Sopro 2026: Benefits, Features & Pricing

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

How Software Advice ensures transparency

Software Advice lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Users can talk to our advisors for free to receive software recommendations matching their needs. Software providers pay us for sponsored profiles to reach users interested in their products.

How Software Advice verifies reviews

Software Advice carefully verified over 2 million reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

Independent research methodology

Researchers at Software Advice use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or talk to an advisor, this has no influence on our research or methodology.

Wondering if Sopro is right for your organization?

Our Lead Generation Software selection experts can help you in 15 minutes or less.

On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Sopro

4.7

(60)

Pricing

Pricing available upon request

About Sopro

Sopro is a leading, global multi-channel prospecting service that enables B2B businesses to sell more by discovering and engaging their future customers.

Their sophisticated lead generation approach is underpinned by cutting-edge technology and data-driven insights, carefully blending the right levels of email, LinkedIn, social ads, phone data, and more to produce the best results for your outreach campaign.

Sopro goes beyond traditional lead generation by managing the entire prospecting process for you. Every step is designed to deliver high-quality, sales-ready leads, from building bespoke target lists and crafting tailored outreach messages to acting on buyer intent and running multi-channel campaigns.

With Sopro, you gain access to:

A dedicated team of over 300 experts who proactively plan, run, and optimise your campaigns.
Custom-built live prospect lists based on your exact criteria, ensuring outreach only targets your ideal audience.
Seamless CRM integration with platforms like HubSpot, Salesforce, Pipedrive, and Zoho, keeping your pipeline up to date without manual effort.
Transparent reporting through the Sopro platform allows you to track progress, measure R...

Sopro Screenshots

Sopro Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Basic

Pricing available upon request

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

Sopro Features

Popular features found in Lead Generation
Campaign Management
CRM
Data Import/Export
Landing Pages/Web Forms
Lead Nurturing
Lead Qualification
Lead Segmentation
Lead Verification/Validation
Pipeline Management
Reporting & Statistics
More features of Sopro
Activity Dashboard
Activity Tracking
Alerts/Notifications
Autoresponders
Behavior Tracking
Business Process Automation
Campaign Analytics
Campaign Personalization
Channel Management
Collaboration Tools
Communication Management
Contact Database
Contact Management
Content Management
Conversion Tracking
CRM Integration
Customer History
Customizable Templates
Email Campaign Management
Email Management
Email Marketing
Email Templates
Email Tracking
Engagement Tracking
Forecasting
For Sales Teams/Organizations
Interaction Tracking
Lead Capture
Lead Generation
Lead Management
List Management
Marketing Automation
Opportunity Management
Performance Metrics
Personalization
Predictive Analytics
Prospecting Tools
Reporting/Analytics
ROI Tracking
Sales Activity Management
Sales Forecasting
Sales Pipeline Management
Subscriber Management
Target Account Identification
Template Management
Workflow Management

Sopro Integrations

Pipedrive

Salesforce Sales Cloud

HubSpot CRM

Zapier

Zoho CRM

Sopro User Reviews

Overall Rating

4.7

Ratings Breakdown

82%

13%

Secondary Ratings

Ease of Use

4.8

Value for money

4.5

Customer support

4.9

Functionality

4.7

Mark S.

Verified reviewer

Media Production

11-50 employees

Used daily for more than 2 years

Review source

Reviewed May 2020

Leads with ease!

Having used many prospecting companies in the past I was a little sceptical at first but I needn't have worried! Qualified leads come in on a daily basis for businesses that we want to be speaking to, resulting in an average of 1.5 calls from the leads per day, what more can I say. Backed up with a team that really do care about your business I would highly recommend SoPro

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy to use and understand I have very little to do! I have great qualified leads in to our inbox every day.

Cons:

Nothing I can think of. Occasionally hits wrong people perhaps?

Alex V.

Verified reviewer

Financial Services

10000+ employees

Used daily for less than 2 years

Review source

Reviewed June 2023

The platform provides the necessary info

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The fact that they have a client portal with the different lead types (positive response, referral, and deferred interest) is really useful. They have good customer service also. I liked that they sent me a weekly email with the summary of the results.

Cons:

They didn't have a report with the job titles, but I asked for it and they added it.

Reasons for switching to Sopro

Because Linkedin Sales Navigator only gave me the data pool but didn't have any useful tool for the prospection.

Argyris S.

Verified reviewer

Internet

2-10 employees

Used daily for less than 6 months

Review source

Reviewed September 2023

In theory it's a great tool

A bad experience overall. Overpriced software, but the platform is very easy to use, and looks modern and full of features. However, once you start using it, you realize that most of the work is done manually by the sopro teams, and you are just a viewer of all actions.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The platform is easy to set-up and configure. Although most aspects of the campaigns are set up and run by their operations and customer success teams (at a cost of course).

Cons:

The quality of the leads is not good, and updating the campaigns with the tracking feedback is done manually and in many cases with a delay, which causes frustration from the prospects. To increase the quantity of the leads they count as leads even polite declines, so if someone replies with "not interested, thank you" it is considered a polite decline, and a lead that can be converted in the future. We did not have any conversions in the first three months of the campaigns when we had conversions from other channels for the same product. Their hidden terms in the services agreement.

Reasons for choosing Sopro

We thought it would bring us leads.

Vendor Response

Hi Argyris, Thank you for taking the time to share your feedback with us. We genuinely appreciate your input and want to address your concerns. Firstly, we're pleased to hear that you found our platform easy to use. We're committed to providing a user-friendly experience, and your positive comments in this regard are encouraging. We apologise for any inconvenience you've experienced due to the quality of leads and tracking feedback delays. We'll investigate this issue further to identify where improvements can be made. We don't currently classify Polite Declines as leads, so they aren't part of the "Lead Rate" on your reporting. We only classify as leads positive responses, deferred interests and referrals. Your feedback is invaluable to us, so please feel free to reach out to us directly if you have any further concerns. Best, Julie, Customer Success Operations Manager

Replied October 2023

Becky B.

Verified reviewer

Information Technology and Services

11-50 employees

Used daily for more than 2 years

Review source

Reviewed June 2025

Strong lead generation company

Excellent customer service, really enjoy working with [sensitive content hidden]. They help us to hit our lead generation targets and are always friendly and knowledgeable.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

They genuinely care about our results and help shape campaigns with a view to making them as optimised as possible. We have seen some good returns.

Cons:

Sometimes segmenting very drilled down data can be tricky as getting to granular detail isn't always easy

Vendor Response

Hi Becky, Thank you so much for your lovely feedback. It really means a lot to us to hear how much you enjoy working with the team and that we’re helping you hit your targets. We totally understand your point about getting into the finer details of the data, we’ll keep working on making that easier. Thanks again for your trust and partnership Katie Turner (Senior Customer Success Manager)

Replied July 2025

Katie W.

Verified reviewer

Computer Software

11-50 employees

Used daily for more than 2 years

Review source

Reviewed July 2025

Positive Experience and Relationship

A really positive experience, with a supportive and engaging team that's helped us by setting up calls which have resulted in new client wins.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Simple to set up with lots of support. Then the ongoing account management and regular reviews to check progress and tweak where necessary has been really helpful and supportive. Additionally we wanted to run specific campaigns that the team help to set up quickly and cost effectively.

Cons:

There no major dislikes or negatives,w e've been working with them for 3 years and on occasion the odd contact has been not within profile, however there's no cons to flag.

Vendor Response

Hi Katie, Thank you ever so much for your kind words. It truly means a great deal to us to know how much you value working with us and that we’re contributing to achieving your goals. We’re genuinely grateful for your trust and continued partnership. Katie Turner (Senior Customer Success Manager)

Replied July 2025

Mike V.

Verified reviewer

Management Consulting

11-50 employees

Used daily for less than 2 years

Review source

Reviewed November 2017

Brilliant...takes all of the hassle out of lead generation

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Set up was easy and it's an extremely flexible service. The team at SoPro are also a pleasure to work with. Nothing is ever too much trouble, they are always looking to innovate and improve their service and they are always open to seeing how we can perform even better.

Phil H.

Verified reviewer

Used daily for less than 2 years

Review source

Reviewed November 2017

Amazing. Everything is taken care of. I just sit back and wait for the leads to arrive in my inbox.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It's results. Honestly, without SoPro I don't believe my business would around today. SoPro is the best 'business development manager' I have ever seen bar none.

Timothy C.

Verified reviewer

Used daily for less than 2 years

Review source

Reviewed November 2017

Superb, deep, high-integrity lead-gen from white-hat experts

Doubled our business

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Quality of leads, ease of operation, very thorough screening, team support, and very serious targeting. This firm helped us double our business.

Rawane J.

Verified reviewer

Internet

11-50 employees

Used weekly for less than 2 years

Review source

Reviewed November 2017

SoPro has been a very reliable lead generation channel for us

Quality leads

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The Return on Investment of SoPro is phenomenal; the quality of leads is higher than I would have expected. Also, working with the the SoPro team was great, they are really flexible, always understand what it is we were looking for and gave recommendations for improvements.

Cons:

Not much to say here but perhaps the billing strategy. Paying per campaign may be less expensive than paying per prospect but then again, it is good value for money and the billing system is very transparent

Navid K.

Verified reviewer

Computer Software

201-500 employees

Used weekly for less than 2 years

Review source

Reviewed April 2020

Very consistent and fantastic ROI

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Fantastic product that has delivered consistent results for us for over 1.5 years. great insights from their reporting capabilities that we have leveraged in multiple teams. They also have a stellar account management team ([SENSITIVE CONTENT HIDDEN] have been awesome) and they also have

Cons:

They don't have great coverage in APJ and LATAM, would like to do more with them but the coverage isnt there

Reasons for switching to Sopro

Previous vendor was not delivering results

Showing 1 - 10 of 60 Reviews

See All Reviews