbowl support inquiring about details on how your post “violated guidelines”, Fishbowl responds saying that it was a mistake.
Ratings Breakdown
Read More
Caleb C.
Verified reviewer
Maritime
51-200 employees
Used daily for less than 12 months
Reviewed January 2026
Sunsation Implementation
4
Overall, our experience with Fishbowl has been super positive. Our implementation team has been nothing but helpful and has been able to assist us through the struggles of going live. Trainings were very easy to schedule and feedback throughout the trainings has been a large piece to our continued success in Fishbowl.
Ratings Breakdown
Reasons for choosing Fishbowl
Fishbowl is more cost effective and logical for our required use.
Reasons for switching to Fishbowl
Fishbowl had many more features built for inventory specifically, whereas QuickBooks is very focused on accounting.
Read More
Miriam F.
Verified reviewer
Shipbuilding
11-50 employees
Used daily for more than 2 years
Review sourceReviewed November 2019
Works great for Small Manufacturer
5
I love the ease of analyzing each piece of our manufacturing process.
Ratings Breakdown
Reasons for switching to Fishbowl
I wanted something to integrate with QBO and that was more user friendly
Read More
Tony C.
Verified reviewer
Machinery
2-10 employees
Used daily for more than 2 years
Reviewed February 2026
Awesome Product with Awesome customer Support!
5
Exceptional, especially the customer support and service! I would not choose any other system again if I had a choice. Fishbowl is just wonderful and everybody who works at Fishbowl has always been polite, patient, and knowledgable with my companies issues.
Ratings Breakdown
Reasons for choosing Fishbowl
It was what we needed for our company at an affordable price.
Reasons for switching to Fishbowl
It was super outdated. We were also using windows xp with the system.
Read More
Megyn S.
Verified reviewer
Machinery
2-10 employees
Used daily for less than 6 months
Reviewed January 2026
Fishbowl review
5
Our overall experience with Fishbowl has been solid, though not without a few challenges. The system delivers strong functionality and integrates well with our existing processes, but some areas of the interface can feel less intuitive than we’d like. Certain workflows take extra steps or require more navigation than expected, which can slow things down during busy periods. Even so, their customer support team is consistently responsive and helpful, which makes a meaningful difference in day‑to‑day use. Overall, Fishbowl gets the job done, but there’s room for the platform to become more streamlined and user‑friendly.
Ratings Breakdown
Reasons for switching to Fishbowl
Easier system for our needs and cost efficient switch.
Read More
Nicky C.
Verified reviewer
Mining & Metals
11-50 employees
Used daily for less than 2 years
Reviewed February 2026
Great platform
4
Mostly good. Just frustrating when I need help to try get hold of someone especially on the chat feature. Once. Call and speak to someone they are really helpful
Ratings Breakdown
Reasons for choosing Fishbowl
Ease of use and interface. I don’t have any other reason
Read More
Aimee L.
Verified reviewer
Machinery
11-50 employees
Used daily for less than 12 months
Reviewed February 2026
Thank you for your help!
5
Everyone that I have spoken with at Fishbowl has always been very polite and helpful. I need to remember to call instead of sending an email because it takes longer to get a response when emailing. My issues have always been taken care of efficiently and effectively once I called.
Ratings Breakdown
Read More
Mark H.
Verified reviewer
Consumer Goods
11-50 employees
Used daily for more than 2 years
Reviewed February 2026
My Honest Review
5
Overall, FishBowl gets the job done and for the price is a fair option. Customer service is helpful (if you get the right rep) in resolving issues in a timely manner.
Ratings Breakdown
Read More
Cynde B.
Verified reviewer
Pharmaceuticals
11-50 employees
Used daily for more than 2 years
Reviewed February 2026
Overall good for the company
5
Overall the program is good. the AI reporting helps some. Still getting used to it, but it helps in some ways and hinders me in others. Customer service helps alot and they are always very helpful and kind.
Ratings Breakdown
Read More
Francois L.
Verified reviewer
Automotive
51-200 employees
Used daily for less than 2 years
Reviewed February 2026
Fishbowl review
4
I have to integrate with QuickBooks, so Fishbowl is a solid option for the price. Not as flexible as I would have liked, but the customer service high standard makes up for it.
Ratings Breakdown
Read More
Fishbowl FAQs
- Is Fishbowl an ERP system?
No, Fishbowl isn’t a comprehensive ERP solution even though it has inventory management features similar to those of a robust ERP. Similar to an ERP, Fishbowl allows users to manage elements of the manufacturing process and integrate it with financial systems. However, Fishbowl doesn’t enable the management of many company resources as an ERP does.
- Is Fishbowl inventory free?
No, Fishbowl is not a free product. You have to purchase a subscription to use it, and pricing depends on how many users you need and your chosen features. To get an accurate quote, you have to reach out to Fishbowl directly. Even though there’s no free version, Fishbowl does provide free demos.
- Which CRM works with Fishbowl?
Fishbowl integrates with several CRMs including Salesforce, Zoho CRM, HubSPot, SugarCRM, Infusionsoft, and Microsoft Dynamics CRM. Each CRM integration smooths the process of connecting customer- and product-specific data between Fishbowl and the complimentary CRM solution. Fishbowl also integrates with QuickBooks and Xero, which some companies use to store and manage customer data.
- What are the benefits of Fishbowl inventory?
With Fishbowl, users get improved accuracy in their inventory management processes, as well as more reliable warehouse management tools. At the same time, Fishbowl gives users a way to directly associate inventory numbers with their financial data via its Xero and QuickBooks integrations.
- Does Fishbowl use SQL?
Yes, Fishbowl uses a SQL database. In this way, Fishbowl enables data storage and retrieval even on a large scale. Also, because inventory transactions can be complicated, the SQL capabilities give Fishbowl users more flexibility as they manage their inventory data.
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