Magnolia 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Magnolia

4.7

(23)

Pricing

Starting at $3,500.00 per month

About Magnolia

Magnolia CMS is the fastest way for mid-market and large organizations to launch world-class digital experiences. Integrating with your existing applications and frameworks is seamless thanks to Magnolia's API-based architecture, which also makes it possible to deliver content to any screen or device. A sleek, powerful interface helps authors and editors work more quickly, while still letting them personalize and re-use content across different channels.

Magnolia Screenshots

Magnolia Pricing and Plans

Starting price: $3,500.00 per month

Free Trial

Free Version

DX Cloud

$6,000.00

per month

No plan information available

DX Core

$3,500.00

per month

No plan information available

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Magnolia Features

Popular features found in Content Management
Access Controls/Permissions
Audio File Management
Content Library
Customizable Templates
Image Editing
Search/Filter
SEO Management
Text Editing
Version Control
Video Support
More features of Magnolia
A/B Testing
Activity Dashboard
Alerts/Notifications
Analytics
API
Approval Process Control
Archiving & Retention
Asset Lifecycle Management
Audit Trail
Brand Management
Campaign Management
Categorization/Grouping
Collaboration Tools
Configurable Workflow
Content Management
Content Publishing Options
Customizable Branding
Customizable Forms
De-Coupled Front & Back Ends
Digital Asset Management
Document Classification
Document Management
Document Review
Document Storage
Drag & Drop
Electronic Forms
Engagement Tracking
File Management
Filtering
For Developers
For Marketers
Forms Management
Full Text Search
Generative AI
Indexing
Information Governance
Interactive Content
Java Supported
Metadata Management
Mobile Access
Multi-Channel Distribution
Multi-Channel Management
Multi-Channel Marketing
Multi-Language
Preview Functionality
Reporting/Analytics
Reporting & Statistics
Rich Text Editor
Role-Based Permissions
Rule Based Publishing
Scheduling
Secure Data Storage
Single Sign On
Tagging
Task Management
Template Management
Third-Party Integration
Third-Party Integrations
Two-Factor Authentication
User Management
Visual Editor
Web Forms
Website Analytics
Website Management
Workflow Management
WYSIWYG Editor

Magnolia Integrations

SugarCRM

Google Analytics 360

Siteimprove

Adobe Commerce

Bynder

BigCommerce

See all 36 integrations

Magnolia User Reviews

Overall Rating

4.7

Ratings Breakdown

74%

22%

Secondary Ratings

Ease of Use

4.7

Value for money

4.7

Customer support

4.6

Functionality

4.7

Andrew E.

Verified reviewer

Computer Software

11-50 employees

Used weekly for more than 2 years

Review source

Reviewed April 2020

Our go-to CMS platform

Our primary goal is unifying data and making it easy for clients to manage their various pieces of data and assets which are often scattered across various systems. Having a centralised interface with one set of logins and where applicable one set of design templates makes it easier to extend applications and keep things tidy. We also don't have to put a lot of effort in to infrastructure as the system performs pretty well without having lots of additional reverse proxies and caches in place. It just works. That's all we and indeed our clients want.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

We implement a number of different CMS platforms and the team have been doing this for over twenty years. Magnolia is a system we keep coming back to because it's reliable, easy to work with and contains the right balance of features to help us give clients the functionality they want without adding extraneous features. For an enterprise grade system, it's also pretty good from a budget point of view. Our clients respond positively to the intuitive interface and that means a lower support overhead for us.

Cons:

Up until the last year or two, the company were not particularly customer or indeed integrator friendly. Thankfully this has since changed.

Reasons for choosing Magnolia

Other products often come with a significant price tag and often with a very opaque pricing structure. Our clients very rarely have limitless budgets to spend on projects overall and so clarity is important. Alternative systems either come with too much in the way of unnecessary functionality out of the box which a client will never use but still pay for or come with very little and will need it all built. Magnolia strikes a nice balance and provides tools and has a design that demonstrates that somebody has actually thought about how people will use it. It makes our lives easier and that of our clients.

Joaquin A.

Verified reviewer

Information Technology and Services

Self-Employed

Used daily for more than 2 years

Review source

Reviewed June 2020

Clean and high performance open source CMS

I met Magnolia because I was required for a company to evaluate it. I started from the commercial website of Magnolia and it was enough to create the POC and deploy the product in a few time.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

From the point of view of a software engineer what I like more is the architecture and design of the product - it is simple and brilliant - and also the cleanliness of the code and the usage of design principles and recommendations for Java developing. The above pros allows Magnolia to be robust, reliable and at the same time dynamic and flexible because it is really easy to customize and adapt the product to the requirements of the installation. As standard java product it is really easy to deploy it in any IT infrastructure: cloud, cluster of dockers, on premise etc. Another feature I like is headless that allows you to integrate Magnolia with other services to consume and expose contents from/to other services or systems. As a user, Magnolia is simple to use and easy to learn - it remembers me the "Kiss" principle - and full of features that helps content editors.

Cons:

The community of Magnolia is active but It is small, there is a lot of help and docs from official community but non-official or partners are not so involved.

Reasons for choosing Magnolia

Main reason was that it is Open source and easy to customize. The usage of java as programming language was also important. The modular design of magnolia allowed to integrate Magnolia better inside the infrastructure. Headless skills. Magnolia had better performance than alternative products.

Reasons for switching to Magnolia

The following issues with the current product: low performance, lack of documentation, bugs and poor support. It was a proprietary product and it was not possible to customize or even improve it.

Le Vin C.

Verified reviewer

Information Technology and Services

11-50 employees

Used daily for more than 2 years

Reviewed July 2021

Few issues over the years

Ratings Breakdown

Ease of use

Functionality

Pros:

As someone who had used other CMS before, Magnolia is very easy to grasp and use. over the past 6 years, there have been almost no occasions where we needed the helpline - we always solved the problems internally.

Cons:

Our website is coded such that use beyond standard settings requires a developer to create new templates or adjust settings.

Leigh W.

Verified reviewer

Internet

11-50 employees

Used daily for more than 2 years

Reviewed June 2020

Why Magnolia

Running an Agency Magnolia stands out because of the ease of use, empowerment and speed of development, 3 things which are important in ensuring client deliveries and retaining customers.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

When evaluating CMS's it is important to consider the end user needs, the people that will be using it on a day to day basis. Whilst having all of the Enterprise features Magnolia wins on ease of use, logically laid out the user interface empowers content editors, and authors to get on with telling stories and day to day marketing/merchandising of the website whether Ecommerce or B2B. Add to ease of use features like campaign management and personalisation along with open integration and tools then the platform becomes very powerful.

Cons:

Like most Enterprise CMS platforms there is a lot of functionality under the bonnet and it requires expertise to ensure that the approach taken for a particular part of a site development is the right one, but once selected provides a firm foundation to build upon.

Reasons for choosing Magnolia

ease of use, speed of implementation, openness

Reasons for switching to Magnolia

Often switching clients onto Magnolia as the open framework and empowerment tools makes it easier to deliver client requirements.

Ricardo B.

Verified reviewer

Internet

2-10 employees

Used daily for less than 2 years

Review source

Reviewed January 2021

Magnolia CMS provides a great digital experience

Magnolia CRM was a great complement on our current content management infrstructure. Thanks to its highly modular structure we could implement it with ease.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Magnolia has an extremely modular structure that enabled it to be integrated to our current business management infrastructure. Magnolia helps us to deliver our central content any end user distribution channel.

Cons:

Magnolia is really an extemely huge CRM that requires a considerable amount of time and efford to have an expertise on all features of the platform.

Reasons for choosing Magnolia

Magnolia CRM had more modular structure and this was the key point that effected our decision.

Reasons for switching to Magnolia

Magnolia CRM was a better option in terms of ease of integration to our existing business management infrastructure.

Sebastian N.

Verified reviewer

Computer Software

11-50 employees

Used daily for more than 2 years

Reviewed May 2020

Magnolia as an ideal Digital Experience integration platform

Solving the content integration and personalization challenges of our clients and Magnolia is providing the tooling to achieve that goal with rapidly customizable features.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The best features of Magnolia besides it's great content editor experience is the ability to use the product in a traditional CMS approach by rendering web pages and as a headless CMS. It provides great flexibility on both fronts. Enterprise integration capabilities are also superb with available pre-built integration modules to popular applications like Salesforce and Google Analytics as well as Ecommerce. Overall a great platform to build and grow an Enterprise wide Digital Experience.

Cons:

The platform is extensive and can be challenging from a development learning curve perspective.

Reasons for choosing Magnolia

Superior integration capabilities and better editor user experience.

Verified

Reviewer

Security and Investigations

11-50 employees

Used weekly for less than 2 years

Review source

Reviewed March 2020

Distancing itself as an Enterprise solution

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Our team is comprised of Java and Web Developers. We had been using WordPress which was a big task for us as our expertise didn't lie in PHP. Then we stumbled on Magnolia and it wasn't that it was just a Java based product. The ease at which we were able to build the custom modules we needed and plug it into our other solutions like Salesforce. Helped us reduce our time spent in implementing and provide a quicker turnaround for new features to our business team. Which in turn sped up our ROI on Magnolia.

Cons:

The only issue we seem to have at this point is there are not a lot of OOB integrations to popular solutions like NetSuite or Salesforce and everything pretty much has to be custom built. I think if Magnolia did that there would be very few competitors for them.

Dayana J.

Verified reviewer

Non-Profit Organization Management

1001-5000 employees

Used weekly for less than 6 months

Review source

Reviewed September 2019

Mangolia is An attractive content management system,Highly recommended

Magnolia CMS is an amazing tool for the development of an innovative websites, intranets, and extra-nets. It enables you to launch your apps or websites without generating new content. It allows you to re-utilize and reorganize your present content into little, recyclable blocks. So, you can provide content to the visitors related to their interests. Magnolia offers easy access to customize the pages and content through its friendly web-based applications.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Magnolia is an open, extendable and a flexible tool and its standard features can be changed and expanded. It provides a centralized solution for the users with the characteristics for sending an appealing digital experience to all the channels, markets, and brands. Integration of other software’s can be done using Java API, REST, SOAP, CMIS, XML, etc. Magnolia is a high-quality platform for enterprise IT system which is written in Java. It is firm, accessible, and safe and separates the performance from the public settings. Magnolia offers easy access to customize the pages and content through its friendly web-based applications.

Cons:

There is a lack of an administrative control panel in Magnolia, displaying all the workflow, most probably in graphical representation. The developer must know how to use Vaadin in order to implement the customization in the administrative UI of Magnolia. The uninstall of the modules is quite unsystematic. There are no chances to go back if an error occurs during the publication of new versions of a self-made module. It is not mobile or tablet friendly.

Emilio M.

Verified reviewer

Hospitality

10000+ employees

Used daily for more than 2 years

Review source

Reviewed May 2020

Why should I recommend Magnolia CMS?

From DevOps perspective Magnolia CMS gives us the ability to clone environments very easily, with low cost in infrastructure. It's amazing how Magnolia CMS can manage high loads without issues using not too large machines. Of course backups are another strong point in Magnolia CMS with easy integration with Cloud solutions.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Is amazing how easy is to integrate Magnolia CMS in our continuous delivery cycle. We use Magnolia CMS over Tomcat and the behavior is the same than others Tomcat based solutions we already had in the company.

Cons:

We would like to control the publication of content between different public instances and not others. For example, I want to publish this content only in this public instances to test something new.

Reasons for switching to Magnolia

Performance, complex Continuous Delivery, complex administration and costs.

May T.

Verified reviewer

Information Technology and Services

201-500 employees

Used daily for more than 2 years

Review source

Reviewed October 2020

One of the most flexible WCM platforms out there!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

From end users onboarding to platform enablement, Magnolia is proven to be one of the front runner. Our team loves the extensibility of the platform. Definitely one of the most well rounded WCM out there from features to pricing.

Cons:

Desired features: More robust translation workflow / connector, A/B/N Testing (in roadmap already)

Showing 1 - 10 of 23 Reviews

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