Yes, Domo users rank the platform a 4/5 for value for money, and many reviews mention its comprehensive feature capabilities at an affordable cost. Domo also has AI features that write data summaries, automate tasks, and clean up data visualizations to save time and maximize value, especially for resource-constrained teams. It does offer a 30-day free trial for users to test the platform.

What are the disadvantages of Domo?

Domo’s lowest scores from users are for its customer support (4 stars) and its value for money (4 stars). For some, Domo’s pricing feels too expensive for smaller businesses and is based on credits. Some users mention its limited customization and editing compared to other business intelligence tools, and slow performance is sometimes an issue when importing large data sets, complex queries, or heavy visualizations.

Domo centralizes important business data by collecting and integrating data from various sources in real time to provide a unified view. It then allows users to create dynamic visualizations, customize data for different reports, and share with internal stakeholders to improve data accessibility and transparency. Domo also has notifications to highlight changes to users and a mobile app for on-the-go work.

Updated April 4, 2025 at 6:49 AM

Domo 2026: Benefits, Features & Pricing

Written by Eduardo Garcia

Content Analyst

Edited by Caroline Rousseau

Senior Editor

Wondering if Domo is right for your organization?

Our Data Visualization Software selection experts can help you in 15 minutes or less.

On this page

Our Summary
Pricing and Plans
Features
Integrations
Key Sentiments
User Reviews
Frequently Asked Questions

Our Summary

Domo

4.3

(329)

Pros:

Customizable dashboards
Data visualization capabilities

Cons:

High cost
Poor customer support

Pricing

Pricing available upon request

What is Domo:

Domo is a cloud-based business intelligence platform that transforms data into visual insights for improved decision-making. It allows businesses to connect and prepare data from any source with low-code functionality using integrations, connectors, imports and exports, and dashboard creation.

Why we like Domo:

Domo ranks best for functionality on the list of the Best Manufacturing BI Software of 2025. Reviewers praise its robust workflow management features, seamless data synchronization, and visual dashboard creation to aggregate insights and analyze trends.

Who should use Domo:

Domo is useful for finance, IT, marketing, sales, operations, and business intelligence teams in financial services, high-tech, manufacturing, media, retail, and healthcare. Domo received a mix of reviews from businesses of all sizes, highlighting its flexible and robust feature functionality.

Domo Screenshots

Domo Overview

Domo is an AI and data products platform that lets anyone use data and AI to create measurable business impact. It brings together data integration, analytics, automation, and governance in a single end-to-end solution.

With Domo AI, users can automate workflows, predict trends, and explore data through conversational and visual experiences. The platform’s data integration capabilities allow data from cloud and on-premises sources to be connected, prepared, and analyzed quickly.

Domo provides intuitive dashboards, real-time analytics, and secure sharing to support informe...

Domo Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Free

Pricing available upon request

Plan includes:

Full platform
Unlimited users
Onboarding support
Self-service education
One training session

Paid

Pricing available upon request

Plan includes:

Full platform
Unlimited users
Onboarding support
Self-service education
One training session
Dedicated account team
Volume discounts
Custom add-ons available
Support packages
AWS private link

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

Domo Features

Drawn from insights across 329 verified reviews, we've outlined Domo's best and worst rated features and how they stack up against the average rating.

Domo's score

Category average

Domo's Best Rated Features

Ad hoc Reporting

4.86

4.18 category average

Workflow Management

4.75

3.96 category average

Data Synchronization

4.67

4.37 category average

Domo's Worst Rated Features

Performance Metrics

3.83

4.19 category average

Alerts/Notifications

4.0

3.72 category average

Reporting & Statistics

4.0

4.29 category average

Popular features found in Data Visualization
Data Connectors
Data Import/Export
Drag & Drop
Multiple Data Sources
Relational Display
Scheduled/Automated Reports
Search/Filter
Third-Party Integrations
Visual Analytics
More features of Domo
Access Controls/Permissions
Accounting
Activity Dashboard
Activity Tracking
Ad hoc Analysis
Ad hoc Query
Ad hoc Reporting
AI Copilot
AI/Machine Learning
Alerts/Escalation
Alerts/Notifications
API
Application Development
Application Management
Association Discovery
Audit Trail
Benchmarking
Budgeting/Forecasting
Cash Management
Charting
Collaboration Tools
Compliance Tracking
Consolidation/Roll-Up
Conversion Tracking
CRM
Customer Database
Customer Journey Mapping
Customizable Branding
Customizable Dashboard
Customizable Reports
Customizable Templates
Customization
Dashboard
Dashboard Creation
Data Aggregation and Publishing
Data Analysis Tools
Data Blending
Data Capture and Transfer
Data Cleansing
Data Discovery
Data Extraction
Data Integration
Data Management
Data Migration
Data Quality Control
Data Security
Data Synchronization
Data Transformation
Data Visualization
Data Warehouse
Deployment Management
Device Enrollment
ERP integration
ETL
ETL - Extract Transfer Load
Financial Reporting
Forecasting
Functions/Calculations
Funnel Analysis
General Ledger
Goal Management
Graphical User Interface
HR Management
Income & Balance Sheet
In-Database Processing
Information Governance
Integrated Development Environment
Integration into Third Party Applications
Integrations Management
Interactive Reports
Job Scheduling
Key Performance Indicators
KPI Monitoring
Marketing Reports
Match & Merge
Metadata Management
Mobile Access
Mobile Dashboards
Mobile Reporting
Multi-User Collaboration
Multivariate Analysis
Non-Relational Transformations
OLAP
Performance Metrics
Predictive Analytics
Private Dashboards
Profitability Analysis
Profit/Loss Statement
Progress Tracking
Project Management
Public Dashboards
Publishing/Sharing
Real-Time Analytics
Real-Time Data
Real-Time Updates
Regression Analysis
Reminders
Remote Access/Control
Reporting/Analytics
Reporting & Statistics
Role-Based Permissions
Sales Reports
Scorecards
Security Management
Self-service Analytics
Self Service Data Preparation
Sentiment Analysis
Single Page View
Single Sign On
SSL Security
Statistical Analysis
Statistical Simulation
Strategic Planning
Streaming Analytics
Templates
Time Series Analysis
Trend Analysis
Trend/Problem Indicators
Visual Discovery
Visualization
Visual Modeling
Visual Workflow Management
Web Services
"What If" Scenarios
Widgets
Workflow Management

Domo Integrations

Based on 329 verified reviews, we've identified products most frequently integrated with Domo.

Google Analytics 360

Integration rated 5.0 from 4 reviews

HubSpot Marketing Hub

Integration rated 5.0 from 3 reviews

Harvest

Integration rated 5.0 from 3 reviews

Workday Adaptive Planning

Integration rated 5.0 from 3 reviews

Microsoft SQL Server

Integration rated 5.0 from 2 reviews

Zoho CRM

Integration rated 4.0 from 2 reviews

See all 76 integrations

Domo Key Sentiments

We analyzed 329 verified reviews for Domo to find out what actual users really think.

Most Positive Sentiments

Data visualization

73% Positive

20% Neutral

7% Negative

Reviewers appreciate Domo's data visualization capabilities, noting the ease of creating stunning visualizations in real time. They value the user-friendly interface and the extensive data connectors that facilitate the creation of interactive dashboards. Users also find the platform effective for presenting data in a visually engaging manner, making it accessible to both novice and experienced users.

Data management

61% Positive

29% Neutral

10% Negative

Users find Domo highly effective for data management, allowing them to analyze complex data and combine multiple data sources seamlessly. They appreciate the flexibility in data manipulation and the ability to gain deep insights from their data. Reviewers also highlight the software's capability to provide a comprehensive view of operations and influence important organizational changes.

Reporting

47% Positive

42% Neutral

11% Negative

Users praise Domo for its customizable reporting features, which allow them to create and share reports tailored to their needs. They find the process of report creation straightforward and appreciate the ability to generate complex reports easily. Reviewers also highlight the convenience of sharing reports across teams, enhancing collaboration and decision-making.

Least Positive Sentiments

Card creation

37% Positive

46% Neutral

17% Negative

Users appreciate the speed and ease of creating and managing cards in Domo, which helps them understand data quickly. They find the card presentation effective for communication and enjoy the ability to edit cards easily. However, some reviewers mention the need for more advanced features and improvements in the card display options.

Customer support

42% Positive

26% Neutral

32% Negative

Reviewers have mixed feelings about Domo's customer support, with some praising the helpful and responsive service they receive. However, many users report issues with slow response times, unresponsiveness, and a lack of attention to smaller businesses. These challenges have led to frustration and dissatisfaction for several users.

Domo User Reviews

Overall Rating

4.3

Ratings Breakdown

51%

34%

11%

Secondary Ratings

Ease of Use

4.1

Value for money

4.0

Customer support

4.0

Functionality

4.3

Nurul Iman A.

Verified reviewer

Banking

10000+ employees

Used daily for less than 2 years

Review source

Reviewed September 2022

Data management using Domo

It gives a new way technique of data management and analysis. We are very happy with this software.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

It's easy to customize and drive this program. Our consumers may access data from their mobile gadgets or any location with internet access. Tables and graphs are intuitively laid out for users. The drag-and-drop component makes it simple to assemble visualizations.

Cons:

The execution and customer service have been a disaster. We used two separate advisors for the deployment but never used the solutions they suggested.

Reasons for switching to Domo

Domo has a better tools for our organization needs.

Jaclyn L.

Verified reviewer

Marketing and Advertising

1001-5000 employees

Used daily for less than 12 months

Review source

Reviewed February 2025

Extremely organized and easy way to review data!

Over the past year of learning and navigating this system at work I have found data retrieval to be so much easier than before, and extremely more organized. I cannot express how much I appreciate this program.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

DOMO is a phenomenal program that makes capturing data for the entire company organized and easy to evaluate! We previously used a different operating system and this one is a million times better. It is so easy to navigate and easy to pull the needed reports!

Cons:

I think the "Buzz" section that takes up the entire right side of the screen should have a toggle bar to make that section smaller. In the capacity I use this system I don't typically use the Buzz section so it would be nice if I should hide that section and view more of the screen I actually need.

Reasons for switching to Domo

I think the company's contract was ending and they wanted to invest in a system that would be more beneficial and functional across departments.

Brian M.

Verified reviewer

Computer Networking

10000+ employees

Used weekly for more than 2 years

Review source

Reviewed January 2026

My time with Domo

I thought my experience was great. Easy to learn the basics while advanced features were a bit more difficult.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Domo makes it really easy to bring all your data together in one place and visualize it quickly. The dashboards are clean and interactive and was fairly easy to learn.

Cons:

While basic dashboards are easy, the advanced features and integrations can take time to master. It can feel intimidating at times.

Lexton D.

Verified reviewer

Logistics and Supply Chain

11-50 employees

Used daily for more than 2 years

Review source

Reviewed December 2024

Great for the right customer

Domo has been very great for our business, but as a small business it is clear we are not a target or focused customer group. I believe their suit of tools is best suited for medium to large businesses. They will accept a small business but will not give much attention to them in our experience

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Very fast and powerful data transformations/manipulation that are intuitive and straightforward to perform. Data connections are very broad

Cons:

Expensive and hard to understand pricing. Data visualizations are comparable in quality and capability to much more affordable options.

Reasons for choosing Domo

Integrated products of Domo are hard to beat. No one side of their platform is too far ahead of the competition but the seamless use of each is well ahead. Domo also has some heightened capacity to manipulate large datasets very fast. Comparatively, they are faster than competitors - at least those we looked at.

Joseph E.

Verified reviewer

Health, Wellness and Fitness

11-50 employees

Used monthly for less than 6 months

Review source

Reviewed October 2025

Great if you have the time to set it up

I had a lot of DOMO demos then tried using the product for a month or so. I tried connecting some things but ultimately gave up as I couldn't figure it out.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love how much you can do with it. DOMO is very advanced as you can connect just about any platform to it and visualize it anyway you want.

Cons:

I don't like how much the cost can add up and how much time it takes to set up everything the way you want it to.

Reasons for switching to Domo

We thought DOMO could integrate more tools and show more data but we decided to switch back to Northbeam.

Jaden R.

Verified reviewer

Hospital & Health Care

51-200 employees

Used weekly for less than 12 months

Review source

Reviewed March 2025

Domo is a powerful business intelligence platform that provides visualization

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I find the data analysis capabilities in Domo particularly useful. The platform allows me to inspect and transform data easily, enabling me to uncover trends and patterns that inform our business strategies

Cons:

At first Domo is very difficult to navigate asides of this learning curve no issues

Reasons for switching to Domo

Zoho is too cost for our company that’s why we switched

Aniruddha T.

Verified reviewer

Mechanical or Industrial Engineering

1001-5000 employees

Used daily for less than 2 years

Review source

Reviewed September 2024

Actionable Insights through Visual & Advanced Data

All in general, this tool has helped us look at the data for not just manufacturing or operations department but overall all business units in a more automated and customized way which the teams have loved so far. Also, the PDP feature allows us to ensure we are only giving access to the authorized users and reduce unnecessary bureaucracy.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like it because it is really advanced when it comes to Business Intelligence and visual insights. It helps me in quick and impactful decision-making through the metrics I can build on a dashboard and integrate with ERP & SaaS products for my company.

Cons:

The data refresh is still i believe not fully there yet. on the daily refreshes, sometimes it forgets to refresh data and then I'd have to wait for a day again to have it update live data. Even though, it is a rare instance, I'd love if this was fixed permanently.

Reasons for choosing Domo

DOMO had more to offer with a little expensive pricing but it breaks-even real fast if you manage the software, the processes, the mechanisms involved and the contingencies really well.

Creed S.

Verified reviewer

Medical Devices

501-1000 employees

Used daily for more than 2 years

Review source

Reviewed July 2025

With Domo, ANYONE can put their data to great use.

It's so easy to use, it's really powerful, and it can really make a difference to an organization that is looking to better utilize it's data. On the other hand, it can really get expensive if you don't put in the effort to govern your costs. Domo needs to improve its consumption controls.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It's one of the most robust and user-friendly data and BI platforms. I can connect to any number of systems, transform data, and visualize it literally within minutes.

Cons:

Domo's new consumption pricing model solves the problem of paying for numerous extra features, and it brings a lot of flexibility to allow customers to control their costs. However, because Domo is so user-friendly, it's really difficult to keep the costs from spiraling out of control because of the "democritization" of data.

Steven E.

Verified reviewer

Industrial Automation

51-200 employees

Used weekly for less than 2 years

Review source

Reviewed July 2025

Over Promise-Under deliver

Unfortunately we were sold on on numerous promises and features that have never come to fruition. They have no problems billing us for the lack of service.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The theory of it. I had used Domo in a previous role and we had a data analytics specialist in-house that integrated all our business to utilize this platform.

Cons:

Horrible customer service. Sadly, our service reps will not assist us with numerous questions to get our businesses integrated.

Eleanor B.

Verified reviewer

Non-Profit Organization Management

51-200 employees

Used monthly for less than 2 years

Review source

Reviewed May 2025

Nice to look at, not the easiest to navigate

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

The data it puts out is fairly easy to digest, and you can make edits to the cards in real time. It's also easy to collaborate with colleagues on projects within Domo.

Cons:

The interface itself isn't the most intuitive. Trying to navigate to different boards/projects can feel a bit jumbled at times. It can also be confusing figuring out how to request to join a card/project if you don't know who the owner is, or having to contact them outside the platform since the notification system doesn't always seem to... notify people.

Showing 1 - 10 of 329 Reviews

See All Reviews

Domo FAQs

Is Domo worth it?
Yes, Domo users rank the platform a 4/5 for value for money, and many reviews mention its comprehensive feature capabilities at an affordable cost. Domo also has AI features that write data summaries, automate tasks, and clean up data visualizations to save time and maximize value, especially for resource-constrained teams. It does offer a 30-day free trial for users to test the platform.
What are the disadvantages of Domo?
Domo’s lowest scores from users are for its customer support (4 stars) and its value for money (4 stars). For some, Domo’s pricing feels too expensive for smaller businesses and is based on credits. Some users mention its limited customization and editing compared to other business intelligence tools, and slow performance is sometimes an issue when importing large data sets, complex queries, or heavy visualizations.
How does Domo work?
Domo centralizes important business data by collecting and integrating data from various sources in real time to provide a unified view. It then allows users to create dynamic visualizations, customize data for different reports, and share with internal stakeholders to improve data accessibility and transparency. Domo also has notifications to highlight changes to users and a mobile app for on-the-go work.