Brandfolder 2026: Benefits, Features & Pricing
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- Overview
- Pricing and Plans
- Features
- Integrations
- User Reviews
Overview
Pricing
Pricing available upon request
About Brandfolder
Brandfolder is a cloud-based asset management solution that provides various processes to organize, store and retrieve media assets and manage digital rights and permissions. The solution can be customized for businesses in industries such as sports, retail, technology, breweries and more.
Brandfolder features a centralized storage location which helps users to manage and update their media assets including logos, videos, audio, press releases and more. It auto-tags images, converts image copy to text, thumbnails videos and supports in-document search which help users to search for specific assets.
Users can also share and distribute assets with their colleagues by providing them access via embedded APIs on a website, single shared links, collections and groups or a saved search. Additionally, Brandfolder features a reporting engine that allows users to generate custom reports, spot trends and make business decisions. Support is offered via phone and email.
Brandfolder Screenshots

Brandfolder Pricing and Plans
Premium
Pricing available upon request
Plan includes:
- Manage One Brand Or 50 From A Single Dashboard
- Define Privacy And Permission Settings For Your Brandfolder
- Visual Platform: A Single Source For Brand Assets
- Set Permissions: Grant Access As You See Fit
- One Link: Easily Share Your Brandfolder
- Image Editing: Access Multiple Sizes & Formats
- Embed: Instantly Update Assets Onsite
- Event Feed: Keep Tabs On Your Brand
Enterprise
Pricing available upon request
Plan includes:
- Manage One Brand Or 50 From A Single Dashboard
- Define Privacy And Permission Settings For Your Brandfolder
- Visual Platform: A Single Source For Brand Assets
- Set Permissions: Grant Access As You See Fit
- One Link: Easily Share Your Brandfolder
- Image Editing: Access Multiple Sizes & Formats
- Embed: Instantly Update Assets Onsite
- Event Feed: Keep Tabs On Your Brand

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Brandfolder Features
- Popular features found in Digital Asset ManagementAccess Controls/PermissionsAsset CategorizationContent ManagementCustomizable BrandingDocument ManagementFile ManagementMetadata ManagementReporting/AnalyticsSearch/FilterTaggingVersion ControlWorkflow Management
- More features of BrandfolderActivity TrackingAlerts/NotificationsAnalyticsAPIArchiving & RetentionArtwork ManagementAsset LibraryAsset Lifecycle ManagementAsset SharingBrand GuidelinesBrand ManagementChange ManagementCMS IntegrationCollaboration ToolsCommenting/NotesContent LibraryContent Publishing OptionsCustomizable TemplatesDigital Asset ManagementDocument CaptureDocument StorageFile ConversionFile SharingFile TransferFulfillment DistributionFull Text SearchMultiple Format SupportOffline AccessProject ManagementReal-Time DataReporting & StatisticsRights ManagementROI TrackingRole-Based PermissionsSentiment AnalysisSingle Sign OnTask ManagementTask Progress TrackingTemplate ManagementThird-Party IntegrationsVideo ManagementVideo SupportVisual Analytics
Brandfolder Integrations
See all 38 integrations
Brandfolder User Reviews
Overall Rating
4.7
Ratings Breakdown
5
72%
4
26%
3
1%
2
0%
1
0%
Secondary Ratings
Ease of Use
4.5
Value for money
4.5
Customer support
4.7
Functionality
4.5

Ali K.
Verified reviewer
Information Technology and Services
2-10 employees
Used daily for more than 2 years
Review sourceReviewed February 2021
Single source and easy way to managing all digital assets
5
All content and files related to our brand are in one place available to our team and business partners, and with intelligent image and file search systems, let's imagine you have Google Images in control of your files. The ability to share files and determine the level of access is very useful, and it is possible to use the files in all applications and Softwares that we use daily, both offline and online. Superb Cloud-based Digital Asset Management platform with great integration without the learning need, because it’s super easy to use.
Ratings Breakdown
Reasons for choosing Brandfolder
Managing and searching files in the cloud is very fast and categorizing and working with it does not require separate training and everyone on the team can use it.
Reasons for switching to Brandfolder
The speed and smart search of similar images in our digital assets are very important to us that this software is ahead of the competitors.
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Non-Profit Organization Management
1001-5000 employees
Used daily for more than 2 years
Review sourceReviewed September 2024
An amazing and feature rich DAM solution
5
We switched our DAM solution that felt very out of date, slow, and the design was basically a file manager in the cloud. No one was using it because it was so hard to use. Now we have thousands of assets in Brandfolder. We use the templating tool so much and we use share assets daily.
Ratings Breakdown
Reasons for switching to Brandfolder
Canto was out of date and the UX/UI was old and not visual which made finding, and using assets really hard.
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Christopher M.
Verified reviewer
Telecommunications
5001-10000 employees
Used daily for more than 2 years
Review sourceReviewed August 2019
Brandfolder Data Asset Management
5
I have been involved in Brandfolder since we started using it at my company. We have a large number of assets including logos, images, collateral, tradeshow displays, videos, etc that we need to share with our global marketing team, sales team, other employees as well as our business partners, distributors, etc. Brandfolder has been a game changer for us for this reason. The templating feature allows users to self serve by filling in information and exporting pdfs. This is a great feature when it comes to business cards, customizing call to actions on Ads, etc.
Ratings Breakdown
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Jenna K.
Verified reviewer
Marketing and Advertising
Self-Employed
Used monthly for less than 12 months
Review sourceReviewed May 2025
Exploitative and Dishonest Practices – Be Cautious
1
Over the past year, I’ve reached out to Brandfolder/Smartsheet multiple times regarding serious financial hardship. I made small payments as a sign of good faith—with their approval—despite not using the service at all. I've been transparent and proactive in trying to resolve this, have emails and bank statements to support this, yet they’ve chosen to be unresponsive until it benefited them. Not only was I actively communicating, but their pattern of behavior shows a clear lack of integrity. For spans of time, my messages went unanswered—until very conveniently, after the cancellation window passed. Only then did they reply, conveniently locking me into another year of service and adding more charges to an already stressful situation. Despite approving my payments which I suggested to them myself, the most recently sent my account to a third-party collections agency, claiming I had ignored all prior payment communication, which is completely false. Their handling of this matter has been deeply disappointing and disingenuous. I came to them in good faith, received their approval to make partial payments, and still found myself blindsided by collections and inaccurate accusations. If necessary, I’m prepared to escalate this further, including involving a legal team and requesting a full audit of my contact attempts and their internal processes. I would strongly caution anyone considering doing business with them. This experience has felt more like a trap than a service. I would never recommend working with a company that operates like this.
Ratings Breakdown
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Scott H.
Verified reviewer
Arts and Crafts
Self-Employed
Used weekly for less than 12 months
Review sourceReviewed October 2022
Not your grandfather's file cabinet baby
4
Brandfolder has taken our business to new heights and continues to be an ever beneficial and integral part of our day-to-day operations. The rewards reaped from Brandfolder speak for themselves in multitudes and deserves our highest regard, and recommendation.
Ratings Breakdown
Reasons for choosing Brandfolder
Ultimately, this platform had so much more to offer that could be and has been so beneficial to our business that it was a choice to just had to be made. We have always primarily kept with Google products and still do, but this is one area that brandfolder was a more upscale and higher level of quality and service that we required.
Reasons for switching to Brandfolder
We decided to switch from Google Drive simply for the fact that brandfolder is so much more of a broader scope and higher level of a platform that we desired in terms of digital asset management.
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Robin W.
Verified reviewer
Food & Beverages
11-50 employees
Used daily for more than 2 years
Review sourceReviewed April 2021
Review from the pizza industry
5
My overall experience with Brand Folder has been great! We use it for two of our brands and everyone in-house is happy with it. We cut email management down a ton with franchisees going to Brand Folder first as a reference. Saves me ton of time packing and sending files to print vs. other products with very long upload times. Ease of use is huge for our group of users and we have no complaints about Brand Folder.
Ratings Breakdown
Reasons for choosing Brandfolder
We told our digital agency what we were using and what our goals were and they shared Brand Folder that they use themselves.
Reasons for switching to Brandfolder
We told our digital agency what we were using and what our goals were and they shared Brand Folder that they use themselves.
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Liza W.
Verified reviewer
Non-Profit Organization Management
201-500 employees
Used daily for less than 12 months
Review sourceReviewed August 2019
Brandfolder has changed the way our organization works
5
Brandfolder has helped us unify our global brand across 30+ markets. It has made sharing resources and updated materials seamless, whereas before rolling out these changes to nearly 500 staff across the world required extensive communication. It has saved my team, our central marketing team, a huge amount of work.
Ratings Breakdown
Reasons for choosing Brandfolder
We ultimately chose Brandfolder over Bynder for a few reasons. They are pretty similar products, and both seemed they would fit our needs equally well. We were happier with the pricing on Brandfolder, and the customer service we experienced was much better than Bynder, giving us confidence that we would have a seamless transition, which for the most part we did. We also liked that Brandfolder was still looking to grow and improve based on user feedback. Additionally, we liked Brandfolder's interface slightly better.
Reasons for switching to Brandfolder
We needed a way to centrally manage all of our global brand assets and seamlessly share updates and information without sending files each time.
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Jessica D.
Verified reviewer
Computer Software
201-500 employees
Used weekly for less than 2 years
Review sourceReviewed June 2022
Makes it easy to share files with co-workers and clients
4
The lockout imposed by covid prompted us to shift our focus to remote consultation. Using Brandfolder, we were able to give our customers big files quickly and easily. Using the Guest Uploads functionality, we can aggregate assets from our network so that we may all benefit from their contributions. Using this tool, our partners may upload huge files without having to send them over email.
Ratings Breakdown
Reasons for switching to Brandfolder
So I don't have to worry about taking up too much space on my computer or slowing down my processor by storing a lot of high-resolution photographs and huge files in one place on the Internet.
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Rebecca A.
Verified reviewer
Online Media
1001-5000 employees
Used weekly for less than 2 years
Review sourceReviewed July 2020
A Modern Interface with an Excellent Pricing Model
5
The have great customer support, the setup was pretty quick and it's easy to make mass edits.
Ratings Breakdown
Reasons for choosing Brandfolder
Pricing Model, Interface and the Templating features.
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Jean-Paul W.
Verified reviewer
Internet
51-200 employees
Used daily for less than 6 months
Review sourceReviewed August 2020
Exactly What My Team & Company Needed
5
Having a single-source of truth has quickly made an impact on our team's productivity. Having all types of content that our Sales team can access and locate has improved their productivity as well.
Ratings Breakdown
Reasons for choosing Brandfolder
UI seemed better aligned with what we were looking for. Brandfolder also seemed like the leader in the space.
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