Rapport 2026: Benefits, Features & Pricing

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

How Software Advice ensures transparency

Software Advice lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Users can talk to our advisors for free to receive software recommendations matching their needs. Software providers pay us for sponsored profiles to reach users interested in their products.

How Software Advice verifies reviews

Software Advice carefully verified over 2 million reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

Independent research methodology

Researchers at Software Advice use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or talk to an advisor, this has no influence on our research or methodology.

On this page

Overview
Pricing and Plans
Features
User Reviews

Overview

Rapport

3.9

(31)

Pricing

Pricing available upon request

About Rapport

Integrate Rapport® with your practice management software for a more seamless practice and pet owner experience. Enhancing your client communications can help reduce no-shows, improve client relations, and generate time and efficiency savings for your team.

There is a wide range of tools to help simplify your client interactions while also reducing administrative inefficiencies.

Some key features of Rapport include:

Automated treatment and appointment reminders
Two-way multi-media messaging
Online pet portal
Mobile capabilities for both clinic users and pet parents
Client satisfaction surveys

Rapport Screenshots

Rapport Pricing and Plans

Starting price: Pricing available upon request

Free Trial

Free Version

Rapport Features

Popular features found in Veterinary
Billing & Invoicing
Calendar Management
Client Management
Confirmations/Reminders
EMR/EHR
Imaging and X-rays
Inventory Management
Payment Processing
Prescription Processing
Treatment Planning
More features of Rapport
Appointment Scheduling
Communication Management
Email Reminders
Reminders
SMS Messaging
Telemedicine

Rapport User Reviews

Overall Rating

3.9

Ratings Breakdown

42%

26%

23%

Secondary Ratings

Ease of Use

3.8

Value for money

3.8

Customer support

4.3

Functionality

3.7

Jane B.

Verified reviewer

Veterinary

11-50 employees

Used daily for more than 2 years

Review source

Reviewed July 2023

Useful communications platform

Ratings Breakdown

Ease of use

Customer support

Functionality

Pros:

We chose and have not left Rapport for its integration with Avimark. We have come to reply on it for texting clients.

Cons:

Compared to other communication platforms, Rapport is not client-focused/user-friendly/visually appealing. Our texts are limited to 160 characters before splitting into two messages and do not appear as coming from our clinic phone #.

Reasons for switching to Rapport

The ability to text and schedule online

Vendor Response

Your practice is at the heart of everything we do, and so is your feedback! Thank you so much for taking the time to tell us about your experience.

Replied August 2023

Teri M.

Verified reviewer

Veterinary

11-50 employees

Used daily for more than 2 years

Review source

Reviewed August 2023

20 plus year AVImark user

it is a great time saver, especially that it marks appointments confirmed so we do not have to reach out to each client to confirm

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like to automation of Rapport & the functionality of how we can set which reminder or confirmation emails go out to clients and are worded based on the type of appointment.

Cons:

I wish we could design our own package and pay for just the features we are using.

Reasons for switching to Rapport

It was recommended by AVImark

Vendor Response

We are grateful you took the time to review Rapport as your feedback matters to us so we can continue to shape our portfolio to support the needs of veterinary practices just like yours.

Replied December 2023

Kathryn P.

Verified reviewer

Veterinary

2-10 employees

Used daily for more than 2 years

Review source

Reviewed July 2023

Love the integration with Avimark

I have been with Rapport since the early days. The email campaigns and reminders really have not kept up with technology.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love that it integrates with Avimark and the appointments appear on our actual calendar. This is a double edged sword though because sometimes clients do not enough to accurately book them.

Cons:

The email campaigns are clunky and difficult to use. They are not easily personalized the way I would like to do it. They look like an old Wordpress interfact and the whole thing needs an update.

Reasons for choosing Rapport

Avimark

Vendor Response

Thank you for sharing your experience with Rapport. Your feedback matters and will help to shape our veterinary portfolio and our mission to keep veterinary practices thriving. We will pass this on to our product team for review.

Replied August 2023

Debra F.

Verified reviewer

Veterinary

11-50 employees

Used daily for more than 2 years

Review source

Reviewed July 2023

Rapport Review

We are happy with it, and am sure we'll stay with them.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

We've had Avimark/Covetrus/Rapport for a long time. I'm old school, and don't really want to go thru learning another program.

Cons:

The posting / invoicing / back-dating invoices - causes problems.

Vendor Response

We're so glad to hear about your experience. Thanks for being a great partner and we look forward to seeing your practice continue to thrive.

Replied August 2023

Linda H.

Verified reviewer

Veterinary

11-50 employees

Used daily for less than 2 years

Review source

Reviewed July 2023

Great reminders for U.S. but not for Canada

Overall, we are very pleased with Rapport.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Our NO SHOW appointments have significantly decreased due to Rapport reminders being sent.

Cons:

We continue to have problems with our Canadian clients not able to receive reminders via text and phone calls. Email seems to work best

Vendor Response

Your practice is at the heart of everything we do, and so is your feedback! Thank you so much for taking the time to tell us about your experience.

Replied August 2023

Angel O.

Verified reviewer

Veterinary

11-50 employees

Used daily for more than 2 years

Review source

Reviewed July 2023

Review

it's OK, if the above would be made possible then it would be wonderful :)

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

integration with Avimark & ease of use through files.

Cons:

a lot of hoops to jump through to send and receive photos and video with clients. This option should be available through the rapport assistant.

Reasons for choosing Rapport

because it is/was offered by the same company that had Avimark.

Vendor Response

Replied August 2023

Lisa H.

Verified reviewer

Veterinary

11-50 employees

Used daily for less than 6 months

Review source

Reviewed July 2023

ABC Vet Clinic

I don't feel like we have significant contact with anyone (vendor rep). We have had no trouble reaching someone when we need them, but it would be nice to have the reach out occassionally to check in and possible to offer some suggestions for a more visible and active account

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

We love the text feature. This has been a great thing added to be able to reach clients for brief updates and share info in a quick efficient manner

Cons:

I alrady explained this in the previous page. We are not happy at all with the way 5 star reviews are managed. The client should have an easier option to share on Google, than having to repeat the process.

Vendor Response

We're so glad to hear about your experience. Thanks for being a great partner and we look forward to seeing your practice continue to thrive.

Replied August 2023

Gina B.

Verified reviewer

Veterinary

11-50 employees

Used daily for less than 2 years

Review source

Reviewed August 2023

Love Rapport, it's easy to use and if I have questions the service team is always friendly.

Everyone has been very helpful if I do have a question about reports or sending mass messages.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

What I most like about Rapport is the reports they do for past due reminders and their no response to reminders reports. This is a huge help in keeping the system cleared when people have moved and such.

Cons:

I wish the text appointment reminders were immediate for our new clients, that's about all the negative I have found.

Reasons for choosing Rapport

Rapport integrated with eVetPractice when we switched.

Vendor Response

We’re so glad to hear about your experience. Thanks for being a great partner and we look forward to seeing your practice continue to thrive.

Replied December 2023

Amanda M.

Verified reviewer

Veterinary

11-50 employees

Used daily for more than 2 years

Review source

Reviewed July 2023

Rapport Review

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like the integration with our PMS and the customer support

Cons:

more expensive with less features as other similar products.

Reasons for switching to Rapport

the integration and text messaging capabilities

Vendor Response

We're so happy we could be there to help you provide your patients with great care. Your feedback is integral to us and to the veterinary industry. Keep thriving!

Replied August 2023

Stacey H.

Verified reviewer

Veterinary

2-10 employees

Used daily for less than 12 months

Review source

Reviewed July 2023

Not as Useful as Entended-Droid App does not work

Considering cancelling all together.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Being able to communicate via text from email, where you don't have to be logged in. Patient reminders go out automatically.

Cons:

The droid App for Rapport does not work and hasn't worked the entire time. Clients continue to get reminders, even after they've been scheduled. Difficult to setup reminders for how we business. Rapport is not as useful as anticipated.

Vendor Response

We're so happy we could be there to help you provide your patients with great care. Your feedback is integral to us and to the veterinary industry. Keep thriving!

Replied August 2023

Showing 1 - 10 of 31 Reviews

See All Reviews