The Brief 2026: Benefits, Features & Pricing

Wondering if The Brief is right for your organization?

Our Brand Management Software selection experts can help you in 15 minutes or less.

On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

The Brief

4.6

(285)

Pricing

Starting at $49.00 per month

About The Brief

The Brief is an AI-powered marketing platform that helps brands create, launch, and optimize digital campaigns at scale. It solves the challenge of delivering personalized ads quickly across multiple channels by combining AI-driven creative automation with a continuous optimization loop.

The platform relies on four intelligent agents:

Create Agent: Generates on-brand ad variations and personalized assets.

Inspire Agent: Delivers fresh ideas, creative trends, and insights.

Launch Agent: Seamlessly publishes ads across social, display, and programmatic channels.

Optimize Agent: Tracks performance, surfaces actionable insights, and feeds data back into the creative process.

This closed-loop system transforms data into direction, empowering marketers to focus on strategy and storytelling, ensuring every campaign continuously learns, adapts, and achieves consistently superior results.

The Brief Screenshots

The Brief Pricing and Plans

Starting price: $49.00 per month

Free Trial

Free Version

Free

$0.00

per user, per month

Plan includes:

1 seat maximum
1 Brand Kit
5GB of storage
AI Chat
Moodboards
Ads library
Ad Studio (Advanced Design Editor)
Figma and Photoshop Import
Unlimited Creatives
5000+ Design & Video Templates

Pro

$49.00

per user, per month

Plan includes:

Up to 5 seats maximum
Up to 5 Brand Kits
250GB of storage
10 Trackable Brands
Competitive Intelligence
AI Remove Background
AI Remove Background in Feed
AI Resize
AI Localization
AI Video Generation

Team

$79.00

per user, per month

Plan includes:

Up to 30 seats maximum
Up to 20 Brand Kits
1TB of storage
20 Trackable Brands
Brand Templates
20 Fine Tuned AI Image Models
Design Creatives Collaboratively
Roles & permissions
Feed AI Translate
Password protected share link

Enterprise

Pricing available upon request

Plan includes:

Custom number of seats
Unlimited Brand Kits
1TB of storage
Unlimited Trackable Brands
Custom Roles
User Groups
Bynder, Frontify, Orange Logic and Veeva Integration
Single Sign-On (SSO)
API
White Label

Agency Package

Pricing available upon request

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

The Brief Features

Popular features found in Brand Management
Approval Process Control
Artwork Management
Brand Tracking
Campaign Management
Change Management
Collaboration Tools
Content Management
Customizable Branding
Customizable Templates
Project Management
Workflow Management
More features of The Brief
A/B Testing
Ad Optimization
Advertising Management
AI Copilot
Alerts/Notifications
Asset Library
Brand Guidelines
CAD Tools
Campaign Analytics
Campaign Tracking
Commenting/Notes
Competitive Analysis
Configurable Workflow
Content Import/Export
Content Library
Conversion Tracking
Custom Fonts
Customizable CTAs
Customizable Reports
Data Import/Export
Design Management
Design Templates
Display Ad Management
Drag & Drop
Drag & Drop Editor
Dynamic Content
File Management
For Vector Illustrations
Generative AI
Image Editing
Interactive Content
Marketing Automation
Media Library
@mentions
Monitoring
Multi-Campaign
Multi-Channel Data Collection
Multi-Channel Marketing
Multi-Language
Multiple Output Formats
Multivariate Testing
Pattern, Color & Art Storage
Performance Metrics
Personalization
Preview Functionality
Publishing/Sharing
Real-Time Reporting
Real-Time Updates
Reporting & Statistics
Retargeting Ads
Role-Based Permissions
Search/Filter
Secure Data Storage
Single Sign On
Social Marketing
Storytelling
Text Editing
Third-Party Integrations
Video Editing
Video Support
Visual Analytics

The Brief Integrations

Dropbox Business

Zapier

Google Drive

Adobe Photoshop

Shopify

Pixabay

See all 9 integrations

The Brief User Reviews

Overall Rating

4.6

Ratings Breakdown

66%

30%

Secondary Ratings

Ease of Use

4.5

Value for money

4.5

Customer support

4.6

Functionality

4.3

Iqra Z.

Verified reviewer

Information Technology and Services

2-10 employees

Used daily for less than 12 months

Review source

Reviewed January 2021

Create Stunning and Beautiful Animated Designs

My overall experience with Bannersnack is really nice, because I experiment with various colors and then push my designs to the next level. I have found this drag and drop editor so easy for me. Because If I think as a Graphic Designer, I save my lot of time using Bannersnack. So in short, I am really happy and satisfied with Bannersnack.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Bannersnack is really an awesome platform that allows you to design beautiful animated designs in minutes. You can start designing from beginning or even you can select a layout from the gallery. Then you can add background, even you can animate your shapes and text.

Cons:

The interface of Bannersnack is really easy to understand and use, even all tool, features and options are outstanding. I never faced any issues or cons in this platform, for me this is best.

Vendor Response

Hi Iqra, We appreciate your time and desire to provide us an amazing feedback! If you ever run into trouble, feel free to contact our support team anytime! Thank you!

Replied March 2021

Iván V.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for less than 12 months

Review source

Reviewed June 2019

The best banner design tool for agencies

I have been using Bannersnack for over a year and I still use it every day. Best design tool ever

Ratings Breakdown

Ease of use

Value for money

Functionality

Pros:

The template creation, I think is one of the most easy digital platforms

Cons:

Probably the few templates avalible, they are limited and sometimes with a lack of imagination

Vendor Response

Hello to you Ivan, Thank you for your honest feedback, we do appreciate it. We are really happy to learn that you like our template creation tool and you find it easy to use. Thus far we have a collection of over 4000 animated templates in our editor for ad sizes you can use on Google Ads, IAB, Adroll, Facebook, Instagram and many other advertising platforms. Just recently we added 700 new templates ready to use for printed material so make sure to check them out, they are really stunning. Where we are a bit behind is making all templates available in the generator, so I understand if you the selection there somewhat scarce. But no worries our design team is working on adding more and more with every release.

Replied October 2019

Celena D.

Verified reviewer

E-Learning

11-50 employees

Used daily for more than 2 years

Review source

Reviewed October 2019

Extremely helpful and time-saving

It's sped up a lot of processes and every time we've had an issue, their online chat system has been very helpful.

Ratings Breakdown

Ease of use

Previously 3

Value for money

Previously 3

Customer support

Previously 4

Functionality

Previously 3

Pros:

The interface for building banners and banner sets is extremely easy to use, easy to organize between coworkers and speeds up the process for simple display ads and animated social media posts. The animations they've added in the past couple of months makes it a great alternative to those unfamiliar with the complexity of After Effects but still interested in animated their content.

Cons:

Every once in a while, the site goes down. I have experienced a problem in the past where I would be editing a banner and my screen would go blank. All I could do was refresh and lose whatever changes I had just made. I've also experienced bugs with their exporting options, sometimes you need to export each banner in a set individually because the .zip folder download would fail

Claudia K.

Verified reviewer

Information Technology and Services

Self-Employed

Used weekly for more than 2 years

Review source

Reviewed January 2019

Great for basic edits and creating graphics

Been using it for years - easy to use and runs light in the browser. Have since started a picmonkey subscription to as it offers slightly more advanaced editing options as well as huge library of graphics

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy inuitive user interface - system is very quick and easy to pick up. Provides a variety of format to export in Files are organised with minimal effort, and can search by file name etc

Cons:

Some strange basic things missing - unable to justify text, for example. Would be great to have more vectors and cliparts etc available to use

Vendor Response

Hello Claudia, Thank you so much for taking the time to leave this helpful review. We wanted to let you know that we're constantly working to improve the workflow and the overall user experience on our platform! It would be even more useful for us if you can contact us on our live chat and tell us more about the advanced editing options you would like to see on our platform. Thanks again!

Replied January 2019

Bobby B.

Verified reviewer

Marketing and Advertising

2-10 employees

Used daily for more than 2 years

Review source

Reviewed March 2019

Get Things Moving Fast with Bannersnack!

Ratings Breakdown

Ease of use

Previously 4

Value for money

Previously 5

Customer support

Functionality

Pros:

I love the way that we can colab with our team members. The software has lots of premade templates that help to jumpstart the design process.

Cons:

Honestly, nothing as of yet. We've been using it for a good bit of time already.

Ryan Z.

Verified reviewer

Internet

2-10 employees

Used weekly for less than 2 years

Review source

Reviewed September 2019

Bannersnack- so simple even I can do it

Bannersnack is my go to when I need to put together a quick logo or banner. It's easy and honestly a great tool to have in a pinch

Ratings Breakdown

Ease of use

Functionality

Pros:

So, sometimes in my industry we need banners and graphics fast and I don't always have the ability to grab a designer. This is something to where I can build simple banners and resize things without having to get in the queue for other projects. Little to no design experience needed

Cons:

A few tricky interface things and frustrations with resizing, but as all things do, it has a slight learning curve.

Vendor Response

Hi Ryan, Thank you for taking the time to review our platform! We really appreciate your effort and kind words. A good successful story is always a boost for us here at Bannersnack as this only confirms that we are doing a great job! I can see that you've had some issues with the interface and just to let you know, our support representatives are at your service with any issues that you might have related to the app. Please feel free to contact us through the web chat and we will most definitely help you out!

Replied November 2019

Kayleigh B.

Verified reviewer

Health, Wellness and Fitness

51-200 employees

Used daily for less than 12 months

Review source

Reviewed June 2019

So Easy!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

As a graphic designer, I love how EASY it is to make banners, banner sets, and especially HTML5 banners, which were a huge pain to make before. Everything is clearly saved and the preset templates are more than helpful and timesaving. I just love it all-around!

Cons:

You can't save templates (that I know of) - so you just have to copy individual ads from sets rather than copy a set.

Vendor Response

Hello Kayleigh, Thank you very much for taking your time to write this great review! We really like to read from graphic designers that appreciate the ease of use and our export options like HTML5. Our goal is to provide an amazing tool, easy to use by anybody who wants to create the best ad designs in no time. Thank you very much for your attention! I wish you a great day ahead!

Replied August 2019

Kathleen M.

Verified reviewer

Writing and Editing

Self-Employed

Used weekly for less than 2 years

Review source

Reviewed January 2019

Easy Tool for Professional Results

I have been very impressed with the customer service as well as the quality of the Bannersnack tools. Sometimes, the agent is too quick to gloss over what I have typed into a chat, to cut to a chase that may be a more commonly asked question. But the attitude is great, and when I point this out, I can get assistance with my issues quickly and professionally.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The best part of the Bannersnack program is that I am able to achieve attractive, professional quality ads without any skill or talent in graphic design! That and the granular reporting that enables me to A/B split ads to improve results. This tool is awesome!

Cons:

I'd have to make something up to give a good response to this. While there are features I don't use, it would not be fair to say I like them least. This is an impressive suite of tools.

Vendor Response

Hello Laurie, Thank you so much for taking the time to leave this excellent review. We really appreciate it and please let us know what we can do for you in the future.

Replied January 2019

Brandon R.

Verified reviewer

11-50 employees

Used daily for more than 2 years

Review source

Reviewed March 2018

My company loves the tool! It allows us to make very good looking ads quickly. I would recommend it.

i think the biggest benefit is the ease of use and how quickly we can turn beautiful ads. We have been using bannersnack for about 2 years now and i honestly have zero complaints to date. its been super hepful to my agency.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I think the ease of use must be pointed out. You don't have to be a graphic artist to make beautiful ads that can help your campaigns convert.

Yaniv G.

Verified reviewer

Marketing and Advertising

2-10 employees

Used weekly for less than 12 months

Review source

Reviewed August 2019

Has everything you need for your GDN banners

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Very easy to create animated banners for GDN. Final results looks good and there is a lot of customization available. We sometimes even create .mp4 story ads and animated FB ads here as well, if it's something simple. Overall has everything we need at our agency. Highly recommended.

Cons:

Still missing some small features to make it easier to get projects done. Mostly being able to make bulk changes and create a/b tests. Also need to download and render all animated banners one by one.

Vendor Response

Hello Yaniv, We'd like to take a moment of our time to thank you for your amazing and positive review! Indeed we have to agree with you on this one. Creating and designing banners using Bannersnack for display markets and social media is an easy job with the help of our design features and we're happy to see that our users are making the most of it. As you've said there is room for improvement regarding bulk edits and downloads but fear not, as we are aware of these demands and working on improving the aspects with each new update that we will be putting out in the future, so stay tuned!

Replied October 2019

Showing 1 - 10 of 285 Reviews

See All Reviews