Pushwoosh 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Pushwoosh

4.4

(20)

Pricing

Pricing available upon request

About Pushwoosh

Maximize your conversions and customer loyalty using Pushwoosh's customer engagement software! Utilize data, behavior, and RFM criteria to focus on specific user segments. Deliver customized automated messages to every user of your app or website. Streamline your communication across multiple channels throughout the entire customer lifecycle. Monitor your performance using up-to-date analytics and enhance your effectiveness with Pushwoosh's easy-to-use and value-for-money solutions.

Pushwoosh Screenshots

Pushwoosh Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

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Pushwoosh Features

Popular features found in Mobile Marketing
Campaign Management
Contact Management
Mobile Access
Push Notifications
SMS Marketing
More features of Pushwoosh
A/B Testing
Activity Dashboard
Activity Tracking
AI/Machine Learning
Alerts/Notifications
API
App Notifications
Audience Targeting
Behavioral Analytics
Behavioral Targeting
Behavior Analytics
Behavior Tracking
Campaign Analytics
Campaign Personalization
Campaign Scheduling
Campaign Segmentation
CAN-SPAM Compliance
Churn Management
Click Tracking
Communication Management
Content Creation
Contextual Targeting
Conversion Tracking
Customer Communication
Customer Data Management
Customer Engagement
Customer Experience Management
Customer Journey Mapping
Customer Profiles
Customer Segmentation
Customer Surveys
Customer Touchpoints
Customizable Branding
Customizable CTAs
Customizable Fields
Customizable Reports
Customizable Templates
Data Import/Export
Data Integration
Data Visualization
Drag & Drop
Drip Campaigns
Dynamic Content
Email Automation
Email Campaign Management
Email Management
Email Marketing
Email Sequences
Email Tracking
Engagement Tracking
Event Triggered Actions
Feedback Management
GDPR Compliance
Generative AI
Geotargeting
HTML Editor
Lifecycle Management
List Management
Marketing Automation
Messaging
Mobile Alerts
Mobile Optimization
Multi-Channel Communication
Multi-Channel Marketing
Multi-Language
Notification Editor
Notification Scheduling
Performance Metrics
Personalization
Preview Functionality
Process/Workflow Automation
Real-time Alerts
Real-Time Analytics
Real-Time Data
Real-Time Notifications
Real-Time Reporting
Recommendations
Reminders
Reporting/Analytics
Reporting & Statistics
Retention Tracking
Segmentation
SMS Messaging
SMS Notifications
Subscriber Management
Surveys & Feedback
Tagging
Template Management
Third-Party Integrations
User Onboarding
Visual Analytics
Visual Workflow Management
Web Notifications
Website Analytics
Workflow Management
WYSIWYG Editor

Pushwoosh Integrations

Google Analytics 360

Marketo Engage

Make

Mixpanel

Twilio

Tealium Customer Data Hub

See all 13 integrations

Pushwoosh User Reviews

Overall Rating

4.4

Ratings Breakdown

45%

50%

Secondary Ratings

Ease of Use

4.4

Value for money

4.3

Customer support

4.7

Functionality

4.0

Verified

Reviewer

Computer Software

11-50 employees

Used weekly for more than 2 years

Review source

Reviewed December 2019

Some features have great quality, others are half baked

Have been using it for years for clients and own internal projects.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

You can integrate PN to an App in literally minutes. It works great and their API is pretty simple to use.

Cons:

The Email sending tool simply doesn't work, and PNs for cases outside the happy path (i.e. Android with the app closed) don't work.

Vendor Response

Hi there, and thanks for your honest feedback and kind words! It is your feedback that helps us improve further and enable better communication toolkit for all of our customers. We are very sorry your experience with emails wasn't as smooth as it could be. We are working hard every day to enhance our emails channel released in 2019. E.g., recently, we've introduced a new Customer Journey module that includes improved email functionality and allows building automated communication chains with the combination of push notifications and email messages. We'd be happy to show you around and help with re-inventing emails with Pushwoosh - drop us a note on help@pushwoosh.com!

Replied December 2019

Avner A.

Verified reviewer

Retail

11-50 employees

Used daily for more than 2 years

Reviewed October 2021

Great tool, easy to use, with more potential to follow

We are with pushwoosh for over 5 years, and its says a lot! Each app we developed, is the first platform we all agree on. There are more developments to come, but marketing can work with this amazing tool with minor issues.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

UI is very easy to understand, and there is no need to be a technical person for it. The options which are giving in the control panel are easy to use, and designed very well. For dev-wise, the API is great and easy to implement.

Cons:

The reports need much more work, and the ability to really analyze and understand the users and the way it's behaving still uck of data and options. Segments are not enabling OR options.

Reasons for choosing Pushwoosh

Pushwoosh was easier to use and had much more abilities.

Reasons for switching to Pushwoosh

Pushwoosh was easier to use and had much more abilities.

Vendor Response

Thank you, Avner! We've always aimed at delivering a tool that non-technical professionals will enjoy using. Happy to hear we've succeeded in it.

Replied October 2021

Gabriele F.

Verified reviewer

Facilities Services

51-200 employees

Used weekly for less than 12 months

Review source

Reviewed February 2024

Nice tool for Push notification

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is really use to set a preset and use it for several Pushes

Cons:

Sometime the tool does not load properly.

Evgeniy C.

Verified reviewer

Information Technology and Services

11-50 employees

Used daily for less than 2 years

Review source

Reviewed June 2022

Excellent service for automated push notifications!

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

The best service's thing is Customer Journey Builder. With the help of it, I managed to increase MAU of GC.SKINS mobile app (B2C) up to 16,62%, and Revenue — up to 4,58% within the 2021 year by creating automated push notifications, based on our CJM.

Cons:

Separating actions into tags and events was not an obvious option even for our developers, which required additional time to integrate them.

Reasons for switching to Pushwoosh

We switched to Pushwoosh as we were looking for the option to automate push notifications and create user path like Customer Journey Builder, and for the opportunity to reduce spending on push-service.

Carolina A.

Verified reviewer

Computer Games

51-200 employees

Used daily for more than 2 years

Reviewed November 2021

A good service.

It helps me maintain the retention strategies.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It's easy to implement and to schedule push notifications on it.

Cons:

I feel they could improve the way the stats are being shown. Also, the UI isn't friendly (though it improved a lot comparing to 2 years ago).

Reasons for choosing Pushwoosh

I keep using both products, however I do prefer using One Signal's over Pushwoosh because they have a friendly UI and I prefer the way their stats are shown. The only con about One Signal is their pricing... Pushwoosh beats them at this area.

Enrico A.

Verified reviewer

Computer Software

2-10 employees

Used daily for more than 2 years

Review source

Reviewed November 2021

All-in-one push notfication platform

Pushwoosh is part of the integrations that we have been using for 5 years by sending more than 300k notifications per day, now in a more than tested way. The platform has grown significantly and, thanks also to the customer service tech guys, we have managed to make the integration stable and performing.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

We started as a small business five years ago, and we needed a platform that can help us to send push notifications straight out of the box. Pushwoosh is simply amazing for accomplishing this task because the platform offers a complete user interface that can be used to create, schedule and manage push notifications with a lot of features added, like geo-fencing, rich content push and even setting up an entire customer journey. The platform also offers SDKs integration with all major OSes/browsers including Huawei and Amazon.

Cons:

For deeper integration with our software, we subsequently opted for integration via API, which is another key feature offered by the platform. That kind of integration wasn't very smooth it's a little bit cumbersome at some points, requiring a lot of testing before you can go live.

Terry K.

Verified reviewer

Higher Education

10000+ employees

Used daily for more than 2 years

Reviewed August 2021

Pushwoosh has been ideal for our mobile application where others have failed

Pushwoosh's customer service team has been outstanding to work with, proactively asking if there are more features they can customize for our application, which is not a native Android/iOS application

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Pushwoosh was the ideal solution for our application because of the price point, and its robust features allowed us to replace 2-3 other products, saving our company thousands of dollars. We were able to build custom geofencing solutions for push notifications, creating push notifications in multiple languages and deep-linking to certain parts of our application.

Cons:

The user/admin backend interface could use a little cleanup. There are parts that are non-intuitive and involve training from Pushwoosh developers.

Reasons for switching to Pushwoosh

Pushwoosh offered the features that were promised by these other companies but not delivered. Their price point was also competitive and saved us money when we were able to terminate other company's contracts.

Vendor Response

Thank you very much, Terry, for pointing out the cost-efficiency of the Pushwoosh solution! Our customer service team is happy to hear your positive feedback too.

Replied September 2021

Ammar K.

Verified reviewer

Information Technology and Services

51-200 employees

Used daily for less than 2 years

Reviewed September 2021

Great performance at a good price

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy user interface and professional customer service, as well as continuous improvement based on user feedback in product development

Cons:

There are some technical errors in the BETA versions, but they follow them immediately

Vendor Response

Thank you, Ammar! We keep improving to provide you with even better service!

Replied October 2021

Jose A.

Verified reviewer

Marketing and Advertising

51-200 employees

Used daily for more than 2 years

Reviewed August 2021

Jose Aboytes / PM

Great, nothing more to say, the experience has been awesome

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is really easy to use, there is no need to be a technical person to use this platform

Cons:

we haven't had a bad experience with you, maybe the communication when you release new versions but it is not a beg deal

Reasons for choosing Pushwoosh

Price and the support that we received

Vendor Response

Thank you for the review, Jose! We'll keep doing our best to make your work easier.

Replied September 2021

Javier B.

Verified reviewer

Restaurants

201-500 employees

Used weekly for more than 2 years

Review source

Reviewed July 2023

Easy-to-use automated messaging that boosts conversions

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

We've been using Pushwoosh for over five years, and it has been great for automating our push notifications. We've seen a real increase in conversions and sales, especially from using geo-targeted pushes! Targeting is precise and effective. And it's as easy as sending broadcast and simple scheduled pushes. All messages came relevant to our international audience

Cons:

Some tasks still required our tech team's attention (although I doubt any other customer engagement tool can free your developers up completely).Reasons for choosing Pushwoosh: Pushwoosh were known as leaders in the push notification market, and we didn't regret choosing them.

Showing 1 - 10 of 20 Reviews

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