Find the best Banking CRM Software

Overview
ON THIS PAGE

Compare Products

Showing 1 - 20 of 263 products

Genoo

Genoo is a cloud-based marketing automation solution for small to mid-sized professional services, software and technology firms. The solution helps marketers in email marketing, lead management, lead scoring, microsite building a...Read more about Genoo

4.0 (3 reviews)

Tracker

PhaseWare Tracker is a customer support and help desk solution. It automatically notifies users whenever clients report or escalate existing issues. Flexible deployment options include on-premise installation and a cloud-based opt...Read more about Tracker

Learn More

SysAid

SysAid empowers organizations to deliver exceptional service – automagically. A comprehensive, next-gen ITSM platform, SysAid comes ready for action with generative AI baked into every element of service management, all wrapped up...Read more about SysAid

Learn More

Volly

SoftVu is a cloud-based marketing automation solution designed to help financial services automate their marketing operations. It caters to small and mid-size businesses. SoftVu’s marketing automation solution offers lead scoring,...Read more about Volly

3.0 (1 reviews)

Keap

Keap (formerly Infusionsoft) is a cloud-based sales and marketing solution that offers customer relationship management (CRM), marketing automation, and e-commerce functionalities in one suite. Keap helps small businesses across v...Read more about Keap

Learn More

NICE CXone

Organizations around the world are striving to deliver the ultimate customer experience, strengthen brand value, and boost efficiency. NICE CXone empowers brands to achieve these objectives on one interaction-centric platform with...Read more about NICE CXone

Learn More

LeadExec

LeadExec is a lead selling and distribution platform that helps businesses streamline processes related to lead capture, qualification, and distribution from within a unified platform. It allows staff members to track leads from m...Read more about LeadExec

5.0 (4 reviews)

Zendesk Suite

Zendesk is a cloud-based help desk management solution offering customizable tools to build customer service portal, knowledge base and online communities. The solution offers a customizable front-end portal, live chat features an...Read more about Zendesk Suite

Learn More

Fision

Fision offers an integrated marketing automation and sales enablement solution to help distributed field sales and local marketers customize and distribute timely, relevant and multi-channel campaigns. Fision's distributed ma...Read more about Fision

No reviews yet

Maximizer CRM

Maximizer CRM is a powerful solution specifically designed for sales. We understand the unique challenges faced by sales managers and sales teams. That's why we provide a game-changing alternative to complex CRM solutions and cumb...Read more about Maximizer CRM

4.0 (351 reviews)

21 recommendations

Learn More

Velocify

Velocify is a cloud-based lead management solution that is designed for mortgage brokers, educational institutions and insurance organizations. The solution offers different types of sales products which are velocify pulse, veloci...Read more about Velocify

Learn More

HubSpot CRM

With its cloud-based, customer relationship management (CRM) platform, HubSpot CRM helps companies of all sizes track and nurture leads and analyze business metrics. HubSpot is suitable for any B2B or B2C business in a variety of ...Read more about HubSpot CRM

Learn More

ServiceWise

ServiceWise by TechExcel is a cloud-based IT Service Management(ITSM) solution that caters to businesses of all sizes and helps them to automate and streamline their IT services and help desk activities with configurable workflows...Read more about ServiceWise

4.6 (8 reviews)

ContactWise CRM

ContactWise CRM is a customer relationship management (CRM) solution designed to assist businesses across various industries such as government, healthcare, banking and education. Key features include information reporting, busine...Read more about ContactWise CRM

No reviews yet

Web+Center

Web+Center is a suite of open source, customizable help desk solutions for IT organizations in almost any industry. The web-based help desk application can be run on-site or in the cloud. With access to 100% of the source code, or...Read more about Web+Center

5.0 (1 reviews)

LogicBox

Logicbox is cloud-based business management software that is suitable for small to midsize companies in a variety of industries. It offers a suite of business management modules and functions that can be configured to incorpo...Read more about LogicBox

Learn More

Help Scout

Help Scout is a dedicated customer support platform built for growing teams to deliver best-in-class customer service. When you sign up you get access to an entire suite of tools, all optimized specifically for customer support. ...Read more about Help Scout

Learn More

Five9

Five9 is an all-in-one cloud contact center solution for inbound, outbound, blended and omnichannel contact centers world-wide. Powered by Practical AI, Five9 enables agents to provide customer experiences across phone, emai...Read more about Five9

Learn More

Prophet CRM

Prophet CRM from Avidian is a cloud-based customer relationship management (CRM) application that can be integrated with Microsoft Outlook for extending Outlook's functionalities. The solution enables multiple sales teams to unify...Read more about Prophet CRM

Learn More

Soffront CRM

Soffront has been the leader in on-premise CRM serving hundreds of Fortune 500 companies over the last 30+ years. Soffront can be installed in your network, in private and public clouds. Using Soffront API you can integrate with ...Read more about Soffront CRM

Learn More

Buyers Guide

Last Updated: March 16, 2023

Banking customer relationship management (CRM) is a way for the banking industry to provide better and more reliable support for its customers and clients. By investing time and capital into creating a firmer foundation for the relationship between you and your customers, you can improve their experience, and make them more likely to choose you over your competitors.

Banks typically lack the benefit of brand loyalty that other businesses earn over time. To stay competitive, then, in addition to providing world-class financial services, you also need to create a first-rate customer experience. This means being responsive to customer needs, knowledgeable about their history and able to predict the future services they might require.

This is where banking CRM software can help you out. The automation, streamlining and consolidation that this software can offer your organization will allow you to better satisfy your customers and retain their patronage. A robust CRM package can make the difference between satisfied customers and a high attrition rate.

On this page, we’ll provide you with a guide to banking CRM software that will help you make an informed decision between the many systems out there.

Here's what we'll cover:

What Is Banking CRM Software?

Common Features of CRM Software

Common Features of Banking CRM Software

Evaluating Banking CRM Software

What Is Banking CRM Software?

Today's financial institutions face increasing competition from global banks, regional institutions, the Internet and alternative funding sources.

The best solution for this is to improve customer experience—clients that feel valued and receive high-quality service are less likely to look elsewhere. CRM software for banks will help your financial institution improve customer retention and maximize referral opportunities.

In this guide, we will describe CRM in general, banking-specific CRM functionalities, as well as other considerations for evaluating software in this category.

Common Features of CRM Software

CRM software allows businesses to better organize and manage relationships with their customers and clients by consolidating contact information into one location that is accessible by stakeholders across the company. Some software will also allow for various processes to be automated and for management to monitor performance and productivity, both across the board and for individual employees.

Although different systems have differing features, a rich CRM software suite will include at least four core functions:

Contact management. Most CRM products will provide a searchable database of stored customer/client contact information, as well as important documents such as contracts and sales proposals. This is the broadest offering of most general CRMs, but industry-specific systems (such as those for banking) will incorporate them as well.

Interaction tracking. As an adjunct to contact management, many CRM programs will allow you to track all conversations held with those contacts—whether they be over the phone, face to face or via live chat, email or other channels. Depending upon the system, these interactions may be logged manually, or potentially automated through integrations with your phone and email. More and more CRM suites will also track interactions with clients on social media platforms (Facebook, Twitter, LinkedIn etc.).

Workflow automation. Through combining task lists, calendars, alerts and templates, workflow automation can help standardize business processes. Based on certain predetermined steps, for example, the system can automatically set the next task in the process once the previous task has been marked as completed. CRM systems can often also be set to provide automated alerts and reminders for follow-ups that need to be taken care of personally.

Reporting and analytics. Management can use these CRM tools to create reports and generate analytics that will track performance and productivity. These reports are based on the activities that have been logged into the CRM system, such as the amount of revenue generated or the creation of new contacts. These tools can also prove helpful for predicting future sales figures in the next quarter and beyond.

Common Features of Banking CRM Software

CRM software for banks and financial institutions will have standard features like contact management, sales automation and marketing, as well as the following industry-specific features:

Banking workflow automation

Banking CRM software is designed to expedite the loan qualification process. All forms and fields contain the information terminology used in the financial services industry, and the workflow will automate processing of loan requests, ensure uniform enforcement of credit checks, help mitigate risk and track account activity.

Financial research engine

Some CRM systems, particularly those designed for non-banking financial institutions, will include industry data to consolidate research into one place. This will include product information, competitive analysis, financial news and stock tickers.

Security & compliance

Regulation of the banking industry is already complex, and it’s not getting any simpler. One of the biggest benefits of a banking CRM program is that it contains all the security features required for the industry and helps ensure compliance with all regulations, including an audit trail for later use if necessary.

Account consolidation & tracking

Most financial institutions store client information in multiple systems, which makes accessing that information labor intensive and unreliable. A banking CRM program will consolidate all this data into one place, so that investments, needs, preferences, payment status and change in risk can all be managed from one accurate, up-to-date location.

Evaluating Banking CRM Software

Commercial or residential; regional or national; community bank or credit union; mutual funds or capital markets; every financial institutions has different needs that should be carefully considered before purchasing CRM software. When evaluating the software, ask the following questions:

  • What sector of banking/financial services are you in?

  • Does the software integrate seamlessly with accounting and other software systems already in use by your company?

  • Would you benefit from a system that supports upselling?

  • Do you want to be able to track your best referral partners and reward them accordingly?

  • How important is email marketing in your lead generation process?

  • Who in your company will need to have access to the software?

  • What processes would you like to have automated by a CRM system?

  • What kind of license do you want for your software—perpetual (one upfront fee) or subscription?

  • How do you want your software deployed to you—cloud-based or on-premise?