Contentful 2026: Benefits, Features & Pricing

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

How Software Advice ensures transparency

Software Advice lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Users can talk to our advisors for free to receive software recommendations matching their needs. Software providers pay us for sponsored profiles to reach users interested in their products.

How Software Advice verifies reviews

Software Advice carefully verified over 2 million reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

Independent research methodology

Researchers at Software Advice use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or talk to an advisor, this has no influence on our research or methodology.

Wondering if Contentful is right for your organization?

Our Content Management Software selection experts can help you in 15 minutes or less.

On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Contentful

4.5

(63)

Pricing

Starting at $300.00 per month

About Contentful

Contentful® Composable Content Platform brings the building blocks of content together to create once and reuse for any digital experience. The API-first platform integrates easily with data sources and new functionality as digital experiences and technology evolve. With built-in orchestration, a robust app ecosystem, and app framework to easily extend the platform, Contentful frees teams across the business to work together to connect, create, and extend content more efficiently. Contentful helps companies unlock the power of digital content so they can build faster and deliver at scale, making their content a strategic business asset. Nearly 30% of the Fortune 500 and thousands of companies around the world rely on Contentful to help them bring their best ideas to life. For more information, visit www.contentful.com.

Contentful Screenshots

Contentful Pricing and Plans

Starting price: $300.00 per month

Free Trial

Free Version

Basic

$300.00

per feature, per month

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

Contentful Features

Popular features found in Content Management
Access Controls/Permissions
Audio File Management
Content Library
Customizable Templates
Image Editing
Search/Filter
SEO Management
Text Editing
Version Control
Video Support
More features of Contentful
Activity Tracking
Alerts/Notifications
API
Approval Process Control
Archiving & Retention
Asset Library
Asset Sharing
Calendar Management
Categorization/Grouping
Collaboration Tools
Commenting/Notes
Configurable Workflow
Content Delivery
Content Management
Content Publishing Options
Data Synchronization
De-Coupled Front & Back Ends
Digital Asset Management
Document Classification
Document Management
Document Storage
Drag & Drop
File Management
File Sharing
Filtering
For Developers
For Marketers
Full Text Search
Information Governance
Metadata Management
Mobile Access
Multi-Channel Distribution
Multi-Channel Marketing
Multi-Language
Offline Access
Personalization
Preview Functionality
Rich Text Editor
Role-Based Permissions
Rule Based Publishing
Scheduling
SDKs
Single Sign On
Tagging
Template Management
Templates
Third-Party Integrations
Two-Factor Authentication
User Management
Workflow Management

Contentful Integrations

Algolia

Google Analytics 360

Slack

Bynder

CircleCI

Heroku

See all 24 integrations

Contentful User Reviews

Overall Rating

4.5

Ratings Breakdown

59%

33%

Secondary Ratings

Ease of Use

4.2

Value for money

4.3

Customer support

4.1

Functionality

4.4

Trine K.

Verified reviewer

Maritime

11-50 employees

Used daily for less than 12 months

Review source

Reviewed January 2025

Time saver and module-ception

My organisation needed a complete rework of our website when our previous consultancy suspended their services. Our previous WordPress site no longer lived up to our demands for customisation and required quite a few work-arounds for the editors to structure content properly. Upon partnering up with the web consultancy, 1508, we were advised to try Contentful as our new platform. Reasoning spoke to: - freedom of structure and better scalability of content - re-use of content across different web pages - separation of content and presentation layer, resulting in faster development - custom content types - multi-channel distribution Being able to customise our content to meet our specific needs in terms of design, layouts, flexibility and information architecture was key improvements for us. We found that Contentful has a bit of a steep learning curve when coming from a traditional CMS platform such as WordPress. However, the benefits outweigh these challenges so far. As a non-profit organisation, we were pleased to learn about Contentful's pro bono agreement for organisations that strive for positive change in society. Our eligibility for this programme made the choice so much easier for us. All in all, we are satisfied with our new content platform, and are looking forward to exploring future developments and features.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The headless CMS saves us time when updating sections that are displayed in multiple places across the website. The risk of forgetting to update across all the required sections is smaller.

Cons:

The many layers of modules (I like to call it module-ception) takes some time to get used to when coming from a more basic CMS.

Reasons for choosing Contentful

We initially had another group of developers in charge of our website development, but then made a swap internally in their company. The first team of developers swore to Umbraco.

Reasons for switching to Contentful

Our old consultancy suspended their services and no longer provided maintenance for our website. We also lacked customisation options.

Ryan B.

Verified reviewer

Automotive

501-1000 employees

Used daily for less than 2 years

Review source

Reviewed October 2024

Contentful review

We moved from Prismic and it felt like a step up in ease and daily use

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Was simple to use, SEO elements were easy to stay on top of too. image optimisation was simple as well

Cons:

Each CMS has their own pros and cons but i can't think of one significant issue

Reasons for switching to Contentful

There were a few issues with our previous cms and scalability was deemed easier on a new cms

Matthew P.

Verified reviewer

Environmental Services

51-200 employees

Used daily for more than 2 years

Review source

Reviewed May 2022

Easy To Use But Limited

Overall easy but I’d recommend a Webflow or Wordpress as a more elegant toral solution for content management.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I use Contentful to manage content for our website. Editing text and starting new templates is intuitive. Uploading images is easy. In fact, I learned HTML coding through add and editing Staff bios. Publishing and editing content is also easy although it’s not clear why un-publishing still requires you to delete content from categories/buckets even though the content isn’t live.

Cons:

The things I like least are the tools that I didn’t know exist. I didn’t know there were collaboration tools and I think image editing is limited. The UX on the platform itself is not good and features are buried.

Efren J.

Verified reviewer

Computer Software

Self-Employed

Used weekly for less than 6 months

Review source

Reviewed October 2024

The average headless CMS

I think it’s what you would expect out of a headless cms

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I think it’s easy to get started as they have a lot of community to help you get started

Cons:

I think their own tutorials to get started are not enough to get started, you have to look deeply to start developing there

Reasons for choosing Contentful

I think this software is the one with more discussion over the internet, I mean, basically because of the large community

Richard G.

Verified reviewer

Telecommunications

1001-5000 employees

Used daily for less than 2 years

Review source

Reviewed March 2023

Contentful helps you with content for a long time

Using Contentful Content Platform simplifies and provides quality for your content. It is a platform that can help you if you need to write a lot of content over a long time. The benefits of using Contentful Content Platform are that, if you need it, you can save a lot of writing time and help the quality and quantity of the content you write.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Save time and money when writing content. Contentful Platform can help your business or website save money with the right plan. It has many benefits over bulk writing, and you can use it to write content quickly with quality and quantity. The best place to create high-quality paper and editing work fast is Contentful. In addition, Contentful helps you organize content conveniently and can save time by preventing you from searching for content whenever you need to edit or add new content.

Cons:

Contentful Platform is priced high monthly, and the free version has limited features. As a beginner, learning the material can be challenging. Contentful also has limitations on accessing content from others who wish to use it. Still, it is an excellent service for large teams or businesses that must write a lot of content quickly, easily, and well.

Reasons for choosing Contentful

If you use Contentful, you can simplify your content work. With Contentful, you can use templates to write content so your employees have a quality format to follow and so they can write content fast and well.

Reasons for switching to Contentful

The best service for writing and editing content. Contentful is a service that can save you money and a lot of time if you write a large amount of content on one or more websites.

Cesar M.

Verified reviewer

Internet

51-200 employees

Used daily for less than 12 months

Review source

Reviewed May 2022

Feature rich, dense and mature but watch out for the hidden quirks!

Feature rich, dense and feels mature. Still, the "not so great bits" of Contentful ended up being deal breakers and made us switch to other options on the market.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

For editors and copywriters the experience was intuitive enough. All I can recall are some complaints about the asset picker. For developers, I loved that there's a certification exam and a curriculum. https://www.contentful.com/help/contentful-certification/ I did the exam and that helped me structure our projects in a way that reduced development complexity – and by extension, development costs for our clients. Other developers in our company who also took it share the same feeling.

Cons:

The limits on how many content types you can have on a space. https://www.contentful.com/developers/docs/technical-limits/ Unless you're running the enterprise plan, chances are your team will quickly run out of content types. This makes working with a "component" based approach painful. For instance, if you wish to port an existing design system on a 1:1 mapping and don't have the enterprise plan you'll quickly run out of components. This was the case for one of our projects and it meant the development team had to prioritise which content types were actually critical enough to create – this frustrated both developers and the content team.

Reasons for switching to Contentful

Our client had a fixed contract with the service.

Ali K.

Verified reviewer

Information Technology and Services

2-10 employees

Used daily for more than 2 years

Review source

Reviewed February 2021

Enterprise website management platform for organization’s with lot of data

In the few years that we have been working with various CMSs, Contentful has been very successful and one of the safest and most well-designed decisions is being made for your organization. They are both safe and have a great status.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like Single Sign-On for easy and secure access of team members, It is also a great platform when you’ve got a lot of content and data for your organization and need a professional platform for categorizing your data in the shortest time. GraphsQL is great, and at last, Contentful is user-friendly and easy to understand for newbies.

Cons:

Because a team is working on a project in a short amount of time and maybe working two or three shifts to edit the content of several people, a more professional and secure log is needed to record all events in detail.

Reasons for choosing Contentful

Very nice support and on time and more reasonable price according to current and future possibilities

Reasons for switching to Contentful

The content of a project was very large and the classification and synchronization of content with Cantenful are excellent.

Nick W.

Verified reviewer

Marketing and Advertising

201-500 employees

Used weekly for less than 2 years

Review source

Reviewed August 2019

CMS Contender

Compared to other CMS platforms out there, this one isn't a bad option to have.

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

If properly set up, it's easy to find and navigate sections and areas of your site you'd like to edit.

Cons:

You can get lost if you don't know what you're doing.

Reasons for switching to Contentful

Didn't have a choice. It's what the company was already using when I came in.

Kyeshuan H.

Verified reviewer

Retail

Self-Employed

Used weekly for less than 2 years

Review source

Reviewed February 2025

Elevate your content with Contentful, it's covers all your needs.

The collaboration between content teams and developers, Contentful, helps pave the way for my stress-free day.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

If your seeking to modernize your content strategy, Contentful should be your go-to-choice. I love how Contentful customization options and managing content for multiple platforms with on stress changed my day-to-day. Contentful provides all the right tools for your workflow to turn into an awesome workday.

Cons:

Additionally, when the new upgrade comes out for the user interface, it's tipping the scale of things.

Angela N.

Verified reviewer

Education Management

201-500 employees

Used daily for less than 12 months

Review source

Reviewed October 2024

Achieve Content Consistency and Efficiency with Contentful