Share of Searching 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
User Reviews

Overview

Share of Searching

4.7

(6)

Pricing

Starting at £10,000.00 per year

About Share of Searching

Share of Searching is a web tool that charts trends in Google and YouTube search volumes and lets businesses explore search trends in any country or worldwide for brands, companies, events, celebrities, topics and more. Marketers can discover trends in search interest and track monthly changes for all brands in their categories. In many categories, a brand’s share of category search can be used to predict its market share.

It offers modules enabling users to discover search interest trends for category brands or other search terms/keywords. The volume trends module lets users view trends in monthly search interest for all brands in a category or other search terms and compare multiple terms at a time. Teams can access relative search volumes and % share of search charts as well as save/retrieve searches, export data/charts, and create custom reports for scheduled emails.

The similar trends module enables users to access trends in search interest for terms associated with a brand or brand-relevant topic. Businesses can view the relative importance of each term and trend in search interest for the terms. Similar terms can indicate category entry points that cue a brand search.

Share of Searching Screenshots

Share of Searching Pricing and Plans

Starting price: £500.00

Free Trial

Free Version

One User

£500.00

No plan information available

Ten users

£2,500.00

No plan information available

Fifty users

£10,000.00

per user, per year

No plan information available

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Share of Searching Features

Popular features found in Data Analysis
Data Discovery
Data Visualization
Natural Language Search
Predictive Analytics
Query Builder
Storytelling
More features of Share of Searching
Access Controls/Permissions
Ad hoc Analysis
Ad hoc Query
Ad hoc Reporting
Alerts/Notifications
Charting
Competitive Analysis
Customizable Reports
Dashboard
Data Capture and Transfer
Data Extraction
Data Import/Export
Data Storage Management
Keyword Analysis
Keyword Discovery
Keyword Tracking
Monitoring
Multi-Language
Multiple Data Sources
Performance Metrics
Product Search
Real-Time Analytics
Real-Time Data
Real-Time Reporting
Reporting/Analytics
Reporting & Statistics
Role-Based Permissions
Search/Filter
Secure Data Storage
Self-service Analytics
Trend Analysis
User Management
Visual Analytics
Visual Discovery
Widgets

Share of Searching User Reviews

Overall Rating

4.7

Ratings Breakdown

67%

33%

Secondary Ratings

Ease of Use

4.5

Value for money

4.8

Customer support

5.0

Functionality

4.3

Have you used Share of Searching and would like to share your experience with others?

Dorel S.

Verified reviewer

Marketing and Advertising

11-50 employees

Used weekly for less than 2 years

Reviewed December 2023

When you lack data - Share of Searching is the one to the rescue

Overall it's an impressive tool, with so much granularity. We are using it primarily for Moldova, were there is a huge lack of data on market (and volumes in search inclusively), but with Share of Searching we find insights almost for every category we are analysing.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Data visualisation - Trends, shares, granularity of data Almost live data - except monthly volumes, which come with a delay of 1-2 weeks after the month end, everything else gives you a very up to date data Insights - Sometimes you don't even realise how your brand activities (or inactivities) could impact your outcomes, and Share of Searching keeps you on track with this

Cons:

One of the issues encountered - When you want to see your monthly evolution in share of search (among competition for instance), data for the previous month could be seen only in the middle of next one, and you have no daily, or weekly granularity, only monthly. But this is rather linked to how Google provide data and not platform itself Saving your "searches" - You have the possibility to save your "search" so you won't need to enter all the keywords and make the needed set-up each time, but if you make some updates to this search (different period for example), you need to save it again, means no possibility to overwrite the previous one (and you could end up having 3-4 "searches" with same name, and it's a bit confusing)

Vendor Response

Hi Dorel, many thanks for your helpful review and great to hear that Share of Searching is so useful for you. Thank you for your comment about saving search queries - we are now working on a new feature so that you can edit and save existing saved searches without having to save them as a new search. Hopefully that will be helpful.

Replied December 2023

Mona D.

Financial Services

1001-5000 employees

Used monthly for more than 2 years

Reviewed January 2024

Incredible tool for SEOs

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Share of Searching enables you to access keyword data from Google Trends without any limitations such as maximum number of queries etc. I use it weekly for keyword research and trending topics and monthly for reporting on internal brand and competitor share of search. Also love how easy is it to extract the data in a format that works for me. There are also well built out visuals for anyone who quickly needs to download a graph for a deck or presentation so that is really handy as well. Overall it's a great all round SEO tool with so many great features. I've been using it for years and consider it a must have.

Cons:

Sometimes there are glitches when pulling information, however this usually resolves on it's own once I repull it again and likely is more an issue on Google's side more than anything.

Reasons for choosing Share of Searching

Share of Searching had a better dashboard/interface, and also fewer limitations. I just preferred the overall layout of data and ease of accessing it. I like how there aren't too many sections, it's robust whilst also being simple and easy to use.

Richard B.

Verified reviewer

Market Research

Self-Employed

Used monthly for less than 2 years

Reviewed December 2023

If you use Google trends a lot, this will improve analysis and save you time

Good tool. As with all search data though, sometime it can be like reading tea leaves (which for some is part of the fun)

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

If you use Google trends a lot, this will improve analysis and save you time

Cons:

Some of the visualisations aren't client presentable - they need downloading and visualising (I use flourish)

Vendor Response

Hi Rich, thank you for your helpful review of Share of Searching and great to hear that it is helping you to save time and improve analysis of search trends.

Replied December 2023

Yuri S.

Verified reviewer

Marketing and Advertising

2-10 employees

Used weekly for less than 12 months

Reviewed December 2023

Great product for fast marketing analysis

Positive experience, ready to recommend, 7 of 10

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

It is a fast to use, no complex traing required tool with powerful feature of time optimization

Cons:

It is tailored to a narrow set of descovery tasks. Might other functions of insights search be added, this could make the tool invaluable

Vendor Response

Thank you for your review Yuri, we really appreciate the feedback. We are continuously seeking to improve Share of Searching with new features, new charts, and ways to make the user experience quicker, easier, and more useful. Adding a wider set of insights from search data is on our development plan.

Replied December 2023

Zac L.

Verified reviewer

Consumer Goods

10000+ employees

Used monthly for less than 12 months

Reviewed December 2023

A solid solution for a valuable tool

The overall experience has been very good.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Ability to pull reports on a real-time basis. The multiple dimensions the data is presented in are helpful to make quick inferences to the dataset.

Cons:

Occassionally data can be missing, but this is very rare.

Reasons for switching to Share of Searching

Breadth and depth of analysis available.

Vendor Response

Hi Zac, thank you for your positive review. Terrific to hear that you are finding Share of Searching so useful.

Replied December 2023

Daniel S.

Verified reviewer

Consumer Goods

11-50 employees

Used weekly for less than 2 years

Reviewed December 2023

Great software

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Easy software for a simple concept - but great UX and the value is great. We use this both internally and externally to track our growth and competition.

Cons:

Design is a bit outdated, but this is not a huge concern.

Vendor Response

Hi Daniel, thank you for your very positive review of Share of Searching, and terrific to hear that it is so useful to you internally and externally and that the UX and value is "great". We are planning a new look for 2024 that will hopefully make your experience even better.

Replied December 2023

Showing 1 - 6 of 6 Reviews