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AppsFlyer vs Singular

Updated January 7, 2026

AppsFlyer vs Singular: Which is best for you?

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Starting Price

Pricing available upon request

$795.00

per month

Free Trial
Free Version
Screenshots
and Demo
Product Screenshot
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Product Screenshot
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Top Rated
  Features
Multi-Channel Attribution
4.65
Campaign Analytics
4.65
Multi-Campaign
4.63
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Performance Metrics
4.60
Campaign Tracking
4.50
Multi-Touch Attribution
4.50
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Integrations
Adobe Campaign
Adobe Campaign
Mixpanel
Mixpanel
Meta for Business
Meta for Business
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Dropbox Business
Dropbox Business
Google Drive
Google Drive
Snapchat for Business
Snapchat for Business
See All
Pros / Cons
  • We can accurately track app downloads and lead activations by channel, which has improved our ability to measure and optimize our marketing performance.
  • Some kind of reports and data are not shared with partners (such as integrated adnetworks or agency), which causes the advertiser to share important data apart from the platform.
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  • We've been leveraging Singular to simplify data aggregation across various marketing partners, and data destinations and their api support have given us easy ETL flows to match up ad network data with onsite activity for return on ad spend calculations.
  • The saved reports feature gets cluttered very quickly, and it can be tough to tell which is your most recent saved report if they are all named the same.
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Ease-of-Use
Highest performing feature
in the comparison
4.5/ 5
4.4/ 5
Value for Money
4.3/ 5
Highest performing feature
in the comparison
4.8/ 5
Customer Support
4.3/ 5
Highest performing feature
in the comparison
4.9/ 5
Functionality
4.4/ 5
Highest performing feature
in the comparison
4.6/ 5
Support Options
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training Options
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos
FrontRunners
N/A
N/A
Advisor
  Recommendations
N/A
N/A
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployment Options
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad