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Genius Referrals vs Referral Factory

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Updated February 17, 2026

Genius Referrals vs Referral Factory: Which is best for you?

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55+ software advisors
1 million+ businesses helped
2 million+ verified software reviews
Starting Price
$89.00

per month

$95.00

per month

Free Trial
Free Version
Screenshots
and Demo
Product Screenshot
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Product Screenshot
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Top Rated
  Features
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Lead Capture
5.0
Referral Tracking
4.84
Third-Party Integrations
4.83
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Integrations
Mailchimp
Mailchimp
PayPal
PayPal
Shopify
Shopify
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HubSpot CRM
HubSpot CRM
HubSpot Marketing Hub
HubSpot Marketing Hub
Intercom
Intercom
See All
Pros / Cons
  • The API connection with MailChimp is also really helpful and we were able to request every custom data point from new users that we needed when they registered.
  • The setup at the beginning was not anywhere near as easy as it is claimed to be – sure, we could set up the basic program but getting it connected to our system took much longer than it should have and as a result there was a lapse in usability time for our Ambassadors (advocates).
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  • We really enjoy using Referral Factory - the only downside for us is that we aren't able to automate the qualifying process because it doesn't allow us to qualify based on a deal amount.
  • Support is lacking a bit - can be tough to set up with the provided guides.
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Ease-of-Use
4.2/ 5
Highest performing feature
in the comparison
4.8/ 5
Value for Money
4.4/ 5
Highest performing feature
in the comparison
4.8/ 5
Customer Support
4.4/ 5
Highest performing feature
in the comparison
4.9/ 5
Functionality
4.2/ 5
Highest performing feature
in the comparison
4.7/ 5
Support Options
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training Options
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos
FrontRunners
N/A
FrontRunners 2023
Advisor
  Recommendations
N/A
N/A
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployment Options
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad