ion Platform 2026: Benefits, Features & Pricing

A year ago, I had no experience whatsoever with ion Interactive (or any of it's competitors, for that matter). Today, I use the program/service almost daily to roll out website and landing pages for my clients. It took a while to get a hang of the program and it's capabilities, and I'm still discovering features all the time, but now it feels like second nature. I personally do not use any of the tracking or reporting functions, but I know they are widely used in my organization. For my clients, we use ion Interactive for nearly every site and landing page. The only time we do not need to use ion Interactive is when we are creating a page that for some reason does not need any specific tracking. For example, an internal website for our organization itself could just be created and hosted on our own servers. I cannot speak for my entire organization, but my team uses ion interactive to build websites for our clients. ion interactive makes it easy to update and change content, and track performance once the site is launched. In some ways, we use it as a sort of content management system for our clients' sites, microsites, and landing pages.

I use ION everyday at work to build many (sometimes 100s of pages a week) and there's a lot to like about ION, but there's also a lot that could be better. My biggest gripe is that ION can be very tedious and cumbersome.

We have been using Ion LiveBall for well over 2 years, maybe even longer. All in all it is a great tool that automates many processes that used to take countless dev and admin hours. We are an ad agency, I am the creative director for digital. So we use Ion for our clients - it covers everything from simple lead gen pages to land and jump pages with links/ecommerce carts to microsites... We do it all within Ion. Being able to setup creatives and traffic sources where there can be a 1:1 or 1:100 relationship, where you have full control over the A/B/+ split is priceless. In the past, with standalone PHP pages, you would need a link/tracking/analytics platform to do the link splits and then track conversions per split. With Ion, you can do it all! Ion is such a great tool. If you are in the market for a landing page creation, optimization, management or reporting tool, stop looking - you have found it. It is called Ion LiveBall (I wonder if they even call it LiveBall anymore... The only downside is the pricing. But once you use it once, and sell it to a cleint or two, the cost can easily be passed on to clients and you can even start making money on the MSF from clients...

I have been using ION Interactive for nearly 2 years now and could not attribute the success I have seen without them. As a marketing and sales manager for the largest news and information company with over 90 newspaper publications, I find the ease of use, integration, support, and robust ability of the platform critical in my day to day operation. ION Interactive has provided intelligent, and accurate support anytime I have a need. They have also led several webinars that I find not only interesting, but leave with several takeaways that I can implement into my marketing plan. One of the greatest things I appreciate about ION's support is when I need a new functionality, it comes in an updated release. Their team truly watches market trends and update their platform to meet the needs any enterprise business might have. I consider myself an advanced user with web development experience and find that this platform makes it quite easy to train employees who have no web development skills. This platform is superb for all levels of web knowledge, from the drag and drop beginner, to the javascript/CSS/HTML expert.

Our business model relies upon our landing pages to be responsive, continually evolving and easily workable for the general public. ION has continually evolved in such a way that meets these needs. While I was initially intimidated by the applet, I've grown more comfortable with the process (while still longing for an 'undo' button) and ease of application. Our contact points and support staff have always responded quickly to questions and issues, and the reliability of the ION platform has served us well throughout.

ion is great for what it's intended for. the usability is fairly straightforward once the naming convenient for projects/pages/sites is understood. this could be made more obvious upfront in intros. designers that use similar software or even design software are used to hierarchy based interactive elements that have to be in place for everything to function correctly. this detail could be more explained up front. still not sure why there needs to be a practice or 'do not delete' detail to every project, this makes it feel like the system doesn't take care of itself...like its vulnerable to users instead of being stealthy and foolproof. i understand the idea of immediate publishing and the intent on having items that can't be deleted, i think just the naming needs to be more sincere and clear, and not come off negative like 'do not delete' does.

I've been using the ION platform, specifically their Liveball landing page platform, for over a year now. I've worked with a few different landing page platforms for PPC and have found it to be one of the best. It's testing capabilities are among the best I've seen, and the ability to launch new pages quickly and easily is great.

Ion Interactive may be the most underrated marketing tool in existence. If you run an online business, you owe it to yourself to use this tool. Ion is the most flexible page builder and A/B testing platform. We operate our e-commerce in a best in class platform (Demandware), but when it comes to quickly launching A/B tests, Ion is the place we do all our testing. It's an advanced platform, which is fully responsive and allows us to easily iterate without any developer support. It's a tool any tech-savvy marketer can take advantage of to create complex experiences with conditional logic, dynamic substitutions, cohesive branding, widgets, data flow to your analytical tools or ESP, etc. If there was only one tool I could purchase to grow my business, Ion Interactive is the one I would choose without blinking.

Let me start off by saying the we have recieved excellent support from ION and after the initial adaptation period the tool was quick and intuitive to use.Training can be done a variety of ways with webinars and videos along with guides and a variety of other material.The platform is a top tier CMS and i will continue to use it in the upcoming marketing campaigns.