Smartlook 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Smartlook

4.7

(136)

Pricing

Starting at $55.00 per month

About Smartlook

Smartlook is a cloud- and mobile-based quantitative analytics solution that helps businesses of all sizes with user behavior and insights. Smartlook answers the ‘what’ and ‘why’ behind every user action. Primary features of the software include visitor recordings, event tracking, funnels and heatmaps.

Smartlook provides the option of replaying video sessions to identify customers, see Javascript errors and share recordings within the team. It also features a visitor journey module, which helps users with app integration and recordings segmentation with right filters. Automated event tracking enables businesses to know how visitors perform certain tasks, and conversion funnels provide reports on leads.

Primarily used by industries including digital agencies, travel, gaming, health care, education and media, Smartlook provides support via documentation and email. It integrates with many platforms and tools including Google Analytics, Zendesk, Instapage, Intercom, Shopify, Gambio, Blogger, Magento and Google Tag Manager.

Smartlook Screenshots

Smartlook Pricing and Plans

Starting price: $55.00 per month

Free Trial

Free Version

Free

$0.00

flat rate, per month

Plan includes:

Up to 3,000 Sessions/Month
2 Funnel Reports
10 Events
Website & Mobile Heatmaps
Google Analytics and Slack Integration
Rendering Modes
Behavior Flows
Customizable Dashboards
30-Day Trial

Pro

$55.00

flat rate, per month

Plan includes:

Up to 200,000 Sessions/Month
5 Funnel Reports
20 Events
Unlimited Heatmaps
Survicate Integration
Product Analytics
Data Anomaly Reporting
Developer Toolkit

Enterprise

Pricing available upon request

Plan includes:

Up to 1,000,000 Sessions/Month
10 Funnel Reports
40 Events
Unlimited Heatmaps
Enterprise Features
Premium Integrations
Product Analytics
Data Anomaly Reporting
Data History
Audit Log

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Smartlook Features

Popular features found in Heatmap
Data Visualization
For Sales Teams/Organizations
For Science
Heatmaps
Real-Time Analytics
Reporting & Statistics
Visual Analytics
Website Analytics
More features of Smartlook
Activity Dashboard
Activity Tracking
Alerts/Notifications
API
Application Management
Audit Trail
Behavioral Analytics
Behavior Tracking
Cohort Analysis
Collaboration Tools
Conversion Rate Optimization
Conversion Tracking
Customer Activity Tracking
Customer Experience Management
Customer Journey Mapping
Customer Profiles
Customer Segmentation
Dashboard
Data Coding
Data Storage Management
Dynamic Content
Element Analytics
Engagement Tracking
For Mobile
For Websites
Funnel Analysis
In-App Events Tracking
Incident Management
Interactive Reports
Issue Management
Issue Tracking
Keyword Tracking
Knowledge Management
Media Analytics
Mobile Access
Multi-Channel Attribution
Multi-Channel Data Collection
Multi-Language
Multiple Site Management
Multiple User Accounts
Pageview Tracking
Performance Metrics
Predictive Analytics
Product Data Management
Qualitative Comparative Analysis
Quantitative Analysis
Real-Time Monitoring
Referral Tracking
Reporting/Analytics
Retention Tracking
Screen Activity Recording
Search/Filter
Sentiment Analysis
Session Recording
Single Sign On
Site Search Tracking
Statistical Analysis
Tagging
Text Analysis
Time on Site Tracking
Transaction Monitoring
Usability Testing
User Interaction Tracking
User Journeys
User Research Analysis
Visitor Tracking
Web Traffic Reporting

Smartlook Integrations

BigCommerce

Shopify

Squarespace

WordPress

Sentry

Authoritas

See all 21 integrations

Smartlook User Reviews

Overall Rating

4.7

Ratings Breakdown

74%

22%

Secondary Ratings

Ease of Use

4.7

Value for money

4.5

Customer support

4.5

Functionality

4.6

Sagar M.

Verified reviewer

Mental Health Care

2-10 employees

Used daily for free trial

Review source

Reviewed March 2021

First tool to use if you're creating a mobile app

Great app to do qualitative analytics in user's natural environment helping faster product development. This enables better prioritisation decisions.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Ability to view each session and understand UX issues without having to wait for user feedback

Cons:

Inability to create custom tags for users for easier identification in case where we want to view the recordings anonymously.

Reasons for choosing Smartlook

Better focus on Mobile apps with good pricing

Tarnika C.

Verified reviewer

Automotive

1001-5000 employees

Used daily for less than 12 months

Review source

Reviewed November 2024

A tool you didnt know you needed

great, couldnt expect more. grat integrations available as well

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

easeof use, amazing UI, very cost efficient tool

Cons:

the dasboard metrics are not entirely customizable

Reasons for choosing Smartlook

cheaper and better integrations with our current stack

Reasons for switching to Smartlook

gdpr compliance issue and data centre migration

Faheem S.

Verified reviewer

Used daily for less than 12 months

Review source

Reviewed May 2018

Encountered issues often

Found some issues in our application that our visitors were facing.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The idea is good to view your customer actions in a live way. The platform is easy to deploy without changing your code.

Cons:

Will pay more than you get. Data will disappear any day, Application filters don't work. Check alternatives as well.

Vendor Response

Hi Faheem, thank you for your review! Lukas CMO at Smartlook

Replied January 2021

Atour T.

Verified reviewer

Research

51-200 employees

Used daily for less than 2 years

Review source

Reviewed November 2022

I was able to update my website without requesting criticism, which saved me a lot of time.

I watch a few records at random and can tell what the user wants from our website.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The basis of Smartlook's conversion rate optimization mechanism is qualitative data. It enables me to gather, record, observe, and analyze visitor behavior on our website.Owners of interactive websites that want to employ qualitative analytics to enhance the performance of their platform can use Smartlook. Numerous third-party applications, including Wordpress, Google Analytics, and Shopify, are integrated by Smartlook. It includes a mobile app, is accessible for free, and offers premium customers access to additional tools and functions, which is really helpful to me.

Cons:

I want to have the choice of viewing the recordings in a pop-up window or a panel on the same screen.I don't have the possibility to organize the recordings into folders or tag them.

Reasons for switching to Smartlook

By tracking mouse movements and clicks, it made navigating the website simpler.

Verified

Reviewer

Packaging and Containers

51-200 employees

Used daily for more than 2 years

Review source

Reviewed June 2022

Good option to analyse your customer behavior

We used this tool for 2 years, it was very useful for use to record our customers interactions.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

-Heatmaps. - Bugs tracker. - Funnel optimization

Cons:

- The price is higher compared with similar tools

Reasons for choosing Smartlook

We chose Smartlook thanks to its gread support team

Reasons for switching to Smartlook

The price was lower with similar funcionalities

Ray R.

Verified reviewer

Education Management

1001-5000 employees

Used daily for less than 2 years

Review source

Reviewed January 2022

Excellent for improving the user experience.

Ratings Breakdown

Ease of use

Functionality

Pros:

The features it provides, particularly when beginning off as a free customer. The user interface is straightforward, with automatic recording of critical events that may be used to create a pipeline, a fast advance option, and emphasized portions that can be reviewed, among other features.

Cons:

We do not use the Heatmap capability, and therefore feel it may be improved. We use a different service for it.

Reasons for switching to Smartlook

It provided more alternatives as a freemium customer, as well as a better user experience for the traditional surveillance feature.

Chryso S.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for less than 6 months

Review source

Reviewed November 2020

Great for UX optimisation

We are generally loving so far the functionalities it offers to our team to be able to understand the digital behaviour of our users with our beta tool

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The functionalities it offers, especially when starting as a freemium user. The UX is simple, automatically tracking important events that can be used to set up a funnel, the fast forward option and the highlighted elements you can review, etc.

Cons:

We are not using the Heatmap functionality, and we believe there can be an improvement on that feature. We are using a separate provider for that.

Reasons for choosing Smartlook

It had better options as a freemium user and also better UX for the video tracking element

Vendor Response

Thank you for your feedback and nice words! I will share it with our development team. - Tomas

Replied November 2020

Prokop S.

Verified reviewer

Information Technology and Services

2-10 employees

Used weekly for free trial

Review source

Reviewed May 2021

DX Heroes review

Smartlook has a clean UI and it's easy to set up. I wouldn't say I like the blocking page after the trial ended because I wanted to show SmartLook to my colleague first before we decide if it has enough value for our business.

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

It's better than HotJar and I want to support Czech startups instead of foreign startups. :) The UI is much better than in HotJar.

Cons:

I am still not sure if the first plan has suitable value for the money. I really appreciate the extended trial period.

Reasons for choosing Smartlook

Czech company, friendly UI/UX and good value for the product (but not yet for us).

Reasons for switching to Smartlook

Support Czech startup; better UI

Cynthia R.

Verified reviewer

Information Services

10000+ employees

Used daily for less than 2 years

Review source

Reviewed April 2019

Smartlooked for awhile now

Smartlook has given time management a new definition. It allows us to save tremendous time and work more efficiently.

Ratings Breakdown

Ease of use

Functionality

Pros:

So we've been using Smartlook for some time now and I always thought it was a decent program. Having just gone through an entire tax season with almost every call utilizing this tool, it deserves a second view so to speak. Smartlook allows tech support or agents (in my company) to share screens with their customers. We can see their mouse movements, help them to navigate through the various options and features and troubleshoot errors by literally putting our eyes on it. It works by having the customer provide a code given on the website and this code allows access to their screen through Smartlook. Agents and customers alike have come to rely heavily on Smartlook to help get the support they need and get it in a timely manner. It makes a world of difference when you can see the screen, identify the issue and solve it all at once rather than take precious minutes and hours trying to describe what is going on and another hour trying to describe how to fix it.

Cons:

The only thing I can say I least like about this software is that you can only screenshare within the website. Unlike another competition, you cannot screen the customers complete computer screen. If a customer wants to minimize a screen so you can see a document on their computer, for instance, you can't. In my line of work its not a deal breaker at all because the majority of the workflow is within the website.

Vendor Response

Thanks for your review! This review is not related to Smartlook but more to Turbotax. Please change this, Lukas

Replied April 2019

Melih Ç.

Verified reviewer

Entertainment

11-50 employees

Used daily for free trial

Review source

Reviewed January 2022

I hope our competitors won't discover this tool before we take the advantage!

We decreased our churn rates by 20% in tutorial sequence. I believe this product can increase many of the mobile game's retention by 5% to 10% easily. I am writing this comment because developers are friendly, and they deserve success. However, I still hope my competitors don't discover this tool.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

We love all the data and funnels but when it comes to looking at what players are doing in the game is something different. We can now watch what players are doing. This is magical! With Smartlook we can now learn what they like how they interact with the game, and we can design the game accordingly.

Cons:

I think the monetization of the product is still premature however price is still great for this quality product. I believe if the product encourages companies to use it for every app & game they have, this product can increase it's revenue more than limiting funnel and events. Smartlook is a secret weapon for any mobile game studio, and if this product wants to tap into that market, its monetization needs to be adjusted. I hope our competitors will not discover this product before we take full advantage!

Showing 1 - 10 of 136 Reviews

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