Acquisio 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
User Reviews

Overview

Acquisio

3.9

(41)

Pricing

Starting at $199.00 per month

About Acquisio

Acquisio is a cloud-based digital advertisement and campaign management platform. It manages and organizes various advertisement initiatives for digital marketers, agencies and search engine marketers. The platform helps with customer acquisition using digital platforms such as Google AdWords, Facebook Ads, Bing Ads and more.

Acquisio provides solutions for marketers, agencies, local resellers, and small businesses. These solutions include a cross-channel optimization algorithm for marketers; report automation, budgeting and scheduling for resellers and website creation and traffic generation for small businesses.

Other modules include a PPC campaigns manager, dynamic campaigns for every changing scenario, optimization for Facebook and Instagram campaigns.

Additional features of Acquisio include Acquisio Turing, which is a machine learning solution; cross-publisher campaign management, which helps in display all publishers in a dashboard view and campaign reporting, which provides custom and generic templated peer to peer comparison reports.

Acquisio Screenshots

Acquisio Pricing and Plans

Starting price: $199.00 per month

Free Trial

Free Version

Basic

$199.00

per month

No plan information available

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Acquisio Features

Popular features found in Reporting
Ad hoc Query
Customizable Dashboard
Dashboard Creation
Data Import/Export
Drag & Drop
Forecasting
Multiple Data Sources
OLAP
Performance Metrics
Scheduled/Automated Reports
Search/Filter
More features of Acquisio
A/B Testing
Account Alerts
Activity Dashboard
Activity Tracking
Ad hoc Reporting
Advertising Management
API
Audience Targeting
Bid Management
Budget Management
Campaign Analytics
Campaign Management
Channel Management
Client Management
Conversion Rate Optimization
Conversion Tracking
Cross Channel Attribution
Customer Segmentation
Customizable Reports
Data Connectors
Data Visualization
Display Ad Management
Financial Reporting
Goal Setting/Tracking
Keyword Research Tools
Keyword Tracking
Marketing Reports
Monitoring
Multi-Account Management
Multi-Campaign
Multi-Channel Management
Multi-Channel Marketing
Multiple Site Management
Pageview Tracking
Performance Management
Reporting/Analytics
Retargeting Ads
ROI Tracking
Site Search Tracking
Social Media Monitoring
Template Management
Time on Site Tracking
User Interaction Tracking

Acquisio User Reviews

Overall Rating

3.9

Ratings Breakdown

34%

44%

10%

Secondary Ratings

Ease of Use

3.7

Value for money

3.6

Customer support

4.0

Functionality

3.6

Al Y.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for more than 2 years

Review source

Reviewed March 2017

Acquisio Rocks

I had evaluated several different platforms to help us run more efficient PPC campaigns and finalized on Acquisio for a number of reasons. 1. Acquisio gave us an amazing "global" perspective of performance. 2. Acquisio was easy to use in adding new accounts and had many connectors to import/export additional data points. 3. Acquisio seemed to be the most fair in their pricing platforms. We are super happy and have looked at potential replacements over the years and have not found anything that would make us leave.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

global view of all client performance

Cons:

still uses flash in some places on their site

Rachel S.

Verified reviewer

Design

51-200 employees

Used daily for more than 2 years

Review source

Reviewed January 2020

Amazing automated budget spending!

This has helped me avoid overspending and impress more clients with a better ROI.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

They have a fully automated budget spending system, which is really great! This platform also ensures that your Google, Bing and Facebook ads never overspend your monthly budget. It also automatically adjusts bidding strategies!

Cons:

This tool is quite complex and would require some extensive training. It also lacks functionalities when it comes to automating smart Google campaigns.

Jennifer P.

Verified reviewer

Marketing and Advertising

11-50 employees

Used weekly for less than 12 months

Review source

Reviewed January 2022

Okay, but...

This a a decent reporting software, but the interface is not very user friendly and data connection is harder than it should be. I wish it was easier to customize reports, and I don't love the look of the finished report. All the data is there, and customer service with them is great, but overall it's just...'eh!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Data transfers were typically error free and customer service with them is great

Cons:

Interface is not very user friendly and initial data connection is harder than it should be. I wish it was easier to customize reports, and I don't love the look of the finished report.

Biily D.

Marketing and Advertising

11-50 employees

Used daily for less than 2 years

Review source

Reviewed March 2017

The Future Is Now!

I can honestly say "ACQUISIO" is almost the perfect and complete user friendly bid management software solution. Interface in general has always been confusing with platforms however Acquisio's work bench does not have that issue here. Customised reporting is my favorite feature and the support is always second to none! Keep up the good work!!! Kenshoo helps to change a lot of information to Google and Bing to create campaigns and ad groups. Kenshoo uses filtering in order to sort out data so it depends if you like it or not. Kenshoo has a great profile optimization tool.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Where do I start: customised reporting tool Budget & Bids feature Support turnaround time Supports both Adwords & Bing Frees up time to optimise campaigns Pulling reports is 100% correct I don't have to jump from one platform to another (one-stop-shop)

Cons:

Occasionally, loading time can some time be a pain

Alex B.

Marketing and Advertising

501-1000 employees

Used daily for less than 2 years

Review source

Reviewed July 2017

Excellent Adwords API that has most of the functionality you want, and BBM is awesome

The BBM software has been instrumental in helping us manage a rapidly growing stable of accounts.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

BBM is a fantastic automation that has helped our company scale our accounts very quickly. We also make excellent use of the pacing visuals that can be set up, which allows us to view our account performance at a glance. Reports are also highly customizable and easy to share with sales people and clients.

Cons:

The site can be glitchy and goes down a lot (but these are usually for updates); these updates can be pretty substantial sometimes so there's often a bit of a learning curve figuring out where things have been moved to, etc. It's less intuitive than Adwords, and we dont often work within the program itself other than to make use of the budgeting and reporting features.

Tricia C.

Verified reviewer

Used daily for more than 2 years

Review source

Reviewed February 2017

Robust Digital Marketing Platform

Aquisio is one of the most complete PPC management solutions. The interface is intuitive and easy to get used to once you work with it often. They provide live training sessions on request and have instant chat tech support to resolve issues faster. Their reports are fully customizable and easy to schedule and replicate. Well worth the money if you manage lots of campaigns.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The reporting platform is very versatile.

Cons:

Some of the screens take a while to load.

Raul E.

Financial Services

11-50 employees

Used daily for less than 12 months

Review source

Reviewed April 2017

My Review form 1st Commercial Credit

The software doesn't do what its told to do. it has its own mind even though you set the parameters and it goes and does the opposite of what my settings are. I discussed it with my representative but this is the way your stuff works. For example, If I set a range for the bid it will go under my minimum. or not update at all or sometimes overbid.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

not impressed

Cons:

it doest follow simple settings and parameters.

Vendor Response

Raul, My name is David Sullivan I¿m the VP of Customer Success at ACQUISIO. I recall meeting you a little over a year ago at a conference here in Austin. Your feedback on BBM is very disappointing to hear. I have reached out to your Account Manager to set up a call between the three of us to further discuss your current experience. I look forward to reconnecting and seeing what we can do to improve your experience with acquisio.

Replied April 2017

Dave M.

Marketing and Advertising

51-200 employees

Used daily for more than 2 years

Review source

Reviewed March 2017

An awesome company focused on customer service, scalability, automation, and superior results

Where Acquisio excels above all others is in customer service. Everyone, and I mean everyone, from Client Service representative to the developers to the CEO, demonstrates that they value the relationship with their customers above all else. And that feels awesome.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

aimee j.

Marketing and Advertising

10000+ employees

Used weekly for more than 2 years

Review source

Reviewed July 2017

High level reporting platform

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like the simple layout and the ability to select specific date ranges. I like the export options of pdf and excel as well.

Cons:

I wish it could incorporate Google Analytics as well as compare one set of date ranges to another. While it does include graphs, they are very basic and the metrics that are integrated from our campaigns is very basic, not inclusive of impression share, quality score and other competitive metrics.

Emmanuelle R.

Marketing and Advertising

2-10 employees

Used daily for more than 2 years

Review source

Reviewed July 2016

Excellent product