ERA-IGNITE 2026: Benefits, Features & Pricing

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Overview
User Interface
Popular Alternatives
Popular Comparisons
Pricing and Plans
Features
User Reviews

Overview

ERA-IGNITE

4.2

(39)

Pricing

Pricing available upon request

About ERA-IGNITE

ERA-IGNITE is a dealership management system (DMS) that helps automotive dealers handle parts’ maintenance, inventory tracking, accounting and sales operations. The application enables employees to capture and securely store customer data in a centralized repository and generate financial reports for reference.

ERA-IGNITE allows accounting teams to track employees’ productivity, view the status of transactions and rectify posting errors across invoices. Employees can use the application to search for transactions by vendor name, AP account, invoice number, posting status and other criteria. Additionally, it lets administrators provide role-based access, enabling authorized users to adjust or reverse transactions.

ERA-IGNITE supports integration with various third-party platforms such as Dealer Uplift, ASR Pro, TRONIX and more. Pricing is available on request and support is extended via phone, email, documentation and other online measures.

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ERA-IGNITE User Interface

Popular ERA-IGNITE Alternatives

Main Product

ERA-IGNITE

4.2

(39)

Ratings Breakdown

3.79Ease of use
3.37Value for money
4.20Customer support
4.21Functionality

Pricing

Available upon request

Get Price

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Pricing

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Pricing

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4.81Ease of use
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Pricing

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Ratings Breakdown

4.56Ease of use
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Pricing

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Alternative Product

Frazer

4.7

(150)

Ratings Breakdown

4.71Ease of use
4.72Value for money
4.61Customer support
4.62Functionality

Pricing

Available upon request

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ERA-IGNITE Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Basic

Pricing available upon request

No plan information available

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ERA-IGNITE Features

Popular features found in Auto Dealer
Accounting
Contact Database
Document Management
Financing Management
Payment Collection
Reporting & Statistics
Sales Floor Management
Service Department
Website Integration
More features of ERA-IGNITE
Financial Reporting
For Automotive Dealerships
General Ledger
Inventory Management
Inventory Tracking
New Car Dealer
Parts Management
Reporting/Analytics
Transaction Management
Used Car Dealer

ERA-IGNITE User Reviews

Overall Rating

4.2

Ratings Breakdown

51%

31%

Secondary Ratings

Ease of Use

3.8

Value for money

3.4

Customer support

4.2

Functionality

4.2

Paul B.

Verified reviewer

Automotive

11-50 employees

Used monthly for more than 2 years

Review source

Reviewed July 2022

Era Ignite Good but not as good as the blue screens

the need to go back & forth between Ignite and blue screens is a pain.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I have used ignite since its release in 2012 & found it difficult at first but once they started improving it got better I still like the blue screen better.

Cons:

Right now I use it mostly for doing inventory jobs and the program seems to be all over the place and hard to find all the features that were grouped under the same function on the blue screens. I also have a customer that has too many old inventories listed and it will not let us delete them which hinders us from doing current inventories.

Reasons for switching to ERA-IGNITE

The company got bought out.

Vendor Response

Thanks for passing this along, Paul. We're always looking for ways to improve ERA-IGNITE and we appreciate getting feedback like this. If you'd like to speak with someone about the specific issues you're having, please call us at (800) 767-0080.

Replied July 2022

REBECCA H.

Verified reviewer

Automotive

51-200 employees

Used daily for less than 2 years

Review source

Reviewed February 2024

EASY ONCE YOU PLAY AROUND WITH IT A WHILE

GOOD, COULD BE A LITTLE MORE STREAMLINED TO GET TO CERTAIN PLACES BUT NOT BAD

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

ONCE YOU FIGURE OUT WHERE EVERYTHING IS, IT BECOMES SECOND NATURE TO DO THINGS IN THE PROGRAM

Cons:

THERE ARE A LOT OF TEDIOUS STEPS TO DO ANYTHING

Vendor Response

Rebecca, thanks for reviewing and recommending ERA-IGNITE! We're always looking for opportunities to improve and we appreciate your feedback.

Replied February 2024

Bob D.

Verified reviewer

Automotive

51-200 employees

Used daily for more than 2 years

Review source

Reviewed July 2022

always busted

literally would sacrifice goats to the devil to have my old blue screen dos system back.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

freezes. resizes, doesnt execute commands. have to enter everything twice.

Cons:

to like something least i would have to like anything at all

Reasons for switching to ERA-IGNITE

forced

Vendor Response

Bob, we're sorry to hear about the issues you're having with ERA-IGNITE. Please call our Support team at 800-767-0080 or provide your contact information here so that we can assist you.

Replied July 2022

Jordan T.

Verified reviewer

Automotive

51-200 employees

Used daily for more than 2 years

Review source

Reviewed February 2022

I Love ReynoldsReynolds

Excellent

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Excellent easy software to use when you're on R&R.. Era ignite (blue screen) is a little tougher but the rest of the software is very simple and enjoyable to use! It's hard to make a mistake using this software as it typically catches any mistakes made on the retail and accounting end! Thanks for that!

Cons:

Wish it looked more modern, otherwise i have no complaints!

Vendor Response

Thanks for writing this review! We really appreciate the positive feedback, and we are glad to hear ERA-IGNITE helps to keep your dealership data accurate.

Replied February 2022

Chad J.

Verified reviewer

Automotive

11-50 employees

Used daily for more than 2 years

Review source

Reviewed December 2021

Best Product on the market but too expensive compared to other solutions

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It does everything easily - easy to understand, easy to use and learn

Cons:

It is too expensive compared to other solutions. We switched to Dealer Track and saved several thousand dollars per month

Vendor Response

Chad, thank you for providing this feedback. We take pride in offering the best product on the market and we believe in the value that ERA-IGNITE can deliver for our customers. If the new solution doesn't work out, we hope you'll reach out to one of our sales representatives to discuss switching back.

Replied December 2021

Kevin L.

Verified reviewer

Industrial Automation

10000+ employees

Used daily for more than 2 years

Review source

Reviewed April 2021

ERA-IGNITE is worth it once you're trained!

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

The features are endless once you're fully trained on ERA-IGNITE. Reporting is great and it integrates well with many other solutions, especially Reynolds & Reynolds solutions.

Cons:

The learning curve from ERA to ERA-IGNITE is steep, as is any transition from a DOS system to Windows-based. It's clear that ERA-IGNITE is core software for Reynolds and Reynolds so there is no slowing down this change. The best you can do is adopt early and take training seriously so you don't get behind on your daily tasks.

Vendor Response

Kevin, we couldn't agree more about the importance of training! Like you said, ERA-IGNITE has so many great features that make life easier. With our 'Net Classes and free webinars, and our award-winning support team, we're here to help customers unlock all the benefits ERA-IGNITE has to offer. Check out all of our current training options at reyrey.com/training

Replied April 2022

Steve G.

Verified reviewer

Automotive

51-200 employees

Used daily for more than 2 years

Review source

Reviewed July 2022

ease of use

overall ease of use is key. just need to be good at where to go as far as steps.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

ease of use, you need to be an expert to help yourself to all the functions.

Cons:

too many steps to get to other functions.

Vendor Response

Steve, thank you for being a Reynolds customer and sharing your review of ERA-IGNITE. We're always looking for ways to streamline our products and make things easier for the end user. If you're interested in additional training, please email SED@reyrey.com or call 937-485-1700.

Replied August 2022

Alex S.

Verified reviewer

Automotive

51-200 employees

Used daily for more than 2 years

Review source

Reviewed April 2022

Honest

I've been using ERA-Ignite for years, there are other products out there, but many don't integrate as well with other products.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The software does offer a lot of reporting.

Cons:

This is not an easy software to use, and the provided training is clunky.

Vendor Response

Alex, thank you for sharing this feedback with us. We'd love to hear more about how our training offerings could be improved. Please contact us by emailing SED@reyrey.com or calling 937-485-1700 to see if we can help. If it's easier, feel free to leave your contact information and we can reach out to you directly.

Replied April 2022

Rick S.

Verified reviewer

Automotive

201-500 employees

Used daily for more than 2 years

Review source

Reviewed March 2022

ERA-Ignite has many valuable features

The reporting side allows you to create your own reports and schedule them to run

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

You can set up your own preferences and shortcuts to make it easy to get to the areas you use frequently

Cons:

Allowing access to certain areas within system is not easy

Vendor Response

Rick, Thank you for reviewing ERA-IGNITE! We're happy to hear that it's easy to run the reports you need and that you're utilizing shortcuts. If you're having issues with granting the proper levels of access, please reach out to our support team at (800) 767-0080 to see if we can help. Thank you!

Replied March 2022

Johnathon R.

Verified reviewer

Automotive

11-50 employees

Used daily for more than 2 years

Review source

Reviewed February 2022

You can't go wrong with ERA-IGNITE!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy to use and support made transitioning over as painless as possible!

Cons:

Report building can be tricky at first but there's tons of info online to teach you!

Vendor Response

Johnathon, Thank you for being a Reynolds customer and reviewing ERA-IGNITE. We take pride in having the best products, support and training in the industry!

Replied February 2022

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