OneSignal 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

OneSignal

4.7

(106)

Pricing

Starting at $9.00 per month

About OneSignal

OneSignal is the market-leading customer engagement platform offering mobile push, web push, email, SMS, and in-app messages for developers and marketers, all on one platform. OneSignal offers tools such as customer journeys, A/B testing, analytics, personalization, segmentation, and more.

OneSignal Screenshots

OneSignal Pricing and Plans

Starting price: $9.00 per month

Free Trial

Free Version

Free

$0.00

flat rate, per month

Plan includes:

10,000 free monthly email sends
In-App Messaging
Unlimited Mobile Push Sends
GDPR Compliant
A/B testing

Growth

$9.00

usage based, per month

Plan includes:

20,000 monthly free email sends
Advanced In-App Messaging
Access to Journeys
Intelligent Delivery
Expanded integrations
GDPR compliant
Unlimited Mobile Push sends
A/B testing

Professional

Pricing available upon request

Plan includes:

24/7 Prioritized support
CSV Exports
Advanced Journeys
Advanced Analytics
Advanced Personalization
Custom outcome tracking
20,000 monthly free Email sends
Advanced In-App Messaging
Intelligent Delivery
Expanded integrations

Enterprise

Pricing available upon request

Plan includes:

Full Live Activities access
Frequency capping
Security/legal package + SLA
Dedicated success manager
Advanced user permissions

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OneSignal Features

Popular features found in Customer Engagement
Communication Management
Customer History
Feedback Management
Live Chat
Multi-Channel Communication
Reporting/Analytics
More features of OneSignal
A/B Testing
Access Controls/Permissions
Activity Dashboard
Activity Tracking
Alerts/Notifications
API
App Notifications
Behavior Tracking
Campaign Analytics
Campaign Management
Campaign Scheduling
Campaign Segmentation
CAN-SPAM Compliance
Churn Management
Click Tracking
Contact Database
Contact Management
Conversion Tracking
CRM
Customer Experience Management
Customer Journey Mapping
Customer Segmentation
Customizable Branding
Customizable CTAs
Customizable Fields
Customizable Reports
Customizable Templates
Data Import/Export
Drag & Drop
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Management
Email Marketing
Email Tracking
Engagement Tracking
Event Triggered Actions
GDPR Compliance
Geotargeting
HTML Editor
Interaction Tracking
List Management
Marketing Automation
Mass Texting
Message Personalization
Mobile Alerts
Mobile Optimization
Multi-Channel Marketing
Multi-Language
Multivariate Testing
Notification Editor
Notification Scheduling
Personalization
Push Notifications
Real-Time Analytics
Real-Time Data
Real-Time Notifications
Real-Time Reporting
Reporting & Statistics
Scheduled Messaging
Segmentation
SMS Marketing
SMS Messaging
SMS Notifications
Subscriber Management
Tagging
Template Management
Third-Party Integrations
Visual Analytics
Visual Workflow Management
Web Notifications
Workflow Management
WYSIWYG Editor

OneSignal Integrations

Adobe Analytics

Google Analytics 360

Zapier

Mixpanel

WordPress

Blueshift

See all 12 integrations

OneSignal User Reviews

Overall Rating

4.7

Ratings Breakdown

73%

25%

Secondary Ratings

Ease of Use

4.5

Value for money

4.6

Customer support

4.6

Functionality

4.6

Tomás P.

Verified reviewer

Computer Software

Self-Employed

Used monthly for more than 2 years

Review source

Reviewed June 2024

Push notification central

Excellent; I would recommend that any developer considering using and integrating web, mobile, SMS, or email notifications in their projects look at this platform. You would certainly have your preferred environment covered by their SDK, and the flexibility of the pricing makes it a no-brainer.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I found One Signal to be the best option for getting started with push notifications. They provide an excellent, documented SDK for almost any programming language and platform where your project is running. New features were always in place to provide more functionality, and any adjustments needed during the setup process were both easy and valuable.

Cons:

For Latin American markets, using WhatsApp is necessary when communicating with your clients. It is a very competitive channel, and the users are often more oriented to be notified and contacted regarding sales and promotions through this channel. This integration is not easy to use in One Singal, even thought they are working to keep up with the competition.

Reasons for choosing OneSignal

While Twilio provided WhatsApp messaging, One Signal proved to be easier to implement with their REST API endpoints in a mobile application project.

Andrew M.

Verified reviewer

Design

Self-Employed

Used daily for more than 2 years

Review source

Reviewed April 2025

Multi-channel Messaging Program of 2025: OneSignal

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

OneSignal is a reliable customer engagement platform that support in-app messages, push notifications and SMS in one central repository.

Cons:

I slightly dislike that OneSignal free tier allocates less advanced customer engagement features compared to paid plans.

Paulina L.

Verified reviewer

Broadcast Media

Self-Employed

Used daily for free trial

Review source

Reviewed December 2025

Great experience

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It’s a great computer program with excellent customer service and innovations that are frequently incorporated into the programming

Cons:

Nothing because everything works really well and the Customer Services excellent even when there is a problem they help you out

Sonu G.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for less than 2 years

Review source

Reviewed April 2021

Onesignal - The Popular Among All

Initially, it was good, i integrated one signal with App and web but when they announce it's not free things got very difficult and I moved to Truepush

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Onesignal has wide support to almost all kind of platforms, So if you want to use Onesignal for App/Website at the same time this is the best option because they have SDK for every platform and the detailed documentation will help you to implement is quick, They have a WordPress plugin to make your task easy if you are a blogger

Cons:

They promised that it will be free for lifetime when I started using OneSignal. It was I think 2016 and since then I gained 70K subscribers then they set the limit of 3)K and then 10K so it just they offered fake promise I guess, If I move to any other platform I lose 70K users otherwise pay for it.

Amanda M.

Verified reviewer

Real Estate

2-10 employees

Used weekly for less than 6 months

Review source

Reviewed November 2025

OneSignal is a must have for success

Overall, OneSignal has streamlined my communication with my audience significantly, and I've noticed an increase in engagement since I started using it.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I really appreciate is the segmentation feature. I can target specific groups, which helps me send relevant messages to the right audience.

Cons:

The free version offers a lot, on the downside some more advanced features are locked behind a paywall.

Joy G.

Verified reviewer

Design

Self-Employed

Used daily for more than 2 years

Review source

Reviewed April 2025

Robust Tool for Enhancing Cross-channel Campaigns

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

OneSignal makes it easy to reach customers through mobile and web applications that get enhanced via push notifications, live chat, SMS and social media messaging.

Cons:

Ever since I implemented OneSignal, I have never failed to accomplish my customer engagement needs.

Elias S.

Verified reviewer

Financial Services

51-200 employees

Used daily for less than 6 months

Review source

Reviewed August 2025

The Best 'Owned-Media' Platform I've tried.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

They have an amazing onboarding and customer support team, which considerably reduces the learning curve. Very easy of use, with amazing features and customization options. I love to have Push notifications, emails and SMS all together.

Cons:

If you don´t know how to code, you may rely a lot on the company's IT team or ask a lot of help to One Signal.

Constantine H.

Verified reviewer

Legal Services

1001-5000 employees

Used daily for less than 2 years

Review source

Reviewed December 2024

C Hadji Review

Very good. It is an easy product to implement and does not require much attention, as OneSignal does all of the work in maintaining its functionality.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I believe the free service is far superior to that which any other peers provide and allows a company to use the product without commitment to paid service and not limited in time, to assess whether the paid service makes commercial sense for the company.

Cons:

I have not experienced any issues with the product nor have I heard of any issues from any colleagues.

atul m.

Verified reviewer

Automotive

1001-5000 employees

Used weekly for less than 12 months

Review source

Reviewed April 2025

easy-to-use interface and quick setup

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I liked OneSignal’s easy-to-use interface and quick setup for push notifications across multiple platforms. Its robust analytics and segmentation features help target the right users effectively.

Cons:

I found that OneSignal’s free tier has limited features, which can be restrictive for growing apps. Also, advanced customization sometimes requires additional coding or third-party integrations.

Lindsey M.

Verified reviewer

Insurance

11-50 employees

Used monthly for less than 2 years

Review source

Reviewed April 2025

Good for early stage startups