Data Visualization Tools

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Showing 1 - 20 of 230 products
Showing 1 - 20 of 230 products

Domo

Domo transforms business by putting data to work for everyone. Domo’s low-code data app platform goes beyond traditional business intelligence and analytics to enable anyone to create data apps to power any action in their busines...Read more

4.24 (198 reviews)

7 recommendations

Dundas BI

Dundas BI, from Dundas Data Visualization, is a browser-based business intelligence and data visualization platform that includes integrated dashboards, reporting tools, and data analytics. It provides end users the ability to cre...Read more

4.52 (121 reviews)

4 recommendations

ClicData

ClicData is a business intelligence (BI) dashboard solution designed for use primarily by small and midsized businesses. The tool enables end users to create reports and dashboards. A drag-and-drop interface designed for ease...Read more

4.61 (134 reviews)

3 recommendations

SAP Analytics Cloud

SAP Analytics Cloud is a business intelligence and data visualization solution designed for businesses of all sizes. It offers business planning, predictive analytics, digital boardroom and reporting functionalities within a suite...Read more

4.33 (81 reviews)

3 recommendations

Logi Analytics

Logi Analytics is a business intelligence (BI) platform that provides self-service analytics tools for businesses. It can be embedded directly into the applications that employees use every day. Key features include a dashboard, d...Read more

4.17 (41 reviews)

2 recommendations

Izenda Business Intelligence

Izenda is a business intelligence (BI) platform that enables real-time data exploration and report creation. It is suited for software vendors and development teams in enterprises that need to embed BI and analytics functionality ...Read more

4.47 (30 reviews)

1 recommendations

Toucan

With a focus on reducing the complexity of insights from data for business users, even complex tasks are made simple with the Toucan guided analytics platform: Data visualization is guided, allowing the user to focus on the story...Read more

4.70 (23 reviews)

1 recommendations

Reveal

Reveal is a self-service embedded analytics solution that provides organizations with the most powerful, flexible, and transparently priced analytics tools on the market. It enables users to easily create data reports and dashboar...Read more

4.19 (16 reviews)

1 recommendations

Analogyx BI

A Web-Based, Self-Service, Real-time Data & Analytics Platform, with a built-in data warehouse that has the ability to consolidate & centralize data from any environment (SaaS or On-Prem), including any type of databases, flat fil...Read more

4.50 (8 reviews)

1 recommendations

Canva

Canva is a cloud-based graphic design tool used to create on-brand marketing content, sales presentations, training videos and more by companies of all sizes. This solution includes features such as drag-and-drop design and photo ...Read more

Software pricing tips

Read our Data Visualization Software Buyers Guide

Subscription models

  • Per employee/per month: This model allows you to pay a monthly fee for each of your employees.
  • Per user/per month: Users pay a monthly fee for users—normally administrative users—rather than all employees.

Perpetual license

  • This involves paying an upfront sum for the license to own the software and use it indefinitely.
  • This is the more traditional model and is most common with on-premise applications and with larger businesses.

Rated best value for money

Google Analytics 360

FrontRunners 2022

Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI analysis reports. The app's primary function is to provide insights into customer behavior interactions with websites...Read more

Visio

Visio, a Microsoft 365 solution, is a diagramming tool that can be used by businesses of all sizes to create visual charts for team collaboration. With Visio, teams can connect diagrams and charts to real-time data and automate wo...Read more

MATLAB

FrontRunners 2022

MATLAB is a programming platform designed to help businesses and educational institutions develop algorithms, analyze data, create applications and more. MATLAB's live editor lets businesses create scripts to combine formatted t...Read more

Tableau

FrontRunners 2022

Tableau is an integrated business intelligence (BI) and analytics solution that helps to analyze key business data and generate meaningful insights. The solution helps businesses to collect data from multiple source points such as...Read more

Google Cloud Platform

Featuring G-Suite and GCP, Google Cloud is a platform that provides a reliable and easy-to-use set of solutions that can be used to tackle the toughest challenges in any type of industry. It provides secure storage options, integr...Read more

Microsoft Power BI

FrontRunners 2022

Microsoft Power BI is a web-based business analytics and data visualization platform that is suitable for businesses of all sizes. It monitors important organizational data and also from all apps used by organizations. Microsoft P...Read more

Miro

Miro is a cloud-based collaboration tool for small to midsize businesses. The solution features a digital whiteboard that can be used for research, ideation, building customer journeys and user story maps, wireframing and a range ...Read more

Google Charts

FrontRunners 2022

Google Charts is a cloud-based business intelligence solution designed to help teams visualize data on their websites in the form of pictographs, pie charts, histograms and more. Key features include content management, custom das...Read more

Visme

FrontRunners 2022

Visme is a cloud-based platform, which helps agencies, non-profit organizations and marketers create and share infographics in real-time. The software allows teams to utilize customizable templates and content blocks to create pre...Read more

ActivTrak

FrontRunners 2022

ActivTrak helps companies unlock productivity potential. Our award-winning workforce analytics and productivity management software provides expert insights that empower people, optimize processes, and maximize technology. Addit...Read more

Buyers Guide

Last Updated: July 04, 2022

Data visualization software helps companies make sense of their vast data stores by providing graphical representations of key information. These tools make it easy for ordinary, non-IT users to quickly view data in an easy-to-understand format and assess it so they can make better, more informed decisions. Data visualization solutions are particularly helpful for illustrating data that can be presented with executives or clients who want to quickly understand important insights and trends without having to perform deep data dives themselves.

Many data visualization tools also offer the ability to download, share and embed visualizations, which gives organizations a way to provide internal and external parties greater visibility into performance.

There are a wide range of data visualization solutions on the market available to buyers. We've created this guide to help you better understand what data visualization solutions are, the benefits they can offer your organization and what important considerations to keep in mind when selecting a system to purchase.

Here's what we'll cover:

What Is Data Visualization Software?
Common Features of Data Visualization Software
Benefits of Data Visualization Software
Key Considerations for Buyers
Pricing: Web-Based vs. On-Premise

What Is Data Visualization Software?

Data visualization software processes information from an organization's databases and presents it in graphical form. These visualizations range from simple charts and graphs to complex flow charts and geographical maps. Many of these visualizations are interactive, allowing users to adjust certain settings and see the impact in real-time.

Data Visualization Software from Tableau

 

Geographical data mapping using Tableau

Features of Data Visualization Software

The breadth and depth of data visualization tools will vary depending on the type of solution. A simple stand-alone data visualization tool, for example, will likely offer fewer and less robust features than a tool that is part of a fully integrated business intelligence solution that includes multiple other applications for data reporting, predictive analytics, data mining, and so on. Regardless, most data visualization software usually offers some or all of the following functionality:

Basic visualizations A variety of visuals and chart types to choose from (e.g., infographics, heat maps, fever charts).

Interactive capabilities E.g., drag-and-drop, drill-down functionality.
Data/event alerts Alerts to let users know when data is updated or certain events occur.

Data visualization sharing The ability to share visualizations with both internal and external parties.

Import/export  The ability to import Excel and other data files and export visualizations into different formats and embed them into web pages. 

Benefits of Data Visualization Software

Data visualizations enable users to more readily analyze information, gain insights and discover trends. This makes users more efficient because they spend more time asking questions and getting answers, and less time interpreting numbers and creating graphics.

Here are a few ways that data visualization software can assist users in gaining insights from their data:

Geographical maps. Mapping data can help users discover geographical trends that may have gone unnoticed in traditionally analyzed data sets. Users can utilize these visualizations to pinpoint geographic strengths and weaknesses and find ways to address them.

Heat maps. Heat maps are 2D data visualizations that use colors to represent different values in order to provide users with a quick and easy way to understand how these values are performing relative to one another. They are similar in nature to fractal maps and tree maps, all of which use different colors to represent a hierarchy of variables. They can be particularly helpful when analyzing how users interact with web pages. For example, a heat map that analyzes web page engagement might show areas of the page that users spent the most time on in colors such as red, orange and yellow, while the areas of the page that had less user interaction with might appear in blue, green and purple shades.

Timelines. Plotting data in a time series is a common way for businesses to track success. With data visualization software, users can constantly adjust parameters to adjust both the metrics considered (e.g., revenue, profit or margins) as well as the relevant timeframe.

Workflow representations. These visualizations allow users to quickly understand the progress of a particular item within a project. By nesting individual workflows under multiple levels of a larger project, both frontline managers and executives can understand at a glance where particular activities stand.

Key Considerations for Buyers

You should consider the following when evaluating data visualization applications:

Do you need a stand-alone data visualization tool or an integrated BI application? Is more advanced BI functionality—such as that included in predictive analytics and forecasting systems—a necessity? If so, you should consider a BI application with integrated visualization, reporting and analysis functionality.

Is mobile BI on your roadmap? Mobile BI is one of the biggest trends in business analytics, and most vendors currently offer at least some functionality on mobile devices. Visualization applications will often require the larger tablet screen to be effective. If you plan on using mobile devices to access visualization applications, ensure that the vendors you evaluate provide support for popular tablets (e.g., Apple iPad and Android-based tablets).

Pricing: Web-Based vs. On-Premise

Buyers of data visualization software have the option to choose between web-based (also known as cloud-based) deployment or on-premise deployment. 

Systems using a cloud-based deployment model deliver “Software-as-a-Service” (SaaS); this is also known as “web-based software.” In this model, the software is hosted (meaning housed, served, maintained and delivered) remotely, on the vendor’s or service provider’s own servers. It is then accessed by users through any device that is both compatible with the system and has an internet connection, which gives users the ability to use the tool anywhere, anytime.

With on-premise deployment, the software system is hosted in-house, on the user’s own servers. Data in the database and all associated applications are housed and run locally, and users may or may not be able to access the system remotely (depending on whether or not the system is compatible with mobile devices and remote computers).

While larger companies will often have the IT resources to host a solution in-house, this can be a costly option for smaller companies. Smaller organizations may thus want to consider cloud-based solutions, which are usually faster and easier to implement and are less costly to manage and update. However, cloud-based solutions may not include the type of robust functionality that a more comprehensive, on-premise BI solution might.