ON24 2026: Benefits, Features & Pricing

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On this page

Overview
Pricing and Plans
Features
Integrations
User Reviews

Overview

ON24

4.3

(222)

Pricing

Starting at $10,000.00 per year

About ON24

ON24 is a cloud-based collaboration platform that helps organizations connect with their audiences through data-rich content. It is primarily designed to allow users to manage their marketing, training and communication activities.

ON24’s key features include branding, product marketing, customer engagement, demand generation, continuing education, certification, enablement, internal communications and external communications. Its product marketing tool allows marketers to create demo experiences by integrating on-camera talent, video clips and screen sharing. The platform’s continuing education and certification features lets firms deliver multimedia content, including live training webinars and chaptered video series to test, track and assess performance. Further, its demand generation webinars are used to determine lead quality through behavioral insights.

The applications enablement tools allow sales officers, partners and customer success managers to develop live and on-demand engagement. ON24 is available on a monthly subscription and support is provided via phone and online help desk.

ON24 Screenshots

ON24 Pricing and Plans

Starting price: $10,000.00 per year

Free Trial

Free Version

Basic

$10,000.00

per year

No plan information available

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ON24 Features

Popular features found in Marketing Analytics
Ad hoc Reporting
Conversion Tracking
Dashboard
Data Import/Export
Data Source Connectors
Data Visualization
Keyword Tracking
KPI Monitoring
Reporting & Statistics
ROI Tracking
Search/Filter
Website Analytics
More features of ON24
Activity Dashboard
Activity Tracking
Alerts/Notifications
API
Attendee Management
Audience Engagement
Chat/Messaging
CRM
Customizable Branding
Event Management
Event Registration
File Sharing
Lead Generation
Live Chat
Live Streaming
Mobile Access
Multi hosts
On-Demand Webinars
Online Registration
Personalization
Polls/Voting
Q&A Management
Real-Time Chat
Real-Time Reporting
Recording
Reporting/Analytics
Single Sign On
Social Promotion
Survey/Poll Management
Third-Party Integrations
Virtual Lobby

ON24 Integrations

Salesforce Marketing Cloud Account Engagement

Cvent Event Management

SugarCRM

NetSuite

HubSpot CRM

Marketo Engage

ON24 User Reviews

Overall Rating

4.3

Ratings Breakdown

48%

42%

Secondary Ratings

Ease of Use

4.2

Value for money

4.0

Customer support

4.3

Functionality

4.3

Nick A.

Verified reviewer

Computer Software

1001-5000 employees

Used weekly for more than 2 years

Review source

Reviewed October 2019

The best and only way to do Simulive Webinars

I have been using on24 for over 3 years. First as a powerpoint designer and now I run it end-to-end. I find the software intuitive and after a bit of training easy to use.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

We use On24 in our marketing department to attract new leads for our sales team. We use On24's Simulive feature. This allows us to pre-record our speaker and slides. Then the day of the live webinar the attendees watch the edited video then our speakers are pushed into a live conversation to take questions that have came in. On24 is maybe the only webinar platform that can do this. All others are more of a screenshare system. Simulive gives us the most flexiblity to have a seamless webinar without any sound or speaker problems.

Cons:

On24 audience console allows us to put up different resources, surveys and links, but it is limited in its customizability. I'd like to see more console customization when it comes to menu format and colors. Also being able to upload your branded font would be great too.

Reasons for choosing ON24

No good options for Simulive, also cost and cap on how many attendees can be signed on at once.

Logan B.

Verified reviewer

Facilities Services

Self-Employed

Used weekly for more than 2 years

Review source

Reviewed January 2026

The platform for a premium webinar experiemce

On24 is the coolest webinar platform I have had the pleasure of using. the ability to customize your forms, landing pages, and in-event experiences makes it an incredibly professional but stylish tool.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

On24 makes it easy to quickly get in and spin up an event, no matter how much prior experience you may have had in similar platforms; however, the customization options for events, landing pages, and forms makes it not just professional, but - dare I say - cool. Integrates well with Marketo and HubSpot, i imagine it works well elsewhere.

Cons:

On24 licensing tiers can be confusing and pricey, depending on how many seats you are filling. larger events can cost a pretty penny, but that's par for the course with these products.

Reasons for switching to ON24

experienced some issues with our broadcasts on webinars >600 attendees, needed more customizability.

Liz K.

Verified reviewer

Higher Education

51-200 employees

Used daily for less than 2 years

Review source

Reviewed September 2019

trash

Seriously terrible

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

simu-live and on-demand options allow us to mitigate the risks involved with live presenting on this platform.

Cons:

the "best practices" where presenters need a wired internet connection, clear cookies, restart the computer and have no other apps going--are you kidding me? What year is it? The customer service is poor, not for lack of CSM's trying, but because there is no follow through from the product team, and CSM's often don't have access to the latest information, leaving them set up for failure.

Reasons for switching to ON24

We were attracted to the lack of need for plug-ins to participate, however we learned that audience and presenter experience is fully dependent on their wireless internet connection, which is again, not specified as an ON24 best practice, even though it does not comport with how the majority of internet users interact with the product. So, hard lesson learned: plug ins good.

Douglas C.

Verified reviewer

Insurance

10000+ employees

Used daily for less than 2 years

Review source

Reviewed July 2022

Great business development platform and branding tool for clients

ON24 is a great tool for business development. It has helped our company grow with leads, and helps makes our company more present in our country. Our video webinars have been a great hit with our customers and clients and we continue to use it even past the pandemic. The interactive tools on the platform allow the user experience to be really good. On the back end the customization is excellent and the analytics and data generated has helped a lot

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I like the analytics feature the most about ON24. With a lot of data collected each show, it is very important to use the data and drive results and inferences from it. You can see how the users interacted with the show, how long they have attended, what buttons they have clicked on, questions they have asked, and quiz answers. There are a lot of widgets interact with and it allows ON24 to process a lot of useful analytics that will be helpful for business development and marketing. I also like the customizability of the software. The audience screen is customizable any way that you want and it allows full control of your own company to do any creative things that you want.

Cons:

One thing that I think can be improved is the rigid rules in place for some customization of the software. A lot of the interactive pieces on the console have only 1 or 2 options that may not be right for what your company is trying to do. Also, ON24 is more of a recording software rather that recording and video editing software. If you are doing a recording and you mess up, it is very hard to edit the video, meaning you will need to restart the recording and do it over again. Editing the video is fine, but you will need a 3rd party software, download the video, edit it, and then re-upload the video again.

Reasons for choosing ON24

On24 like I said above has good customization, great analytics and a very helpful staff and support center for customers. All my questions get answered and it provides a great customer experience for our clients.

Reasons for switching to ON24

This program is more interactive and provides more analytic capabilities.

Lauren B.

Verified reviewer

Non-Profit Organization Management

2-10 employees

Used daily for less than 12 months

Review source

Reviewed December 2020

The Best for What is Out Right Now

This system is one of the better systems out there. It meets all our needs with some limitations. Just be aware that you will need to learn the system yourself and expect little help from the higher ups. They will not give any types of discounts or refunds on the bill but will offer extra "help" packages, which was no help to us as by the end of our event as we knew the system better than some of the help techs. But now that we know the system using the platform for our events is easy and does what we need it to do. They are upgrading the system all the time to make it better which is helpful.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

One of the only platforms out there that has been established since way before the pandemic. When we purchased it was affordable and catered to what we needed in an events platform. One that allowed individual events and served as a conference platform for multiple events. It allowed to have a conference feel without spending a lot on the virtual world looking platforms.

Cons:

The onboarding for the system was horrible. There are several areas on this platform and with each section there is a different ON24 person to lead you through the process. We spent half the time explaining our event over and over again to different people for each section. The team would quickly show us the platform and ask if we had questions, however, since it was our first time we did not know the right questions to ask and missed a lot of good information because of it. We ended up learning the platform ourselves through their library of resource help. By the end of our first event, I knew more about the platform and how it worked better than their "expert help" staff team.

Reasons for choosing ON24

They have been around the longest and have been doing webinars the longest. Most companies I researched back in March had just started because of the need for virtual platforms in the pandemic. But now that other platforms are growing and developing, there might be better options out there that do all the same things as ON24 does, if not better.

Verified

Reviewer

Insurance

201-500 employees

Used other for more than 2 years

Review source

Reviewed September 2019

Handled with Kid Gloves

The stability of the platform and the ease of use with ON24's technical assistance has broadened the appeal of webinars throughout our company. More and more subject matter experts want to discuss webinars for their products, services and specific client training opportunities.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Responsive technical team Continuous improvement to platform Excellent initial and ongoing training Highly customizable screens to promote our brand

Cons:

Infrequent technical difficulties with firewalls and unique audience configurations are sometime difficult to overcome during a live webinar which annoy customers

Reasons for choosing ON24

White glove service with ON24 handling everything from set-up to implementation, promotions and follow-up Ongoing training and technical help as needed to expand program Good personal interactions from Sales to Customer Service to Technical Team from the beginning

Reasons for switching to ON24

Company was saving money by eliminating Webex to use a free Microsoft product for small internal meetings. But the MS product didn't meet our needs for client training to audiences of 400-600 people. We started looking for a webinar vendor who could help us excel, and after several demos we landed on ON24.

Verified

Reviewer

Medical Devices

51-200 employees

Used monthly for more than 2 years

Review source

Reviewed September 2019

On24 is a game changer

Very positive

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Flexibility, I have the ability to produce live presentations or pre-recorded presentations that are broadcasted as if they are live. My KOL's love this option. Once recorded On24 software is incredibly intuitive and easy to use, and the analytics we get post the live broadcast date are incredibly useful. They've allowed our company to have almost a "netflix esq" type of webinar service, where visitors can view any webinar we've done at any time all housed in one central location.

Cons:

I have very few negative things to say about On24.

Reasons for choosing ON24

Reasons stated above

Reasons for switching to ON24

Salesforce integration, presentation flexibility and customer service that i had experienced with On24 at a prior company. Made me a champion internally at my current company and I needed On24

Dominika C.

Verified reviewer

Information Technology and Services

10000+ employees

Used daily for less than 2 years

Review source

Reviewed September 2019

ON24 Review

We are using ON24 primarily for product enablement. We love the product and the team behind it as they are always willing to help us with anything that comes up.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

I love that we can customize the console to have the look and feel we want. I also like that you can use it in many different ways - for training, marketing, making a show out of your sessions etc. You can conduct courses, certifications as well which is very convenient - no need to use additional tools for this purpose.

Cons:

Perhaps that it glitches sometimes and it can be nerve-wracking during live sessions.

Reasons for choosing ON24

No need to download anything from the attendee's point of view, plays for attendees with no issues, good reviews from other teams in SAP

Verified

Reviewer

Financial Services

5001-10000 employees

Used monthly for less than 2 years

Review source

Reviewed September 2019

ON24 is not ON point

OK, not amazing but you get what you pay for.

Ratings Breakdown

Ease of use

Value for money

Customer support

Functionality

Pros:

Customizable, easy to duplicate events, tracking is great and recording link also available shortly afterwards.

Cons:

Does not allow the presenter to break out the participants in small groups for discussion. This tool is really meant to be unidirectional; me presenting with very little interaction with the audience. I would hope something better link Adobe Connect which is better tailored for virtual classes.

Reasons for switching to ON24

we wanted to interact more with the audience and have greater bandwidth capacity

Shahbaz S.

Verified reviewer

Information Technology and Services

1001-5000 employees

Used monthly for less than 2 years

Review source

Reviewed April 2025

Honest Review