Benchmark Email 2026: Benefits, Features & Pricing

When choosing an email marketing service, I primarily considered well-known tools. I reviewed the free demo versions of these tools when making a comparison. One tool in particular stood out above the rest: Benchmark Email. I started using it immediately without any need for a manual. Additionally, its price is cheaper than other domestic email sending tools. The reporting features are also easy to comprehend and understand. Therefore, I recommend Benchmark Email to anyone that has recently switched to an email marketing tool and isn't fluent in marketing automation terminology.

I don't feel comfortable asking for help, or taking one of your workshops because I'm on the free plan. But I would like to learn how to use the different designs and templates, but you're more for marketing and advertising,,,which I do not do. Overall, I'm very satisfied with using Benchmark for what I do.

I have used other email marketing programs. I chose Benchmark because I wanted an inexpensive option for a project for a client. I would say Benchmark is easy to use and easy to learn especially if you have ever used an email marketing program before. But like all software programs, it has its quirks and you learn to get around them. But Benchmark's tutorials, FAQs and feature lists may not supply you with all the information you need. For instance, there are two email automation programs that each offer only one or two automated steps after the trigger. Nowhere in the documentation did it clearly state that only the Automation Pro, that is still in Beta, offers a customer's journey that you can use to send out more than two emails in a sequence. On the other hand, don't pay for more than you need. If you blast out emails to a list of established customers with only quarterly sales discounts, or discounts for birthdays and holidays, Benchmark is enough. And Benchmark is inexpensive. But if you want to onboard various segments of your customers, educating them and eliciting their engagement, this is not the email marketing program for you. There are two locations for live support, one is offshore and the other is domestic. The offshore folks are nice people but they mainly operate by rote. The domestic support gets it right, but I am still waiting to find out if a personalized greeting can be added to the Automation Beta. In my opinion, a personalized greeting should be a standard feature in a customer's journey. I don't know if it is or not and none of their stated info tells you.

It is easy user friendly and easy to learn. I've been able to set up a monthly, interactive newsletter, which has made the Aiken Baptist Association current in today's world.

It was a smooth experience and am glad I tried it on my quest for an email service

My overall experience with Benchmark Email is rewarding. I'm able to communicate important updates with our clients. Our clients stay informed and are able to make necessary adjustments as a result of the mass communication.

I use Benchmark Email for email marketing. It helps create, send, and track emails for campaigns (opens and clicks included!) It's a great alternative to more expensive email campaign software.

Great, Benchmark makes it easy for me to keep in touch and educate my clients monthly. My clients constantly say how they love the newsletter!

Benchmark Email even from the free tier offers some great features and an important stats. Support team is a great 5* one and handles the request very fast.