Equip360 2026: Benefits, Features & Pricing
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- Overview
- Pricing and Plans
- Features
- Integrations
- User Reviews
Overview
Pricing
Pricing available upon request
About Equip360
Equip360 is a cloud-based digital commerce solution built for manufacturers, specialty vehicle and aftermarket organizations. This solution consists of business analytics tools and eCatalog capabilities designed to help manufacturing businesses streamline existing sales, RMA, and warranty processes. Equip360 includes eCommerce functionalities such as merchandising, site search, marketing, quoting, bill of materials, payment processing, plus more.
Equip360's real-time eCommerce analytics dashboard gives businesses access to user data such as previous orders, quotes, search term history, locations, plus more. This data-driven tool is designed to provide manufacturers with actionable data that can help generate sales and maximize revenue. Equip integrates with existing ERPs as well as other business systems.
Technical support is available via phone, email, and other online measures. Please contact GenAlpha Technologies for more information.
Equip360 Screenshots

Equip360 Pricing and Plans
Basic
$150,000.00
No plan information available

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Equip360 Features
- Popular features found in eCommerceCRMData SecurityInventory ManagementMobile AccessMulti-Channel MarketingMulti-StorePromotions ManagementReturns ManagementSEO ManagementShipping Management
- More features of Equip360Activity DashboardBills of MaterialBulk OrderingCatalog CreationCatalog ManagementCategorization/GroupingCommunication ManagementContent LibraryContent ManagementCross Selling FunctionalityCustomer AccountsCustomer ManagementCustomizationData SynchronizationeCommerce ManagementEmail MarketingERP integrationFor B2BFor Customer UseKittingMerchandisingMobile CommerceMulti-CurrencyOnline CatalogOrder ManagementOrder ProcessingPayment OptionsPricing ManagementProduct CatalogProduct ComparisonProduct Data ManagementReal-time Product VisualizationsReorderingReporting/AnalyticsSales Order ManagementSales Trend AnalysisSearch/FilterShopping CartTemplatesThird-Party Integrations
Equip360 Integrations
See all 12 integrations
Equip360 User Reviews
Overall Rating
4.2
Ratings Breakdown
5
40%
4
40%
3
20%
2
0%
1
0%
Secondary Ratings
Ease of Use
4.0
Value for money
4.3
Customer support
4.6
Functionality
4.2
Have you used Equip360 and would like to share your experience with others?
Amanda C.
Verified reviewer
Automotive
5001-10000 employees
Used daily for more than 2 years
Review sourceReviewed July 2020
Equip your ebusiness for success!
5
Equip has worked closely with our company to deliver a robust eCommerce channel for our customers. This platform has allowed us to grow sales with current customers and reach new customers. They have anticipated both ours and our customers needs and supported us both in implementing new features and timely solutions. Equip works closely with their clients to guide them in using eCommerce features, data analytics, and best practices to successfully market/sell their products and stay ahead of issues. The business partnership with Equip has been critical to our company's strategy plans.
Ratings Breakdown
Reasons for switching to Equip360
The switch was made to ensure a platform that could support our growth plans for 20 plus brands and global expansion.
Read More
Jessica C.
Verified reviewer
Retail
201-500 employees
Used daily for less than 12 months
Review sourceReviewed December 2021
Great Experience!
5
Everything about this software, including the GenAlpha team, has been nothing short of awesome. Equip is very user-friendly for both internal and external users. Every update brings more tools to assist the customer with searching for and purchasing parts. Changes can be easily made by an administrator, or a help ticket can be submitted with ease for more complicated changes or updates. The responsiveness of the support team is 10/10.
Ratings Breakdown
Read More
Debra B.
Verified reviewer
Financial Services
10000+ employees
Used weekly for less than 12 months
Review sourceReviewed June 2021
Difficult to navigate
3
We are forced to use this software at my company. It is supposed to make the process faster and easier, but it really takes longer than our old method. I'm sure it's a learning curve, but I'm not thrilled.
Ratings Breakdown
Reasons for switching to Equip360
Corporate decision.
Read More
AMINDA O.
Verified reviewer
Automotive
5001-10000 employees
Used daily for more than 2 years
Review sourceReviewed September 2020
Great Customer Support
4
Ratings Breakdown
Read More
Tamika H.
Verified reviewer
Automotive
51-200 employees
Used daily for more than 2 years
Review sourceReviewed September 2020
GenAlpha Review
4
My overall experience has been pleasant. The product/software works well with all of the ins and outs that the company needs. Working with the personnel has been great. They listen to the changes needed and implement those changes to best fit the companies needs.
Ratings Breakdown
Read More
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