Direct Mail 2026: Benefits, Features & Pricing

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

How Software Advice ensures transparency

Software Advice lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Users can talk to our advisors for free to receive software recommendations matching their needs. Software providers pay us for sponsored profiles to reach users interested in their products.

How Software Advice verifies reviews

Software Advice carefully verified over 2 million reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

Independent research methodology

Researchers at Software Advice use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or talk to an advisor, this has no influence on our research or methodology.

Wondering if Direct Mail is right for your organization?

Our Email Marketing Software selection experts can help you in 15 minutes or less.

On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Direct Mail

4.8

(161)

Pricing

Starting at $15.00 per month

About Direct Mail

Direct Mail is an email marketing solution for Mac that lets you create and send personalized emails to your list of subscribers. Designed for SMBs and large companies alike, Direct Mail includes customizable email templates, image editing, live previews, custom email sign-up forms, automatic and manual list segmentation, email tracking, campaign analytics, subscriber activity reporting, and more.

Customize with images, videos, buttons, surveys, and more. Drag and drop images directly into your email and edit image within the app (including cropping, removing backgrounds, and adding filters). Conditional logic allows you to tailor custom content for each recipient. “Spam Tests” alert you to any mistakes before you send, including broken links, misspelt email addresses, and spam filter issues.

Direct Mail allows you to target your messages to specific subscribers—either manually or automatically. Metrics include opens, clicks, unsubscribes, and bounces.

Direct Mail Screenshots

Direct Mail Pricing and Plans

Starting price: $15.00 per month

Free Trial

Free Version

Unlimited Plan

$15.00

per user, per month

Plan includes:

Access Reports and Grow Your List From Iphone (or Ipad)
Automate Email Campaigns
Customize Mailing List Sign-up Forms
Email Delivery via E3 Delivery Service
Integrate With Third-Party Apps and Services
Sync and Collaborate via the Cloud
Track Email Opens and Clicks

Pay Per Email Plan

$30.00

per user, per month

Plan includes:

Access Reports and Grow Your List an Iphone (or Ipad)
Automate Email Campaigns
Customize Mailing List Sign-up Forms
Email Delivery via E3 Delivery Service
Integrate With Third-Party Apps and Services
Sync and Collaborate via the Cloud
Track Email Opens and Clicks

SMTP Plan

$299.00

per user, per month

Plan includes:

Customize Mailing List Sign-up Forms
Sync and Collaborate via the Cloud
Track Email Opens and Clicks

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

Direct Mail Features

Popular features found in Email Marketing
A/B Testing
Autoresponders
Campaign Analytics
Campaign Scheduling
CAN-SPAM Compliance
Contact Management
Customer Segmentation
Email Tracking
Event Triggered Actions
Subscriber Management
WYSIWYG Editor
More features of Direct Mail
Activity Dashboard
API
Archiving & Retention
Campaign Management
Click Tracking
Customer Surveys
Customizable Branding
Customizable Fields
Customizable Forms
Customizable Templates
Drag & Drop
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Distribution
Email Marketing
Email Templates
Engagement Tracking
Image Library
Inbox Management
Landing Pages/Web Forms
List Management
Mobile Optimization
Multiple User Accounts
Reporting/Analytics
Response Management
Signature Management
Social Media Integration
Spam Blocker
Template Management
Third-Party Integrations
Whitelisting/Blacklisting

Direct Mail Integrations

Microsoft Outlook

Daylite for Mac

Zapier

Microsoft Excel

Google Docs

Direct Mail User Reviews

Overall Rating

4.8

Ratings Breakdown

81%

16%

Secondary Ratings

Ease of Use

4.8

Value for money

4.8

Customer support

4.7

Functionality

4.6

Edgar G.

Verified reviewer

Marketing and Advertising

2-10 employees

Used monthly for more than 2 years

Review source

Reviewed April 2024

Amazing email marketing platform

A great alternative for email marketing

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Friendly user interface, analytics, templates, email customization.

Cons:

You have to start again if mailing stops.

Reasons for choosing Direct Mail

Mac friendly, purchase cost and alternatives and templates.

Jason H.

Verified reviewer

Real Estate

Self-Employed

Used daily for less than 6 months

Review source

Reviewed September 2025

Easy, Professional, Reliable Email Marketing System

I've just gotten started with email marketing in general and with Direct Mail, specifically. I'm blown away. I've been able to create drip email campaigns and a monthly email newsletter with no problem. And it's great being able to see who's opening and clicking links. If you're starting out with a small mailing list, like me, there's a free plan and a 'pay-per-email' plan, which can save money over paying monthly to some web-based systems, regardless of how large your list is. And it's nice having a native Mac app that's intuitive and I can use anywhere, even without an internet connection. Overall, just a great app.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

- Easy to use - Clean, intuitive interface - Detailed reporting with nice features like heatmaps to show where subscribers clicked - Easy contact management - Syncs with things like Google Sheets and my built in Mac Contacts - Good help documents - Native Mac app

Cons:

- A bit of a learning curve if you're new to email marketing, like me. But that seems to be the case with any email marketing system. - Limited templates, though nearly unlimited customization.

Reasons for choosing Direct Mail

I chose Direct Mail because of the native app, lower pricing and intuitive interface.

Carlos A.

Verified reviewer

Industrial Automation

2-10 employees

Used monthly for more than 2 years

Review source

Reviewed June 2022

DirectMail

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Just a great option, friendly, powerful, campaign administration, links, great

Cons:

Nothing, just a great tool, simple and friendly

Reasons for choosing Direct Mail

Mac user

John R.

Verified reviewer

Wireless

2-10 employees

Used monthly for more than 2 years

Review source

Reviewed October 2025

Support is EXCELLENT

Outstanding Creating new templates with my own design. I don't use Canva.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love the support I get from [sensitive content hidden] , everytime I need help. He knows his stuff.

Cons:

Creating new templates with my own design. I don't use Canva.

Michael H.

Verified reviewer

Entertainment

2-10 employees

Used monthly for more than 2 years

Review source

Reviewed July 2025

Semi-experienced user writes...

Comfortable, but tough on our budget (see above). Its very straightforward to use once you get the hang of it

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Comprehensive coverage of all our needs, with easy layout. Excellent customer services, on the few occasions I've needed them.

Cons:

It's a bit pricey. Tricky for smaller operators like ourselves, so do look out for better offers elsewhere. Would appreciate more lower-end pricing options which don't disadvantage smaller businesses.

Reasons for choosing Direct Mail

Because my colleague did. So had to keep the same one.

Franco R.

Verified reviewer

Non-Profit Organization Management

2-10 employees

Used monthly for more than 2 years

Review source

Reviewed May 2025

My overall impression is very positive

I have a very positive impression of Directmail. It is efficient, has an elegant editing interface and clear reporting, Scheduling is a good thing as well

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

easy, elegant and reliable. Support is efficient and updates come regularly. This makes DirectMail an excellent service for mass mailing

Cons:

expensive compared to other services using Amazon SES that cost a fraction. It remains very competitive with MailChimp

Reasons for switching to Direct Mail

efficiency, user friendliness, competitive price

Vendor Response

Thank you for the review, Franco!

Replied May 2025

Doug J.

Verified reviewer

Publishing

Self-Employed

Used weekly for more than 2 years

Review source

Reviewed August 2024

Directmail for Marketing Books

Positive. Allows me to do broadcasts to wide audience and get seen idea of how it is race red at recipients end. Only about 66% of my recipients actually do open the mail and I suspect that's because they're the message on cheri smartphones and delete without fully opening the email.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Fairly easy to compose messages. Adding attachments and pictures is fairly straight-forward (once you have the hang of it. Help people proved very helpful a few years back when I was trying to install my smtp Account.

Cons:

Organizing addresses can be cumbersome, copying from a previous list to a new one. I've never figured out how to produce smart lists, but I don't think that's Directmail's fault!

Reasons for choosing Direct Mail

Of course, Survey Monkey. But then SM bought Directmail for Mac. Mac based. Survey Monkey was not as obviously Mc compatible.

Jacob B.

Verified reviewer

Architecture & Planning

2-10 employees

Used daily for less than 2 years

Review source

Reviewed August 2024

Direct mail

As a Mac user, I utilize direct mail for my every day work emails.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy interface to use compared to Gmail.

Cons:

The program is directly correlated to Mac machines.

Reasons for switching to Direct Mail

I needed a personal account for personal use only.

Luc G.

Verified reviewer

Arts and Crafts

2-10 employees

Used monthly for more than 2 years

Review source

Reviewed August 2025

Awesome and hasslefree professional email bulk send application!

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

Simple and straightforward, great UI, awesome and hasslefree software! Simple and straightforward, great UI, awesome and hasslefree software!

Cons:

Uhm, hard to say, not much more to improve... Oh maybe the custom font size could be one click more directly accessible.

Reasons for switching to Direct Mail

Desktop accessibility is often really handy.

Terry C.

Verified reviewer

Marketing and Advertising

2-10 employees

Used monthly for less than 2 years

Review source

Reviewed August 2025

Liking it to the Point of LOVING It!

I don't use it as much as I should. However, that's going to be changing, I'll be sending Email 2x / month.

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

I'm constantly learning more every time I use it. It has some newer features that help me fumble through it. I'ver never sat down to become intimately familiar with it. It suits my needs and beyond.

Cons:

The earlier version; about a year ago.

Showing 1 - 10 of 161 Reviews

See All Reviews