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Josh P.
Advisor, 7 years
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Updated February 4, 2026
Google Analytics 360 vs Fathom: Which is best for you?
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Advice from pros
Custom shortlist of 3-5 vendors
55+ software advisors
1 million+ businesses helped
2 million+ verified software reviews
Starting Price
Pricing available upon request
$15.00
per month
Free Trial
Free Version
Screenshots
and Demo
and Demo
See all
See all
Top Rated
Features
Features
Data Aggregation
4.75
Website Analytics
4.72
Reporting/Analytics
4.69
See All
See All
Integrations
See All
See All
Pros / Cons
- Powerful data analysis capabilities, customizable dashboards, and strong integration with other Google products make it easy to analyze large datasets and uncover insights.
- I don't like how the data retention is limited, since some data is lost after some time due to the settings. And the product cannot be customized as I like.
Read more
N/A
Ease-of-Use
4.2/ 5
Highest performing feature
in the comparison
4.5/ 5in the comparison
Value for Money
Highest performing feature
in the comparison
4.7/ 5in the comparison
4.5/ 5
Customer Support
Highest performing feature
in the comparison
4.2/ 5in the comparison
3/ 5
Functionality
Highest performing feature
in the comparison
4.6/ 5in the comparison
4.5/ 5
Support Options
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training Options
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos
FrontRunners
FrontRunners 2023
N/A
Advisor
Recommendations
Recommendations
N/A
N/A
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployment Options
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
