smappen 2026: Benefits, Features & Pricing

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Overview
Screenshots
Pricing and Plans
Features
User Reviews
Popular Comparisons

Overview

smappen

4.9

(30)

Pricing

Starting at $99.00 per month

About smappen

Smappen is an online platform that offers businesses robust territory mapping software to conduct meticulous market research. With Smappen, users can map territories, access invaluable population insights, and analyze competitors to make data-driven decisions regarding optimal business locations. Users can also streamline logistics and drive targeted local marketing strategies using Smappen's intuitive tools.

smappen Screenshots

smappen Pricing and Plans

Starting price: $99.00 per month

Free Trial

Free Version

Basic

$0.00

per feature, per month

Plan includes:

Create up to 10 areas
View and manage areas on a single map
Access to the number of inhabitants per area
POIs, businesses and services search (limited to 1 search)
Import areas (KML file)

Essential

$99.00

per feature, per month

Plan includes:

Unlimited areas and maps
Extract cities and zip codes
Excel reports of cities and zip codes
Export areas (KML files)
Export HD images from the map

Pro

$199.00

per feature, per month

Plan includes:

All features of the Essential plan
Access to population data
Unlimited searches for POIs, businesses and services data (USA only)
Import data (up to 10.000 pins)
Excel report on population and POIs data

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smappen Features

Popular features found in GIS
3D Imaging
Color Codes/Icons
Data Import/Export
Data Mapping
Geocoding
Image Management
Labeling
Map Sharing
Reporting/Analytics
Route Optimization
More features of smappen
Activity Dashboard
API
Census Data Integration
Collaboration Tools
Customer Segmentation
Database Support
Data Collection
Data Synchronization
Data Visualization
Demographic Data
Geofencing
Geographic Maps
Geolocation
Geotargeting
Heatmaps
Map Creation
Multi-Location
Reporting & Statistics
Spatial Analysis
Statistical Analysis
Trade Area Analysis
User Management

smappen User Reviews

Overall Rating

4.9

Ratings Breakdown

87%

13%

Secondary Ratings

Ease of Use

4.9

Value for money

4.6

Customer support

4.9

Functionality

4.7

Taylor C.

Verified reviewer

Construction

11-50 employees

Used monthly for free trial

Reviewed July 2023

Simple and Effective

Ratings Breakdown

Ease of use

Functionality

Pros:

I used Smappen primarily to mark out areas of travel near to a new business start up which I work for. Simply being able to map our area by hours of travel was great! We found several areas on the map were closer than we had thought and were able to focus in on a specific distance range.

Cons:

I was unsure about the practical application use of many of the extra features, even though there are pop-ups and emails which try to sell you on those features. To be honest, I would rather the Geofencing tool be free with some ads on the side than have more complex features try to be shoved to me.

Ken O.

Verified reviewer

Building Materials

2-10 employees

Used daily for less than 6 months

Reviewed February 2025

Franchise Sales Company Co-Founder

Love it!!!!! I have used many other mapping software and this is the best!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love how easy it is to navigate for a new user like me. Someone who often struggles with new things when it comes to computers.

Cons:

Only "Con" I can think of is that it cannot yet read my mind to do what I need without it asking.

Glenn J.

Verified reviewer

Leisure, Travel & Tourism

Self-Employed

Used monthly for free trial

Reviewed July 2023

Smappen helps plan my travel

I am not using smappen as a business. I use it to plan my travels in my retirement. I only like to drive about 6 hours a day on my trips and smappen gives me a map of where I need to look for a stopping point within a 6 hour range from my starting point. Other mapping software's do not do this well but with smappen it is very easy.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is easy to use for what I need it for.

Cons:

Have not used it enough to form a list of pros and cons

Reasons for switching to smappen

The other software does not do what smappen does and I needed something that can tell me how far I can get in 6 hours from any starting point. Helps when planning a trip

Jon G.

Verified reviewer

Automotive

201-500 employees

Used weekly for less than 6 months

Reviewed December 2024

Great For Displaying and Comprehending Data

Gret so far. I scheduled a meeting with Marion who was very nice and helped us get going on the platform.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is a very user intuitive platform. It is easy to understand for those using the software and for those trying to understand the data coming from the system.

Cons:

Sometimes switching between points of interest and the data is glitchy and does not populate automatically.

Filip C.

Verified reviewer

Transportation/ Trucking/ Railroad

51-200 employees

Used monthly for less than 2 years

Reviewed July 2024

Great and easy to use

Ratings Breakdown

Ease of use

Functionality

Pros:

The ability to quickly visualise and map accessible roads

Cons:

The free tier limitations can be bothersome, not every location enables overlay of information.

Christian F.

Verified reviewer

Mental Health Care

201-500 employees

Used weekly for less than 2 years

Reviewed October 2023

Great Product for my company

Very postive. Smappen is a great service and has been a great solution for my company. Im very happy with Smappen

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Smappen is great. It allows us to create very focused data for our outreach efforts and company expansion. In just over a year, Smappen has changed so much and added so many features. The added features have made Smappen so much more valuable, and easy to justify for my company.

Cons:

It used to be a bit limited, but so many great features, like searching for different locations, and population data have made the app so much more useful and applicable for a wider range of projects. I just wish with the points of interest feature that the data was a bit more fine-tuned. Sometimes some irrelevant businesses and organizations end up in the data set. I'm sure this will improve as time goes on tough, since it's a relatively new feature.

Reasons for choosing smappen

n/a

Franz H.

Verified reviewer

Staffing and Recruiting

11-50 employees

Used daily for less than 6 months

Review source

Reviewed June 2021

Easy, straightforward, and reliable

So far, Oalley has added great value to our operations and completely solved our need to quickly and reliably create customized maps. Those customized maps can be further edited and modified, and that really helps to visualize the data better and also to convey more information more effectively.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

What I like most about Oalley is that it covers one specific need really well: the need to quickly and reliably generate customized maps. Nothing more (so it doesn't overwhelm), but also nothing less (so it doesn't disappoint). As a data analyst, I work mainly with spreadsheets, but occasionally I do need a map to help visualize the data more effectively. ArcGIS is too sophisticated and Google Maps too basic, and that's where Oalley really provides the best solution. For example, within minutes I can create a commute radius for a given restaurant in Miami, then simply screenshot it and add it to my spreadsheet.

Cons:

Sometimes the address of a location on Oalley shows up slightly differently than on Google Maps, maybe that's due to abbreviations - but definitely something to look out for. Also, I realize that the "truck" function is currently only available in France, but if Oalley can make the "truck" function also available in the US, that'd be greatly appreciated :)

Peter H.

Verified reviewer

Real Estate

1001-5000 employees

Used weekly for more than 2 years

Reviewed July 2023

Appraisal Mapping

Ratings Breakdown

Ease of use

Functionality

Pros:

I utilize drive time mapping for retail property valuation to understand the scope of each location. The ease of use allows me to capture data for each property.

Cons:

The program saves any data entry, so I do need to go back and remove the prior mapping aspects before charting the next property.

Sepanta S.

Verified reviewer

Consumer Services

51-200 employees

Used daily for less than 12 months

Reviewed July 2023

Great tool!

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

I love using Smappen at work to better localize our clients and providers. The "Area Type" and "Travel mode" functions are extremely efficient and representative of 'true' distances.

Cons:

Sometimes, Smappen can't find an exact address typed in the "Starting Address" field and will only select either the street or the city in the address, so hopefully, this bug will be fixed soon.

Michael D.

Verified reviewer

Retail

11-50 employees

Used weekly for less than 6 months

Reviewed July 2023

Great Product for the Price

They have been extremely helpful and have gone out of their way to help us add new features.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love being able to map my customer base to determine market size as I look at future locations. Also it is extremely helpful to look at and evaluate new territories that we do not have an in depth knowledge of.

Cons:

Sometimes addresses do not show and I must use GPS.

Reasons for choosing smappen

The customer service, ease of use, and price.

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