Bloomreach 2026: Benefits, Features & Pricing

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Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Bloomreach

4.8

(56)

Pricing

Pricing available upon request

About Bloomreach

We want to help you to make full use of our tools so that you're set up for winning from day zero.

Bloomreach connects the dots between the core parts of the commerce experience to engage, inspire, and convert your customers for life. Welcome to true personalization— finally.

Bloomreach focuses on the foundational elements of the commerce experience by putting core elements under the same roof, helping teams align and focus on today’s most important commerce goal: delighting and retaining the customer.

Transformative commerce is fueled by personalization — content and products put in front of the right customer, at the right time.
Bloomreach enables that level of personalization by combining the power of unified customer and product data with the speed and scale of AI-optimization, helping your brand deliver customer journeys so personalized, they feel like magic.

Bloomreach Screenshots

Bloomreach Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Engagement

Pricing available upon request

No plan information available

Discovery

Pricing available upon request

No plan information available

Content

Pricing available upon request

No plan information available

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Bloomreach Features

Popular features found in Web Analytics
Campaign Management
Goal Setting/Tracking
Heatmaps
Keyword Tracking
Pageview Tracking
Referral Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking
Web Traffic Reporting
More features of Bloomreach
2-Way Messaging
Abandoned Cart Saver
A/B Testing
Access Control
Access Controls/Permissions
Account Based Marketing
Accounting Integration
Activity Dashboard
Activity Monitoring
Activity Tracking
Ad hoc Reporting
Ad Optimization
Advertising Management
AI/Machine Learning
AI Writing Assistant
Alerts/Escalation
Alerts/Notifications
Analytics
API
Application Management
Approval Process Control
Archiving & Retention
Asset Lifecycle Management
Audience Targeting
Audit Management
Autocomplete
Automated Responses
Automated Scheduling
Automatic Backup
Autoresponders
Backlink Monitoring
Behavioral Analytics
Behavioral Targeting
Behavior Analytics
Behavior Tracking
Brand Management
Bulk Ordering
Calendar Management
Campaign Analytics
Campaign Planning
Campaign Scheduling
Campaign Segmentation
Campaign Tracking
Canned Responses
CAN-SPAM Compliance
Catalog Management
Categorization/Grouping
Channel Management
Charting
Chatbot
Chat/Messaging
Click Tracking
Cohort Analysis
Collaboration Tools
Commenting/Notes
Communication Management
Competitive Analysis
Compliance Management
Configurable Workflow
Consent Management
Contact Database
Contact Management
Content Analytics
Content Delivery
Content Library
Content Management
Content Marketing
Content Personalization
Content Publishing Options
Contextual Targeting
Conversion Rate Optimization
Conversion Tracking
CRM
Customer Accounts
Customer Activity Tracking
Customer Database
Customer Journey Mapping
Customer Management
Customer Profiles
Customer Segmentation
Customer Surveys
Customer Touchpoints
Customizable Branding
Customizable CTAs
Customizable Fields
Customizable Forms
Customizable Reports
Customizable Templates
Customization
Dashboard
Dashboard Creation
Data Aggregation
Data Analysis Tools
Database Support
Data Capture and Transfer
Data Connectors
Data Extraction
Data Import/Export
Data Integration
Data Migration
Data Quality Control
Data Recovery
Data Security
Data Source Connectors
Data Storage Management
Data Synchronization
Data Verification
Data Visualization
De-Coupled Front & Back Ends
Digital Asset Management
Discount Management
Document Classification
Document Management
Document Storage
Drag & Drop
Drag & Drop Editor
Drip Campaigns
Dynamic Content
eCommerce Management
Editorial Calendar
Electronic Forms
Email Campaign Management
Email Distribution
Email Management
Email Marketing
Email Monitoring
Email Sequences
Email Templates
Email Tracking
Engagement Tracking
Event Marketing
Event Triggered Actions
Experience Management
Faceted Search/Filtering
File Management
Filtering
For B2B
For Developers
Forecasting
For eCommerce
For Enterprises
For Marketers
For Marketing and Advertising
Forms Management
Full Text Search
Functions/Calculations
Funnel Analysis
Fuzzy Search
GDPR Compliance
Generative AI
Google Analytics Integration
Historical Reporting
HTML Editor
Image Editing
Image Library
Inbox Management
Indexing
Information Governance
Integrated Development Environment
Interaction Tracking
Interactive Content
Interactive Elements
Interactive queries
Inventory Control
Inventory Management
Inventory Optimization
Inventory Replenishment
Keyword Rank Tracking
Keyword Research Tools
KPI Monitoring
Landing Pages/Web Forms
Lead Capture
Lead Generation
Lead Management
Lead Nurturing
Lead Qualification
Link Management
List Management
Live Chat
Localization Automation
Loyalty Program
Marketing Automation
Marketing Calendar
Marketing Management
Marketplace Integration
Mass Texting
Master Data Management
Media Management
Message Personalization
Metadata Management
Mobile Access
Mobile App
Mobile Commerce
Mobile Coupons
Mobile Dashboards
Mobile Keywords

Bloomreach Integrations

Mailchimp

Google Ads

Meta for Business

Zapier

Slack

Shopify

See all 62 integrations

Bloomreach User Reviews

Overall Rating

4.8

Ratings Breakdown

77%

23%

Secondary Ratings

Ease of Use

4.5

Value for money

4.6

Customer support

4.9

Functionality

4.6

Javier O.

Verified reviewer

Banking

501-1000 employees

Used daily for less than 2 years

Reviewed June 2023

Very user friendly and personalized

Bloomreach is helping to automate all the campaigns related to the lifecycle of our clients.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Bloomreach is a very user friendly platform. You'll easily create scenarios & campaigns, set logics, edit templates and see the automated dashboards for each campaign. Also the support team is very fast and useful when you have any problem.

Cons:

Reports feature sometimes could be ver overwhelming and not that user friendly.

Verified

Reviewer

Hospital & Health Care

11-50 employees

Used daily for less than 2 years

Review source

Reviewed April 2019

Incredibly powerful software, great design, great support

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

It is an incredibly well-designed and well-featured software. The scenario builder concept is brilliant and much of the user interfaces were accessible and not terribly daunting despite how feature-rich the software is. Their support team and account managers who we worked with were all fabulous, responsive, and knowledgable.

Cons:

Exponea is constantly developing and growing, which is great, but a con that comes with that is that some of the newer features would have kinks that needed to be worked out. However, they are always responsive to troubleshooting and putting in updates when needed. Just part of the territory of being on the cutting edge.

Verified

Reviewer

Retail

11-50 employees

Used weekly for more than 2 years

Review source

Reviewed March 2022

All-in-one (almost) marketing platform

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It's fairly easy to use. Offers a wide range of features, making some apps we've used before redundant.

Cons:

I feel that adding lots of new features is making the suite too complex for some use cases. Also, the pricing is now quite steep.

Verified

Reviewer

Banking

11-50 employees

Used daily for less than 6 months

Review source

Reviewed December 2019

Exponea

I am satisfied with this tool. It has many great feature (some of them we for now do not use but I believe we will integrate it soon and start using it)

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I use it daily. Mostly for analytical and reporting purposes. You can import data from many sources (brick-and-mortar branches, call centre, mobile app). We can approach the data directly through Google Big query with Power BI. Exponea has also Funnels, Flows where we can see the data in a graphic way and use it for example in Dashboard for a quick look. Also we use it for sending automated & customised emails, creating weblayers which customise the website for particular users, integration with advertising systems Google Ads and Facebook ads.

Cons:

I encounter only one small issue and that is reporting abilities in Exponea interface (for example row limit 10 000 for the report or limited options for data visualisation)

Branislav K.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for less than 12 months

Review source

Reviewed August 2016

Exponea

With Exponea we are able to introduce to our customer their each individual consumer with its unique digital behavior, explore the real performance of Marketing Campaigns investments and use Automation to understand and drive unexplored sales potential. Using various analytical functions (segmentation, attribution, funnels and retention analysis) we are able to understand "what is happening in real time" and what needs to be done trough communication channels (SMS, email, layers…) to improve the sales performance for our customer.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Verified

Reviewer

Used unspecified for less than 12 months

Review source

Reviewed June 2016

Data driven heaven

We run a service helping users find the best loan for their particular situation. Recently, we were looking for analytics and marketing automation tools to help us improve our performance. Initially we wanted to use different solutions as we used various analytical functions (segmentation, attribution, funnels and retention analysis), and planned to automate communication across several channels (SMS, email, banners…). In the end, we were positively surprised to find out that a single solution, Exponea, managed to fully satisfy both these needs.

Ratings Breakdown

Value for money

Customer support

Pros:

+ all in one solution + great support + 100% accuracy of data

Cons:

- be careful during integration part (if integrated badly your data will make no sense)

Marian F.

Verified reviewer

Marketing and Advertising

11-50 employees

Used unspecified for free trial

Review source

Reviewed June 2016

Thanks to Exponea we won a marketing campaign pitch

As an advertising agency, we see many clients lose their way in online marketing opportunities, and struggle to find the right metrics, KPIs and real results for their money. Exponea has helped us justify and show the direct impact of our creative concepts. Exponea consultants helped way beyond the preparation: they were even willing to be part of the pitch presentation.

Ratings Breakdown

Ease of use

Value for money

Customer support

Pros:

Great service and insights for the presentation. Easy-to-implement tips for a full-year campaign. You don't need multiple analytics and automation tools because everything is already inside Exponea.

Cons:

Clients have problem to identify which department's budget to use for analytics services.

Martin C.

Verified reviewer

Used unspecified for unspecified

Review source

Reviewed June 2016

Great tool!

There are two things we like about Exponea the most. Firstly, it offers both analytics and marketing automation functions so we do not need to use any different tools for individual tasks. Moreover, its features cover not just basic functionalities, such as marketing attribution or simple newsletter campaigns. With Exponea we can easily design and execute also complex personalized scenarios for long-term user lifecycle management, and the like.

Ratings Breakdown

Ease of use

Customer support

Marian G.

Verified reviewer

Internet

51-200 employees

Used unspecified for less than 6 months

Review source

Reviewed August 2016

Common sense approach with interesting insights

We used Exponea when organizing a our large tech conference in London. It has a simple common sense approach that helps us understand how and why it works. While their technology is useful and interesting and they do improve lead-collection, it was help of their consultants that we really appreciated. They helped us set up email campaigns, improve the ticketing page and so on. No wonder the conversion rate went up. Thanks!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy to understand, versatile, logical improvements. Insightful consultants, happy to help. Better conversion.

Cons:

They are busy and sometimes it took a while to get hold of them.

Verified

Reviewer

Information Technology and Services

11-50 employees

Used unspecified for free trial

Review source

Reviewed June 2016

Great data driven insights

I'm using Exponea on several projects and I'm very happy with depth of knowledge that it is bringing to my marketnig effort. I recommend it to everyone.

Ratings Breakdown

Showing 1 - 10 of 56 Reviews

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