Direct Mail 2026: Benefits, Features & Pricing

Wondering if Direct Mail is right for your organization?

Our Email Marketing Software selection experts can help you in 15 minutes or less.

On this page

Overview
Screenshots
Pricing and Plans
Features
User Reviews
Popular Comparisons

Overview

Direct Mail

4.8

(161)

Pricing

Starting at $15.00 per month

About Direct Mail

Direct Mail is an email marketing solution for Mac that lets you create and send personalized emails to your list of subscribers. Designed for SMBs and large companies alike, Direct Mail includes customizable email templates, image editing, live previews, custom email sign-up forms, automatic and manual list segmentation, email tracking, campaign analytics, subscriber activity reporting, and more.

Customize with images, videos, buttons, surveys, and more. Drag and drop images directly into your email and edit image within the app (including cropping, removing backgrounds, and adding filters). Conditional logic allows you to tailor custom content for each recipient. “Spam Tests” alert you to any mistakes before you send, including broken links, misspelt email addresses, and spam filter issues.

Direct Mail allows you to target your messages to specific subscribers—either manually or automatically. Metrics include opens, clicks, unsubscribes, and bounces.

Direct Mail Screenshots

Direct Mail Pricing and Plans

Starting price: $15.00 per month

Free Trial

Free Version

Unlimited Plan

$15.00

per user, per month

Plan includes:

Access Reports and Grow Your List From Iphone (or Ipad)
Automate Email Campaigns
Customize Mailing List Sign-up Forms
Email Delivery via E3 Delivery Service
Integrate With Third-Party Apps and Services
Sync and Collaborate via the Cloud
Track Email Opens and Clicks

Pay Per Email Plan

$30.00

per user, per month

Plan includes:

Access Reports and Grow Your List an Iphone (or Ipad)
Automate Email Campaigns
Customize Mailing List Sign-up Forms
Email Delivery via E3 Delivery Service
Integrate With Third-Party Apps and Services
Sync and Collaborate via the Cloud
Track Email Opens and Clicks

SMTP Plan

$299.00

per user, per month

Plan includes:

Customize Mailing List Sign-up Forms
Sync and Collaborate via the Cloud
Track Email Opens and Clicks

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

Direct Mail Features

Popular features found in Email Marketing
A/B Testing
Autoresponders
Campaign Analytics
Campaign Scheduling
CAN-SPAM Compliance
Contact Management
Customer Segmentation
Email Tracking
Event Triggered Actions
Subscriber Management
WYSIWYG Editor
More features of Direct Mail
Activity Dashboard
API
Archiving & Retention
Campaign Management
Click Tracking
Customer Surveys
Customizable Branding
Customizable Fields
Customizable Forms
Customizable Templates
Drag & Drop
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Distribution
Email Marketing
Email Templates
Engagement Tracking
Image Library
Inbox Management
Landing Pages/Web Forms
List Management
Mobile Optimization
Multiple User Accounts
Reporting/Analytics
Response Management
Signature Management
Social Media Integration
Spam Blocker
Template Management
Third-Party Integrations
Whitelisting/Blacklisting

Direct Mail User Reviews

Overall Rating

4.8

Ratings Breakdown

81%

16%

Secondary Ratings

Ease of Use

4.8

Value for money

4.8

Customer support

4.7

Functionality

4.6

Carlos A.

Verified reviewer

Industrial Automation

2-10 employees

Used monthly for more than 2 years

Review source

Reviewed June 2022

DirectMail

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Just a great option, friendly, powerful, campaign administration, links, great

Cons:

Nothing, just a great tool, simple and friendly

Reasons for choosing Direct Mail

Mac user

Jacob B.

Verified reviewer

Architecture & Planning

2-10 employees

Used daily for less than 2 years

Review source

Reviewed August 2024

Direct mail

As a Mac user, I utilize direct mail for my every day work emails.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy interface to use compared to Gmail.

Cons:

The program is directly correlated to Mac machines.

Reasons for switching to Direct Mail

I needed a personal account for personal use only.

Bob R.

Verified reviewer

Design

2-10 employees

Used weekly for more than 2 years

Review source

Reviewed February 2019

A Great email marketing application

Having used Direct Mail for many years I can attest to the effort put into keeping it fresh. The customer support is outstanding.

Ratings Breakdown

Ease of use

Previously 4

Value for money

Customer support

Functionality

Pros:

Well thought out and updated on a regular basis, you can tell that the developers of Direct Mail take pride in their product. It is a solid and stable application that I have relied on for years to do my email marketing campaigns for clients.

Cons:

As with any application you always say, I wish it did x, but nothing significant enough to warrant inclusion here.

Mark L.

Verified reviewer

Religious Institutions

11-50 employees

Used weekly for less than 12 months

Review source

Reviewed January 2024

Excellent and quick tool for managing email communication to groups

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Direct Mail's native application interface is so much smoother to use and quicker than online systems. I regularly use MailChimp and HubSpot for outbound email as well, but for certain purposes Direct Mail is a real winner. It's really a good tool for designing nice looking email newsletters. The reporting is pretty good as well. There's a really elegant mixture of cloud-based services (the email sending and report viewing) and native application.

Cons:

I do wish it was a little easier to share control of campaigns and lists with another Mac users.

Reasons for switching to Direct Mail

DirectMail was quicker and easier, and didn't require me to coordinate with other Mailchimp campaigns and users.

Verified

Reviewer

Marketing and Advertising

Self-Employed

Used other for more than 2 years

Review source

Reviewed May 2021

Great Value, Top-Notch Customer Service

It allowed me to provide a high level of service to my clients at a very reasonable price.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Cost drew me to Direct Mail for Mac; I was sending out up to 50,000 weekly e-mails for a client at one point. It was by far the lowest-cost option for bulk e-mailing on that scale. But there were other things that made the experience so great. On the few times I had deliverability issues, I got one-on-one attention from the developers who talked me through the adjustments I needed to make on my DNS settings. They are very protective of their sender reputation, which increased my deliverability rates vs. other vendors without dedicated IPs.

Cons:

I'm using it a lot less these days because my workflow has changed and it isn't a good fit for what I am trying to accomplish at the moment. But if I were to return to mass sechduled e-mails, Direct Mail for Mac would still be my first choice.

Reasons for choosing Direct Mail

Cost, but stayed with it because of the customer service and excellent product.

Eric A.

Verified reviewer

Electrical/ Electronic Manufacturing

2-10 employees

Used weekly for less than 12 months

Review source

Reviewed May 2021

Great mail program with extensive features

I was looking for a low-cost mail program that was very easy to learn and get up and running. The major issue was getting a zap to work, but once that was working, I was very happy with the result. Likewise, zaps for onsite forms. But the learning curve for actually USING it, and sending emails. Cost per email is very very low - I buy 10K at a time for $99 so one cent each. Pretty good pricing! Delivery is almost instantaneous, and it is fun to watch the responses roll in.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Low cost per email, campaign reports, mailing lists easy to build and maintain, easy to use block editor. I use this via zaps with Shopify, as well as forms on my WP site. Much smaller learning curve compared to mail chimp.

Cons:

Not as common support - required a zap to connect to Shopify, rather than directly connect, as will bigger company products. I appears to not detect duplicates in lists. I would like a more powerful editor, more like Divi for constructing emails. However, the basic block editor works pretty well.

Reasons for choosing Direct Mail

It does the basic job of mailing out form letters. Very easy to use and learn. Inexpensive. Fast. The learning curve on other alternatives was daunting, with all of their marketing crapola. Probably very powerful, but not what I wanted at this point.

Doug G.

Verified reviewer

Aviation & Aerospace

2-10 employees

Used weekly for more than 2 years

Review source

Reviewed May 2021

Highly Recommend

Excellent

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

You can compose and edit emails as well as your database offline and without an internet connection. You never have to worry about losing work if your connection goes down. Great reporting as well and the chat support is helpful and fast!

Cons:

I would love the ability to analyze various list performances.

Reasons for choosing Direct Mail

Easy to use and good reporting to analyze specific subscribers.

Reasons for switching to Direct Mail

Poor reporting and templates really didn't look very nice.

Brett N.

Verified reviewer

Professional Training & Coaching

Self-Employed

Used monthly for more than 2 years

Review source

Reviewed May 2021

If Apple made a direct mail app, it would look & feel like this!

It's a perfectly simply solution to creating customer engagement. It's actually a pleasure to use since it looks and feels great.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

it's really easy to set up and execute and it integrates with my CRM of choice (Daylite) really well

Cons:

I don't have any deal-breakers, but would always love more templates

Reasons for switching to Direct Mail

cost, ease of use and seamless integration with my CRM (Daylite)

Todd M.

Verified reviewer

Human Resources

2-10 employees

Used daily for less than 6 months

Review source

Reviewed May 2021

Amazing and solved our bulk email issues.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Our team loves how easy this is to manage, set up and keep on top of key clients. Bravo!

Cons:

We LOVE IT and have zero changes. Thanks so much.

Reasons for switching to Direct Mail

These technologies kept getting blocked by spam filters. Even our top clients never saw our emails. Now that problem is solved!

Oscar R.

Verified reviewer

Health, Wellness and Fitness

2-10 employees

Used monthly for free trial

Review source

Reviewed August 2025

Great Email Campaign Management Software

Very happy with the professional look. I will now be using Direct mail for all of my company events so reach our invitees.

Ratings Breakdown

Ease of use

Functionality

Pros:

What i like most is the professional look for my emails. I also used to have a horrible time managing all of my email contact. Now it is very easy to send an email campaign.

Cons:

The formatting options for the email templates is limited to certain locations where i can add text and other inserts.

Showing 1 - 10 of 161 Reviews

See All Reviews