Dealertrack DMS 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Dealertrack DMS

4.4

(116)

Pricing

Pricing available upon request

About Dealertrack DMS

Dealertrack DMS is an auto dealer management solution that helps businesses streamline operations related to rental agreements, document management, service dispatching and more on a centralized platform. It enables staff members to access the built-in manufacturer database to extract pricing data, create estimates, and convert quotes into repair orders.

Dealertrack DMS allows employees to create, track, and manage daily rental agreements based on multiple classifications, such as warranty, loaners, insurance and retail. The service dispatching tool lets administrators assign work orders based on repair priority, vehicle promise time and technician skill levels. Additionally, managers can use the in-built analytics dashboards to consolidate reports, monitor progress across KPIs, forecast dealership requirements and prioritize tasks.

Dealertrack DMS facilitates integration with several third-party CRM, marketing, inventory, document management, accounting, payroll and other solutions. Pricing is available on request and support is extended via phone, email and other online measures.

Dealertrack DMS Screenshots

Dealertrack DMS Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Basic

Pricing available upon request

No plan information available

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Dealertrack DMS Features

Popular features found in Auto Dealer
Accounting
Contact Database
Document Management
Financing Management
Payment Collection
Reporting & Statistics
Sales Floor Management
Service Department
Website Integration
More features of Dealertrack DMS
Activity Dashboard
API
Appointment Management
Barcode/Ticket Scanning
Buy Here, Pay Here
Customer Database
Customer History
Customizable Reports
Dashboard
Document Storage
For Automotive Dealerships
Forecasting
Inventory Management
Inventory Tracking
Lease Tracking
New Car Dealer
Performance Metrics
Price/Margin Management
Quotes/Estimates
Real-Time Reporting
Real-Time Updates
Reporting/Analytics
Sales Reports
Stock Management
Summary Reports
Third-Party Integrations
Used Car Dealer

Dealertrack DMS Integrations

DocStar ECM

Dealerlogix

Dealer Car Search

OEC

Connect CRM

Kimoby

See all 11 integrations

Dealertrack DMS User Reviews

Overall Rating

4.4

Ratings Breakdown

66%

18%

10%

Secondary Ratings

Ease of Use

4.2

Value for money

4.3

Customer support

4.3

Functionality

4.3

Michael S.

Verified reviewer

Automotive

51-200 employees

Used daily for more than 2 years

Review source

Reviewed November 2019

The Gold standard

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

Before Dealertrack, trying to get credit applications over to banks was a tedious and monotonous process in which created a lot of tension for customers. The reason? Because to wait for a disposition for a customer could take quite some time. Enter Dealertrack! With Dealertrack, getting approvals was quick and easy.

Cons:

Nothing to report. During the time that I used it, I don't ever recall having any issues or having to call them up for either training or technical support. This is a true testament to how easy their software is to use.

daniel s.

Verified reviewer

Automotive

2-10 employees

Used daily for less than 2 years

Review source

Reviewed April 2020

The one and only solution for financing

Awesome experience, I wouldn't use anything other than dealertrack to submit deals at my used car dealership.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

-Very easy to find new lenders for sub-prime financing -Works very well with wayne reaves -The application process for submitting customers info to finance companies is seamless -Easy to submit applications to multiple lenders

Cons:

-Has a bit of a learning curve -The website should have a walkthrough for new users to learn the platform Nothing other than those 2 i've noticed

Reasons for choosing Dealertrack DMS

Dealertrack is easiest way to submit deals from my experience

CHRIS L.

Verified reviewer

Automotive

2-10 employees

Used daily for more than 2 years

Review source

Reviewed July 2019

DEALERTRACK REVEIW

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

THE EASE OF SUBMITING APPLICATIONS TO MY DIFFERENT LENDERS.

Cons:

I HAVE NO COMPLAINTS ABOUT THIS SOFTWARE.

Alisa E.

Verified reviewer

Automotive

2-10 employees

Used weekly for less than 12 months

Review source

Reviewed December 2024

Dealertrack is all up to the user

I have tried dealer track and also dealer Center. But my overall experience with dealertrack is that it can be very convenient at times but then sometimes not necessary.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I liked most about dealertrack was the very convenient credit applications and clientele integration.

Cons:

What I really like the least about dealer track was the confusion on how to get to different portals. Sometimes it could be a little confusing and you feel lost. But once you get the hang of it it gets easier but it still feels like you're still trying to figure it out.

Holly L.

Verified reviewer

Automotive

51-200 employees

Used daily for more than 2 years

Review source

Reviewed September 2024

DMS that keeps track of all Departments

Dealertrack is on the only DMS I have used. I think that all departments are in one place with one login. You can also intergrade other products such as provision and Autotrader, without having to have multiple logins.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Very organized and convenient to have sales financing and service all in one place.

Cons:

The biggest problem with this DMS is that it crashes a lot. Sometimes it will be down for days.

Brienna S.

Verified reviewer

Automotive

11-50 employees

Used daily for more than 2 years

Review source

Reviewed January 2019

Dealertrack is a great system for pulling bureaus and accessing lenders!

I use this program every day and have been very happy with it. It's especially nice that it has the option to export the contents of the worksheet to other systems I use regularly (ie: dealerpull and walkaway). I am very happy with this program.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The direct access it gives to multiple lenders.

Cons:

Sometimes the deals get stuck between me and another lender and I have to call to get it pushed through.

Eli V.

Verified reviewer

Automotive

201-500 employees

Used daily for less than 12 months

Review source

Reviewed April 2019

New DMS, works well

Ratings Breakdown

Ease of use

Functionality

Pros:

Using this DMS software daily has been a little bit of a steep learning curve after so many years with Reynolds & Reynolds but as the time goes on it becomes more and more intuitive on a day to day basis. It seems they continue to run updates and improve the experience as well.

Cons:

Would have liked some more in depth training related to those that are computer savvy, there are a number of shortcuts that come in hand that we've had to learn ourselves that make using this DMS worlds more simple. Maybe consider adding this into the training program going forward.

Lisa S.

Verified reviewer

Automotive

501-1000 employees

Used daily for less than 12 months

Review source

Reviewed February 2021

Dealertrack keeps our F&I process streamlined

I use Dealertrack daily to submit loan applications for funding. It's simple to apply to multiple lenders simultaneously and track status no matter where we are in the funding process. The copy and resubmit option is exceptionally helpful for clients who are not sure what route to take.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love that Dealertrack is user friendly. I can sort by current applications, contracts in transit and user.

Cons:

There have not been any features that I have had issues with when using Dealertrack software so far.

Tim M.

Verified reviewer

Real Estate

Used other for less than 2 years

Review source

Reviewed July 2018

Overall decent software, but lacking in some areas

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

At our dealership, the parts department and service department really like the software. Creating repair orders and parts tickets are pretty easy and straightforward. Customer support is also good when you need assistance. The vehicle sales side of things takes many more steps than it should, but it certainly gets the job done in the long run.

Cons:

As this is a cloud-based solution, there are occasional outages with the data center. When this happens, our entire business is impacted since it runs every aspect of it.

Jon L.

Verified reviewer

Automotive

2-10 employees

Used other for less than 2 years

Review source

Reviewed August 2019

The better choice.

Great software in addition to another that worked hand-in-hand together. Customer Service was outstanding with quick to be connected and superb service with focus on the customer.

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

I used Dealertrack at a Ford Dealership as Service Writer and found it easy to operate and navigate.

Cons:

A glitch in the system prevented codes to be properly read. Found out later that it needed a software update, which fixed the problem.

Reasons for switching to Dealertrack DMS

Switched career opportunities

Showing 1 - 10 of 116 Reviews

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