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Cluetivity

Overview

Cluetivity 2026: Benefits, Features & Pricing

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On this page
  • Overview
  • Pricing and Plans
  • Features
  • User Reviews

Overview

Cluetivity
Cluetivity
4.8
(5)

Pricing

Starting at €1,990.00 per year

About Cluetivity

Cluetivity is a gamification platform designed to merge augmented reality (AR), GPS geolocation, and interactive storytelling into immersive escape game adventures. Since its founding in 2010 in Berlin, Germany, the platform has expanded into a global network of more than 250 partners across 40+ countries. Its mission is simple: transform real-world places into interactive playgrounds, creating scalable and repeatable experiences that can be adapted across tourism, education, hospitality, and corporate industries.

Players equipped with iPads embark on missions where they solve puzzles, uncover storylines, and explore their surroundings with purpose. Beyond digital gameplay, Cluetivity can incorporate real props known as the ActionPack, including cipher disks, UV flashlights, and physical objects that complement AR puzzles. This combination of tangible and virtual elements creates an unmatched level of immersion. Cluetivity also supports indoor formats, making the games ideal for museums, conference centers, resorts, and educational institutions all year round.

The platform serves a wide range of industries. Tour operators enrich cultural tours with interactive storytelling. Escap...

e rooms extend their business outdoors with hybrid formats. Event agencies design corporate team-building programs where participants collaborate under pressure. Resorts, campsites, and leisure parks introduce family-friendly activities that drive guest satisfaction. Schools, universities, and museums integrate gamification into their learning strategies. The hospitality sector, from luxury resorts to holiday parks, adds Cluetivity to diversify services and boost reviews. Cluetivity provides six ready-to-play games, each with a distinct storyline and target audience. Magic Portal invites families into a fantasy quest filled with AR creatures and puzzles. Operation Mindfall transforms real-world locations into espionage missions for adults and corporate groups, using code-breaking and spy gadgets. Blackout simulates a citywide cyber crisis, perfect for professional training or student challenges, featuring hacking puzzles and time-critical decision-making. Treasure Hunters offers families and children a pirate-themed adventure with maps and hidden clues. Christmas Adventures creates seasonal fun for communities and retail spaces, combining festive puzzles with local exploration. Bachelor Royale delivers a playful, social competition for parties, integrating nightlife and humor. Licensing is built for flexibility and growth. The City License provides exclusive rights within defined territories, protecting partner markets. Educational Licenses ensure affordable access for schools and cultural organizations. For entrepreneurs and start-ups who want to build long-term operations, the franchise-like model that Cluetivity applies to all its partners is the ideal choice. This model makes it possible to secure multi-city or regional exclusivity and ensures the advantages of a franchise such as training, operational support, and brand consistency, without royalties, restrictive contracts, or high fees. Additionally, Cluetivity develops Custom Games, immersive game style experiences tailored to specific locations, businesses, or cultural content, transforming ideas and destinations into unforgettable adventures.

Cluetivity Screenshots

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Cluetivity Pricing and Plans

Starting price: €1,990.00 per year
Free Trial
Free Version

City LIcense - Small License

1,990.00

flat rate, per year

Plan includes:

  • 6 Ready-to-Play Games
  • Flat Rate License
  • Unlimited Game Events
  • Territorial Exclusivity*
  • Product Training
  • Marketing Material
  • Premium Support

City License - Medium City

2,990.00

flat rate, per year

Plan includes:

  • 6 Ready-to-Play Games
  • Flat Rate License
  • Unlimited Game Events
  • Territorial Exclusivity*
  • Product Training
  • Marketing Material
  • Premium Support

Copy of City License - Large City

3,990.00

flat rate, per year

Plan includes:

  • 6 Ready-to-Play Games
  • Flat Rate License
  • Unlimited Game Events
  • Territorial Exclusivity*
  • Product Training
  • Marketing Material
  • Premium Support

Cluetivity Features

  • Popular features found in Gamification
    Collaboration Tools
    Contest Management
    Employee Engagement
    Goal Setting/Tracking
    Interactive Content
    Learning Management
    Mobile Access
    Personalization
    Real-Time Data
    Reporting & Statistics
  • More features of Cluetivity
    Activity Dashboard
    Activity Tracking
    Asynchronous Learning
    Badge Management
    Blended Learning
    Communication Management
    Customizable Branding
    Customizable Templates
    Data Import/Export
    Drag & Drop
    Engagement Tracking
    Feedback Management
    For Training/Education
    Leaderboards
    Performance Management
    Performance Metrics
    Progress Tracking
    Real-Time Analytics
    Rewards Management
    Visual Analytics

Cluetivity User Reviews

Overall Rating

4.8

Ratings Breakdown

5

80%

4

20%

3

0%

2

0%

1

0%

Secondary Ratings

Ease of Use

4.0

Value for money

4.3

Customer support

5.0

Functionality

5.0

Have you used Cluetivity and would like to share your experience with others?

Dino's profile

Dino P.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for less than 6 months

Review source

Reviewed January 2020

Excellent service!

5

Beside our main bussines we decided to cooperate with Cluetivity to offer something new on our market and we are very happy with it. If we knew about them earlier we would cooperate much before. We look forward to new games!

Ratings Breakdown

5
Ease of use
5
Value for money
5
Customer support
5
Functionality
icon
Pros:
The best thing is that their team is always up to help you. Any question, help, advice is solved in minutes.
Cons:
Maybe on a first sight it can look hard to catch. But after some time spent on it becomes piece of cake.

Vendor Response

Thank you for being our partner! We're looking forward to working with you and growing alongside you year after year.

Replied January 2020

Read More

NN

Nicoleta N.

Verified reviewer

Events Services

2-10 employees

Used daily for less than 2 years

Review source

Reviewed June 2020

Cluetivity Remote Game Operatin Mindfall and Project Pegasus

5

My experience with Cluetivity lasts for almost 2 years and I always received their support when I was in trouble. On the Romanian market, the product was a novelty that brought us many beautiful surprises. Thanks to [SENSITIVE CONTENT HIDDEN], my partner who takes care of Romaina!

Ratings Breakdown

5
Ease of use
5
Value for money
5
Customer support
5
Functionality
icon
Pros:
The product is very easy to use, it is very clearly structured. When we started using it, our work was a lot easier when we wanted to create new routes. It is a very well thought out product!
Cons:
Integration into my business system was easy to do and I could even talk about high compatibility between our companies.

Reasons for choosing Cluetivity

We chose Cluetivity products because we wanted to come up with new games on our business segment. There are interactive games that were missing on the Romanian market. Next we can say that the games are unique products.

Read More

VR

Verified
Reviewer

Entertainment

2-10 employees

Used weekly for less than 12 months

Review source

Reviewed September 2023

We came, we saw, we took our area by storm

5

Ratings Breakdown

2
Ease of use
2
Value for money
5
Functionality
icon
Pros:
I worked with a business in my area that bought an exclusive license to use Cluetivity. We were the only ones offering anything like this, and so if folks (esp businesses with deep pockets) wanted to offer something like for team building for their employees, we were the ones they had to go to! This made us a consistent revenue stream.
Cons:
This really is a business/organizational team building product. When we had individual inquiries, or inquiries for a kids' bday party etc, it was almost always too expensive, even when the people involved had a high budget, they wouldn't spend their personal money on something so different from anything else they'd done. This seems like a "ahead of the times" problem and will probably resolve once people hear more about this kind of activity.

Vendor Response

Thank you for sharing your insightful feedback! It is great to hear how effectively you have used Cluetivity to establish a unique niche in the team-building market. Addressing your concern, Cluetivity is not just for B2B but also suits a wider audience, including children. For example, our Magic Portal game is designed with children in mind, perfect for those aged 10 and above. These games are highly customizable in terms of difficulty, allowing them to be tailored to specific needs and preferences. Regarding pricing, our licensing model is structured to provide flexibility. Our partners have complete autonomy in setting their prices. This flexibility enables you to adjust costs for events like children’s parties. We recommend considering an affordable group pricing strategy and shorter play durations (under 2 hrs) for such occasions. We’d be glad to hear from you and assist you with advice and quick solutions for game customization and pricing strategies.

Replied December 2023

Read More

SR

Shay R.

Verified reviewer

Entertainment

2-10 employees

Used daily for more than 2 years

Review source

Reviewed October 2019

The World's Most Powerful AR technology

5

Amazing experience and so much fun for guests.

Ratings Breakdown

4
Ease of use
5
Value for money
5
Customer support
5
Functionality
icon
Pros:
The opportunities to customize are amazing.
Cons:
It can be hard for users to understand how to play in the beginning.

Vendor Response

Thanks for your significant review and input. We're continuously working on improving the features of our stories to provide our partner and end-user the best game experience in town and the world ;)

Replied October 2019

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DS

Daniel S.

Verified reviewer

Entertainment

201-500 employees

Used other for free trial

Review source

Reviewed October 2019

Spies and AR and Fun

4

A totally fun experience and the ability to share that experience with a small group of friends. Cool concept overall!

Ratings Breakdown

4
Ease of use
5
Functionality
icon
Pros:
Do you remember the old board game Scotland Yard? Cluetivity reminds me of a real life version of that game. It's a real-world adventure requiring logic and literally moving around your city. It was a blast to try.
Cons:
There's to much to dislike. I suppose sometimes to was 'glitchy' when I was in areas without good cell service, but of course that's not the fault of the software.

Vendor Response

Thank you for your review. Your feedback is important to us! Cluetivity doesn't require a live internet connection to fully operate/run during gameplay, since all the contents can be pre-loaded on the iPad. We'd love for you to experience the game without glitches, therefore we'd like to offer you a Free Customizable Demo to play at your location. Feel free to get in touch with us at partner@cluetivity so we can arrange this for you. - Lu form Cluetivity

Replied October 2019

Read More

Showing 1 - 5 of 5 Reviews

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