Braze vs Xtremepush: Which is best for you?

Having the ability pull in datafeeds in the targeting criteria, the ability to message preview and test send, are all important features that make Braze well worth using.

Currently, the email needs to be created and managed in the campaign or canvas directly where sometimes it becomes difficult to manage incase of complex journeys where multiple peoples are working on the same canvas.

It saves time by centralising push, SMS, and email campaigns and gives us good insights into open rates and engagement. Once you learn your way around, it becomes straightforward to build and launch campaigns quickly.

It is not properly integrated to our backoffice.