ABsmartly 2026: Benefits, Features & Pricing

ABsmartly is a cloud-based A/B testing and experimentation platform designed for technical teams across eCommerce, healthcare and finance organizations that helps run experiments and make more informed decisions. One key feature of ABsmartly is its Group Sequential Testing engine that allows users to run A/B tests, get actionable insights and more.

The platform also offers unlimited experiments, users, and goals, giving teams the freedom to test as many ideas as they need. ABsmartly's data analysis and reporting capabilities allow users to make strategic decisions. It offers full factorial insights and granular analysis through advanced filtering, segmentation and custom metrics.

The no visual editor feature ensures that all experiments are directly coded, ensuring precision, performance and customization for advanced testing scenarios. The platform is GDPR, ISO and HIPAA compliant, offering complete data ownership and on-prem deployment options.