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iContact 2026: Benefits, Features & Pricing

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On this page
  • Overview
  • Pricing and Plans
  • Features
  • Integrations
  • User Reviews

Overview

iContact
iContact
4.5
(603)
FrontRunner 2026

Pricing

Starting at $14.00 per month

About iContact

iContact is a Web-based email solution that helps small and mid-sized businesses engage with their customers and grow their bottom line.

With solutions from email design, list management, campaign management, landing pages, segmentation, and automation, businesses can develop and manage campaigns all from within a single solution.

Additional features such as customizable email templates, schedule message delivery, split A/B testing, and SpamCheck allow businesses to control the development and delivery of email campaigns.

This complete solution is wrapped in a customer friendly dashboard that enables you to monitor all your campaigns.

iContact Screenshots

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iContact Pricing and Plans

Starting price: $14.00 per month
Free Trial
Free Version

Basic

$14.00

flat rate, per month

No plan information available

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    iContact Features

    • Popular features found in Email Marketing
      A/B Testing
      Autoresponders
      Campaign Analytics
      Campaign Scheduling
      CAN-SPAM Compliance
      Contact Management
      Customer Segmentation
      Email Tracking
      Event Triggered Actions
      Subscriber Management
      WYSIWYG Editor
    • More features of iContact
      Access Controls/Permissions
      Activity Dashboard
      Activity Tracking
      API
      Automated Publishing
      Automated Scheduling
      Campaign Management
      Campaign Planning
      Campaign Segmentation
      Channel Management
      Click Tracking
      Content Library
      Content Management
      Customizable Branding
      Customizable CTAs
      Customizable Fields
      Customizable Forms
      Customizable Templates
      Data Import/Export
      Data Visualization
      Drag & Drop
      Drip Campaigns
      Email Campaign Management
      Email Distribution
      Email Management
      Email Marketing
      Email Monitoring
      Email Templates
      Engagement Tracking
      Image Library
      Landing Pages/Web Forms
      Lead Capture
      Lead Generation
      Lead Management
      Lead Qualification
      List Management
      Mailing List Management
      Marketing Automation
      Mobile Optimization
      Multi-Account Management
      Multi-Campaign
      Multivariate Testing
      Performance Metrics
      Post Scheduling
      Real-Time Analytics
      Real-Time Data
      Real-Time Notifications
      Reporting/Analytics
      Reporting & Statistics
      Response Management
      ROI Tracking
      Segmentation
      Social Media Integration
      Spam Blocker
      Subscription Management
      Template Management
      Third-Party Integrations
      Visual Analytics
      Web Forms
      Workflow Management

    iContact Integrations

    X-Cart
    X-Cart
    Meta for Business
    Meta for Business
    Twitter/X
    Twitter/X
    123FormBuilder
    123FormBuilder
    Eventbrite
    Eventbrite
    HubSpot CRM
    HubSpot CRM

    See all 51 integrations

    iContact User Reviews

    Overall Rating

    4.5

    Ratings Breakdown

    5

    60%

    4

    31%

    3

    8%

    2

    1%

    1

    0%

    Secondary Ratings

    Ease of Use

    4.4

    Value for money

    4.4

    Customer support

    4.6

    Functionality

    4.2

    Ilysse's profile

    Ilysse R.

    Verified reviewer

    Computer Networking

    11-50 employees

    Used monthly for more than 2 years

    Review source

    Reviewed January 2025

    Strong platform for email marketing

    5

    iContact is overall a very strong marketing platform for those looking to stay in contact with their customers.

    Ratings Breakdown

    5
    Ease of use
    4
    Value for money
    3
    Customer support
    5
    Functionality
    icon
    Pros:
    iContact was easy to set up and create campaigns.
    Cons:
    We had some challenges with proving that our email list was all customers who had opted in.

    Reasons for switching to iContact

    We need a platform that was less expensive

    Read More

    NL

    Nicholas L.

    Verified reviewer

    Consumer Goods

    2-10 employees

    Used weekly for more than 2 years

    Review source

    Reviewed October 2024

    A User-Friendly Service with All the Features We Need

    5

    Using iContact for composing, sending and monitoring promotional emails has been invaluable to us for many years. We use it for DTC and B2B communications and find it to fulfill just about everything we need.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    4
    Functionality
    icon
    Pros:
    iContact is extremely easy to use from uploading contacts & creating contact segments to composing emails & monitoring their performance metrics.
    Cons:
    The selection of available fonts for the drag & drop email composer is very limited and I don't believe you can upload your own fonts either.

    Reasons for choosing iContact

    iContact gave us a better open rate for emails and seemed to be more accepted by email providers as "not spam."

    Read More

    VR

    Verified
    Reviewer

    Construction

    11-50 employees

    Used other for less than 6 months

    Review source

    Reviewed October 2019

    Intuitive and Easy to Use Program

    4

    Previously 5

    We can quickly and efficiently launch email campaigns with the software.

    Ratings Breakdown

    5
    Ease of use
    Previously 4
    5
    Functionality
    Previously 4
    icon
    Pros:
    The software is so easy to use with little to no training. The features and functions are logically placed on the dashboard and each screen walks you through the next step so you can have your email campaign up and running in no time.
    Cons:
    There are really no analytics available to gain more insight into campaign performance and audience engagement.

    Read More

    SM

    Serene M.

    Verified reviewer

    Retail

    11-50 employees

    Used daily for more than 2 years

    Review source

    Reviewed September 2024

    My Great Adventure with iContact

    5

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    iContact allocates a wide range of free email templates which makes it a breeze to create, customize and send high volume outbound emails.
    Cons:
    I have not experienced drawbacks when using iContact on my end.

    Read More

    GG

    George G.

    Verified reviewer

    Hospital & Health Care

    51-200 employees

    Used daily for more than 2 years

    Review source

    Reviewed September 2024

    iContact is easy and reliable

    5

    I have found iContact to do everything we want to do including future data emails and segment lists all at a very reasonable price.

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    I like that icontact streamlines marketing through automation.I love how easy it is to create an email,template add graphics, including video links and more.Also the interface is extremely thought out and easy to navigate and very reliable.
    Cons:
    No downside at all.Everything works perfectly.

    Read More

    PC

    Peter C.

    Verified reviewer

    Photography

    2-10 employees

    Used daily for more than 2 years

    Review source

    Reviewed September 2024

    Email Marketing Automation GURU

    4

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    4
    Functionality
    icon
    Pros:
    iContact has improved the SEO ranking of my brand online through marketing campaigns and email marketing automation.
    Cons:
    I slightly like that iContact lack website builder capabilities.

    Read More

    JM

    John M.

    Verified reviewer

    Automotive

    201-500 employees

    Used daily for more than 2 years

    Review source

    Reviewed August 2024

    J.Mwangi iContact Filled Insight

    4

    Ratings Breakdown

    4
    Ease of use
    5
    Value for money
    5
    Customer support
    4
    Functionality
    icon
    Pros:
    iContact offers a lot of free email templates which allows me to create, customize and send high volume outbound marketing emails.
    Cons:
    iContact does not offer website builder capability but it has a robust backend integration feature.

    Read More

    LS

    Leticia S.

    Verified reviewer

    Retail

    501-1000 employees

    Used daily for more than 2 years

    Review source

    Reviewed August 2024

    My Encounter with iContact

    5

    Ratings Breakdown

    5
    Ease of use
    5
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    iContact enables me to create, customize and send marketing emails with the help of lots of free email templates.
    Cons:
    Thanks for asking but iContact suits all my needs at the moment.

    Read More

    WA

    Wilcox A.

    Verified reviewer

    Legal Services

    51-200 employees

    Used weekly for less than 2 years

    Review source

    Reviewed September 2024

    iContact does it well

    4

    icontact has been perfect for our organization,we needed quick and simple email campaign creation platform where visual appeal is a priority.

    Ratings Breakdown

    5
    Ease of use
    4
    Value for money
    5
    Customer support
    5
    Functionality
    icon
    Pros:
    With iContact we can quickly launch ad-hoc email marketing campaigns,It is very intuitive and easy to use interface with quick campaign creation process plus hundreds of attractive email templates.
    Cons:
    The subscriber based pricing gets high really fast as our subscriber grows.

    Read More

    VR

    Verified
    Reviewer

    Apparel & Fashion

    51-200 employees

    Used weekly for less than 6 months

    Review source

    Reviewed September 2024

    Ease of use and you can save money

    4

    It has evolved into a great program on par with competitors in all my functions.

    Ratings Breakdown

    4
    Ease of use
    3
    Value for money
    3
    Customer support
    3
    Functionality
    icon
    Pros:
    I can create, customize, and send many outbound marketing emails that produce quality leads. Contact management is easy to use, adding and deleting contacts and creating groups.
    Cons:
    I also hope that support for solving email problems will be expanded to various platforms and viewers. Also, I would like to connect multiple social media accounts.

    Read More

    Showing 1 - 10 of 603 Reviews

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