HappyOrNot 2026: Benefits, Features & Pricing

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

How Software Advice ensures transparency

Software Advice lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Users can talk to our advisors for free to receive software recommendations matching their needs. Software providers pay us for sponsored profiles to reach users interested in their products.

How Software Advice verifies reviews

Software Advice carefully verified over 2 million reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

Independent research methodology

Researchers at Software Advice use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or talk to an advisor, this has no influence on our research or methodology.

Wondering if HappyOrNot is right for your organization?

Our Customer Experience Software selection experts can help you in 15 minutes or less.

On this page

Overview
Pricing and Plans
Features
User Reviews

Overview

HappyOrNot

4.9

(18)

Pricing

Pricing available upon request

About HappyOrNot

HappyOrNot is an easy-to-use, engaging customer feedback solution that helps companies optimize their operations based on real-time, high-volume data. Our solution is made up of three core elements: HappyOrNot Smileys, Analytics, and Success services.

HappyOrNot Smileys collect continuous, in-the-moment feedback from customers and visitors in a few simple steps. HappyOrNot Analytics connects that feedback to a time and place and lets you view the data and uncover issues, find ways to fix them, predict future performance, and engage both employees and customers. You can then make impactful changes and build customer satisfaction and loyalty to gain more efficient operations, higher lifetime value, and increased profitability. Our Success services team help you along the way, from best practices on questions to ask, to how to read the results, and further develop and integrate the usage of HappyOrNot in your organization for added value.

HappyOrNot Smileys: Smiley Touch, Smiley Digital, and Smiley Terminal

Our Smileys capture genuine customer feedback when and where the experience takes place, so you can understand your customers’ feelings and opinions.

The largest pro...

HappyOrNot Screenshots

HappyOrNot Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

HappyOrNot Features

Popular features found in Customer Experience
Customer Segmentation
Customizable Fields
Customizable Templates
Dashboard
Data Visualization
Engagement Tracking
Negative Feedback Management
Real-Time Notifications
Reporting/Analytics
Survey/Poll Management
More features of HappyOrNot
Access Controls/Permissions
AI/Machine Learning
Alerts/Notifications
Anonymous Feedback
API
Benchmarking
Collaboration Tools
Complaint Monitoring
Continuous Feedback
Customer Experience Management
Customizable Branding
Customizable Forms
Customizable Questions
Data Analysis Tools
Data Import/Export
Email Management
Feedback Management
Goal Setting/Tracking
Mobile Survey
Multi-Channel Communication
Multi-Channel Data Collection
Multi-Channel Distribution
Multi-Language
NPS Survey Structure
Performance Management
Performance Metrics
Predictive Analytics
Progress Tracking
Pulse Surveys
Ratings/Reviews
Real-Time Analytics
Real-Time Data
Real-Time Reporting
Search/Filter
Sentiment Analysis
Social Media Integration
Surveys & Feedback
Third-Party Integrations
Trend Analysis
Visual Analytics

HappyOrNot User Reviews

Overall Rating

4.9

Ratings Breakdown

89%

11%

Secondary Ratings

Ease of Use

4.9

Value for money

4.4

Customer support

4.9

Functionality

4.4

Jarkko K.

Verified reviewer

Retail

5001-10000 employees

Used daily for less than 6 months

Review source

Reviewed February 2024

Happy or Not

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy to use, intuitive, realtime feedback and good support.

Cons:

No complaints so far. App is working every day without problems.

Julija N.

Verified reviewer

Facilities Services

10000+ employees

Used daily for more than 2 years

Review source

Reviewed March 2023

Professional Company With a Great Product

HappyOrNot as a product as well as the support team around it have been instrumental in the way we have worked with a global manufacturing client, focused on our food service delivery. We've been able to make data driven decisions on the basis of the feedback gathered and ultimately improve the experience of our end users significantly. Every need we've had with the tool (integrating with our reporting platform, changing questions, hierarchies etc), the team have been able to support us with, which is amazing!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like the way HappyOrNot have developed the standard product and the reporting around it. It is visual, ease to use and there is a process for every step. The team in HoN have a can-do attitude and an answer for every question you may have. From setting up surveys and users, to having a global reporting platform to work with, they are one of the most professional teams I've had a chance to work with. I also appreciate how the product keeps developing with new features, training and so much more. Not only that, but this information about it reaches us constantly, challenging our own ways of thinking.

Cons:

It would be difficult to note something I don't like about the tool, as it is a very well developed one, with a great support system.

Reasons for choosing HappyOrNot

Gurdip B.

Verified reviewer

Airlines/ Aviation

10000+ employees

Used weekly for less than 2 years

Review source

Reviewed November 2022

Very Happy with Product

Very Happy.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Very easy to use - instant feedback from customers.

Cons:

Wall smileys are hard to take off walls - glue is extra strong.

Neha D.

Verified reviewer

Facilities Services

10000+ employees

Used daily for more than 2 years

Review source

Reviewed August 2022

Easy to deploy, impactful solution for CX measurement

Our sites are in remote locations, not easy to reach. Through HappyOrNot, we have visibility, across the organisation at all levels, into on-the-ground service performance impacting consumer satisfaction. We are very easily able to pinpoint issues to be able to fix them.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Very easy to deploy, strong reporting features, great customer support

Cons:

Would be great to have some level of analytics on open feedback

Scott Lee H.

Verified reviewer

Banking

501-1000 employees

Used daily for less than 2 years

Review source

Reviewed February 2023

HappyOrNot? I'm certainly Happy!

This initiative was vital in our continued CX efforts to raise the bar for our customers. Working alongside the HappyOrNot team has been a dream. The team who sit behind the solution are world-class. I want to say a particular thank you to [sensitive content hidden], who have been phenomenal. Nothing is ever too much to ask, they truly go the 'extra mile' for their users, and the result is a fruitful professional relationship.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The introduction of our HappyOrNot feedback terminals has been an incredible success. Not only does it allow us to achieve our primary objective of measuring and monitoring the sentiment level of our customers, but it also allows us to reward our teams for their excellent contribution towards our customer experience.

Cons:

I honestly can't think of any major drawbacks. The team at HappyOrNot are incredibly responsive to user feedback, so much so that they have introduced minor amendments/features we had recommended.

Chris B.

Verified reviewer

Airlines/ Aviation

1001-5000 employees

Used weekly for less than 2 years

Review source

Reviewed May 2023

Great platform for quickly capturing live customer feedback

Resoundingly positive overall experience, great support from the team and a really intuitive and informative platform to use as an analyst.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

HappyOrNot provided us with a quick and simple method of capturing feedback from our operational areas. We were able to generate lots of responses and provide actionable insight to colleagues looking at making business improvements.

Cons:

The only slight drawback is the simplicity of the questioning, and the inability to change some of the response questions for customers to leave feedback on. Other than that everything was extremely useful.

Verified

Reviewer

Retail

1001-5000 employees

Used daily for more than 2 years

Review source

Reviewed September 2022

Review

Create action and awareness of customer sentric business model

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

Easy to use, to understand for store staff

Cons:

missing demographics feature and would like the software/hardware to be used as a customercounter

Reasons for choosing HappyOrNot

PowerBi

Harriet T.

Verified reviewer

Transportation/ Trucking/ Railroad

1001-5000 employees

Used daily for less than 6 months

Review source

Reviewed April 2023

Very happy with HappyOrNot!

Ratings Breakdown

Ease of use

Functionality

Pros:

This product is very intuitive and easy to use which allows all employees to easily access real-time customer satisfaction data on the dashboard - this provides in-the-moment insights to a range of different departments and job roles, helping to shape decision-making. The HoN team are very responsive and [sensitive content hidden] always goes above and beyond to find solutions / answers to our questions and offers support, which is really appreciated. It is really useful to be able to monitor trends over time which also allows us to identify the key pain points in the customer experience and at what point they are most likely to occur e.g. day of the week, time of the day, etc. We are looking forward to seeing any future developments!

Cons:

It would be great to be able to allow multiple choice answers on the "highlights" and "pain points" follow up questions. Having the option to edit the final open-ended question wording would also be a useful addition.

Antonela B.

Verified reviewer

Computer Games

51-200 employees

Used daily for less than 2 years

Review source

Reviewed February 2023

Highly recommendable

We use it in our employee cantee, to get a better sense of the quality of our lunches and breakfast offered as a benefit for the employees. So far so good, easy to analize data, easy enough to collect it, to share results and to see areas of improvement

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The product is so easy to use, very visible, eye friendly. Everyone can vote in the survey withing seconds. Effortless way of taking data

Cons:

Ihave no complaints at the moment, everything seems to be working fine for us

Reasons for choosing HappyOrNot

n/a

Caroline W.