HubSpot Content Hub 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

HubSpot Content Hub

4.6

(88)

Pricing

Starting at $15.00 per month

About HubSpot Content Hub

HubSpot CMS Hub is a cloud-based content management system that provides businesses with the tools to build custom websites, edit and create web pages, and manage content. The platform offers SEO recommendations, pre-built website themes, content creation tools, a drag and drop website editor, adaptive testing, and contact attribution reporting.

Marketers can use CMS Hub to create and manage personalized web pages and content, leverage SEO tools, and create engaging themes and content to attract website visitors and clients. Developers can benefit from CMS Hub’s collaboration tools, such as version control, dynamic content, and more, to build website pages alongside marketing teams. It also facilitates interactive element creation, local website development, website theme customization, code alerts, and more.

For IT Teams, HubSpot CMS Hub offers 24/7 security monitoring, content delivery network configuration, activity logging, website performance monitoring, reverse proxy support, and more.

HubSpot Content Hub Screenshots

HubSpot Content Hub Pricing and Plans

Starting price: $15.00 per month

Free Trial

Free Version

Starter

$15.00

per user, per month

Plan includes:

All Free Tools
30 Landing Pages/Websites
Design Manager
Forms
CTAs
SEO Recommendations and Optimizations
Ad Management
Themes, templates, and modules
Content assistant
Mobile Optimization

Professional

$500.00

flat rate, per month

Plan includes:

10K Landing Pages/Websites
100 Shared Inboxes
A/B testing
10 Teams
SEO Analytics
Content Remix
Podcasts
AI Translation
Video Hosting & Management
Content Staging

Enterprise

$1,500.00

flat rate, per month

Plan includes:

Multisites
Serverless Functions
Multisites (10 domains included)
Content Approvals
Permissioning for content
Activity logging
SSO
Standard Sandbox Account
Custom events
Custom Objects

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HubSpot Content Hub Features

Popular features found in Content Management
Access Controls/Permissions
Audio File Management
Content Library
Customizable Templates
Image Editing
Search/Filter
SEO Management
Text Editing
Version Control
Video Support
More features of HubSpot Content Hub
API
Assisted Content Creation
Automated Text Generation
Collaboration Tools
Content Delivery
Content Generation
Content Ideas
Content Management
Content Personalization
Content Publishing Options
Customizable Forms
Customizable Rules
Document Classification
Document Management
Drag & Drop
Editorial Calendar
Electronic Forms
Generative AI
Long-Form Content
Multi-Channel Campaigns
Personalization and Recommendation
Publish Scheduling
Reporting/Analytics
Social Media Integration
Templates
Third-Party Integrations
Tone Selection
Website Management
Workflow Management

HubSpot Content Hub Integrations

Typeform

Canva

Lucky Orange

Hotjar

GoTo Webinar

SurveyMonkey

HubSpot Content Hub User Reviews

Overall Rating

4.6

Ratings Breakdown

69%

25%

Secondary Ratings

Ease of Use

4.5

Value for money

4.3

Customer support

4.5

Functionality

4.4

Ali K.

Verified reviewer

Information Technology and Services

2-10 employees

Used daily for less than 12 months

Review source

Reviewed February 2021

Easy drag & drop CMS with Full CRM

Project management tools must be developed and needs more works, all other features are working features are great.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like the simplicity of the softwares. The drag and drop capability and appearance settings of the site as well as the default templates are very good. In my opinion, all stylish and easy softwares and apps are programmed by a professional team who has lot of effort into writing and coding in the background.

Cons:

HubSpot CMS HUB has fulfilled all the promises of advertising and everything is in accordance with and even more than advertising.

Reasons for choosing HubSpot Content Hub

More simple and more secure before buying, there is an unlimited 14-day free trial that you can check all your requirements first.

Reasons for switching to HubSpot Content Hub

Marketing and CRM facilities with drag and drop webpage design capability

Verified

Reviewer

Furniture

51-200 employees

Used daily for more than 2 years

Reviewed March 2020

An User-Friendly and Constantly Evolving CMS

Since the customer lifecycle for our business can take years, we struggled with finding a way to keep engaging with those who weren't quite ready to purchase from us. HubSpot has great features called Workflows and Personas that resolved this. When customers sign up on our website, they actually select their own persona right there in our form. This is more efficient than us trying to figure out internally which persona they belong to. Based on the persona they identify as, we use various workflows to send persona-specific emails that help keep our company top of mind when they're finally ready to purchase.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The great thing about HubSpot is that they're constantly updating their system to give users more options to create a truly custom experience for their clientele. Most recently they have added drag and drop features to make it easier customize the look and feel of their content even if you're not too tech savvy. Previously you used to have to purchase templates from 3rd parties, but now much of the customization can be done with HubSpot's own tools. Also, HubSpot is always adding new apps to their marketplace so you can connect your account with other business tools you already use like Google Ads or Instagram. Another great feature are the Customer Success Managers. Our Customer Success Manager is well informed and does a great job with informing us about new features that can help improve how we use the platform.

Cons:

If you're not a coder, you must make sure you have someone on staff or hire a freelancer to assist you. Sometimes to fully customize the look and feel of our website and content, we need to go into the source code and remove or rewrite lines of code. You definitely need a skilled web specialist on hand if you're not well versed in this.

Reasons for choosing HubSpot Content Hub

n/a

Reasons for switching to HubSpot Content Hub

A vendor of ours suggested HubSpot as a better way to target our customers. After looking into it, we all agreed it was superior than our previous system.

Axel H.

Verified reviewer

Computer Software

2-10 employees

Used weekly for less than 2 years

Review source

Reviewed June 2022

Basic CMS that works well with the Hubspot CRm

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

That it is fully integrated with the CRM out of the box.

Cons:

The A/B testning is weak, allowing you only to try out one page at a time. Hinders you from getting a full view of the impact each page had on the overall goal.

Reasons for choosing HubSpot Content Hub

We could not find a local Webflow agency in our region.

Reasons for switching to HubSpot Content Hub

The integration with the crm.

Verified

Reviewer

Computer Software

Self-Employed

Used weekly for less than 12 months

Review source

Reviewed November 2025

Almost perfect! HubSpot integrates well

HubSpot definitely likes to share, with many integrating with its CRM, API and market analytics. This gives their web design offerings more appeal despite limited design freedom compared to other options.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Beginner friendly, yet not so barebones with the out of box experience. Its entry tier offerings add value for money. Hubspot is also renowned for its wide variety of integrations.

Cons:

Website creation, design updates and customization options were relatively limited along with documentation user support.

Andrew R.

Verified reviewer

Computer Software

51-200 employees

Used daily for less than 2 years

Reviewed March 2020

Hubspot is a great all-in-one solution to your CMS, CRM, and web needs

Overall I am satisfied with Hubspot CMS, once the I understood the tool completely and understand its quirks I experience far less frustration with the platform and it helps with most business operations every day.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It's seamless transparency and connection across its platform, from the promotion, to the website, to the CRM, to the reporting.

Cons:

The learning curve at times can be a little steep for new users and it can be easy for someone to kinda get lost and not know how to do things properly. There's numerous ways to do a certain objective and it can commonly cause them to do it in a way that works for them, but may cause ripple effects down the line that break some things. Showing more dependencies and why an unconventional way of reporting data or making fields can cause bad data sets. Also if your permissions are restricted at least show the things that are locked for you by 'greying' them out or have them strikethrough. I would spend hours trying to figure something out when I first started with Hubspot and realized the tab wasn't there at all because my permissions were restricted, even though I needed that tab to do the exact thing I was asked to do.

Reasons for choosing HubSpot Content Hub

The content management functionality and web development components were a plus for me personally, and I believe the cost was a big driving factor as well.

Hannah G.

Verified reviewer

E-Learning

11-50 employees

Used daily for less than 12 months

Reviewed March 2020

An incredible all-in-one platform

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

First and foremost, the seamless integration with Hubspot's CMS and other hubs (including their CRM) is great. This was a major factor in our purchasing decision, and we've yet to be disappointed. Creating forms (including pop-ups) has never been easier, and creating workflows around it is a piece of cake. Also, after a bit of training, building new landing pages is a quick and painless process. Any time we were stuck, customer support and readily available and eager to help. We had so many positive experiences with customer support that we actually purchased marketing "hours" to receive feedback from SME's when needed!

Cons:

We switched from WordPress to HubSpot, so the transition was a bug tricky in terms of building out pages and new content. At first, we had a hard time creating pages or editing templates without a working knowledge of HTML or CSS. Truthfully, if HubSpot could match the capabilities of Emlementor's on-page editor, the platform would be unstoppable.

Reasons for choosing HubSpot Content Hub

The seamless integration and incredible customer support.

Reasons for switching to HubSpot Content Hub

We needed a platform that seamlessly integrated with our CRM and had a high ease-of-use.

Page C.

Verified reviewer

Real Estate

201-500 employees

Used daily for less than 2 years

Reviewed March 2020

Hubspot is an easy and effective way to manage your digital Marketing Efforts

Hubspot provides us a great platform to really see how our marketing initiatives and efforts are growing our brand. Their reporting tools give us a distinct advantage for narrowing down where our weak points are and how we can better direct our resources.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Building site pages, graphic emails, making updates to individual pages and the overall ease of use for beginners is incredible. Hubspot has made it easy for both those of us who prefer coding pages and those with little to no coding experience to get things done.

Cons:

Personally I wish the design manager was a bit more organized. There is a lot of content that is used once and never again but remains in our content center forever.

Reasons for choosing HubSpot Content Hub

Hubspot offers the simplest and quickest integrations.

Dennis M.

Verified reviewer

Insurance

201-500 employees

Used daily for less than 2 years

Reviewed March 2020

HubSpot is an all around excellent CMS and marketing automation platform

Before transitioning our agency website to HubSpot CMS, we were having issues getting insight into the full prospect to customer lifecycle and understanding our performance at each stage of the funnel. We would also need to put in an engineering request anytime website content needed to be changed. Since transitioning to HubSpot, we can make changes quickly and easily and now have much better insight into the full funnel.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like that so many core features/functionalities are included with HubSpot. The fact that I can do everything from manage our website, blog and other content, create custom landing pages and automated workflows has helped take our marketing program expand and increase our overall effectiveness at generating and converting leads.

Cons:

I think for me personally it would probably be the reporting functionality. There are a lot of great reporting features but we typically eschew those in favor of using Salesforce.

Reasons for switching to HubSpot Content Hub

Marketo was just overkill for our use case - HubSpot was much better suited to our needs and combined features we needed that were not in Marketo (namely CMS) along with the MAP.

Cecilia H.

Verified reviewer

Computer Software

11-50 employees

Used daily for less than 2 years

Review source

Reviewed February 2021

The power of a real CMS

Great experience, great results, user friendly. Keeping our website updated and with cool design doesn't need a technical expert anymore. Plus, not broken modules due to plug-ins.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Our designers do magic thanks to the incredible friendly user interface and our technical staff also deliver faster than ever compared to other CMS.

Cons:

Some of the templates in the market place are not good. HubSpot should filter them better, to guarantee the quality of the CMS and its components

Reasons for choosing HubSpot Content Hub

Price, easy of use, quick deployment, scalable. Friendly for both, marketers and techies.

Reasons for switching to HubSpot Content Hub

High dependance of a technical person. We need to make changes or upload new contents everyday and it is impossible to keep the pace with Wordpress. Fighting with the plug-ins was difficult to keep a responsive, updated and useful website.

David O.

Verified reviewer

Medical Devices

11-50 employees

Used daily for less than 6 months

Review source

Reviewed January 2021

A Good CMS Made Even Better When Used in Combination with HubSport CRM

The CMS hub has allowed us to greatly increase our website security while also improving SEO.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The CMS integrated extremely well with our HubSpot CRM. I like how the CMS includes a lot of the mandatory add-ons such as an SSL certificate and content delivery network. The SEO and reporting functions are very easy to use.

Cons:

The largest downsides are the recurring monthly fee and that we now depend on one provider for the vast majority of our marketing technology.

Reasons for choosing HubSpot Content Hub

Due to our use of HubSpot's CRM, CMS hub was attractive due to synergies.

Reasons for switching to HubSpot Content Hub

Drupal became too cumbersome for our staff to use on a daily basis.

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