Salesforce Platform vs Zapier: Which is best for you?

It allows us to manage nearly our entire business and connects to most of the auxillary apps and products we need to manage all of our other projects.

Any team member is able to edit certain details of tasks and customer information depending on the settings, making it intimidating for new users.

We use it mainly for syncing leads and client data between platforms like MINDBODY, Meta, TikTok, and Google Sheets, and once the automations are set up, they run reliably without much maintenance.

The options for free things quickly become limited once tasks become clearer. While the idea makes sense, the application seems to require a level of technical understanding that is not always there, or the framework just looks overwhelming at first.