Marcom Portal 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Marcom Portal

4.0

(83)

Pricing

Starting at $250.00 per month

About Marcom Portal

Marcom Portal is a cloud-based marketing solution that helps businesses enforce brand standards, customize marketing assets and distribute content. It enables sales teams, channel partners, franchisees and users to create custom marketing collateral from different places.

The solution is suited to organizations in industry verticals like healthcare and hospitality, retail and wholesale, automation and manufacturing, technology and software, education and financial services.

MarcomCentral Enterprise provides users a single portal to enable uploading and sharing of brand assets with internal and external teams. The solution offers various functionalities, such as integrations for CRM, email marketing, business intelligence, ERP, list vendors and shipping solutions.

MarcomCentral Enterprise allows users to customize the marketing portal design. The solution provides support for multiple languages and offers supports file conversion formats.

MarcomCentral Enterprise offers support through online resources, training and via email and phone.

Marcom Portal Screenshots

Marcom Portal Pricing and Plans

Starting price: $250.00 per month

Free Trial

Free Version

Basic

$250.00

per user, per month

No plan information available

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Marcom Portal Features

Popular features found in Digital Asset Management
Access Controls/Permissions
Asset Categorization
Content Management
Customizable Branding
Document Management
File Management
Metadata Management
Reporting/Analytics
Search/Filter
Tagging
Version Control
Workflow Management
More features of Marcom Portal
Artwork Management
Asset Library
Asset Sharing
Automatic Re-ordering
Brand Guidelines
Brand Management
Campaign Management
Change Management
Collaboration Tools
CRM
Customizable Templates
Digital Asset Management
Email Management
Email Marketing
File Conversion
Franchise Intranet
Fulfillment Distribution
Job Scheduling
Lead Management
Mobile Access
Multi-Channel Marketing
Online Store
Performance Management
Pipeline Management
Project Management
Reporting & Statistics
Training Management

Marcom Portal Integrations

Infor OS

Microsoft PowerPoint

Marketo Engage

Salesforce Marketing Cloud

Adobe Acrobat

Marcom Portal User Reviews

Overall Rating

4.0

Ratings Breakdown

33%

42%

20%

Secondary Ratings

Ease of Use

3.5

Value for money

3.8

Customer support

4.1

Functionality

3.7

Kelsey D.

Verified reviewer

Financial Services

201-500 employees

Used daily for less than 12 months

Review source

Reviewed August 2018

Time and Money saved by getting rid of one-off designs

Previously 4

Ratings Breakdown

Ease of use

Value for money

Customer support

Previously 4

Functionality

Pros:

MarcomCentral did exactly what we expected. It helped us automate our design and printing process by creating templates that took the place of our one-off designs. We were at a point where every business card, in a corporation that had 5,000 employees, was created by one of our designers. We had great support with our implementation team and customer service. They are constantly improving their product, which was great.

Cons:

The templates are not "magic" nor could you expect them to be. The front-end was very easy for users, but the back-end needed to be set up by more tech-savvy marketer/designers.

Verified

Reviewer

Higher Education

1001-5000 employees

Used daily for less than 2 years

Review source

Reviewed January 2018

We had good experience with the product I have used it for about a year and it's fairly simple.

It's a localized place where users can find collateral and promotional items.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like that we can easily add products and how simple it is for our static products. It easy to add users, products and cost centers. The approval process for products is easy and intuitive. It's a localized resource that our users can use.

Cons:

The back end of the product is fairly slow. It takes a long time to add products because of how slow it is at times. The reporting for the portal could be better. I know the Business Intelligence feature was created to solve for reporting. Also sometimes we experience difficulty with customizable products. I feel like there's more options to build this out more based on the users needs.

Vendor Response

Hi there! Thank you so much for your review. We've forwarded along your concerns to the appropriate teams, and we'd like to send you your thank you -- please contact us at your earliest convenience!

Replied January 2018

Andrew W.

Verified reviewer

Insurance

1001-5000 employees

Used daily for more than 2 years

Review source

Reviewed January 2018

MarcomCentral has robust capability. But, from a UX and admin standpoint, needs work

the benefits is having a location for all things brand from Sentry. We want to keep it simple for users to know where to go, and have quick and easy access to what they need to enhance their workplace duties. The software provides the resource for supporting and strengthening our brand.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The capability in a vacuum is awesome. It can do many things, and considers many scenarios that required as part of maintaining a businesses brand. I noticed at the last conference and even in conversations, the desire to listen and consider the challenges customers are facing with regards to system needs. The recent hire of UX support is a tremendous step in a great direction to understand use and process and enhance from a user perspective. I mostly enjoy the consideration of the system not just being POD, and instead, being a brand system, with needs for downloads, print, assets, guidelines, templates, videos, etc. This is where MarcomCentral can shine.

Cons:

The capability in a vacuum is awesome. The product is better promoted than it performs. As the admin, planner, builder, and user, I see all sides. I can see what it can be but struggle with a system with an attitude. Some days, it is so great, and then something stops working or changes and all things go to hell. I need something I can be an ambassador for and believe in. The unpredictability of new releases, adding functionality, changing settings or altering things intended to improve can have unexpected and timely consequences. I can tell the fundamental system was conceived and built by techs, with limited UX exploration or user consideration.

Vendor Response

Thank you Andrew, your comments have been sent to the appropriate teams as we are always looking to improve our platform. We have a new UX and Mobile release coming, which should alleviate a lot of these issues!

Replied January 2018

Verified

Reviewer

Retail

Used daily for less than 2 years

Review source

Reviewed January 2018

I use it on the front and backend

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

I like the most that I can see the edits that I make to the platform live time and make minor edits, such as captions or thumbnail image easily. I like that I can pull reports to see who is ordering and downloading from the site.

Cons:

I do think that there are little nuisances on the back end that add up to be quite time consuming, such as having to re-search for products rather than the search saving.

Vendor Response

Hello! Thank you so much for your review. We'd like to send you a thank you and address your concerns, could you please reach out?

Replied January 2018

Verified

Reviewer

Construction

501-1000 employees

Used daily for less than 2 years

Review source

Reviewed January 2018

My experience with Marcom has been very positive. Great customer service and support.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

We loved the fact that we were able to customize our portal to our specific needs. This has grown to be a great tool to provide all of our marketing material to our network.

Cons:

It takes some time to get use to the platform and the back end. Features and functionality are great although you will need training.

Vendor Response

Thank you for your glowing review! We'd love to send you a thank you and discuss your concerns, if you could reach out at your earliest convenience!

Replied January 2018

Verified

Reviewer

Hospital & Health Care

Used weekly for more than 2 years

Review source

Reviewed January 2018

Overall good on-demand product with a great business relationship team

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Lots of capabilities - far more than previous on-demand systems I have used. Good, trustworthy reporting system. Great relationship managers and team.

Cons:

Long lead times to get products programmed. Challenging to get edits or updates outside of strict FusionPro parameters.

Vendor Response

Thank you for your review! We appreciate your business, and I'd like to speak with you personally about your concerns with long lead times. Since you have chosen to review anonymously, please reach out if you'd like!

Replied January 2018

Verified

Reviewer

Financial Services

1001-5000 employees

Used daily for less than 6 months

Review source

Reviewed January 2018

An extensive implementation process. Still early in the process. Troubleshooting fulfillment.

The benefits we anticipated have not yet been realized. That is disappointing.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Our users seem to like it and find it an improvement over old system. The professional presentation and library setup for arranging and accessing collateral.

Cons:

Issues in back office holding us back on realizing efficiencies: As noted, troubleshooting fulfillment - order continuity/approval, invoicing. Latency on system, at present, using Internet Explorer - a commonly used browser. Lack of training on process; consistency with processes by vendor.

Vendor Response

Thank you for your review! Since you have chosen to post anonymously, I can't reach out to you personally. Please reach out!

Replied January 2018

Verified

Reviewer

Chemicals

501-1000 employees

Used weekly for less than 12 months

Review source

Reviewed January 2018

User-friendly with a lot of great features!

It's easy to set up, order, and purchase items! People love it!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The thing I love most about this software is how easy it is to use. For someone not super-tech-savvy, it is so easy to set up products and display them in the catalog. It's user-friendly for our employees and customers too. They can easily navigate to whatever item they need without any issues!

Cons:

The thing I dislike the most is the way we have to set up groups. It's not as easy as I'd hoped. It's a "this way or nothing else works" kinda situation.

Vendor Response

We would love to send you a thank you for your positive review! Please reach out at your earliest convenience!

Replied January 2018

Verified

Reviewer

Hospital & Health Care

51-200 employees

Used monthly for less than 6 months

Review source

Reviewed January 2018

The software is quite complex. Needed to get through learning curve before seeing positive results.

To date, our internal users are over the moon with excitement with what they are able to accomplish by using this software. It's very satisfying for us as administrators to hear such positive feedback. In turn, we as designers will not have as many one-off projects to work on which will free up our pipeline for more creative and time consuming jobs. This is a huge plus in our marketing department. It will help us to better meet the needs and demands of our internal customers.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like the ability to have a company branded portal that is visually appealing and user friendly for our internal customers. The ease of adding folders to this portal is great and allows for more templates to be available in greater categories for our users.

Cons:

I am not thrilled with how complex the template preparation is. Using FusionPro is easy, but then after composing, all the work that is needed on Marcom is quite extensive before being able to see results. And, of course, the more complex your template, the longer it will take. You really cannot take much time off from working on your templates, either. If you do, then you run the risk of forgetting what valuable information you have learned along the way. So, the key is to stay on top of it in order to stay fresh.

Vendor Response

Thank you for your review! We'd love to send you a thank you and discuss your concerns, if you could please reach out at your earliest convenience!

Replied January 2018

Verified

Reviewer

Used daily for less than 6 months

Review source

Reviewed January 2018

Very user friendly and helpful for organization.