Upfirst 2026: Benefits, Features & Pricing

On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

Upfirst

5.0

(4)

Pricing

Starting at $24.95 per month

About Upfirst

Upfirst is an AI-powered answering service designed for small businesses. It provides call coverage to ensure no call is missed. The service allows users to customize the AI receptionist with details about their business, write a custom greeting, and set call handling preferences. This enables the AI agent to provide a positive experience for callers and gather important information like email addresses or phone numbers. The AI can then forward important calls directly to the user, avoiding missed opportunities. Users also receive detailed call summaries to stay informed.

Upfirst is a solution for small businesses across industries such as law, real estate, accounting, restaurants, insurance, and more.

Upfirst Screenshots

Upfirst Pricing and Plans

Starting price: $24.95 per month

Free Trial

Free Version

Starter

$24.95

per month

Plan includes:

$1.50 per additional call
24/7 answering
AI call summaries
Dedicated phone number
Call recordings & transcription
Call transferring
Multilingual receptionist
Zapier integration
Google Calendar integration
Microsoft Outlook integration

Premium

$59.95

per month

Plan includes:

$1 per additional call
24/7 answering
AI call summaries
Dedicated phone number
Call recordings & transcription
Call transferring
Multilingual receptionist
Zapier integration
Google Calendar integration
Microsoft Outlook integration

Pro

$159.95

per month

Plan includes:

$0.75 per additional call
24/7 answering
AI call summaries
Dedicated phone number
Call recordings & transcription
Call transferring
Multilingual receptionist
Zapier integration
Google Calendar integration
Microsoft Outlook integration

Scale

$299.00

flat rate, per month

Plan includes:

$0.70 per additional call
24/7 answering
AI call summaries
Dedicated phone number
Call recordings & transcription
Call transferring
Multilingual receptionist
Zapier integration
Google Calendar integration
Microsoft Outlook integration

Enterprise

Pricing available upon request

Plan includes:

24/7 answering
AI call summaries
Dedicated phone number
Call recordings & transcription
Call transferring
Multilingual receptionist
Zapier integration
Google Calendar integration
Microsoft Outlook integration
Send text messages

Popular features found in Virtual Assistant
AI/Machine Learning
Business Process Automation
Natural Language Processing
Personalization
Process/Workflow Automation
More features of Upfirst
Automated Responses
Conversation Intelligence
Multi-Language
Reporting/Analytics
Third-Party Integrations
Transfers/Routing
Virtual Personal Assistant (VPA)

Upfirst Integrations

Zapier

Google Calendar

Microsoft Outlook

Clio

Upfirst User Reviews

Overall Rating

5.0

Ratings Breakdown

100%

Secondary Ratings

Ease of Use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

Have you used Upfirst and would like to share your experience with others?

Will H.

Verified reviewer

Consumer Services

2-10 employees

Used daily for less than 12 months

Review source

Reviewed November 2025

A must have for any business

Beyond Positive. The Upfirst team is always there to help us out with any questions and is always open to building new features we suggest

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Seamless intergration and the functionality is near perfect. We do not miss calls anymore and everything is recorded. Our productivity has increased 10 fold

Cons:

Honestly there is nothing we do not like about Upfirst. It is a very simple product to use and all of our customers love to interact with it.

Darren W.

Verified reviewer

Real Estate

2-10 employees

Used daily for less than 6 months

Review source

Reviewed November 2025

Amazing Service

My experience with the system has been great overall. The setup is very easy and the support is super

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Upfirst has been an absolute game-changer for my business! The Value for Money is incredible, especially considering how much it helps with Assistant Tasks and Answering Questions. Their Customer Support is top-notch, always responsive and helpful. The Ease of Use of the service is fantastic, making it simple to integrate into my workflow. It truly feels like an extension of my Team, ensuring no call goes unanswered. Highly recommend!

Cons:

So far, we have no cons with using the system. We feel the service is great and the price of the system is very reasonable.

Michael R.

Verified reviewer

Transportation/ Trucking/ Railroad

Self-Employed

Used daily for less than 6 months

Review source

Reviewed October 2025

UpFirst Answering saves the day

Helpful responsive customer support. Was talking to knowledgable individuals who knew the business (product).they were responsive and quick to help provide solutions.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I absolutely love how well the UpFirst Answering AI responds now that I've fed it data about my company. It handles the vast majority of callers' questions more efficiently than I could myself. It’s been a lifesaver when I’m busy and can’t respond right away. Plus, it sends out text links quickly and answers pricing questions on the spot. For the rare items it didn’t catch right away, I just gave it a bit more info, and it quickly learned and adapted. Really impressed!

Cons:

Would love to see CNAM caller ID lookup. Like the accurate data capture yet took a few script edits to get spellback confirmation consistent.

Matthew I.

Verified reviewer

Health, Wellness and Fitness

2-10 employees

Used daily for less than 12 months

Review source

Reviewed February 2026

For a small non-profit with only one employee, this is a huge time saver!

Our AI receptionist has taken so much off our plates and at the same time provide our guests information they need more quickly than waiting a return call. Our guests really appreciate it as well.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is so easy to set up and get going. The initial tech support was very supportive

Cons:

Absolutely nothing!!!

Showing 1 - 4 of 4 Reviews