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AdScale

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AdScale 2026: Benefits, Features & Pricing

Wondering if AdScale is right for your organization?

Our Marketing Automation Software selection experts can help you in 15 minutes or less.

On this page
  • Overview
  • Pricing and Plans
  • Features
  • Integrations
  • User Reviews

Overview

AdScale
AdScale
4.5
(40)

Pricing

Starting at $149.00 per month

About AdScale

AdScale is a cloud-based platform devised for digital marketers to optimize advertising performance. Based on AI, it uses machine learning algorithms to enable automation and optimization of AdWords campaigns across Google Search, Google Shopping, Google Display, Facebook, Instagram, and YouTube. It utilizes proven mathematical and statistical models combined with an intuitive user interface to help advertising agencies, private advertisers, and in-house marketing teams boost the organization's advertising performance by reducing time-consuming and repetitive tasks. AdScale can also be used by store owners who would like to advertise on different e-commerce platforms.

AdScale features a detailed activity dashboard that provides insight into ad performance by visualizing key performance indicators (KPIs) and analysis of individual accounts. It allows users to automate budget management and allocation across campaigns and generates insightful recommendations on various aspects like landing page performance, ad optimization, keyword optimization, and more. Other features include click-fraud protection, customizable reports, and continuous account structure optimization.

AdScale Screenshots

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AdScale Pricing and Plans

Starting price: $149.00 per month
Free Trial
Free Version

Data Cloud (BI)

$149.00

flat rate, per month

Plan includes:

  • Business Analytics
  • Customer Segment Analysis
  • Customers Segment Creation
  • Key Performance Indicators
  • Product Segment Creation and Product Segment Analysis
  • Trend Analysis

Advertising Cloud (BI+Ads)

$199.00

usage based, per month

Plan includes:

  • Business Analytics
  • Cross-Channel Ads Creation
  • Cross-Channel Budget Optimization and Product Segment Analysis
  • Customer Segment Analysis
  • Customers Segment Creation
  • Key Performance Indicators
  • On-Going Store-to-Ads Sync
  • Product Segment Creation
  • Trend Analysis

Messaging Cloud (BI+SMS)

$199.00

usage based, per month

Plan includes:

  • Business Analytics
  • Customer Segment Analysis
  • Customers Segment Creation
  • Key Performance Indicators
  • Personalized Messages and Embedded Customer Segmentation
  • Product Segment Analysis
  • Product Segment Creation
  • Ready-to-Use SMS Campaigns
  • Trend Analysis
  • Trigger/Event-Based Campaigns

Marketing Cloud (BI+Ads+SMS)

$299.00

usage based, per month

Plan includes:

  • Business Analytics
  • Cross-Channel Ads Creation
  • Cross-Channel Budget Optimization
  • Customer Segment Analysis
  • Customers Segment Creation
  • Key Performance Indicators
  • On-Going Store-to-Ads Sync
  • Personalized Messages and Embedded Customer Segmentation
  • Product Segment Analysis
  • Product Segment Creation
Read More
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AdScale Features

  • Popular features found in Marketing Automation
    A/B Testing
    Campaign Analytics
    Drip Campaigns
    Landing Pages/Web Forms
    Lead Management
    Multi-Channel Marketing
    Multivariate Testing
    ROI Tracking
    Sales Analytics
    Segmentation
    Social Marketing
  • More features of AdScale
    Account Alerts
    Activity Dashboard
    Ad Optimization
    AI/Machine Learning
    Audience Targeting
    Bid Management
    Budget Management
    Campaign Management
    Client Management
    Collaboration Tools
    Conversion Rate Optimization
    Conversion Tracking
    Cross Channel Attribution
    Customizable Branding
    Customizable Reports
    Dashboard
    Data Visualization
    Display Ad Management
    Email Marketing
    For Marketing and Advertising
    For PPC Campaigns
    Fraud Detection
    Geotargeting
    Goal Setting/Tracking
    Keyword Research Tools
    Keyword Tracking
    Marketing Automation
    Marketing Management
    Monitoring
    Projections
    Project Management
    Real-Time Data
    Real-Time Updates
    Reporting & Statistics
    Scheduled/Automated Reports
    Search Marketing
    SMS Marketing
    Trend Analysis

AdScale Integrations

Google Analytics 360
Google Analytics 360
Google Ads
Google Ads

AdScale User Reviews

Overall Rating

4.5

Ratings Breakdown

5

75%

4

13%

3

3%

2

5%

1

5%

Secondary Ratings

Ease of Use

4.3

Value for money

4.4

Customer support

4.3

Functionality

4.3

VR

Verified
Reviewer

Telecommunications

51-200 employees

Used daily for free trial

Review source

Reviewed January 2019

A Wow ad management software

5

Ratings Breakdown

4
Ease of use
4
Value for money
4
Customer support
5
Functionality
icon
Pros:
A computer automated system for ad management. From budget management to reporting to alerts everything is automated which saves a lot on the time, money and ideation
Cons:
The customer service system needs to be on prompt and responsive

Read More

RB

Roey B.

Verified reviewer

Internet

11-50 employees

Used daily for more than 2 years

Review source

Reviewed April 2018

AdScale is a great app that help you optimize your Google Adwords campaigns with ease

5

Ratings Breakdown

5
Ease of use
5
Value for money
5
Customer support
5
Functionality
icon
Pros:
1.Reports - Adwords platforms gives you zero advanteges comparing to the Adscale reporting (report scheduling, easy to understand & compare) 2.Auto bid management & Budget utilization - it dosent matter if your a pro or ameteur at adwords this will take at least 60% of your day to day work and lets you put your attention to the other 40% (ads copy etc) 3. Recommendations - lets you know what your missing, things that the human eye cant see at a glance.
Cons:
Actually the cons are things that i know the developing team is working on so its a con that will turn in to a pro in the near future: The system misses on alerts that lets you know if the credit carf is expired or if the ads arent approved and so on.

Read More

JH

Jerad H.

Verified reviewer

Food & Beverages

11-50 employees

Used daily for less than 2 years

Review source

Reviewed February 2023

Watch out! Predatory Company - Be careful

2

WATCH OUT! PREDATORY COMPANY! Once you install the app it charges your account $290/month! And will continue to charge you until you uninstall the app. Took us a few days to figure out how to uninstall (app redirects to their page).Services were not useful for us, and software is not unique or add any significant value, lots of marketing speak with not a lot of actual function, also was charged for a year without using adscale services. Never offered a refund.

Ratings Breakdown

1
Ease of use
1
Value for money
1
Customer support
2
Functionality
icon
Pros:
segmentation, ad automation, really not too much. Our ads never performed
Cons:
does not lead to conversions, no actual value, no substance or features in actual software, nothing unique

Read More

RW

Raymond W.

Verified reviewer

Electrical/ Electronic Manufacturing

2-10 employees

Used daily for less than 12 months

Review source

Reviewed May 2020

Good system

4

Had a little ruff start for a period, but after a while with good help from Yana and the rest of the crew we got this system to work very well.

Ratings Breakdown

5
Ease of use
5
Value for money
5
Customer support
4
Functionality
icon
Pros:
I like the most that it is easy to use. Good system.
Cons:
A few function missing. And maybe it should be little more reports to work from.

Read More

JS

Jaroon S.

Verified reviewer

Retail

2-10 employees

Used daily for less than 12 months

Review source

Reviewed February 2021

Great product a hugh bennifit to the business

5

A tool that every business would truly find beneficial, allowing you to do in depth targeted marketing with ease and professionally

Ratings Breakdown

4
Ease of use
5
Value for money
4
Customer support
5
Functionality
icon
Pros:
Functionality of this product is amazing and very configurable
Cons:
Takes a little time to get used to all the features, but well worth the effort

Read More

MA

Mikas A.

Verified reviewer

Entertainment

2-10 employees

Used daily for less than 6 months

Review source

Reviewed May 2021

Be aware of the shiny object syndrome!

2

The customer support is next to none, i asked multiple questions in the APP chats and never got an answer, i also never agreed to when i will be billed and to my surprise i was charged the app fee without notice. Once the trial ended I finally got support (After they charged of course) and the support through email was vague and felt hostile. Most of my questions were never answered or I had to remind the person 3 times to get an answer. I would not recommend it unless you have a large budget and a dedicated advertising manager.

Ratings Breakdown

2
Ease of use
1
Value for money
1
Customer support
2
Functionality
icon
Pros:
Easy to install, nice stats page, interesting insights on customers
Cons:
I paid up to $4.75 per click on Facebook for a supposedly optimized campaign, after 10 days of usage the Google Shopping + Search was still inactive and while they provided excuses on why no solution where found.

Read More

FK

Franklin K.

Verified reviewer

Retail

2-10 employees

Used daily for less than 12 months

Review source

Reviewed November 2020

Best Google AI marketing tool

5

Adscale delivers the best Google ads results and offers the best customer service we've ever experienced. If you advertise online: USE ADSCALE!

Ratings Breakdown

5
Ease of use
5
Value for money
5
Customer support
5
Functionality
icon
Pros:
Easy to setup & best customer service ever experienced.
Cons:
Not all advertising options are available (google display)

Read More

LC

Levi C.

Verified reviewer

Apparel & Fashion

2-10 employees

Used daily for less than 6 months

Review source

Reviewed October 2020

The future is here

5

Very satisfied.

Ratings Breakdown

5
Ease of use
5
Value for money
5
Customer support
5
Functionality
icon
Pros:
Like every other industry, direct to consumer is the future and adscale does that for running ads. You don’t have to rely on anyone else and you can see the performance live. Love it. Shoutout to [SENSITIVE CONTENT HIDDEN] for her patience with me.
Cons:
I don’t have any complaints. So far it is amazing.

Reasons for choosing AdScale

I don’t want to pay for a whole agency when all the value I will actually get is from one person running my ads

Reasons for switching to AdScale

Didn’t feel like he was consistently pushing for us to grow.

Read More

RH

Rona H.

Verified reviewer

Apparel & Fashion

2-10 employees

Used daily for less than 6 months

Review source

Reviewed September 2021

Great App and people

4

Ratings Breakdown

4
Ease of use
4
Functionality
icon
Pros:
Easy to create , Easy work with Google and Facebook
Cons:
It is not possible to send mailings to customers

Read More

SA

Steven A.

Verified reviewer

Retail

2-10 employees

Used monthly for free trial

Review source

Reviewed April 2022

Attempted to use a Trial, but was charged immediately

1

AVOID. They will take your money and run. The shopify app page is full of negative reviews from users that encountered similar issues.

Ratings Breakdown

1
Ease of use
1
Customer support
1
Functionality
icon
Pros:
n/a
Cons:
Customer Service lied to Shopify Rep about nature of app installation, and refused to refund money that should not have been charged at all.

Read More

Showing 1 - 10 of 40 Reviews
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